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It’s All About the Story

Date post: 23-Feb-2016
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It’s All About the Story. Journalism 350. It’s All About the Story. Take charge of the story Give it focused, selfish and obsessed attention You’re the expert – you know the story best Constantly think about it, step back and assess Who should I talk to now? What does it need? - PowerPoint PPT Presentation
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It’s All About the Story Journalism 350
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It’s All About the Story

Journalism 350

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It’s All About the Story

• Take charge of the story• Give it focused, selfish and obsessed attention• You’re the expert – you know the story best• Constantly think about it, step back and assess – Who should I talk to now?– What does it need?– What’s missing? – How can I take charge?

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Two biggest issues

• Under-reported stories• Unfocused stories

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Selecting the right media

It’s All About the Story

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Wide range of options

• Text• Photos• Audio• Video• Graphics• Databases

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Text

• Provides depth, background• Explains context, analyzes complex• Provides immediacy online• Allows for quick reaction from readers• Uses hyperlinks for more info

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Text is quick

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Twitter is text

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Report as stories develop

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What do photos do best?

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Photos

• Capture a moment in time• Show something is happening• Display emotion• Tell truth without a filter

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What does audio add?

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Audio

• Captures emotion, inflection• Captures tone• Adds voice• Provides context• Voice of God – NPR

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Audio slideshows

• Goes beyond single moment• Tells stories with beginning, middle and end• Layered – combining photo, audio

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What does video do best?

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Video

• Captures action, motion• Lets subjects tell their own stories• Portrays drama of a story• Explains how things work, how to do

something

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Graphics

• Explain complex information• Interpret numbers• Help readers visualize information• Music formats• Unemployment by county

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Databases

• Personalizes information• Provides interactivity• Keeps readers engaged• Homicide in LA• Parkersburg tornado

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Think about how to tell stories

• Multimedia storytelling

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Ask these questions

• Is your story dense with information?• Does it require a lot of background?• Does it have strong visuals?• Does it have strong sound?• Is there action?• Does it have a lot of numbers?• Would an interactive make it personal?


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