Date post: | 21-Mar-2017 |
Category: |
Government & Nonprofit |
Upload: | aditya-barrela |
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MAKING IXP HAPPEN#IXP4Poland
CONTENTS OF THIS PPT1. Why/How/What/When/Who of IXP.2. National Campaign.3. TM Roadmap Plans.4. IXP Landing Page on the Hub.5. IXP Launches/Sessions Support.6. IXP Week/Month.7. IXP Discounts.
#IXP4Poland
WHY IXP FOR YOUR LC?
IXP = Long term leadership pipeline !
IXP = OGX GROWTH !
IXP is an EXCHANGE !
#IXP4Poland
THINK ABOUT IT :How can our members sell the products if they don’t really understand the product
value, and purpose?
How can they sell our product without understanding it? How can they provide
the best customer service?
#IXP4Poland
IXP IS THE SOLUTION !IXP helps our members deeply
Connect with our products.
IXP also ofcourse ensures our members personal and
leadership development. #IXP4Poland
HOW TO DO IXP?
#IXP4Poland
THE CUSTOMER FLOW OF IXP !Attraction Consideration Value Delivery Brand Advocacy
- LCM/RI/LCCs- FB Groups
- Newsletters- R&R
LCVP TM
- Country Partners- Special
Discounts- Customised
Projects
LCVP oGV/oGE
- OPS- IXP-CEEDers
LCVP oGV/oGE
- Story Collection
- Showcasing - Story Telling
Spaces
LCVP TM
Who is responsible?
#IXP4Poland
THE BRAND !
Logo
Story Template
#IXP4PolandHashtag
REMEMBER !Members go on exchange, not
because of how cheap it is!
Members go on exchange when they realise how good it is for
them ! #IXP4Poland
WHAT IXPS DO WE WANT?
#IXP4Poland
WHEN DO WE DO WHAT?
March APRIL MAY JUNE July
Attraction Consideration Value Delivery Brand Advocacy
#IXP4Poland
WHO DO WE WANT?
#IXP4Poland
Executive Boards?
Managerial Boards?
Our Membership
WHO DO WE WANT?
#IXP4Poland
Executive Boards?
Managerial Boards?
Our Membership
REMEMBER
#IXP4Poland
National Strategy means nothing,
without LC operation.
#IXP4Poland
A few ideas…IXP day
Coordinator responsible for
IXP
IXP R&R
IXP CEEDers
IXP targets for front office
#IXP4Poland
lets make our members
a part of our summer of stories