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The History and The History and Success of MarioSuccess of Mario

Nintendo’s Timeless Creation

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Brief History of Nintendo

- Multinational corporation founded on September 23, 1889

- Produced and marketed a playing card game

- Saw how successful video games had become in the 70s and decided to try it out

Random Fact: In the mid-twentieth century, Nintendo tried several small niche businesses, such as a love hotel, a taxi company, a TV network, a food company trying to sell instant rice, and a toy company.

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Entering the Video Game Market

- Computer Othello: first video arcade game in 1978

- Looked for big hit to establish itself in growing market

- Radar Scope- IT FLOPPED!

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Shigeru Miyamoto

- Often called the father of modern video gaming

- First member ever to be inducted into the Academy of Interactive Arts and Sciences Hall of Fame in 1998.

- To date, has created 73 Nintendo games

- But in 1980 he had no prior programming experience

Random Fact: Shigeru Miyamoto is ambidextrous, though he prefers using his left hand. As a videogame designer, he made some of his characters such as Mario and Link left-handed or ambidextrous.

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Creation of Mario

- Affected by the technical limitations of the hardware, which permitted only 16 by 16 pixels

- Hat to avoid the difficulty of having Mario's hair move realistically

- Moustache to make Mario's nose more noticeable

- Overalls to make his arms and arm movements more visible

Random Fact: Mario was originally a carpenter but when a colleague mentioned the character looked more like a plumber than a carpenter, Miyamoto decided to change Mario's profession.

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Mario’s First Appearance

- Arcade game released in 1981

- OVERNIGHT SUCCESS!- Sold over 65,000 units, the

most successful arcade game since Pac-Man

- Mario and Donkey Kong appeared on cereal boxes, board games, pajamas, and in cartoons

Random Fact: Mario was originally named Jumpman but then changed to Mario after Mario Segali, Nintendo’s warehouse landlord.

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NINTENDO MANIA!

- July 15, 1983 NES was released

- Mario appeared again in the hit game Super Mario Bros.

- Sold 40.23 million copies bundled with the NES

- NES became best selling game console

Random Fact: Super Mario Bros. was originally named Pipe Jump.

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Super Mario Bros. 3

- Over 18 million copies were sold worldwide

- Best-selling non-bundled video game of all time, earning 500 million dollars

- Mario had new powers including Raccoon Mario and Hammer Mario

Random Fact: The fastest that Super Mario Bros. 3 can be beaten is in just over 11 minutes by using secret passages and whistles to skip to the last level.

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Top Console Games of All Time

Non-Bundled Super Mario Bros. 3 (NES - 18 million) Super Mario Land (Game Boy - 14 million) Grand Theft Auto: San Andreas (PS2 - 14

million) Grand Theft Auto: Vice City (PS2 - 13

million) Super Mario 64 (N64 - 11 million) Gran Turismo 3: A-Spec (PS2 - 11 million) Grand Theft Auto III (PS2 - 11 million) Gran Turismo (PS1 - 10.5 million) Super Mario Bros. 2 (NES - 10 million)Bundled Super Mario Bros. (NES – 40.23 million) Tetris (GB – 30 million) Super Mario World (SNES – 17 million) Wii Sports (Wii - 4.06 million

approximately)

Everyone Loves Me!!

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Would Nintendo Be Here Today Without Mario???

- NO!!- Although other

Nintendo games were successful, they created nowhere near the profit of Mario games

- Mario is the best selling video game series of all time.

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The Future of Mario

- Nintendo Wii- Super Paper Mario

most popular game- As long as Nintendo is

around, Mario is their main man

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Sources

- http://www.gamingw.net/articles/74- http://kotaku.com/gaming/wii/gameflys-most-requested-ps3-

and-wii-games-206270.php- http://www.mariowiki.com/Main_Page- http://www.gamespot.com/features/vgs/universal/mario/- http://www.gamecubicle.com/features-mario-

nintendo_shining_star.htm- http://en.wikipedia.org/wiki/Shigeru_Miyamoto- http://en.wikipedia.org/wiki/Mario