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January 24, 2016Data Mining: Concepts and Techniques1 Data Mining: Classification and Prediction.

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January 24, 2016Data Mining: Concepts and Techniques3 Classification predicts categorical class labels (discrete or nominal) classifies data (constructs a model) based on the training set and the values (class labels) in a classifying attribute and uses it in classifying new data Prediction models continuous-valued functions, i.e., predicts unknown or missing values Typical applications Credit approval Target marketing Medical diagnosis Fraud detection Classification vs. Prediction

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January 24, 2016Data Mining: Concepts and Techniques1 Data Mining: Classification and Prediction January 24, 2016Data Mining: Concepts and Techniques2 Chapter 6. Classification and Prediction What is classification? What is prediction? Issues regarding classification and prediction Classification by decision tree induction Bayesian classification Rule-based classification Classification by back propagation Support Vector Machines (SVM) Associative classification Lazy learners (or learning from your neighbors) Other classification methods Prediction Accuracy and error measures Ensemble methods Model selection Summary January 24, 2016Data Mining: Concepts and Techniques3 Classification predicts categorical class labels (discrete or nominal) classifies data (constructs a model) based on the training set and the values (class labels) in a classifying attribute and uses it in classifying new data Prediction models continuous-valued functions, i.e., predicts unknown or missing values Typical applications Credit approval Target marketing Medical diagnosis Fraud detection Classification vs. Prediction January 24, 2016Data Mining: Concepts and Techniques4 ClassificationA Two-Step Process Model construction: describing a set of predetermined classes Each tuple/sample is assumed to belong to a predefined class, as determined by the class label attribute The set of tuples used for model construction is training set The model is represented as classification rules, decision trees, or mathematical formulae Model usage: for classifying future or unknown objects Estimate accuracy of the model The known label of test sample is compared with the classified result from the model Accuracy rate is the percentage of test set samples that are correctly classified by the model Test set is independent of training set, otherwise over-fitting will occur If the accuracy is acceptable, use the model to classify data tuples whose class labels are not known January 24, 2016Data Mining: Concepts and Techniques5 Process (1): Model Construction Training Data Classification Algorithms IF rank = professor OR years > 6 THEN tenured = yes Classifier (Model) January 24, 2016Data Mining: Concepts and Techniques6 Process (2): Using the Model in Prediction Classifier Testing Data Unseen Data (Jeff, Professor, 4) Tenured? January 24, 2016Data Mining: Concepts and Techniques7 Supervised vs. Unsupervised Learning Supervised learning (classification) Supervision: The training data (observations, measurements, etc.) are accompanied by labels indicating the class of the observations New data is classified based on the training set Unsupervised learning (clustering) The class labels of training data is unknown Given a set of measurements, observations, etc. with the aim of establishing the existence of classes or clusters in the data January 24, 2016Data Mining: Concepts and Techniques8 Chapter 6. Classification and Prediction What is classification? What is prediction? Issues regarding classification and prediction Classification by decision tree induction Bayesian classification Rule-based classification Classification by back propagation Support Vector Machines (SVM) Associative classification Lazy learners (or learning from your neighbors) Other classification methods Prediction Accuracy and error measures Ensemble methods Model selection Summary January 24, 2016Data Mining: Concepts and Techniques9 Issues: Data Preparation Data cleaning Preprocess data in order to reduce noise and handle missing values Relevance analysis (feature selection) Remove the irrelevant or redundant attributes Data transformation Generalize and/or normalize data January 24, 2016Data Mining: Concepts and Techniques10 Issues: Evaluating Classification Methods Accuracy classifier accuracy: predicting class label predictor accuracy: guessing value of predicted attributes Speed time to construct the model (training time) time to use the model (classification/prediction time) Robustness: handling noise and missing values Interpretability understanding and insight provided by the model Other measures, e.g., goodness of rules, such as decision tree size or compactness of classification rules January 24, 2016Data Mining: Concepts and Techniques11 Chapter 6. Classification and Prediction What is classification? What is prediction? Issues regarding classification and prediction Classification by decision tree induction Bayesian classification Rule-based classification Classification by back propagation Support Vector Machines (SVM) Associative classification Lazy learners (or learning from your neighbors) Other classification methods Prediction Accuracy and error measures Ensemble methods Model selection Summary January 24, 2016Data Mining: Concepts and Techniques12 Decision Tree Induction: Training Dataset This follows an example of Quinlans ID3 (Playing Tennis) January 24, 2016Data Mining: Concepts and Techniques13 Output: A Decision Tree for buys_computer age? overcast student?credit rating? 40 noyes no fairexcellent yesno January 24, 2016Data Mining: Concepts and Techniques14 Algorithm for Decision Tree Induction Basic algorithm (a greedy algorithm) Tree is constructed in a top-down recursive divide-and-conquer manner At start, all the training examples are at the root Attributes are categorical (if continuous-valued, they are discretized in advance) Examples are partitioned recursively based on selected attributes Test attributes are selected on the basis of a heuristic or statistical measure (e.g., information gain) Conditions for stopping partitioning All samples for a given node belong to the same class There are no remaining attributes for further partitioning majority voting is employed for classifying the leaf There are no samples left January 24, 2016Data Mining: Concepts and Techniques15 Attribute Selection Measure: Information Gain (ID3/C4.5) Select the attribute with the highest information gain Let p i be the probability that an arbitrary tuple in D belongs to class C i, estimated by |C i, D |/|D| Expected information (entropy) needed to classify a tuple in D: Information needed (after using A to split D into v partitions) to classify D: Information gained by branching on attribute A January 24, 2016Data Mining: Concepts and Techniques16 Attribute Selection: Information Gain Class P: buys_computer = yes Class N: buys_computer = no means age split-point January 24, 2016Data Mining: Concepts and Techniques18 Gain Ratio for Attribute Selection (C4.5) Information gain measure is biased towards attributes with a large number of values C4.5 (a successor of ID3) uses gain ratio to overcome the problem (normalization to information gain) GainRatio(A) = Gain(A)/SplitInfo(A) Ex. gain_ratio(income) = 0.029/0.926 = The attribute with the maximum gain ratio is selected as the splitting attribute January 24, 2016Data Mining: Concepts and Techniques19 Gini index (CART, IBM IntelligentMiner) If a data set D contains examples from n classes, gini index, gini(D) is defined as where p j is the relative frequency of class j in D If a data set D is split on A into two subsets D 1 and D 2, the gini index gini(D) is defined as Reduction in Impurity: The attribute provides the smallest gini split (D) (or the largest reduction in impurity) is chosen to split the node (need to enumerate all the possible splitting points for each attribute) January 24, 2016Data Mining: Concepts and Techniques20 Gini index (CART, IBM IntelligentMiner) Ex. D has 9 tuples in buys_computer = yes and 5 in no Suppose the attribute income partitions D into 10 in D 1 : {low, medium} and 4 in D 2 but gini {medium,high} is 0.30 and thus the best since it is the lowest All attributes are assumed continuous-valued May need other tools, e.g., clustering, to get the possible split values Can be modified for categorical attributes 21 Lets investigate the attribute Wind Which Attribute is the Best Classifier?: Information Gain DECISION TREES 22 The collection of examples has 9 positive values and 5 negative ones Which Attribute is the Best Classifier?: Information Gain Eight (6 positive and 2 negative ones) of these examples have the attribute value Wind = Weak Six (3 positive and 3 negative ones) of these examples have the attribute value Wind = Strong DECISION TREES 23 The information gain obtained by separating the examples according to the attribute Wind is calculated as: Which Attribute is the Best Classifier?: Information Gain DECISION TREES 24 We calculate the Info Gain for each attribute and select the attribute having the highest Info Gain Which Attribute is the Best Classifier?: Information Gain DECISION TREES 25 Example Which attribute should be selected as the first test? Outlook provides the most information DECISION TREES 26 DECISION TREES 27 Example The process of selecting a new attribute is now repeated for each (non-terminal) descendant node, this time using only training examples associated with that node Attributes that have been incorporated higher in the tree are excluded, so that any given attribute can appear at most once along any path through the tree DECISION TREES 28 Example This process continues for each new leaf node until either: 1.Every attribute has already been included along this path through the tree 2.The training examples associated with a leaf node have zero entropy DECISION TREES 29 Example DECISION TREES 30 Next Step: Make rules from the decision tree After making the identification tree, we trace each path from the root node to leaf node, recording the test outcomes as antecedents and the leaf node classification as the consequent For our example we have: If the Outlook is Sunny and the Humidity is High then No If the Outlook is Sunny and the Humidity is Normal then Yes... From Decision Trees to Rules DECISION TREES 31 Another Split Criterion for Decision Trees GINI Gini Index for a given node t : (NOTE: p( j | t) is the relative frequency of class j at node t). Minimum (0.0) when all records belong to one class, implying most interesting information 32 Examples for computing GINI P(C1) = 0/6 = 0 P(C2) = 6/6 = 1 Gini = 1 P(C1) 2 P(C2) 2 = 1 0 1 = 0 P(C1) = 1/6 P(C2) = 5/6 Gini = 1 (1/6) 2 (5/6) 2 = P(C1) = 2/6 P(C2) = 4/6 Gini = 1 (2/6) 2 (4/6) 2 = 0.444 33 Splitting Based on GINI When a node p is split into k partitions (children), the quality of split is computed as, where,n i = number of records at child i, n = number of records at node p. 34 Binary Attributes: Computing GINI Index Splits into two partitions Effect of Weighing partitions: Larger and Purer Partitions are sought for. B? YesNo Node N1Node N2 Gini(N1) = 1 (5/7) 2 (2/7) 2 = Gini(N2) = 1 (1/5) 2 (4/5) 2 = Gini(Children) = 7/12 * /12 * = 0.333 35 Categorical Attributes: Computing Gini Index For each distinct value, gather counts for each class in the dataset Use the count matrix to make decisions Multi-way split 36 Continuous Attributes: Computing Gini Index for Data Discretization Use Binary Decisions based on one value Several Choices for the splitting value Number of possible splitting values = Number of distinct values Simple method to choose best v For each v, scan the database to gather count matrix and compute its Gini index Computationally Inefficient! Repetition of work. 37 Continuous Attributes: Computing Gini Index... For efficient computation: for each attribute, Sort the attribute on values Linearly scan these values, each time updating the count matrix and computing gini index Choose the split position that has the least gini index Split Positions Sorted Values January 24, 2016Data Mining: Concepts and Techniques38 Comparing Attribute Selection Measures The three measures, in general, return good results but Information gain: biased towards multivalued attributes Gain ratio: tends to prefer unbalanced splits in which one partition is much smaller than the others Gini index: biased to multivalued attributes has difficulty when # of classes is large tends to favor tests that result in equal-sized partitions and purity in both partitions January 24, 2016Data Mining: Concepts and Techniques39 Other Attribute Selection Measures CHAID: a popular decision tree algorithm, measure based on 2 test for independence C-SEP: performs better than info. gain and gini index in certain cases G-statistics: has a close approximation to 2 distribution MDL (Minimal Description Length) principle (i.e., the simplest solution is preferred): The best tree as the one that requires the fewest # of bits to both (1) encode the tree, and (2) encode the exceptions to the tree Multivariate splits (partition based on multiple variable combinations) CART: finds multivariate splits based on a linear comb. of attrs. Which attribute selection measure is the best? Most give good results, none is significantly superior than others January 24, 2016Data Mining: Concepts and Techniques40 Overfitting and Tree Pruning Overfitting: An induced tree may overfit the training data Too many branches, some may reflect anomalies due to noise or outliers Poor accuracy for unseen samples Two approaches to avoid overfitting Prepruning: Halt tree construction earlydo not split a node if this would result in the goodness measure falling below a threshold Difficult to choose an appropriate threshold Postpruning: Remove branches from a fully grown treeget a sequence of progressively pruned trees Use a set of data different from the training data to decide which is the best pruned tree January 24, 2016Data Mining: Concepts and Techniques41 Classification in Large Databases Classificationa classical problem extensively studied by statisticians and machine learning researchers Scalability: Classifying data sets with millions of examples and hundreds of attributes with reasonable speed Why decision tree induction in data mining? relatively faster learning speed (than other classification methods) convertible to simple and easy to understand classification rules can use SQL queries for accessing databases comparable classification accuracy with other methods January 24, 2016Data Mining: Concepts and Techniques42 Scalable Decision Tree Induction Methods SLIQ (EDBT96 Mehta et al.) Builds an index for each attribute and only class list and the current attribute list reside in memory SPRINT (VLDB96 J. Shafer et al.) Constructs an attribute list data structure PUBLIC (VLDB98 Rastogi & Shim) Integrates tree splitting and tree pruning: stop growing the tree earlier RainForest (VLDB98 Gehrke, Ramakrishnan & Ganti) Builds an AVC-list (attribute, value, class label) BOAT (PODS99 Gehrke, Ganti, Ramakrishnan & Loh) Uses bootstrapping to create several small samples January 24, 2016Data Mining: Concepts and Techniques43 Chapter 6. Classification and Prediction What is classification? What is prediction? Issues regarding classification and prediction Classification by decision tree induction Bayesian classification Rule-based classification Classification by back propagation Support Vector Machines (SVM) Associative classification Lazy learners (or learning from your neighbors) Other classification methods Prediction Accuracy and error measures Ensemble methods Model selection Summary January 24, 2016Data Mining: Concepts and Techniques44 Bayesian Classification: Why? A statistical classifier: performs probabilistic prediction, i.e., predicts class membership probabilities Foundation: Based on Bayes Theorem. Performance: A simple Bayesian classifier, nave Bayesian classifier, has comparable performance with decision tree and selected neural network classifiers Incremental: Each training example can incrementally increase/decrease the probability that a hypothesis is correct prior knowledge can be combined with observed data Standard: Even when Bayesian methods are computationally intractable, they can provide a standard of optimal decision making against which other methods can be measured January 24, 2016Data Mining: Concepts and Techniques45 Bayesian Theorem: Basics Let X be a data sample (evidence): class label is unknown Let H be a hypothesis that X belongs to class C Classification is to determine P(H|X), the probability that the hypothesis holds given the observed data sample X P(H) (prior probability), the initial probability E.g., X will buy computer, regardless of age, income, P(X): probability that sample data is observed P(X|H) (posteriori probability), the probability of observing the sample X, given that the hypothesis holds E.g., Given that X will buy computer, the prob. that X is , medium income January 24, 2016Data Mining: Concepts and Techniques46 Bayesian Theorem Given training data X, posteriori probability of a hypothesis H, P(H|X), follows the Bayes theorem Informally, this can be written as posteriori = likelihood x prior/evidence Predicts X belongs to C 2 iff the probability P(C i |X) is the highest among all the P(C k |X) for all the k classes Practical difficulty: require initial knowledge of many probabilities, significant computational cost January 24, 2016Data Mining: Concepts and Techniques47 Towards Nave Bayesian Classifier Let D be a training set of tuples and their associated class labels, and each tuple is represented by an n-D attribute vector X = (x 1, x 2, , x n ) Suppose there are m classes C 1, C 2, , C m. Classification is to derive the maximum posteriori, i.e., the maximal P(C i |X) This can be derived from Bayes theorem Since P(X) is constant for all classes, only needs to be maximized January 24, 2016Data Mining: Concepts and Techniques48 Derivation of Nave Bayes Classifier A simplified assumption: attributes are conditionally independent (i.e., no dependence relation between attributes): This greatly reduces the computation cost: Only counts the class distribution If A k is categorical, P(x k |C i ) is the # of tuples in C i having value x k for A k divided by |C i, D | (# of tuples of C i in D) If A k is continous-valued, P(x k |C i ) is usually computed based on Gaussian distribution with a mean and standard deviation and P(x k |C i ) is January 24, 2016Data Mining: Concepts and Techniques49 Nave Bayesian Classifier: Training Dataset Class: C1:buys_computer = yes C2:buys_computer = no Data sample X = (age


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