John Keenan Editor ICCA PPT... · 2008. 2. 19. · 9 Absolute Corporate 43.93 Events ... incentive...

International Congress and Convention Association www.iccaworld.com

John KeenanJohn KeenanEditorEditor

Meetings & Incentive Travel



International Congress & Convention Association





• Decoupling: an idea whose time has gone

• Oil: a global commodity

• Sub-prime (Ninja) mortgages

• India & China: 5% of UK exports


The crunch will hurt

• 10,000 – 20,000 financial services jobs to be cut in the next 18 months

Source: Experian financial data


Clause 19

"Companies are allowed to provide appropriatehospitality to members of the health profession andappropriate administrative staff in association withoccasions such as scientific and promotional meetings,provided the hospitality is secondary to the mainpurpose of the meeting.“

Association of the British PharmaceuticalIndustry Code of Practice





Financial benchmarks• The Meetings & Incentive Travel Organisers

15th Annual Financial Benchmarks Survey compares the trading results of companies compiled from the audited accounts filed at Companies House.

• The survey compares the results of companies with year ends falling between December 1, 2005 and November 30, 2006


Ranking by turnover (£)1. Grass Roots Group 144, 483, 0002. Maritz Europa 70, 916, 0003. Capital Incentives 57,565, 0004. Motivcom 46, 385,0005 BSI Holdings 43,614,5276 Jack Morton 41,130,0007 Gardiner-Caldwell 34,355,0008 Carlson Marketing 33,758,1029 Banks Sadler 23,458,71310 THA Group 20,868,249


Ranking by gross margin per pound of pay costs1. Gray Dawes 2.722. Adelphi Group 2.543 Principal Promotions 2.404 The Ultimate Event 2.27

Company5 Rapier Design 2.256 The Turner Agency 2.197 Conference Creations 2.188 Vantage Point 2.189 Hillgate Incentives 2.1010 Conference Care 2.03


Ranking by pre-tax profit1 Grass Roots Group 5,505,0002 Gardiner-Caldwell Group 3,704,0003 WorldEvents 3,140,0004 Adelphi Group 2,871,0005 Reed & Mackay 2,648,0726 Motivcom plc 2,025,0007 BSI Holdings 1,315,6718 The Turner Agency 1,309,3819 Capital Incentives 1,144,00010 TRO 793,524


Ranking by gross margin as% of turnover

1 Conference Care 1002 Gray Dawes 1003 Reed & Mackay 1004 Adelphi Group 59.605 Meeting Point 58.04

Conferences6 Carlson Marketing 49.907 MotivAction Group 48.778 Motivation & 45.66

Marketing Resources9 Absolute Corporate 43.93

Events10 Skybridge Group 42.31


Agency consolidation

• Maritz Europa is now part of The Grass Roots Group

• Western & Oriental, the AIM listed luxury travel group has acquired Lynton Cooper, Travel Management Team and Eclipse Conference Management to add a conference and incentive travel division to their tour operating brands.

• MICE Group PLC went into administration in June 2007 and its Opus subsidiary was sold to Rapier Group in July 2007.

• Talking Point has become BCD Meetings & Incentives, the UK division of the BCD group.


The 2007 survey of meetings and incentive travel The 2007 survey of meetings and incentive travel events staged by UK companies overseas via events staged by UK companies overseas via

intermediariesintermediaries


ALP ToursALP ToursArcher YoungArcher YoungBI WorldwideBI WorldwideBCD Meetings & BCD Meetings & Incentives Ltd (formerly Incentives Ltd (formerly Talking Point)Talking Point)Business Travel TeamBusiness Travel TeamCapital World TravelCapital World TravelCMMCMMEventful SolutionsEventful SolutionsGrass RootsGrass RootsJack Morton WorldwideJack Morton WorldwideJarvis Woodhouse Jarvis Woodhouse EventsEventsLotus Conferences Lotus Conferences Lyndon Conference Lyndon Conference ConsultantsConsultantsMaritz EuropaMaritz Europa

MCI UKMCI UKOlliver York TravelOlliver York TravelOxfordOxfordInternationalInternationalSkybridgeSkybridgeSpecial Events UK Special Events UK The Motivaction The Motivaction GroupGroupThe Travel WorksThe Travel WorksTravel LinesTravel LinesTravel Solutions Travel Solutions Travel WorksTravel WorksUniversal CITUniversal CITVantage Point Vantage Point World EventsWorld EventsWorldspanWorldspan GroupGroupZincZinc


2006 UK TRENDS SURVEY RESULTS2006 UK TRENDS SURVEY RESULTS

GroupsGroups ParticipantsParticipants NightsNights

Long haulLong haul 209209 16,32716,327 65,50465,504Short haulShort haul 640640 60,44160,441 144,340144,340TotalTotal 849849 76,76876,768 209,844209,844

Ave group sizeAve group size Ave durationAve duration

Long haulLong haul 7878 3.8 days3.8 daysShort haulShort haul 9090 2.6 days2.6 days


AVERAGE SIZE OF AVERAGE SIZE OF OUTBOUND GROUPOUTBOUND GROUP

LONG HAULLONG HAUL (USA/FAR EAST) (USA/FAR EAST) -- 78 PAX78 PAX

25% OF UK OUTBOUND MARKET25% OF UK OUTBOUND MARKET

SHORT HAULSHORT HAUL (EUROPE)(EUROPE) -- 90 PAX90 PAX

75% OF UK OUTBOUND MARKET 75% OF UK OUTBOUND MARKET


0

20

40

60

80

100

120

140

No of groups

Spain 124

France 87

Italy 62

Germany 60

Switzerland 37

Netherlands 34

Belgium 26

Czech Republic25Republic ofIreland 24Portugal 23

SHORT HAUL BY SHORT HAUL BY COUNTRY BY NO. COUNTRY BY NO. OF GROUPS INOF GROUPS IN2006


0

10

20

30

40

50

60

70Paris 60

Barcelona 58

Rome 32

Prague 25

Brussels 24

Amsterdam 24

Berlin 23

Madrid 22

Dublin 22

Monaco 22

SHORT HAUL BY SHORT HAUL BY CITY/STATE/RESORT CITY/STATE/RESORT BY NO OF GROUPSBY NO OF GROUPS ININ2006 2006 TOP TENTOP TEN


0

2

4

6

8

10

12

14

16

18

20Marrakech 18

Athens 16

Copenhagen 15

Vienna 15

Lisbon 13

Nice 13

Munich 12

Tenerife 11

Valencia 11

Stockholm 10

CITY/STATE/RESORT CITY/STATE/RESORT BY NO OF GROUPSBY NO OF GROUPSPOSITION 11 to 20POSITION 11 to 20


• Security and risk-assessment

• Duration down

• Size down

• Agency margins are up but…

• Staff costs eating into profits

UK BUYING TRENDS


Your UK strategy

• Identify your best agency market• Send ‘useful’ brochures/CDs/links• Be visible, do visits, attend Eventia

events/seminars etc• Remind us about recent case histories• Remind us about NEW facilities• Be persistent!


SUCCESS!

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John Keenan Editor ICCA PPT... · 2008. 2. 19. · 9 Absolute Corporate 43.93 Events ... incentive...

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