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THE JOOMLA! MARKETING WORKING GROUP Mike Veeckmans
| Date post: | 27-Jan-2017 |
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Business |
| Upload: | mike-veeckmans |
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THE
JOOMLA!MARKETING WORKING
GROUP
Mike Veeckmans
DISCOVERING JOOMLA! MWG
WHO?
Mike Veeckmans Team Lead
Elisa Foltyn Design Lead
Cliff Pfeiffer Brainstormer & UX
Part Lawate Communications
DISCOVERING JOOMLA! MWG
AND…
George Wilson PLT
Ruth Cheesley CLT
Joe Sonne OSM
YOU WILL LOVE!A CULTURE CODE
because this is the short version
JOOMLA! MWG
JOOMLA! MWG
OUR GOALS
01.Support People
IN THE COMMUNITY with power AND freedom
02.Increase adaption
WORLDWIDE
03.Attract
AND DELIGHT our users and customers
04.Be Bold & Renew
INDSIDE AND OUTSIDE our beloved community
JOOMLA! MWG
SKILL SETS
UX
Cont
ent W
ritin
g
Technical Writing
DATA
Analysis & reporting
Team LeadersCampaigns
Webmasters
Site Creation
Beau
tiful
Des
igns
Video CreationSocial Media
UI DesignAND
SO MUCH MORE…
JOOMLA! MWG
JOOMLA! MWG
WANT TO CONTRIBUTE?
We, MWG, are always looking for creative minds, design wizards, dare-alls and brainstormers… If you want to be a part of the Marketing Team, talk to us.
Let’s talk
Changes are happeningHOW WE WORK?
JOOMLA! MWG
HOW DID/DO WE WORK?
Times change. We need to change as well. New team, new ideas, new workflow.
OLD vs. NEW
JOOMLA! MWG
I.D.E.M.A.
IDEA
DISCOVER
EXECUTE
MAINTAIN
AUDIT
Capture the idea
Establish Intension & plan to sustain
Start, Finish & plan to maintain
Sustain our idea
Determine the idea’s fate
Who to blame?ALMIGHTY JOOMLA!
As long as we keep communicating!
Together we can make all the pieces fit together and learn from it.
Blame us!
BLAMING JOOMLA! MWG
SOMETHING WENT WRONG?
What’s cooking?2016 ROADMAP
Joomla! and Public Relations
Can you hear us?
ROADMAP JOOMLA! MWG
PR TEAM
The shop.joomla.org, is nearly finished. New merchandising, new ideas, new design…
Let’s go shopping
ROADMAP JOOMLA! MWG
SHOP.JOOMLA.ORG
The Joomla! Booth will be available for rental soon.
Pimp your exhibition
ROADMAP JOOMLA! MWG
BOOTH RENTAL
A few years ago, the idea of a mascot was suggested by Chiara. It is time to bring that idea back and make it work.
Time to push it
ROADMAP JOOMLA! MWG
MASCOT
Any direction that you can imagine, it’s time to improve our internal communications, let’s lead the way…
Top-Bottom-Top-Sideways
ROADMAP JOOMLA! MWG
BETTER COMMUNICATION
Joomla! has always been very focussed on our own community, now is the time to spread the word and the love!
Spread the word
ROADMAP JOOMLA! MWG
NON-JOOMLA EVENTS
In 2015 the Brand Manual was drafted, we’re finishing up the manual and placing it online.
Consistency
ROADMAP JOOMLA! MWG
BRAND MANUAL
We have our own ideas growing, but we also would like YOUR ideas! Share it with us, and make it work!
So much more…
DISCOVERING JOOMLA!
AND…
YOU WILL LOVE IT!READY TO START?and so do we
CONTACT JOOMLA! MWG
[email protected] https://volunteer.joomla.org/working-groups/marketing
Or tap on our shoulder and start talking works better with beer or coffee
READY TO START?
Contact us
Together we are the beating heart of the community! Let’s make that count!
Together
JOOMLA! TOGETHER
Feel the beat
THANK YOU!joomla.org
