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    Institutional Constraints on Business Involvement in K-12 Education PolicyAuthor(s): John W. SippleSource: American Educational Research Journal, Vol. 36, No. 3 (Autumn, 1999), pp. 447-488Published by: American Educational Research AssociationStable URL: http://www.jstor.org/stable/1163547 .

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    American

    Educational

    Research

    ournal

    Fall

    1999,

    Vol.

    36,

    No.

    3,

    pp.

    447-488

    Institutional

    Constraints

    on

    Business

    Involvement

    in K-12 Education

    Policy

    John

    W.

    Sipple

    Cornell

    University

    With ach

    passing

    decade,

    the

    U.S.

    ublic

    educational

    ystem

    has

    been

    under

    increasing

    scrutiny

    and

    pressure

    to

    change.

    This

    pressure

    has

    come

    from

    many

    ronts--including,

    the

    media,

    parents,government,

    and

    business. n

    this

    study,

    I

    examine

    the

    actions

    of

    a

    group

    of

    business eaders

    representing

    severalmultinational

    corporations

    s

    they ry

    o

    affecteducationpolicy

    n

    the

    state

    ofMichigan.Ifocus

    special

    attentionon the environments n which the

    corporations

    nd

    K-12public

    schools

    operate

    and

    uncover

    he

    relationships

    between

    the

    many agents calling

    or

    school

    improvement.

    The

    act

    that this

    grouptook a thoughtful pproach nd had a significant mpacton education

    reform

    s

    by

    no

    means an indication that other

    business

    groups

    will do the

    same. Given

    enough good information

    and

    time to

    reflect

    on the

    complex

    issues

    surrounding

    chools,

    t

    is

    possible

    hat

    business eadersand

    educators

    can reach

    consensus on a

    direction

    or

    educational

    reform.

    JOHN

    W.

    SIPPLE s

    an

    Assistant

    Professor,

    Department

    of

    Education,

    421

    Kennedy

    Hall,

    Cornell

    University,

    Ithaca,

    NY

    14853.

    His

    specializations

    are

    organi-

    zational

    studies and

    educational

    administration

    and

    policy.

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  • 8/16/2019 K-12 Business Engagement

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    Sipple

    Throughout

    the

    past

    4

    decades,

    there has

    been

    a

    notable

    increase

    n

    the

    politicization

    of

    K-12

    public

    schooling.

    Whereas

    early

    reform

    efforts

    focused

    narrowly

    on

    local school

    activity,

    more

    recent

    reformefforts

    com-

    monly target higherlevels of governmentand advocate new models and

    templates

    for

    broad

    segments

    of the educational

    system

    (Cibulka,

    1996;

    Cohen,

    1990).

    This shift has served to increase

    governmental

    and

    elite

    influenceon

    the

    public

    educational

    ystem.

    While he additionof new

    players

    into the

    arenaof education

    policymaking

    s

    undisputed,

    he role and

    impact

    of the new

    agents

    is the

    topic

    of much debate and

    controversy.

    To

    better

    understand

    movements

    n

    contemporary

    ducational

    policy,

    it

    is

    necessary

    o

    carefully tudy

    the

    agents promoting

    eform

    deas,

    how

    they

    interact

    with state

    government,

    and

    how

    ideas are

    advanced

    in

    the formal

    policymakingprocess.Thepresentstudyaddresses ssuesof whowill shape

    the

    futureof

    public

    education

    and

    how

    they

    will

    do it.

    In

    doing

    so,

    I

    pay

    careful

    attention o the forces

    constraining

    nd

    shaping

    the

    behaviors

    of an

    interest

    group

    of business eaders

    working

    o

    shape

    stateK-12

    public

    education

    policy.

    Centralo this

    study

    are

    the rolesand actionsof the stateand those of

    business

    leaders.

    Specifically,

    examine the actions of a

    group

    of business leaders

    representing

    everal

    multinational

    orporations

    s

    they

    try

    o

    affecteducation

    policy

    in the state of

    Michigan.

    focus

    special

    attentionon the

    environment

    in which the business eadersand K-12

    public

    schools

    operate

    n

    Michigan.

    The Role of the State

    The Tenth Amendment o

    the United

    StatesConstitution

    xplicitly

    reserves

    powers

    not

    delegated

    o

    the

    federal

    government

    o individual

    tatesor to the

    people.

    The federal

    Constitution

    s

    silent

    on

    issues of

    education,

    although

    every

    stateconstitutionncludesan

    educationclause.The clauses

    denote

    the

    states'

    responsibility

    or and

    commitmento

    educating

    heir

    children.Further-

    more,

    t has been

    common

    practice

    orstates

    o further

    elegate

    responsibility

    for

    funding

    and

    operating

    choolsto

    localschool districts. or

    his

    reason,

    early

    schoolreformers-including usiness eadersandacademics-focusedprima-

    rily

    on the

    local

    level,

    exerting

    imited

    fforton state

    policy agents

    and

    issues.

    In recent

    years,

    provoked

    by

    court

    decisions

    on issues of

    racialand

    fiscal

    equality,

    tate

    governments

    ave

    increased heir

    role

    in

    K-12

    public

    education

    (Brown

    v. Board

    ofEducation,

    1954;

    Firestone,Bader,

    Massel,

    &

    Rosenblum,

    1992;

    Mazzoni,

    1993;

    San

    Antonio

    Independent

    School

    District

    v.

    Rodriquez,

    1973;

    Tyack

    &

    Cuban,

    1995).

    The Role

    of Business

    In

    addition o states

    aking

    a

    greater ole neducationpolicy,severalnfluential

    organizations

    ave drawna

    link

    between

    school

    performance

    nd

    the nation's

    economic

    well-being(e.g.,

    the

    National

    Commission

    n

    Excellence n

    Educa-

    tion and

    its much

    publicized

    report,

    A

    Nation at

    Risk).

    Motivated

    by

    this

    assumed

    ink,

    American

    orporate

    eaders

    began

    to

    commit ime

    and

    corporate

    resourcesto

    education

    reform n

    nearly every

    state in

    the

    union

    (Business

    Roundtable, 991;

    Plotke,

    1992).

    In

    June

    of

    1989,

    President

    Bush

    participated

    448

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    Institutional Constraints on Business

    Involvement

    in the annual

    meeting

    of the Business

    Roundtable

    hereafter

    National

    Roundtable,

    an

    organization

    of

    more

    than

    200

    CEOs

    from

    the nation's

    largest corporations)

    and

    formally

    challenged corporate

    America

    to

    bring

    its

    expertise

    and

    resources

    to bear on the education reform movement. Thischallenge had great symbolic

    value as it served to move the

    interests of business from

    being

    just

    one of

    many

    voices

    in the

    "babble"

    Cohen,

    1990)

    to

    a formal seat at

    the

    policymaking

    table.

    The National

    Roundtable

    quickly

    decided that

    advocating

    educational

    change

    and

    improvement

    at the

    national level was not an

    efficient use

    of their

    resources.

    By

    mid-1989,

    all

    of the

    National

    Roundtable CEOs had

    "adopted"

    a

    state

    in

    which to

    involve themselves

    in

    issues of

    education reform.

    Six

    National

    Roundtable

    companies

    adopted Michigan,

    the

    focus of this

    study:

    Dow,

    GeneralMotors,Kellogg,Kmart,Upjohn,andWhirlpool.Joseph Antonini,CEO

    of

    Kmart,

    was asked

    by

    John

    Akers,

    CEO of

    IBM

    and

    leader of the

    National

    Roundtable's

    education

    initiative,

    to

    lead

    the effort in

    Michigan.

    Thus,

    the

    Michigan-Business

    National

    Roundtable

    (MI-Roundtable)

    was

    founded

    in the

    fall

    of

    1989.

    The

    central focus of

    this article is a

    case

    study

    of the

    MI-Roundtable.

    Specifically,

    I

    explore

    the

    direct and

    indirect

    influences

    and

    constraints on the

    formation

    and

    activity

    of the

    MI-Roundtable s it

    attempted

    to alter

    educational

    policy

    in

    Michigan.

    This

    organization

    is

    but

    one of

    many

    parties

    calling

    for

    improved performance of the Michigan public educational system, although it

    holds

    a

    special place

    owing

    to its

    considerable

    resources,

    its

    position

    within the

    polity,

    and its

    vested

    interest

    in

    improving

    the

    products

    of the

    public

    schools.

    Why Study

    Business

    Involvement?

    Attention

    should

    be

    paid

    to the

    MI-Roundtable

    for three

    reasons.

    First,

    the

    organization

    is one

    of

    38

    state-level

    coalitions

    operating today.

    Little

    s

    known

    about these

    coalitions,

    and

    yet they

    possess

    great potential

    for

    power

    and

    influence. The

    member

    corporations'

    scope

    and

    influence

    span

    local,

    state,

    and

    nationalboundaries,and they are involved in policy networkson myriad ssues

    (e.g.,

    tax,

    health

    care,

    environmental

    law).

    In

    addition,

    the financial

    resources

    available

    to the

    coalitions are

    sizable.

    For

    instance,

    the focus of

    this

    study,

    the

    MI-Roundtable,

    has an

    annual

    budget

    of

    more

    than

    $250,000,

    with

    each

    corporation paying

    substantial

    annual dues

    (approximately

    $20,000-$30,000

    per

    year).

    Second,

    there is

    no

    shortage

    of

    debate,

    controversy,

    and

    skepticism

    surrounding

    business

    involvement in

    education reform.

    Critics

    question

    the

    values

    and

    motivations of

    business as

    it

    tries to

    alter school

    policy

    and

    practice

    (Borman, Castenell, & Gallagher, 1993; Cuban, 1992;Kearns& Doyle, 1988;

    Kozol,

    1991;

    Ray

    &

    Mickelson,

    1990).

    Finally,

    this

    century

    (and

    specifically

    the

    latter

    wo

    decades)

    has

    witnessed

    a

    significant

    shift

    in

    attention and

    power

    (e.g.,

    policy

    decisions,

    funding,

    and

    legal

    control)

    from

    local

    schools

    and

    school

    districts o

    state

    administratorsand

    policymakers.

    In the

    latter half

    of

    the

    20th

    century,

    the

    most

    dramatic

    shifts

    in

    the

    institutional

    environment

    of

    schools

    have been in

    the

    relationship

    of

    449

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    Sipple

    public

    education to the state

    (Cibulka,

    1995).

    Whereas

    he

    focus of

    school

    policy

    had

    traditionally

    een

    on

    norms,

    tructures,

    olitics,

    and

    power

    within

    schools,

    recent

    attentions

    turning

    o

    externalnfluences nd

    demands,

    namely

    the relationshipwith the stateand federalgovernments, ourts,parents,and

    the business

    community

    Cibulka,1996;

    Tyack

    &

    Cuban,

    1995).

    In

    addition,

    current

    research has

    identified

    institutional

    ectors

    within

    society,

    one

    of

    which-the

    American

    ublic

    educational

    ystem--is

    of

    particular

    elevance

    or

    this

    study

    (Rowan

    &

    Miskel,

    1999;

    Scott

    &

    Meyer,

    1991).

    Given

    the

    increase

    in

    attention

    paid

    to the

    forces at work

    in the broad

    sector,

    or

    "field"

    of

    education,

    ttention o

    specificorganizations

    perating

    n

    this

    sphere

    s

    of

    great

    value.

    The

    purpose

    of

    this

    study

    is to

    analyze

    the

    context

    in

    which

    an

    interest

    groupof business leaderssoughtto become a catalyst or state education

    reform.

    To this

    end,

    I

    use data

    rom

    documents nd

    nterviews

    onductedwith

    individuals

    oth

    in

    and

    outsideof the

    MI-Roundtable

    o

    describe he

    environ-

    ment n

    which the

    MI-Roundtableormed

    and

    analyze

    how a

    variety

    of

    forces

    influenced he

    business

    group's

    actions.

    Froma

    more

    heoretical

    perspective,

    the

    MI-Roundtablentereda

    complex,

    though

    well-established,

    nstitutional

    environment

    f K-12

    education.

    This

    environmentncluded

    ong-term

    istori-

    cal

    roots

    and

    well-established

    egal

    rameworksnd

    power

    relationshipsMeyer,

    Scott,

    Strang,

    &

    Creigton,

    1988).

    Conceptual

    erspectives

    At

    first

    blush,

    t

    would seem

    to

    make

    sense to

    study

    nterest

    roups

    advocating

    educational

    mprovement

    using

    well-established

    heories

    of

    interest

    group

    behavior.

    Such

    theories

    (Olson,

    1965;

    Truman,

    1951)

    attempt

    to

    describe

    when,

    how,

    and

    why

    organizations

    orm

    and act.

    The

    literature

    uggests

    that

    the

    motivationor

    nterest

    roup

    activity

    s

    generally

    ssumed o

    originate

    rom

    the

    innate

    nterests

    f

    participants

    r the

    pursuit

    f

    rational

    nd

    personal

    gain.

    The

    rational

    ecision-making

    model

    in which

    individuals

    make

    decisionsand

    participaten organizationshat promoteor ensure personalgain is well

    known.

    However,

    in

    terms

    of

    understanding

    nterest

    group

    behavior,

    the

    model

    s limited

    and

    does

    not

    describeor

    predict

    he

    bounds

    placed

    on

    interest

    group

    participants.

    s

    recent

    empirical

    tudies

    suggest,

    neither

    explanation

    s

    satisfying.

    A

    more

    complete

    understanding

    f the

    external

    pressures

    ffecting

    interest

    groups

    is

    necessary.

    Interest

    group

    theories

    seem

    to

    assume

    that

    participants

    ave an

    inherent

    policy

    interestor

    a narrow

    desirefor

    functional

    gain.

    But

    hese

    propositions

    o not

    explain

    consistent

    ehavior

    cross

    ndividu-

    als from

    diverse

    backgrounds

    nd

    experiences.

    Other

    orces

    seemingly

    must

    be at work shapingand limitingchoice alternativesScott,1995).It is this

    limitation f

    interest

    roup

    theories

    hat

    spurred

    he

    present

    nvestigation

    nto

    the

    institutional

    orces

    acting

    on the

    participants

    n

    the

    MI-Roundtable.

    Critical

    o the

    study

    of

    organizational

    ehavior

    and

    environmental

    dap-

    tation s a

    focus on

    and

    understanding

    f

    the

    relationship

    etween

    organiza-

    tions

    and

    their

    external

    environment.

    Contingent

    on

    the

    perspective

    that

    organizations

    re

    open

    systems

    Katz

    &

    Kahn,1978;

    Scott,

    1992),

    he

    external

    450

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    Institutional Constraints on Business Involvement

    environment

    of

    organizations

    was once

    thought

    o include

    only

    those

    formal

    actorswith which

    organizations

    xchanged

    information nd resourcesor

    a

    moresubtlediffusion

    of

    norms

    Selznick,

    1949).

    According

    o Scottand

    Meyer

    (1991,p. 111),"While uch views are notwrong, theyareclearly ncomplete

    and limited."

    n

    the last two

    decades,

    conceptualizations

    f

    organizational

    environments ave broadened.

    One

    of

    the most

    significant hanges

    s the

    view

    of environments s more

    complex,

    rational,

    nd

    layered

    hanhad

    been

    once

    thought (Meyer,

    1994; Scott,

    1994).

    Another

    s that

    organizationsactively

    participate

    n

    organization-environment

    elationsand do not

    simply

    act

    as

    passive

    pawns

    (DiMaggio,

    1998;

    Dimaggio

    &

    Powell,

    1991a;Zucker,

    1988).

    Scott

    (1995)

    suggests

    that no

    organization

    can

    be

    judiciously

    understood

    unless

    the

    environmentalnorms and

    expectationsaccording

    o which

    the

    organizationoperatesare understoodand taken into account.Institutional

    theory

    provides

    a

    framework

    with

    which

    to

    analyze

    the

    environmentof the

    MI-Roundtableand can

    act as a

    guide

    to

    predict

    how and

    why

    the

    roundtable

    responds

    to its

    environment.

    In this

    case,

    the

    MI-Roundtable

    must

    be viewed

    as one of

    many

    interest

    groups

    working

    to

    improve

    the

    public

    educational

    system

    or,

    in

    institutional

    erms,

    one of

    many

    nstitutional

    gents

    nteracting

    n

    the

    sector

    of

    public

    education.

    During

    such

    interaction,

    the

    MI-Roundtable s

    shaped

    by

    and

    shapes

    the formal

    rules,

    norms,

    and belief

    systems

    thatmake

    up

    the

    institutional environment.

    To analyze and investigatethe formationand impactof institutions,Idraw

    from

    both Cibulka

    (1995)

    and

    Scott

    (1995)

    in

    defining

    an

    institution as a

    socially

    defined

    purpose

    around

    which

    normative,

    cognitive,

    and

    regulative

    structures

    emerge

    to

    provide

    stability

    and

    meaning

    to social

    behavior. Institu-

    tionalization is

    the

    intentional or

    unintentional

    (Cibulka,

    1995)

    process "by

    which social

    processes,

    obligations,

    or

    actualities come to

    take on a

    rulelike

    status

    in

    social

    thought

    and

    action"

    (Meyer

    &

    Rowan,

    1977,

    p.

    341).

    The

    emergence

    of

    institutions n a

    society,

    or bounded

    units within a

    society,

    results

    in

    stability

    and

    order

    through

    the

    creation of

    socially

    accepted

    (according

    to

    some, socially constructed)practices,norms,andways of thinking.Institutions

    are

    understood to

    result from

    "institution

    building"

    efforts

    and

    strategies

    on the

    part

    of

    institutional

    agents.

    These

    typically

    include the

    state,

    professions,

    interest

    groups,

    education

    professionals,

    academics,

    courts,

    and the

    media,

    with

    institutional

    changes

    occurring

    more

    frequently

    in

    times of

    social,

    economic,

    or

    political

    crises

    (Cibulka, 1995;

    DiMaggio

    &

    Powell,

    1991b;

    Fligstein

    & Mara-

    Drita,

    1996;

    Greenwood &

    Hinings,

    1996).

    Scott

    (1995)

    describes

    three

    pillars,

    or

    ways

    of

    conceptualizing

    institutions,

    each

    emphasizing

    a

    different

    set of

    institutional

    attributes.

    I

    rely

    heavily

    on

    Scott's constructs for

    the

    framework of

    this article.

    Scott's Three

    Pillars

    The

    regulative

    pillar

    is

    geared

    toward

    expedience

    with institutions

    proliferated

    through

    coercive

    means in

    the form of

    laws or

    sanctions. These

    rules

    are

    legally

    sanctioned

    by

    formal

    authority

    and

    serve

    to constrain

    and

    "regularize"

    ehavior.

    Enforcement

    of

    rules

    takes

    place by

    monitoring

    and

    allocating

    penalties

    for

    451

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    Sipple

    noncompliance.

    When

    focusing

    on the

    regulative

    spects

    of

    institutions,

    he

    state

    plays

    a

    prominent

    role

    in

    both

    the creation of institutions

    and

    the

    monitoring

    f rules.With

    regard

    o

    the

    impact

    of

    regulative

    nstitutions

    n

    the

    MI-Roundtable,he interest rouphad to followlegalrules or tsparticipation

    in

    the

    policyprocess

    as

    well

    as

    learn

    where formal

    uthority

    esideswithin he

    public

    education

    system

    so that it could

    target

    its resources

    and

    tactics

    effectively

    and

    efficiently.

    The normative

    pillar

    s based

    on

    the notionsof

    prescription,

    valuation,

    and

    obligation

    of

    normative ules in

    the creation

    and

    maintenance

    f

    social

    order.

    Consisting

    of

    values

    and

    norms,

    preferred

    and

    desirable

    actions are

    establishedwith

    which

    organizational

    nd individual

    behavior

    can be

    com-

    pared.

    Norms

    provide

    behavioral

    rescriptions

    nd limit

    appropriate oals

    to

    pursue.Rolescanbecome internalized y theactor,be formally ssigned,or

    be taken on after

    requent

    nteraction

    with

    others;

    hey

    can

    restrict ehavior

    or

    grant

    pecialpower

    and

    confer

    rights

    on

    an

    actor.

    The

    MI-Roundtable

    ay

    have been

    constrained

    n

    its

    possible

    actions

    by

    its

    role

    as a

    group

    of free-

    market

    business leaders

    or

    by

    the

    expectations

    nstitutional

    gents

    had

    for

    business eaders.

    The third

    pillar, ognitive,

    s

    basedon the

    notion hat

    ndividuals

    nterpret

    and

    construct heirown

    meaning

    of the

    worldaround

    hem.As

    noted

    by

    Scott

    (1995),

    "To

    understandor

    explain

    any

    action,

    the

    analyst

    must

    take

    into

    accountnot onlythe objectiveconditionsbut the actor's ubjectiventerpre-

    tationof them"

    p.

    40).

    Meanings

    rederived

    by

    actors

    hrough

    nteraction

    ith

    other

    actors

    and

    symbols

    but are

    preserved

    nd

    changedby

    human

    behavior.

    Social

    identities are

    central

    to the

    understanding

    f

    cognitive

    institutions,

    particularly

    s

    actors

    perform

    similar

    asks.

    The MI-Roundtable

    reated an

    identity

    n

    which

    it viewed

    itself

    as

    being

    distinct

    rom

    he

    education stablish-

    ment and

    yet

    had a

    valuable

    voice

    in

    the

    education

    debate.

    Few

    researchers ave

    investigated

    and

    categorized

    he

    types

    of

    institu-

    tions found

    within

    the sector of

    public

    education.The

    complexity

    of

    the

    institutionalnvironment laysanimportantoleinthe behaviorof organiza-

    tions

    operating

    n

    that

    environment

    Greenwood

    &

    Hinings,

    1996).

    Organiza-

    tions

    and their

    deas are

    rarely

    he

    subject

    of

    a narrow

    et of

    influencesand

    pressures,

    but

    they

    are

    often

    faced

    with

    competing

    and

    conflicting

    pressures,

    even within he same

    sector

    D'Aunno, utton,

    &

    Price,1991;

    Fligstein

    &Mara-

    Drita,

    1996;

    Friedland&

    Alford,1991;

    Meyer,

    1987).

    The

    U.S.

    education

    ector

    is no

    different,

    and

    thus the

    agents

    operating

    within

    that sector

    probably

    confront

    multiple

    and

    competing

    pressures.

    In

    the late

    1980s

    and

    early

    1990s,

    herewas no

    shortage

    of

    reform

    deas

    or

    educational eform

    rganizationsdvancinghose ideas.Thisresulted nan

    increasingly

    omplex

    environment

    s more

    and

    more

    agents

    tried

    o involve

    themselves

    in

    school reform

    (Cibulka,

    1995;

    Cohen,

    1990;

    Rowan,

    1990).

    Given the

    multiple

    agents

    in

    the

    educational

    sector-including

    the

    state,

    professional

    organizations,

    istorical

    recedent,

    and

    business

    nvolvement-

    the

    MI-Roundtable

    robably

    aced

    multiple

    nstitutional

    ressures

    and

    pro-

    cesses.

    Hence,

    the

    first

    proposition

    n

    this

    study

    s as

    follows.

    452

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    Institutional

    Constraints

    n

    BusinessInvolvement

    Proposition

    1: When

    entering

    into

    the sector of

    public

    education,

    the

    MI-

    Roundtable

    will

    encounter

    all

    three

    types

    of

    institutions-regulative,

    norma-

    tive,

    and

    cognitive.

    Organizational

    Fields and Sectors

    DiMaggio

    and

    Powell

    (1991b)

    observed that the

    increased

    rationalization

    of

    society-the

    homogenization

    of structureacross

    organizational

    types-is

    less

    driven

    by competition

    and

    efficiency

    than

    by

    the

    structuration f

    organizational

    fields.

    Meyer,

    Scott,

    Strang,

    and

    Creighton

    (1988)

    suggest

    that the United States

    public

    educational

    system

    is

    becoming

    more structuredas a result of a

    process

    of

    societal rationalization

    (Meyer,

    1994;

    Meyer,

    Scott,

    &

    Deal,

    1983).

    This

    increased

    rationalization

    is

    due

    not to a

    strong

    central

    state or exclusive

    professional control but, rather,to the "profusion

    of

    professional standards,

    court

    decisions,

    special-purpose

    legislative

    interests,

    and a

    huge

    network

    of

    interest

    groups"

    (Meyer

    et

    al.,

    1988,

    p.

    165).

    Nearly synonymous

    with

    organizational

    fields

    are what

    Scott

    and

    Meyer

    (1991)

    term societal sectors.

    They

    propose

    this

    term

    to

    emphasize

    a common

    framework of

    relationships,

    both

    horizontal

    and

    vertical,

    that make

    up any

    given

    institutional

    ield.

    This set of

    relationships

    may

    reach from individualunits

    to

    national

    organizations

    and

    offices,

    serving

    to structure

    he

    flow of

    institutions

    across as well as

    within

    sector levels. Scott

    and

    Meyer

    (1991,

    p.

    117)

    define

    a sector as

    "a

    collection

    of

    organizations

    in

    the same

    domain,

    identified

    by

    the

    similarity

    of their

    services,

    products,

    or

    functions,

    together

    with those

    organi-

    zations that

    critically

    influence

    the

    performance

    of the focal

    organizations."

    Sectors

    comprise

    units and

    agents

    woven

    together

    in

    functional

    terms,

    al-

    though

    they

    may

    be

    geographically

    distant

    (Scott

    &

    Meyer,

    1991).

    Societal sectors

    typically

    have five levels

    (Scott

    &

    Meyer,

    1991).

    At the

    top

    are national or

    society-wide

    offices

    and

    headquarters

    for

    government

    and

    private

    officials

    and

    organizations.

    While

    plausibly

    an additional level

    exists

    above

    the national

    (e.g.,

    multinational

    or

    world

    sector),

    this discussion of

    societal sectors is limited to sectors within nations (in this case, the U.S. public

    educational

    system).

    Moving

    down,

    the fourth level is that of

    regional

    or

    multistate

    authorities,

    associations,

    or

    organizations.

    This level is

    only

    modestly

    applicable

    to the

    educational

    system,

    since

    governmental

    units and

    most

    professional

    associations

    operate

    at the

    national,

    state,

    or

    local

    level. The

    third

    level consists of state offices and

    associations. Formalstate

    authorities,

    as

    well

    as

    many professional

    associations,

    operate

    at the

    state

    level. The

    second level

    consists

    of within-state

    districtsand

    councils,

    frequently

    representing

    or

    provid-

    ing

    services

    for

    multiple

    local units.

    Finally,

    the

    most basic

    level is

    that of the

    local

    unit, branch,

    or

    establishment,

    in

    this case schools.

    Table

    1

    provides

    a

    summary

    of

    the

    theoretical levels within the sector of

    K-12

    public

    education.

    In

    any given

    sector,

    each level has

    its

    own

    authority,

    function,

    and

    decision-making power.

    When

    the sector

    and

    the

    related

    institutions-whether

    flowing up

    or

    down-are well

    established,

    the

    power,

    the

    decisions,

    and the

    authority

    at each level are

    constrained

    and

    shaped by

    rules,

    norms,

    or

    common

    belief

    systems.

    In

    addition,

    the

    direction

    and

    flow

    of institutions

    and institution-

    453

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    Sipple

    Table

    1

    Sector

    Levels of

    the

    Public Educational

    System

    in the United

    States

    Sector level" Public education

    5.

    Nationalor

    society-wide

    offices,

    headquarters

    4.

    Regional

    or multistate

    authorities,

    associations

    3.

    State

    offices,

    associations

    2. - Substateareas,districts, ouncils

    1.

    Local

    units,

    branch

    offices,

    establishments

    U.S.

    secretary

    and

    Department

    of

    Education,NCTM,NCTE,

    NBPTS,

    NEA/

    AFT,

    NASSP,

    NASB

    Regional

    research

    abs

    (e.g.,

    NCREL)

    nd

    accreditation

    gencies (e.g.,

    North

    Central

    Accreditation

    ssociation)

    State

    department

    and board

    of

    education,

    chief

    state school

    officer,

    MEA/MFT,

    MASSP,

    MASB

    District,board,superintendent,ocal

    teachersunions

    School,

    principal,

    eacher

    "aScott nd

    Meyer

    (1991).

    Note.

    NCTM=National

    Council

    of

    Teachers of

    Mathematics,

    NCTE=NationalCouncil

    of Teachers

    of

    English,

    NBPTS=National

    Board for

    Professional

    Teaching

    Standards,

    NEA=National

    Education

    Association,

    AFT=American

    Federation

    of

    Teachers,

    NCREL=North entral

    Regional

    Education

    Lab,

    MEA=Michigan

    Education

    Association,

    MFT=Michigan

    Federation of

    Teachers,

    MASSP=Michigan

    Association of

    Secondary

    School

    Principals, MASB=Michigan

    Association of

    School Boards.

    alizationare well

    understood,

    as

    are limitations

    f

    participants

    t

    each level

    (Scott

    &

    Meyer,

    1991).

    Public

    education,

    like

    other

    sectors in the

    United

    States

    (e.g.,

    energy,

    environment,

    health

    care),

    is

    inherently

    decentralized nd

    fragmented.

    The

    U.S.

    Constitution

    nsures that

    this is so.

    Our

    system

    of

    government

    was

    designed

    to

    ensurethe

    separation

    f

    powers

    within

    the national

    government

    and also

    between the

    levels of

    national, tate,

    and

    local

    governments.

    Such

    decentralization nd

    fragmentation,

    owever,

    do not

    necessarily

    ndicatea

    feeble

    systemguided

    by

    weak

    institutional ules

    and norms.

    On the

    contrary,

    the

    public

    educational

    ystem

    s

    strong

    n

    its

    commitment-legal

    and

    social-

    to

    decentralizedand

    local

    control

    of schools.

    This

    includes the

    fragmented

    sourcesof

    power

    seemingly

    nverselyproportional

    o their

    distance

    rom

    he

    classroom.

    Although

    decentralized,

    he

    power

    relationships,

    esource

    and

    information

    lows,

    and

    acceptable

    norms of

    practice

    are well

    established

    (Meyer,

    1983,

    1987;

    Meyer

    &

    Rowan,

    1978;

    Meyer

    t

    al.,

    1988;

    Rowan,

    1982).

    Given

    the

    well-established

    sector of K-12

    education,

    the sector

    must be

    analyzed

    in

    light

    of its theoreticaland

    practical

    nteractionwith the MI-

    Roundtable.

    I

    suggest

    the

    MI-Roundtable as more

    likely

    to

    operate

    at the

    state evel

    than either

    the

    local or

    national evel for

    several reasons.

    First,

    he

    parent

    organization

    the

    National

    Roundtable)

    nstructedhe CEOs

    o form

    coalitions

    with

    their

    governors

    and

    to

    enact

    change

    within

    theirstate.

    Second,

    the MI-

    454

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    Institutional Constraints

    on Business

    Involvement

    Roundtable

    argeted

    ssues of curriculum nd assessment

    as foci for reform

    n

    Michigan.

    In

    1989,

    a move was under

    way

    in the

    Michigan egislature

    o

    develop

    a

    model

    core curriculumor all K-12 students.

    Public

    Act

    25,

    signed

    into law in 1990, consolidated the decisions necessaryto create a core

    curriculum

    t

    the

    state level

    (technicallyby

    the StateBoard

    of

    Education).

    Thus,

    o effect

    widespread

    urriculum

    hanges

    n

    Michigan,

    he

    MI-Roundtable

    mustbe involved

    at the

    state

    evel.

    Similarly,

    he

    MI-Roundtable's

    econd

    major

    initiative imedto raise he standards f the

    Michigan

    ducational ssessment

    Program

    MEAP)

    implemented

    by

    the State

    Department

    f

    Education)

    and

    align

    the

    tests

    with the

    core

    curriculum.

    Again, activity

    at the state

    level

    seemed most

    appropriate.

    Proposition

    :

    Giventhe

    institutionallymposed

    evel

    of involvement

    by

    the NationalRoundtable nd the institutionallystablished evel of decision

    making

    and

    authority

    within

    he sectorof

    public

    education,

    he

    MI-Roundtable

    will

    engage

    in the

    majority

    f

    its

    activity

    at the state level.

    Organizational

    esponse

    o Institutional

    ressures

    The

    earlyyears

    of the

    "new"

    nstitutional

    heory

    (DiMaggio

    &

    Powell,

    1991b;

    Meyer

    &

    Rowan, 1977,

    1978)

    focused

    on

    the

    need for

    institutionalized

    organizations

    o

    adapt

    o

    surrounding

    nstitutions o that

    hey

    could obtain

    or

    maintain

    egitimacy.

    he

    common

    mechanism

    y

    which

    organizations

    dapted

    was throughthe creation of structures-often loosely coupled fromtheir

    technical

    core-similar

    to those

    found

    in

    moresuccessful

    or

    powerful

    nstitu-

    tional forms.The

    process

    by

    which

    organizations

    dopt

    similar

    tructuress

    called

    somorphism.

    Current

    heorizing

    n

    organizational

    daptation

    o

    institutional

    ressures

    views

    the

    process

    of

    isomorphism

    s

    incomplete

    nd imited.

    Today,

    he

    range

    of

    strategies

    nd

    tactics

    with

    whichto

    respond

    o or

    resist nstitutional

    ressures

    is believed to be

    considerably

    more

    complex.

    In

    fact,

    Oliver

    (1991,

    p.

    150)

    suggests

    that

    organizations

    espond

    o

    institutional

    ressures

    n

    ways

    thatare

    self-serving, ncludingncreasedprestige, tability,egitimacy,ocialsupport,

    internal nd

    external

    ommitment,

    ccessto

    resources,

    ttraction f

    personnel,

    acceptance

    n

    professions,

    nd

    nvulnerability

    o

    questioning.

    Oliver

    warns hat

    the

    assumption

    of

    a

    dichotomous

    response-passive

    or

    active,

    conform

    or

    resist-by

    an

    organization

    o

    environmental

    ressures

    s

    far

    oo

    simplistic

    nd

    not valuable.

    Rather,

    Oliver

    (1991)

    argues

    that

    more

    specific

    organizational

    responses

    can

    be

    predicted

    f

    careful

    attention s

    paid

    to

    the

    context of the

    pressures

    nd

    the

    organization

    f

    interest:

    Conformity

    s

    neither

    nevitablenor

    invariably

    nstrumental

    n

    securing

    ongevity"

    p.

    175).

    Scott

    (1995)

    recently

    articulatedhe integratednatureof organization-environmentelations,with

    each

    agent

    involved

    nactivedecisions

    based

    on

    the

    context

    of

    the

    situation:

    Just

    as

    institutions

    onstitute

    organizations,

    hey

    also

    constitute

    what

    are

    their

    appropriate

    ways

    of

    acting,

    ncluding

    actsthat

    are

    responses

    to

    institutional

    ressures.

    Strategies

    hat

    may

    be

    appropriate

    n

    one

    kindof

    industry

    r

    field

    may

    be

    prohibited

    n

    another.

    Tactics hat

    can

    455

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    Sipple

    be

    successfully

    ursued

    n

    one

    settingmay

    be

    inconceivable

    n

    another.

    Not

    only

    structures ut also

    strategies

    re

    institutionally

    shaped. (p.

    125)

    Oliver

    (1991,

    p.

    152)

    identifies

    ive

    generalstrategiesorganizations

    se

    to

    respond

    to institutional

    rocesses-acquiescing, compromising, voiding,

    defying,

    and

    manipulating-and

    several

    actics

    oreach

    type

    of

    response.

    The

    responses

    fall on

    a

    continuum rom

    passive

    agreement

    and

    acceptance

    to

    moreactiveand

    rebelliousbehavior.

    Organizations

    ay

    acquiesce

    by

    respond-

    ing

    out of habit

    (i.e.,

    "this s the

    way

    it has

    always

    been

    done"),

    imitating

    successful

    organizationalesponses,

    or

    simply

    complying

    o the

    pressure.

    This

    strategy

    has been

    frequently

    described

    by

    institutional

    cholarsand

    involves

    littleconflictorthoughtonthepartof theorganization. rganizations ayalso

    respond

    n the

    form

    of

    compromise.

    This

    may

    be

    done to

    appease

    or

    balance

    multiple

    and

    conflicting

    environmental

    pressures.

    Pacifying

    actics

    may

    be

    employed

    by

    offeringonly

    minimal

    resistancewhile

    allocating

    a

    majority

    f

    resources o

    placating

    he

    agentexerting

    he

    institutional

    ressure.Organiza-

    tions

    may put up

    some

    fight,

    but

    they

    mustbe careful

    not to

    seriously

    offend

    a

    major

    ource of

    revenue, nformation,

    r

    legitimacy.

    Bargaining

    s

    another

    formof

    compromise

    n

    which

    an

    organization

    ttempts

    o

    negotiate

    conces-

    sions or reduce

    pressure

    rom he

    agent

    by

    adopting

    portions

    f

    the

    prescribed

    practice, tructure,rnorms.

    Avoidance s

    another,

    moreactive

    organizationalesponse

    o

    institutional

    pressures.

    Oliverdefines

    this

    strategy

    s

    an

    attempt

    o

    preclude

    he

    necessity

    of

    conformity;

    rganizations

    chieve

    this

    by

    concealing

    heir

    nonconformity,

    buffering

    hemselves rom

    nstitutional

    ressures,

    r

    escaping

    rom

    nstitutional

    rulesor

    expectations.

    Meyer

    and

    Rowan

    1977)

    describedhow

    organizations

    can

    conceal

    their

    resistance

    y adopting

    ituals

    nd

    ceremonies r

    by

    buffering

    and

    decoupling

    heir

    echnical ore

    (what

    Elmore, 995,

    calls

    he

    "instructional

    core"

    n

    schools)

    rom heir

    organizational

    tructure.

    Many

    chool

    organizations

    recentlyadopteda policyof site-basedmanagement s a symbolof progres-

    sive

    organizational

    management,

    ut

    by

    doing

    so

    school

    leaders

    may

    conceal

    the

    propagation

    f

    traditional

    lassroom

    practices.

    f

    public

    approval

    s

    inde-

    pendent

    of an

    organization's

    nternal

    echnical

    ractice,

    uffering

    nd

    decoupling

    can

    be

    effective

    avoidance

    strategies.

    A

    fourth

    strategy

    described

    by

    Oliver

    1991)

    is for

    organizations

    o

    defy

    the

    external

    nstitutional

    ressures.

    Suchan

    active

    approach

    s

    effective,

    and

    more

    plausible,

    when

    enforcement f

    the

    institutional

    ressures

    s

    unlikely

    or

    when

    the

    institutional

    orms

    and

    scripts

    are n

    conflict

    with those

    of the

    target

    organization.Organizationsmayalsoovertlychallengeanddismiss heexter-

    nally

    imposed

    institutional

    ressures.

    This

    can

    be an

    effective

    strategy

    when

    supported

    by

    an

    organization's

    ntegrity

    r

    rational

    rgument.

    An

    organization,

    for

    example,may

    argue

    hata

    given

    nstitutional

    ule s

    harmfulo

    children

    nd

    that

    the

    organization

    laces

    the needs

    of

    children

    irst.

    Atthe

    farend of

    the

    passive-active

    ontinuum,

    n

    organization

    may

    resist

    an

    institutional

    ule or

    norm

    by

    attempting

    o

    influenceor

    control

    t.

    Organi-

    456

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    Institutional Constraints on

    Business

    Involvement

    zations

    may manipulate

    he

    rule

    by co-opting

    it for their own

    purposes

    or

    working

    o

    change

    the

    rule

    o

    better

    ervetheir nterests.Scott

    1995)

    suggests

    that

    this

    type

    of

    strategy, pecifically

    he

    techniques

    used

    by organizations

    o

    manipulateiews of their egitimacy,sofgreat nteresto institutionalcholars.

    Organizations

    re

    more

    prone

    o use such

    aggressive

    nd

    controlling trategies

    when institutional

    xpectations

    re

    "incipient,

    ocalized,

    or

    weaklypromoted"

    (Oliver,

    1991,

    p.

    158).

    Two central onstructs

    hought

    mportant

    n

    predicting

    what

    organizations

    do

    when

    confrontedwith institutional

    ressures

    are

    dependence

    and

    conso-

    nance

    (Oliver,

    1991).

    Dependence

    can

    be

    defined as the

    fiscal,

    social,

    or

    political

    need for one

    agent

    to be associatedwith another.Oliver

    1991)

    posits

    thatan

    organization

    hat

    s

    dependent

    on

    anotherwill

    be less

    successful hould

    thatrelationshipwane. Therelativedependence mayindicatea rationale or

    eitheradherence r

    resistanceo the

    institutional

    ules,

    norms,

    or

    belief

    systems

    being

    advocated.The

    second issue

    used to

    predict

    organizationalesponse

    s

    the consonanceof

    the

    MI-Roundtable's

    deas,beliefs,

    and

    agenda

    with

    that

    of

    the

    pressuring

    nstitution.

    Oliver

    1991)

    suggests

    hatwhen an

    organization

    s

    in

    harmony

    with

    institutional

    pressures-similar

    in

    norms

    and

    beliefs--the

    organization

    will

    conform

    o the

    pressure.

    Conversely,

    hould

    the institution

    and the

    organization

    have

    diametrically

    pposed

    belief

    systems,

    norms,

    or

    ideas,

    the

    organization

    s more

    likely

    o

    aggressively ppose

    compliance

    and

    activelyattempt o changethe institution dvanced.

    With

    regard

    o the

    focus

    of this

    study,

    the

    MI-Roundtable

    ndoubtedly

    faced

    nstitutional

    ressures

    n

    conflictwith

    its

    own

    views

    of

    education eform.

    For

    example,

    some

    conservative

    rganizations

    hatadvocate

    imited

    powers

    for

    government

    would

    strongly argue

    against

    the state

    deciding

    what all

    studentsshould

    learn.

    Other

    organizations

    may

    want the

    state to

    provide

    a

    curriculum

    ut

    be

    opposed

    to a

    rigorous,high-stakes

    esting

    program.

    Proposition

    3:

    The

    greater

    the

    dependence

    of the

    MI-Roundtable

    n

    institutional

    gents

    advancing

    nstitutional

    ressures,

    he

    less

    likely

    the MI-

    Roundtable s to resistthe institutional ressuresadvancedby the agents.

    Proposition

    : The

    greater

    he

    coherence

    between

    the

    MI-Roundtable's

    agenda

    andan

    institutional

    gent's

    nstitutional

    ressures,

    he

    less

    likely

    he MI-

    Roundtable s

    to resist he

    institutional

    ressures.

    Dataand

    Research

    Methods

    The data

    for this

    study

    include

    participant

    bservation,

    extensive archival

    documentation,

    nd

    three

    waves of

    structured

    nterviewswith

    central

    igures

    insideandoutsideof theMI-Roundtable.heparticipantbservationncludes

    the

    ongoing

    involvement

    of

    the

    author and

    his

    colleagues

    with the MI-

    Roundtable

    n

    the

    form

    of

    education

    consultants orthe

    business eaders.

    The

    consultation

    egan

    n

    1990

    and

    continues

    oday.Throughout

    he

    involvement,

    the

    MI-Roundtableas

    relied

    on

    the

    consultants or a

    variety

    of

    support

    asks

    and

    technical

    expertise

    on

    various

    topics

    relatedto

    schools

    and

    education

    policy.

    The

    consultants

    ave

    produced

    everal ormal

    documents or

    the

    group

    457

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    Sipple

    detailing

    he MI-Roundtable's

    genda

    and

    policypositions

    n addition

    o

    several

    smaller,

    more informal ssessments

    and

    reports.

    My colleagues

    and I

    conducted hreewavesof

    structurednterviews

    15

    in 1992, 25 in 1994, and 52 in 1995-1996)with membersof both the MI-

    Roundtable

    and

    the

    larger

    policy community.

    The

    schedules

    used

    in

    the

    interviewswere

    developed

    for

    purposes

    other

    han his

    study,

    but at the

    same

    time the data are

    very

    relevant and

    appropriate

    or use

    here.

    Archival

    documents

    were

    gathered

    from

    a

    variety

    of sources

    (e.g.,

    letters,

    e-mail,

    published

    and

    unpublished

    documents,

    meeting

    minutes)

    and

    cataloguedby

    topic

    and

    date.

    Documents

    were

    used

    to

    triangulate

    nterview

    nd

    observation

    datafor

    accuracy

    nd

    consistencyby

    providing

    echnical

    nformation

    uch

    as

    dates,

    membership

    nformation,

    nd

    policy

    statements.

    Furthermore,

    hese

    dataprovideaccurateand reliableinformation n the group'sformaland

    informal

    olicypositions,

    characteristicsf the

    group

    membership

    nd

    eader-

    ship,

    and

    changes

    in

    policy

    positions

    and

    membership.

    A

    case

    study approach

    s

    used

    to

    carry

    out this

    investigation

    f

    the

    MI-

    Roundtable's

    nvolvement n

    state

    education

    policymaking.

    Case

    study

    meth-

    ods are

    employed

    to

    structure ata

    collection,

    guide

    the

    analysis,

    and

    focus

    conclusions.Yin

    (1994)

    argues

    convincingly

    hata

    case

    study

    s a

    "comprehen-

    sive

    research

    trategy"p.

    13),

    not to be

    confused

    with

    issues of

    epistemology

    or

    general

    qualitative

    research.

    Stake

    (1994)

    describes

    three

    types

    of

    case

    studies.Intrinsic asestudiesarethosewhose sole interests a betterunder-

    standing

    f a

    particular

    ase.

    Instrumentalase

    studies

    are

    hose

    in

    which

    a

    case

    is

    examined

    n

    order o

    derive

    a

    broader

    meaning,

    gain

    nsight

    nto

    a

    particular

    issue,

    or refine

    theory.

    Collective

    case

    studies

    focus on

    several

    cases

    that

    collectively

    provide

    inquiry

    nto a

    phenomenon,

    population,

    or

    condition

    (Stake,

    1994).

    This

    study

    encompasses

    the

    first

    two of

    Stake's

    case

    study

    types:

    ntrinsic

    nd

    instrumental.

    iven he

    poor

    reputation

    nd

    history

    of

    case

    study

    analysis

    Miles

    &

    Huberman,

    987;Yin,

    1981),

    I

    heeded the

    recommen-

    dations

    of Yin

    and

    Miles

    and

    Huberman n

    conducting

    a

    systematic

    and

    replicable tudy hroughheuseof multiple ourcesof data,creationof acase

    study

    database,

    development

    f

    a

    chain

    of

    evidence,

    convergence

    among

    data

    types,

    and

    investigation

    f

    rival

    explanations.

    Finally,

    my

    involvementwith

    the

    MI-Roundtable

    reates

    nevitable

    rade-

    offs in

    conducting

    research

    uch

    as

    this.On

    the one

    hand,

    he

    involvement

    of

    university

    esearchers

    ith

    the

    MI-Roundtable

    embership

    aises

    questions

    of

    bias

    in

    this

    analysis.

    Some

    skeptics

    may

    argue

    hat

    he

    close

    relationship

    ither

    clouds

    the

    judgment

    f

    the

    researchers r

    prohibits

    he

    researchers

    rom

    being

    critical

    f their

    associates,

    particularlyiven

    the

    annual

    payment

    rom

    he MI-

    Roundtableo the University f Michigan$80,000).On the otherhand,the

    close

    relationshipprovides

    unique

    accessibility

    o

    people,

    documents,

    and

    events

    unavailable o

    persons

    outside

    the

    organization.

    n

    addition,

    he

    close

    relationship

    ver

    7

    years

    served

    o

    develop

    a

    high

    degree

    of

    trust-and,

    hence,

    candid

    responses-between

    MI-Roundtable

    membersand

    the

    researchers.

    This

    degree

    of

    trust

    and

    openness

    would

    not be

    possible

    without the

    close

    working

    relationship.

    Researcher

    ias

    n

    collecting,

    nterpreting,

    nd

    analyzing

    458

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    Institutional Constraints on Business

    Involvement

    the

    data

    was checked

    in a

    variety

    of

    ways.

    First,

    several

    researcherswere

    responsible

    or

    the

    collectionof the dataover

    the

    course

    of

    7

    years.

    Second,

    transcripts

    with

    names

    removed)

    were coded

    by

    three

    researchers,

    nd

    results

    werecomparedocheckforanadequatedegreeof interratereliability. inally,

    the

    editors,

    reviewers, nd,

    ultimately,

    he reader

    provide

    a finalcheckfor

    bias.

    Findings:

    Institutional

    Influences on the

    MI-Roundtable

    The

    1989

    annual

    meeting

    of the Business National Roundtable

    proved

    to be

    a watershed moment for

    corporate

    involvement

    in

    education

    policy

    in

    many

    states,

    including Michigan,

    the

    focus

    of

    this

    study.

    The National

    Roundtable

    provided

    the

    leadership

    to

    expand

    business involvement

    in

    education

    beyond

    independent, locally

    based,

    and

    often short-term

    programs

    oward

    more broad-

    based and

    long-term

    involvement at the

    local,

    state,

    and national levels. As

    reported

    in Phi Delta

    Kappan:

    Those who were

    expecting

    business to

    sweep

    in

    like a rich uncle

    taking

    over a school bake sale and

    handing

    out

    computers,

    ndowed

    chairs,

    or

    whateverelse is on the wish list

    may

    find

    that this

    new

    version

    of

    business involvement s a short-term

    isappointment

    nd

    a

    long-term

    hock.

    (Pipho,

    1990,

    p.

    582)

    As K martand the five otherMichiganmembers of the NationalRoundtable

    began

    the

    process

    of

    creating

    a

    state-level

    coalition

    with

    the

    governor

    and

    other

    interested

    parties,

    this

    new

    group

    faced

    pressures

    and influence

    on

    many

    fronts: the National

    Roundtable,

    the

    leadership

    of the six

    member

    companies,

    higher

    education,

    K-12

    education,

    the

    broader business

    community,

    and the

    established

    networks,

    power relationships,

    and

    politics

    of

    the

    education

    sector.

    During

    the summer

    of

    1989,

    the CEOof

    Kmartand two of his

    senior-level

    executives

    began

    to

    coalesce the

    Michigan

    members

    of

    the

    National

    Roundtable.

    Guiding

    their

    efforts were the

    goals

    and

    general

    tactics outlined

    by

    the

    National

    Roundtable, the prioritiesand interestsof the member companies' leadership,

    and at least

    one other

    education reform

    organization

    representing

    small

    business

    interests. The

    individuals

    participating

    n the

    MI-Roundtable

    all

    came

    from

    the

    corporate

    world.

    Original

    participants

    included vice

    presidents

    and

    individuals

    assigned

    to

    public

    policy

    and

    government

    relations. Given

    the

    participants'high-level

    positions,

    they

    were

    obviously quite adept

    and success-

    ful

    in

    the

    corporate

    world. The

    earliest

    data

    suggest

    that when the

    participants

    looked at

    schools

    they

    saw

    inefficiency,

    poor

    management,

    a

    lack

    of

    account-

    ability,

    a

    stagnating

    union,

    and

    graduates

    who

    needed

    remedial

    (and

    expen-

    sive ) training before they could effectively work with the encroaching tech-

    nological

    advances on the

    showroom

    and

    shop

    floor.Butwhile the

    MI-Roundtable

    readily

    identified

    perceived

    problems

    with the

    public

    schools,

    ascertaining

    strategies

    and

    solutions

    proved

    more

    vexing.

    During

    the

    summer

    of

    1990,

    less than 1

    year

    after the

    group's

    formation,

    many

    of

    the

    original

    participants

    admittedly

    viewed the

    MI-Roundtable

    as

    "confused"

    and unsure

    of

    what

    direction and

    strategy

    to

    take in

    reforming

    459

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    Sipple

    Michigan's

    K-12

    schools.

    Probablystemming

    from

    their

    long-standing

    involve-

    ment

    in

    private

    business,

    the

    group

    assembled a

    (wish)

    list of ideas

    for

    altering

    school

    performance.

    This included the

    incorporation

    of

    free-market

    mecha-

    nisms in the educational system, the abolishment of the teachers' unions,

    consolidation of smaller

    districts,

    and a

    longer

    school

    year.

    The

    organization

    possessed

    little

    capacity

    to

    frame

    a

    systemic

    reform

    agenda-as

    called for

    by

    the National

    Roundtable-and

    struggled putting together

    its

    own

    plan.

    The

    participants

    had little

    knowledge

    outside

    of

    their

    own

    personal

    K-12

    experi-

    ences and

    so relied on their

    business sense. At

    this

    early

    stage,

    the

    National

    Roundtable was

    still

    developing

    its

    agenda,

    and the

    National

    Roundtable

    Education Task Force

    had

    just begun

    to meet and so

    too had little

    capacity

    to

    ensure that each

    state

    adopted

    its

    recommendations.

    Hence,

    in

    1990

    the

    MI-

    Roundtable had no template to guide its actions and little capacity to act as a

    leader,

    or

    catalyst,

    for

    educational

    improvement.

    Institutional

    Agents

    Here

    I

    briefly

    describe the

    agents

    with whom the

    MI-Roundtable

    nteracted.

    The list was

    constructed

    by identifying

    all

    agents

    with

    whom the

    MI-Roundtable

    had

    contact.

    I

    make

    specific

    note of the level

    at which

    the

    agent

    operated

    and

    the

    messages

    advanced.

    Business

    National

    Roundtable.

    The

    National

    Roundtable

    functioned

    at

    the national level, but the decisions it made had a strong impact on the state

    coalitions. It

    sought

    to

    control and

    direct the

    state

    initiatives while

    continuing

    to

    maintain a

    presence

    on

    the

    national scene. The

    National

    Roundtable,

    particularly

    David

    Hornbeck,

    provided

    direct

    guidance

    and

    assessment

    of the

    state

    coalitions,

    as

    evidenced

    by

    Hornbeck's

    reading

    and

    commenting

    on the

    University

    of

    Michigan's

    white

    paper.

    Its

    national

    presence

    was

    reflected

    in

    its

    public

    information

    campaigns

    (e.g.,

    editorials)

    and

    lobbying

    efforts

    in

    Washing-

    ton

    (e.g.,

    Head

    Start).

    Member

    companies.

    The

    personal

    interests and

    leadership

    of

    its

    member

    CEOs also prodded the fledglingMI-Roundtable.Thisstudycharacterizes he

    CEOs of

    member

    companies

    as

    agents

    external

    to the

    MI-Roundtable

    because

    the bulk

    of the

    work

    on behalf

    of the

    MI-Roundtable

    was and is

    done

    by

    senior-

    level

    executives

    within a

    working

    group,

    not

    by

    CEOs

    themselves.

    The

    organization

    operated

    with

    the

    endorsement,

    support,

    and

    knowledge

    of

    the

    CEOs,

    but

    the

    day-to-day

    actions did

    not include

    the chief

    executives. For

    this

    reason,

    when the

    CEOs

    did

    act,

    their

    influence can

    be

    viewed as

    external

    to

    the

    operation

    of

    the

    MI-Roundtable.

    The

    CEOsexhibited an

    interest

    in

    developing

    a

    relationship

    with the new

    governor and in passing legislation.One CEOrevealed his perspective on what

    most

    needed to be

    done:

    "Wecan

    sit

    around

    a

    room and talk

    about

    what's

    right

    and what's

    wrong

    [with

    schools]

    but

    unless

    it's

    really

    decided

    upon

    and...put

    into

    effect

    through

    legislation,

    [education

    reform]

    won't

    work." The

    CEOs

    also

    looked

    for

    results-evidence

    that their

    initiativewas

    accomplishing something.

    The

    chief

    executives

    used

    their'position

    to

    appoint

    government

    relations

    personnel

    to the

    MI-Roundtableand

    forge

    a

    relationship

    with the

    governor.

    460

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    Institutional Constraints on Business

    Involvement

    They

    did not

    meet with

    local

    superintendents

    r

    gather

    nformation n

    their

    own.

    The

    only

    evidence of CEO

    activity

    at the national

    evel was

    attendance

    by

    some

    at

    the annual

    meeting

    of the BusinessNational

    Roundtable.

    EconomicAllianceofMichigan.Inaddition o the NationalRoundtable

    and

    the member

    companies,

    he

    only

    evidence

    of another nstitutional

    gent

    interacting

    with the

    MI-Roundtable

    uring

    he first

    year

    of

    operation

    was

    an

    organization

    alled the EconomicAlliance

    of

    Michigan

    hereafterAlliance).'

    This

    organization

    onsisted

    f

    a

    variety

    f

    business

    organizationsncluding

    abor

    and trade

    groups

    such as the

    Michigan

    RealtorsAssociation nd the

    Michigan

    Manufacturersssociation. heAlliance ad

    recently

    egun

    assembling

    ts

    own

    agenda

    for

    reforming

    Michigan

    chools. It acted

    by

    advancing

    pecific

    policy

    proposals

    at the

    state

    level.

    The

    Alliance

    planned

    to affect

    egislative

    policy

    decisions and assumed hatsuchpolicieswould filterdown to the locallevel,

    influencing

    eachersand schools. One

    active MI-Roundtable

    articipant

    t-

    tempted

    to

    engage

    the two

    groups, viewing

    potential

    collaborationas an

    opportunity

    or the

    MI-Roundtableo broaden ts business ies

    throughout

    he

    state and thus increase

    ts

    politicalcapital.

    University

    fMichigan.

    Through

    a

    prior

    association

    with

    the

    president

    of

    the

    University

    f

    Michigan,

    he

    MI-Roundtable

    EOs ontacted

    he

    university

    president

    n

    July

    of

    1990

    to seek

    guidance

    on their

    development

    of a K-12

    educationreform

    agenda.

    The

    president

    ubsequently

    ontacted he dean

    of

    the university'sSchool of Education o inform him of the contactand to

    recommendhe be involved.The

    university aculty

    had

    ties to other

    scholars

    across

    the

    country,

    supplementing

    heir

    own

    expertise

    on

    policy

    issues

    of

    interest o the

    MI-Roundtable,

    ystemic

    reform,

    and

    public

    policy.

    Moreover,

    the

    university

    professional

    taff

    (e.g.,

    the

    Government

    Relations

    Office)

    pro-

    vided

    expertise

    in

    interacting

    with

    state

    government

    and the

    media. This

    bifaceted

    approach

    information

    evelopment

    and

    politicalguidance)

    proved

    valuable

    o

    the

    MI-Roundtable.

    Governor's

    ffice.

    The

    election

    of

    John

    Engler

    as

    governor

    n

    November

    of 1990 played a significantrole in the behavior and impactof the MI-

    Roundtable.

    Engler

    ode

    to

    victory

    on

    a wave

    of fiscal

    conservatism.

    A

    slogan

    repeated

    often

    by

    Engler

    alled

    for

    "new

    priorities,

    ot

    new

    taxes."

    n

    his

    first

    state-of-the-stateddress

    February

    1,

    1991),

    Engler

    istedchildren s

    his

    "one

    absolute

    spending priority."

    He

    vowed

    to

    "put

    education back at the

    top

    of

    the

    agenda."

    The

    governor

    described"excellence n

    every

    school"as the

    most

    important

    ational

    oal.

    Concurrent ith

    his

    top spending

    priority, roperty

    ax

    reduction became

    Engler's

    number

    one

    method of

    attracting

    business

    to

    Michigan.

    n his

    first

    peech

    on the

    topic

    of

    education,

    Engler

    mentioned he

    MI-Roundtabley name andemphasized he mainpointsof itsagenda.

    In

    sum,

    Engler

    and

    his staff

    used a

    bully

    pulpit strategy

    n which

    they

    identified and

    proclaimed

    goals

    for

    the

    state,

    but

    they

    left much of

    the

    implementation

    nd

    many

    of

    the details o

    the local

    level.

    In

    doing

    this,

    Engler

    could

    call

    himself

    the

    education

    governor

    and

    take

    a

    strong

    eadership

    role

    while

    not

    getting

    mired in

    details,

    regulations,

    and

    the

    expense

    of

    state-

    sponsored

    programs.

    Engler

    quickly

    consolidated

    his

    power

    over issues of

    461

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    Sipple

    education,

    resulting

    n broad

    agreement

    n who

    was in

    charge

    of education

    at

    the state evel. For he

    MI-Roundtable,

    his

    nearly pelled

    disasteras

    it

    got

    off

    on the

    wrong

    foot

    with

    Engler

    by

    not

    backing

    him in

    the

    1990

    gubernatorial

    campaign.Throughpriorrelationships ndthehighstatusof MI-Roundtable

    participants,

    he MI-Roundtable

    as able to work

    to

    gain

    the

    support

    of

    the

    governor.

    Michigan Partnershipor

    New

    Education. Anotheractor

    in

    Michigan

    education

    reform

    was

    the

    MichiganPartnership

    or New Education

    hereafter

    Partnership).

    his

    organization egan

    at

    Michigan

    tate

    University

    n

    1987

    and

    was funded

    by

    both

    the stateand

    private

    ntities.

    During

    he

    MI-Roundtable's

    formative

    ears,

    he

    Partnership

    as

    headed

    by

    the

    dean of the

    Michigan

    tate

    College

    of

    Education.2

    The

    primary

    thrust

    of

    the

    organization

    was

    to

    reconceptualize he preparation f teachersand the relationshipbetween

    universities nd

    K-12

    schools.

    The main

    program

    romoted

    by

    the

    Partnership

    was

    the

    creationof

    professional

    development

    schools in

    which

    university

    faculty

    ollaboratewith

    K-12

    personnel

    o

    improve

    practice

    nd

    provide

    a rich

    environment or the

    preparation

    f new

    teachers.

    In

    early

    October

    of

    1990,

    the

    executive director

    f the

    Partnership

    rote

    the

    MI-Roundtable

    eadership.

    The

    letterwas

    in

    regard

    o the

    possibility

    of

    coordinating

    he

    efforts

    of

    the

    Partnership

    nd the

    MI-Roundtable,

    n

    idea met

    with

    skepticism

    t the

    September

    MI-Roundtable

    orkinggroup

    meeting.

    The

    director tressed heimportance fworking ogetherwith one voice:"Since

    clear and

    consistent

    message

    about educational

    change

    is

    critical,

    multiple,

    conflicting

    messages

    will

    encourage

    business-as-usual'

    n

    Michigan's

    chools

    and

    colleges."

    The

    director

    also reminded he

    leader

    of

    the

    working group

    about he

    National

    Roundtable

    uidelines

    orthe

    state

    coalitions,

    which

    stressed

    the

    importance

    of

    coalition

    building.

    Not-so-subtle

    pressure

    directed

    at the

    leader to

    persuade

    his

    organization

    o

    join

    forces with

    the

    Partnership

    was

    included

    n

    the

    second

    etter:

    "Only ou

    can

    help

    the

    Michigan

    artnership

    nd

    the

    Michigan

    National

    Roundtable

    ork

    n

    concert.

    You

    are

    key

    to our

    building

    a formidable lliance oreducational hangehere inMichigan."

    Why

    did

    the

    Partnership

    antto

    join

    forces

    with

    the

    MI-Roundtable?

    hy

    was the

    MI-Roundtable

    eluctant o

    merge

    with

    the

    Partnership?

    he

    answers

    to these

    questions

    erveto

    illuminate

    he

    complexities

    f the

    coalitions n

    state

    policymaking.

    he

    Partnership

    anted

    o

    develop

    a

    close

    working

    relationship

    withthe

    MI-Roundtableo

    increase ts

    political apital

    nd

    broaden ts

    resource

    base.

    The

    Partnership

    ad

    only

    a

    single

    sourceof

    private

    unds

    (a

    prominent

    commercial

    eal

    estate

    developer

    n

    Michigan)

    nd

    probably

    iewed

    the

    large

    MI-Roundtable

    orporations

    s

    a

    solid

    sourceof

    continued

    inancial

    upport.

    TheMI-Roundtableas reluctant o joinwith the Partnershipecauseof the

    relatively

    narrow

    conception

    of

    reform

    advocated

    by

    the

    Partnership.

    How-

    ever,

    given

    that he

    developer,

    Alfred

    Taubman,

    was also a

    major

    ontributor

    to the

    university,

    he

    president

    ndicated hat t

    was

    very

    important

    o

    include

    Taubmanand

    Michigan

    State

    University

    President

    ohn

    DiBiaggio

    n

    the MI-

    Roundtable

    ctivities.The

    deference

    to

    DiBiaggio

    and the

    developer

    created

    an

    artificial

    llegiance

    to

    and

    inclusion

    of

    the

    Partnership

    n

    MI-Roundtable

    462

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