the kangra central cooperative bank ltd.Suksham Sood2535Nidhi Bala2539MBA (4th Sem)

INTRODUCTIONBanking occupies one of the most important positions in the modern economic world. A bank is an establishment which makes to individuals such advances of money as may be required and safely made, and to which individuals entrust money when not required by them for use.

A bank is a manufacture of credit and a machine for facilitating exchange.

Company historyCame into existence on 17th march 1920(license no. Rpcd.09/2009-10).Poineeer banking institution catering needs of public and co-op societies in Kangra ,Kullu and Lahaul Spiti.Indora banking union was merged and 2nd branch of the bank opened at Nurpur in jan1956Palampur banking union was merged and 3rd branch of the bank opened at Palampur in jan19574th branch of the bank opened at Hamirpur in oct1958The bank suffered losses because of the partition in 1947 to the tune of rs.10.64 lacs.

In March 1962, the bank suffering from the setback of partition was granted Rs.4.09 Lacs by the Govt.Govt. also provided Interest Free Relief Loan of Rs.3.98 Lacs and Govt. of India Loan of Rs.4.97 Lacs @ 3.87% in 1962 In 1971-72The Bank entered into the deposit mobilization scheme of Pong Dam Area aggressively and secured maximum share of Deposit Bank Deposits increased from Rs. 256 Lacs in 1971-72 to Rs. 1054 Lacs in 1973-74.

Contd.

Company profileLeading co-operative bank in North- INDIA.Head office situated in Dharmshala.

Name Designation Mr. Jagdish Sepahia Chairman Mr. Karan Singh Pathania Vice- Chairman Mr. C. paulrasu Managing Director

Bank has tie- ups with Axis, HDFC and ICICI Bank and also with Maruti Udyog Ltd.

VISION

To emerge as the most trusted, admired, sought after world class financial institution, and to be the most preferred destination for every customer and investor and a place of pride for its employees.

MISSION

To be a top- class Bank of its class to achieve sustained growth of Business and Profitability, fulfilling socio-economic obligations, excellence in customer service, through up gradation of skills of staff, their effective participation and making use of state-of-theart technology.

Financial Position as on 31st March 2012

Figures in LacsShare Capital 210.22Funds 55991.25Deposits 520067.41Investment 327835.94Loan 242158.32Profit 2926.82Working Capital 625966.00

POTENTIAL OF BANK

Banking occupies one of the most important positions in the modern economic world. Bank meets the credit requirements of the farmers through term loans, viz., short, medium and long term loans. Bank is about to tie-up with National Insurance Company Limited and Kotak Mahindra, Old Mutual Life Insurance Limited.For financing Automobiles bank will sign an MOU with Hero Honda and Tata Motors.

BANKING FUNCTIONS1. Accepting deposits: a). Fixed or time deposit account b). Current or demand deposit account c). Saving deposit account d). Recurring deposits accountAdvancing Loans: a). Home loans b). Education loan c). CAR loan / two wheeler loan d). Property loan scheme

. e). Loan against property. f). Loan for Agriculture and allied activities g). Kisan Credit Card 3. Other functions: a). Collection and payment of various charges. b). Locker facilities . c). Issuing DDs and Pay Order.

Learning from project

The process of bank related transaction, bank related various terms, work environment of KCC Bank.Different techniques of dealing with the customers.How banks help in promoting capital formation and accelerating the rate of economic development.How to deal and communicate with those customers who are from rural areas.

swot analysis Strengths:

Trusted brand name among its customers.Various schemes for small scale industries and agricultural societies.Higher interest rates than othrs.

Weakness:

Lack of technical awareness among staff.

.Opportunities:

Banking is growing industry, hence KCC Bank has good opportunity to make itself leading co-operative bank.

Threats:

There are various public sector and private sector banks which are market leaders in banking industry.

swot analysisStrengths:

Higher interest rates than other banksCustomers friendly staff.Strong base in rural areas. Weakness:

Customers are not fully aware of various services provided by the bank

.Opportunities:In INDIA people related to agriculture and small scale industries need more finance and services related, so it is an opportunity for bank to grow.Mainly concentrated in three districts of Himachal, so it can expand its branches to other districts.

Threats:

Competition among banks is main threat for the bank.

SuggestionsMore awareness has to be created regarding the products offered by K.C.C Bank. The customers are not aware of all the products offered to them and the facilities provided. So it is suggested that pamphlets should be sent to customers to make them aware about the latest policies and schemes.Facilities like Income Tax certificate should be sent to the customers by post. This facility is only available to outstation customers only.The documentation process for taking a loan should be short and simple.

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New loan schemes should be introduced to fulfill the needs of the weaker sections of the society.To develop Express DD counters at various branches from where Demand Drafts can be purchased without any waiting time.To open & develop NO HOLIDAY branches to extend the business hours for public transactions during 365 days in a year.Proper guidance should be given regarding latest policies of K.C.C BANK.