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Focus on MFSA February 4, Noon Ken Garner, MFSA Doral Resort & Spa Miami, Florida February 2- 5, 2011
Focus on MFSAFebruary 4, NoonKen Garner, MFSA
Doral Resort & SpaMiami, Florida
February 2-5, 2011
Seven Initiatives
Publications
PostScripts• Monthly Full-Color Newsletter
printed and mailed each month• Provides industry news and
advertisements
Postal Points• Electronically
mails 17 times• Complete USPS up-to-date news
Publications
The 2010-2011
Mailing Services
Pricing Study• 328 respondents were included• companies had to mail a minimum
of at least 10,000 mailing pieces per month
• total 2009 annual sales had to be between $200,000 and $40 million
Publications
Other Various
Resources• Disaster Preparedness CD• Jobs Descriptions CD• Business Forms CD• Real-Time Fulfillment
Benchmarking Survey • Performance Profiles • Wage, Salary and
Fringe Benefits Survey
Publications
MSP White Paper (Marketing Services Provider)
prepared by the Winterberry Group
• This white paper provides
direction and support to companies who recognize the need to re-examine their current business models and value propositions
Gold Partners
This program is a complete marketing package designed to maximize vendor members’ exposure to the mailing and fulfillment services community. The program saves money while giving a host of channels to position the vendor partner more favorably.
Affinity Partners
The MFSA Affinity Partner Program was designed to foster deeper, more profitable relationships with its Industry Partners. These Partners, in turn, will provide valuable information, direction, guidance, and services at special MFSA pre-arranged prices.
Commercial Insurance Program
MFSA members qualify for the exclusive program that provides
custom coverage. Some specific examples of the coverage are:• Errors & Omissions as well as First
and Third Party Cost to Correct• Property & Casualty• Workers’ Compensation• Directors and Officers liability• A customized approach to “errors and omissions” coverage
that provides protection for you without your client having to file a law suit to trigger your coverage.
• Postage costs are included in the “cost to correct.”• You can keep your existing broker or agent in place.
BancorpSouth will work directly with your agent to ensure your company and its assets are properly covered.
Advocacy Efforts
• USPS• Mail Moves America• United States Congress
MFSA representing the industry’s viewpoint to the U.S. CongressMFSA tracks the legislative process to identify proposals which, if enacted,
could have serious consequences for our businesses. The association stays alert to make sure members are treated fairly during the
legislative process. MFSA regularly meets with key Postal Service Headquarters staff to advise
them on the potential impact their decisions will have on our community. This includes advocating the association’s position before the Postal Rate Commission during rate case hearings.
Hotline ServicesNEED HELP CALL The Postal or Fulfillment Hotlines
Need advice on a pressing postal issue? Call MFSA's Postal Hotline and be connected with G. P. “George” Heinrich for advice regarding implementation within your company of a particular postal regulation, assistance with a mail acceptance problem or help with operational issues.
This is a membership benefit – the first 30 minutes of every communication with George is complimentary. (303) 325-3048, 8 am – 6 pm Mountain Time
Need advice on a pressing fulfillment issue? Recently retired Director of Fulfillment Services, Tom Quinn, now offers all MFSA members the opportunity to get 30 minutes of fulfillment consulting at no charge. Whether your questions be on operations, warehouse layout, software, sales, or marketing, you are only a phone call or email away from getting the answers.
(770) 632-9253 or [email protected]
Private Listserve
• Integration with our membership database to utilize member information and avoid data duplication
• Single Sign On (SSO) to ensure one login to MFSA’s website• Software-as-a-Service model to receive updates not costly
upgrades or additional software maintenance• Users can research topics within new and archived postings• Members can use their own e-mail program (e.g. Outlook) • Ability to post attachments• Ability to get real-time postings or a daily summary (digest)• Minimal Learning Curve• Searchable Archives• Enable “user groups” that have an interest in discussing a singular
topic on an on-going basis to be established
There are 12 regional chapters all coordinated and governed by local volunteers. The chapters function under the umbrella of the national headquarters but serve their specific regions, each with its own opportunities and challenges. Each chapter has it's own events and focus.
Chapters
Industry Education
• Mid-Winter Meeting
• Annual Conference
• Regional Training Workshops
• Webinar: web-based seminars
Industry Accreditation
Fulfillment AccreditationA fulfillment accreditation program …• Designed by fulfillment experts for fulfillment companies, • That will improve the operation of your company resulting in
improved revenue and profits, • That will differentiate your company from the competition,
and to be backed by a detailed education program to enhance your fulfillment operations.
Sustainability AccreditationAn environmental sustainability accreditation program …• For those mailing and fulfillment companies that can show ongoing
commitment to environmental sustainability, • That focuses on reusing, reducing, or recycling material, managing
utilities usage and promoting environmental initiatives.• That will differentiate your company from the competition, while
enhancing your environmental stewardship.
Questions
Ken GarnerPresident & CEOMailing & Fulfillment Service Association1421 Prince Street, Suite 410Alexandria, VA 22314-2806Phone: 800-333-6272 Fax: [email protected]
