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Kenya 2014: Digital status and opportunities: PR Net, 23 January 2014

Date post: 28-Nov-2014
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This why things are happening in the digital world in Kenya.
10
KENYA 2014: DIGITAL LANDSCAPE JAP IE S WANEPOEL : @J A PIES
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Page 1: Kenya 2014: Digital status and opportunities: PR Net, 23 January 2014

KENYA 2

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LANDSCAPE

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Page 2: Kenya 2014: Digital status and opportunities: PR Net, 23 January 2014

Tullow Oil Plc made two newdiscoveries in Kenya, boostingprospects for turning East Africa’slargest economy into an oil exporter.The U.K. oil explorer doubled itsKenyan resource estimates to morethan 600 million barrels after theAmosing and Ewoi wells found crude,Tullow said today in a statement. Thecompany, which plans more than 20wells in northern Kenya over the nexttwo years, said it had startedpreliminary design work on a

pipelineto an export terminal.

RECENT OIL DISCOVERY

Page 3: Kenya 2014: Digital status and opportunities: PR Net, 23 January 2014

INTERNATIONAL COMPANIES WITH AFRICAN HEADQUARTERS IN NAIROBI

• BASF• General

Electric• Google• Heineken• Coke

• Nokia• Matercard• Visa• Blackberry• Ogilvy Africa

Page 4: Kenya 2014: Digital status and opportunities: PR Net, 23 January 2014

SOUTH AFRICAN COMPANIES IN KENYA

• KFC, Old Mutual, Sanlam, Southern Sun, Spur, CTM, Mr. Price, Standard Bank, Internet Solutions, DSTV

• Massmart currently in negotiations to buy and set-up own stores.

• City Lodge recently bought into Fairview Hotel to set up CL East Africa.

• Virgin Active planning to expand there.

• Most recently: Dimension Data bought Access Kenya, Kenya’s largest ISP.

Page 5: Kenya 2014: Digital status and opportunities: PR Net, 23 January 2014

GOVERNMENT DRIVING DIGITAL UPTAKE

• ICT board: Connected Kenya 2017 Master Plan

• By 2017, Kenya becomes Africa’s most globally respected knowledge economy 3 pronged approach: recognizing Government projects that deliver citizen’s needs, the need to strengthen industry through ICT and encouragement of the creation of ICT businesses. Part of Vision 2030 Strategic Goals:

• Every Citizen must be Connected

• Kenya must be Africa’s ICT Hub

• Public Services for All

• A Society Built on Knowledge

• Industry sectors such as education, health, agriculture, tourism, manufacturing , creative industry specified

• Connected and ICT savvy farmers

Page 6: Kenya 2014: Digital status and opportunities: PR Net, 23 January 2014

This business process outsourcing project isbeing marketed by The Kenyan governmentthrough Kenya ICT Board. It is dubbed "whereAfrican silicon savannah begins”The park is set to host business processoutsourcing (BPO) ventures, a science park, aconvention centre, shopping malls, hotels,international schools, and health facilityproject.The city will be located 64 km south ofNairobi and will be built in 5000 acres ofland. The project is estimated to cost U$14.5bn. The project is marketed as keydriver of Kenya Vision 2030.

KONZA CITY

Page 7: Kenya 2014: Digital status and opportunities: PR Net, 23 January 2014

Tandaa’s mandate is

to help create more

local digital

content. Applicants can

apply for grants of up to

$50,000 for companies,

$10,000 for individuals

and $150,000 matching

grant for established

companies.

TANDAA (HTTPS://SITES.GOOGLE.COM/A/ICT.GO.KE/TANDAA/ )

Page 8: Kenya 2014: Digital status and opportunities: PR Net, 23 January 2014

• http://www.ihub.co.ke

• http://mlab.co.ke • http://www.88mp

h.ac/

• http://www.nailab.co.ke/

INNOVATION HUBS CREATE ENTREPRENEURS

Page 9: Kenya 2014: Digital status and opportunities: PR Net, 23 January 2014

BRANDS

# 1: Safaricom: 686k likes

# 2: OLX: 342k

# 8: BidorBuy: 187k

MEDIA

# 1: KTN Kenya: 1,1m

# 2: NTV 930k

# 6: News24 Kenya: 335k

BUSINNESS ON FACEBOOK

Page 10: Kenya 2014: Digital status and opportunities: PR Net, 23 January 2014

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