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KEURIG ECCELLENZA™ TOUCH LAUNCH NOW …...Source: Keurig Canada® System Sales Data, Away From...

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KEURIG ECCELLENZA™ TOUCH LAUNCH NOW AVAILABLE
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Page 1: KEURIG ECCELLENZA™ TOUCH LAUNCH NOW …...Source: Keurig Canada® System Sales Data, Away From Home, ending August 26 2016 Premier coffees that your staff know and trust now available

KEURIG ECCELLENZA™ TOUCH LAUNCH NOW AVAILABLE

Page 2: KEURIG ECCELLENZA™ TOUCH LAUNCH NOW …...Source: Keurig Canada® System Sales Data, Away From Home, ending August 26 2016 Premier coffees that your staff know and trust now available

INTRODUCING THE ECCELLENZA™ TOUCH

Page 3: KEURIG ECCELLENZA™ TOUCH LAUNCH NOW …...Source: Keurig Canada® System Sales Data, Away From Home, ending August 26 2016 Premier coffees that your staff know and trust now available

VKI – Ultimate Bean to Cup

Preliminary Concepts- Phase 0

2017-11-09 P.3

Page 4: KEURIG ECCELLENZA™ TOUCH LAUNCH NOW …...Source: Keurig Canada® System Sales Data, Away From Home, ending August 26 2016 Premier coffees that your staff know and trust now available

VKI – Ultimate Bean to Cup

Preliminary Concepts- Phase 0

2017-11-09 P.4

8oz, 10 oz & 12oz

OVER 60 VARIATIONS POSSIBLE

Page 5: KEURIG ECCELLENZA™ TOUCH LAUNCH NOW …...Source: Keurig Canada® System Sales Data, Away From Home, ending August 26 2016 Premier coffees that your staff know and trust now available

VKI – Ultimate Bean to Cup

Preliminary Concepts- Phase 0

2017-11-09 P.5

Page 6: KEURIG ECCELLENZA™ TOUCH LAUNCH NOW …...Source: Keurig Canada® System Sales Data, Away From Home, ending August 26 2016 Premier coffees that your staff know and trust now available

VKI – Ultimate Bean to Cup

Preliminary Concepts- Phase 0

2017-11-09 P.6

Page 7: KEURIG ECCELLENZA™ TOUCH LAUNCH NOW …...Source: Keurig Canada® System Sales Data, Away From Home, ending August 26 2016 Premier coffees that your staff know and trust now available

VKI – Ultimate Bean to Cup

Preliminary Concepts- Phase 0

2017-11-09 P.7

Page 8: KEURIG ECCELLENZA™ TOUCH LAUNCH NOW …...Source: Keurig Canada® System Sales Data, Away From Home, ending August 26 2016 Premier coffees that your staff know and trust now available

VKI – Ultimate Bean to Cup

Preliminary Concepts- Phase 0

2017-11-09 P.8

Page 9: KEURIG ECCELLENZA™ TOUCH LAUNCH NOW …...Source: Keurig Canada® System Sales Data, Away From Home, ending August 26 2016 Premier coffees that your staff know and trust now available

VKI – Ultimate Bean to Cup

Preliminary Concepts- Phase 0

2017-11-09 P.9

Page 10: KEURIG ECCELLENZA™ TOUCH LAUNCH NOW …...Source: Keurig Canada® System Sales Data, Away From Home, ending August 26 2016 Premier coffees that your staff know and trust now available

VKI – Ultimate Bean to Cup

Preliminary Concepts- Phase 0

2017-11-09 P.10

Page 11: KEURIG ECCELLENZA™ TOUCH LAUNCH NOW …...Source: Keurig Canada® System Sales Data, Away From Home, ending August 26 2016 Premier coffees that your staff know and trust now available

FEATURES AND BENEFITS

No preventive maintenance

before

10 000 cups

10 inches Touch Screen

New patent 24oz brewer

no adjustment required

WIFI connectivity

Level detection powder

hoppers

Auto-diagnostic for

technical issues

Media functionality

(customizing equipment)

*

Operator menu ‘‘user-

friendly’’

Wide variety of 18 beverages

Level detection waste

binCoin & bill acceptor *

Data management for

consumable

Client benefits Operator

benefits

Page 12: KEURIG ECCELLENZA™ TOUCH LAUNCH NOW …...Source: Keurig Canada® System Sales Data, Away From Home, ending August 26 2016 Premier coffees that your staff know and trust now available

VKI – Ultimate Bean to Cup

Preliminary Concepts- Phase 0

2017-11-09 P.12

Containers capacity

Container Product Suggesti

on

Capacity 8oz 10oz 12oz

Hopper 1 Whole

bean

French

Roast

3 lbs 131 cups 105 cups 87 cups

Hopper 2 Whole

bean

Columbia

n

1,5lbs 65 cups 65 cups 43 cups

Canister

1

Soluble Hot

Choco

2,2lbs 41 cups 33 cups 28 cups

Canister

2

Soluble Capp

Powder

2,2lbs 41 cups 33 cups 28 cups

Canister

3

Soluble Milk 1,6lbs 75 cups 60 cups 50 cups

Total 353

cups

296

cups

208

cups

Page 13: KEURIG ECCELLENZA™ TOUCH LAUNCH NOW …...Source: Keurig Canada® System Sales Data, Away From Home, ending August 26 2016 Premier coffees that your staff know and trust now available

VKI – Ultimate Bean to Cup

Preliminary Concepts- Phase 0

2017-11-09 P.13

Page 14: KEURIG ECCELLENZA™ TOUCH LAUNCH NOW …...Source: Keurig Canada® System Sales Data, Away From Home, ending August 26 2016 Premier coffees that your staff know and trust now available

KEURIG - PREMIER COFFEE

IT’S A BIG WORLD, DRINK IT UP!

Page 15: KEURIG ECCELLENZA™ TOUCH LAUNCH NOW …...Source: Keurig Canada® System Sales Data, Away From Home, ending August 26 2016 Premier coffees that your staff know and trust now available

TIMOTHY’S® - OVER 30 YEARS OF SUCCESS

1986

1975

Timothy’s World Coffee® was

established by Timothy Snelgrove and

his wife, who then opened the first

café location

Timothy’s is purchased by Ian and

Becky McKinnon who further expand

retail locations and created a

wholesale coffee division

2001

Timothy’s® partners with Keurig to

provide Timothy’s® K-Cup pods as

a part of Keurig’s single cup

brewing system

2003

Rainforest Alliance Certified and Fair

Trade Certified coffees are

introduced

2006

Timothy’s receives “Sustainability”

award from the Specialty Coffee

Association of America (excellence in

agricultural, social and economic

support) for its La Vereda project

2015

Timothy’s® becomes the most

popular brand across categories

in Away From Home

Page 16: KEURIG ECCELLENZA™ TOUCH LAUNCH NOW …...Source: Keurig Canada® System Sales Data, Away From Home, ending August 26 2016 Premier coffees that your staff know and trust now available

TIMOTHY'S® IS THE #1 BRAND IN AWAY FROM HOME

Source: Keurig Canada® System Sales Data, Away From Home, ending August 26 2016 (TWC all categories)

Timothy’s

®

37%

% SHARE PER BRAND - AFH

THE CHOICE IS CLEAR, GIVE YOUR STAFF THE COFFEES THEY LOVE!

Page 17: KEURIG ECCELLENZA™ TOUCH LAUNCH NOW …...Source: Keurig Canada® System Sales Data, Away From Home, ending August 26 2016 Premier coffees that your staff know and trust now available

TIMOTHY’S® RANKS #1 & # 2 ACROSS CANADA

17

WESTERN REGION ONTARIO QUEBEC ATLANTIC

Timothy’s Ranks #2

Out of 25 Keurig® brands available in Away

From Home, Timothy’s® ranks in the top 2!

Timothy’s Ranks #1 Timothy’s Ranks #2 Timothy’s Ranks #1

Awareness: (Ipsos January 2016, n=539)

Brand awareness: 71% Brand awareness: 76%

Source: Keurig Canada® System Sales Data, Away From Home, ending August 26 2016

Premier coffees that your staff know and trust now available in your workplace.

Page 18: KEURIG ECCELLENZA™ TOUCH LAUNCH NOW …...Source: Keurig Canada® System Sales Data, Away From Home, ending August 26 2016 Premier coffees that your staff know and trust now available

TIMOTHY'S® GIVES BACK TO COMMUNITIES AROUND THE WORLD

- Through our partnership with Rainforest Alliance, Timothy’s®

supports educational and environmental programs in communities

where coffee is grown and harvested.

- Our shared vision is to protect the earth, while providing its people

with a sustainable livelihood and safe living and working conditions.

Some benefits of this certification include:

• Soil management & conservation

• Ecosystem conservation

• Wildlife protection

• Fair treatment & good working conditions

Page 19: KEURIG ECCELLENZA™ TOUCH LAUNCH NOW …...Source: Keurig Canada® System Sales Data, Away From Home, ending August 26 2016 Premier coffees that your staff know and trust now available

THE LINE-UP

Save over 50% on the cost per 8oz cup when

compared to the same coffees offered in Keurig k-

cups.

Pricing based on singlecup.ca Timothy's World of

Coffee k-cup pricing of $14.99/24 ($0.62/cup)

Page 20: KEURIG ECCELLENZA™ TOUCH LAUNCH NOW …...Source: Keurig Canada® System Sales Data, Away From Home, ending August 26 2016 Premier coffees that your staff know and trust now available

MERCHANDISING MATERIAL

20

Timothy’s® Decal Paper Cups

Available in:

10 oz & 12 oz

Poster boardBlend cards

No charge merchandising materials.

Page 21: KEURIG ECCELLENZA™ TOUCH LAUNCH NOW …...Source: Keurig Canada® System Sales Data, Away From Home, ending August 26 2016 Premier coffees that your staff know and trust now available

Eccellenza Touch


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