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Key Features for your Event Mobile App
Key Features for your
Event Mobile App
Which One?
An explosion of Mobile
Apps for Events and
Conferences in the last
few years.
The demand from the
Event planners, from
the Attendees and
from the Exhibitors is
there.
But what to look for
when selecting a
Mobile App for your
Event?
A ten minute overview
of key features.
Native or
Web?
Can you ensure solid wifi hotspots?
If not, go with a
native app solution, that allows people to
download the event app before the
event, and sync data
when a hotspot is
available.
Native apps work best when
wifi is unreliable.
What form
factors?
Participants have a multitude of devices to access the Event materials, and expect a consistent experience for all devices: iPad, iPhone, Android phones and Android tablets, and Kindle fire devices. The often forgotten device is the PC, or the Mac…many participants still use these devices during events, especially in Corporate events.
WRITE ONCE, PUBLISH ON
ALL DEVICES.
Custom
Categories?
Check the capability to add your own
categories –
Sponsors, Exhibitors
or other Custom Sections.
Can you do it, or are
you being dependent
on the app vendor to
do that for you?
Do you need to pay
extra?
CONTENT CATEGORIES LIKE
SPONSORS OR EXHIBITORS
Custom
Tracks
At the surface all meeting apps look the
same, and have the
basics taken care of.
taken care of. Meeting agenda, and
speakers profile?
All mobile apps for
events have that.
But …
Can you create multiple tracks for
your event?
BASICS #1: CAN YOU ADD
TRACKS?
One topic,
many speakers
At the surface all meeting apps look the
same, and have the
basics taken care of.
taken care of. Meeting agenda, and
speakers profile?
All mobile apps for
events have that.
But …
Can you add multiple speakers for one
topic?
BASICS #2: CAN YOU ADD
MULTIPLE SPEAKERS ?
Speakers
connections
Meeting are all about making connections,
and sharing
experiences and
expertise. At a minimum, the
event mobile app
should integrate with
social media
channels, and allow
speakers to engage
on the digital channels too.
BASICS #3: ADD SOCIAL
MEDIA CONNECTIONS?
Participant
connections
Events are all about making connections,
and sharing
experiences and
expertise.
Who else is attending
the event?
Can I connect with
them?
BASICS #4: WHO ELSE IS
ATTENDING?
Amplify
connections
Having a standard, prepopulated
hashtag amplifies
your event in Social
Media.
It makes it easy for
the participants to
engage as well, with
built in Twitter
integration.
BASICS #5: EVENT HASHTAG
IN SOCIAL MEDIA
Participants
Alerts
Can you message participants?
Can you send an alert
when things change?
Can you leverage the
iOS and Android
native alerts
technology?
BASICS #6: BECAUSE
THINGS HAPPEN
Personal
Calendar
Event Participants create their own
calendar by selecting
from the list of topics.
For organizers, an
early heads up if some
sessions will be
overbooked.
BASICS #7: CAN I CREATE MY
OWN CALENDAR?
Request more
Info
Event Participants cannot cover all
exhibitors.
However, they might
still want to engage, and request more
info.
For exhibitors, an
easy way to engage
with participants.
BASICS #8: ONE TOUCH
REQUEST MORE INFO ?
Directions to
Dinner?
Large events are spread across
locations.
Provide directions to them, in familiar
formats. Google Maps
integration is a good
way to help attendees
with directions.
BASICS #9: INTEGRATION
WITH GOOGLE MAPS ?
One more little
thing…TRUST
Can you secure the meeting, and have
SSL encryption for a
corporate event?
How long has the app
provider been in
business?
Our first event mobile
app release was three
years ago, one of the first in the industry.
All event content is
SSL encrypted.
BASICS #10: HOW LONG IN
BUSINESS? HOW SECURE?
Pricing
Pricing can go up quickly for Event apps.
At Zwoor Event, our
pricing is straightforward.
$500 for an event app,
no add-ons, no surprise
costs.
SOME EVENT MOBILE APPS
COST $10,000+
Request a free sample app for your event at
Zwoor.com.
We will be happy to create a sample app
for you.
Nothing beats
holding your event on
your palms.
A ROAD AHEAD?
