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Effectuation for startups - a toolbox to deal with uncertainty. DISCOVER YOUR WAY BY MOVING FORWARD Presentation at Rome 2. october 2014 by klaus haasis
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Effectuation for startups - a toolbox to deal with uncertainty.
DISCOVER YOUR WAY BY MOVING FORWARD
Presentation at Rome 2. october 2014 by klaus haasis
This multi-bladed folding knife was made in Germany around 1880. Image: Smithsonian’s National Museum of American History
How shall I move forward?
Effectuation (Saras Sarasvathy)Scrum (Jeff Sutherland)Pretotyping (Alberto Savoia)Design Thinking (David Kelley )Lean Startup (Eric Ries)Management 3.0 (Jurgen Appelo)Cynefin (David J. Snowden)Theory U (Otto Scharmer)Business Modell Generation (A. Osterwalder)
Methods to design the future
risk or uncertainty?
the turkey illusion
cake or fridge?
the affordable loss principle
the effectuation grid
Destination unknown - discovering opportunities by moving forward!
insecure or uncertain? => risk ?
insecure or uncertain? => risk?
?
insecure or uncertain? => risk ?
"Under uncertainty we need heuristics - rules of
thump."
"Simple problems can have complex solutions - complex problems need
simple solutions."
THE TURKEY ILLUSION
Uncertainty
Information
Goals
Complexity
Changedisruptive
negotiable
confusing
high
fixed
clear
low
controllable
Unc
erta
inty
Pro
filin
gRisk
Cake or Fridge ?
Invest what you can afford to lose.Don't target a return first and hope of profitability and growth.
EFFECTUATION PRINCIPLES
The future is not predictable. The future comes from what people do.
Start form your given means.Don't assemble means after a goal is set.
Invest what you can afford to lose.Don't target a return first and hope of profitability and growth.
Build a network of self-selected stakeholdersand get stakeholder commitments.
Embrace and leverage surprises.
UncertaintyProfiling
Means /Resources Purpose
AffordableLoss
PartnershipsCommitt-ments
Next Steps/Leveragesurprise
EFFECTUATION GRID - Dealing with UncertaintyInnovations Coaching in Business Environments
sometimes
always
... how you see yourself means everything ....
klaus haasis [email protected], mobile +491706313193de.linkedin.com/in/klaushaasisde.linkedin.com/in/klaushaasis
