+ All Categories
Home > Documents > Klc biz 5 15

Klc biz 5 15

Date post: 21-Jul-2016
Category:
Upload: kelso-longview-chamber-of-commerce
View: 222 times
Download: 0 times
Share this document with a friend
Description:
May 2015 Kelso Longview Chamber of Commerce Newsletter
36
Business Connection Kelso Longview Chamber of Commerce Volume 7, No. 5 May 2015 By Brenda Sexton For the Kelso Longview Chamber “Every May 18 is a gentle reminder of how pre- cious life is and how the decisions we make can change your life forever,” Dennis Weber said. It was 35 years ago on that day when the then- teacher Weber was shaken from sleep by the erup- tion of Mount St. Helens. It was Sunday, around 8:30 a.m., and he was trying to catch a few extra winks aſter a weekend of hiking with his alterna- tive school students in the Blue Lake Camp area. e day before, Saturday, Weber, a couple col- leagues and about a dozen high school students were spending a glorious spring day tramping through the forest in the “safe zone” on the out- skirts of the awakening volcano. Like the others before it, it was an overnight backpacking trek to establish a bond between teachers and students. “It was a beautiful day for hiking,” Weber re- called. “Saturday morning of the hike the kids asked if we could stay over one extra night. ey were May 18 brings annual burst of memories Please see St. Helens, page 3
Transcript

Business ConnectionK e l s o L o n g v i e w C h a m b e r o f C o m m e r c e

Volume 7, No. 5 May 2015

By Brenda Sexton For the Kelso Longview Chamber

“Every May 18 is a gentle reminder of how pre-cious life is and how the decisions we make can change your life forever,” Dennis Weber said.

It was 35 years ago on that day when the then-teacher Weber was shaken from sleep by the erup-tion of Mount St. Helens. It was Sunday, around 8:30 a.m., and he was trying to catch a few extra winks after a weekend of hiking with his alterna-tive school students in the Blue Lake Camp area.

The day before, Saturday, Weber, a couple col-leagues and about a dozen high school students were spending a glorious spring day tramping through the forest in the “safe zone” on the out-skirts of the awakening volcano. Like the others before it, it was an overnight backpacking trek to establish a bond between teachers and students.

“It was a beautiful day for hiking,” Weber re-called.

“Saturday morning of the hike the kids asked if we could stay over one extra night. They were

May 18 brings annual burst of memories

Please see St. Helens, page 3

Sign up… Bring

your bookkeeper,

your manager,

your spouse -

no extra charge!

Limit 25 per Camp Session!

BOOT CAMP2015 Small Business

Friday Mornings ★ Lower Columbia College7:30 am - 9 am ★ Heritage Room at LCC - Admin. Bldg.

SAFETY & SECURITY Six Pack

RETAILINGsix pack

www.kelsolongviewchamber.org

BONUS Boot Camp

NO Charge if YOU have attended at least one Six Pack !

Fri., Oct. 23 Critical Thinking and Problem

Solving - Utilize your own think tank to solve Critical issues. Facilitator:

Chris Bailey, President Lower Columbia College

Chamber Members $100 per Six Pack or $25 per CampNon-Chamber Members $160 per Six Pack or $35 per Camp

May 8 Role of the Board vs. the CEO Facilitated by Rick Winsman

May 15 Handling Conflict. Facilitated by Jennifer Leach, WSU Extension Faculty and President of the Longview School Board.

May 22 Financial Accountability. Facilitated by Scott Davis, CPA; Davis & Associates, CPAs

May 29 Working as a Team. Facilitated by Frank McShane, Cascade Networks

June 5 Facilitating and Leading Meetings Facilitated by Terry McLaughlin, Cowlitz County Assessor

June 12 Strategic and Succession Planning. Facilitated by Erin Brown, Executive Director LCC Foundation

BOARDMANSHIP six pack

Register Online Today!

Six Pack - $100 Member Price $160 Non-Member Price

Register Online Today!

360-423-8400

25 maximum per Camp Session

March 6 Workplace Violence, Safety and the Police. Facilitator: Andy Hamilton, Kelso Police Chief.

March 13 Fraud Prevention, Internal and External. Facilitator: David Futcher, Futcher-Henry, CPA

March 20 Technology, Computers and Data Security. Facilitator: Jayson Rogen, Techalytix

March 27 Employee Theft and Theft from Business. Facilitator: Andy Hamilton, Kelso Police Chief

April 3 Protecting Your Image (Social Media). Facilitator: TBA

April 10 No Class – Spring Break

April 17 Protecting your Business Facilitator: Bob Beal, State Farm Insurance

Sept. 11 What does your window and your store say to customers? Talking about window dis-plays, store displays, signage in the store, dust on the items, poor lighting etc. Facilitator: TBA

Sept. 18 Employee Training – are your employees trained to help the customer or just ring up a sale? Facilitator: TBA

Sept. 25 Purchasing Strategies – Do you have a plan? Facilitator: Jerry Petrick, Certified Business Advisor SBDC

Oct. 2 Pricing Strategies – Cowlitz County, Facilita-tor: Jerry Petrick, Certified Business Advisor SBDC

Oct. 9 Promotion Strategies – Advertising: mail, radio, online, print. Facilitator: TBA

Oct. 16 Online Sales? Facebook? How to get in the game! Facilitator: Tom May, May52 Inc.

COM

PLET

ED

Tools You Can Use to Help Your Business

Immediately!!

Kelso Longview Business Connection May 2015

3

Commemoration PlannedSaturday, May 16 – 10am-6pm

It’s a Blast – Johnston Ridge Observatory

It’s a Blast is a family friendly science education day hosted by the Mount St. Helens Institute.

www.mshinstitute.org

Sunday, May 17 – 12:30-5pm

Eruption Eyewitness Stories Experience incredible accounts of the 1980

eruption, meet eruption eyewitnesses, and share your own story at the Science and Learning Center.

www.mshslc.org

Monday, May 18 – 10:30-11:30

35th Anniversary Commemoration Science Discovery Talks/Posters – Noon-4:30pm 1980 Eruption Commemoration and 35 Years of Science DiscoveryListen to scientists describe their amazing

discoveries and view posters and science demonstrations at the Science and Learning Center at Coldwater.

www.mshslc.org

having a great time and thought we could hike out Sunday.”

Weber said the adults were contemplat-ing the proposal. It was turning out to be a great experience for the group, but in 1980, before everyone carried a cell phone, to stay an extra night involved one of the adults hiking back to the van, driving to town, locating the principal, getting permission to extend the excur-sion and then calling all the parents.

“Reluctantly we decided to hike out Saturday,” he said.

Days later, Weber said, they heard 6 to 8 inches of ash had fallen where they had camped.

According to information from the U.S. Geological Survey, after the initial blast there was a second, vertical explo-sion that formed the mushroom cloud of ash and gases most folks remember. Picked up by winds, the ash turned day into night in places as far away as Spokane. Ash continued to spew leav-ing million of tons drifting across the United States and the world. Fifty-seven deaths were reported.

“We realized our camp was in direct line of the ash fall,” Weber said. “Had we stayed we probably would not have sur-vived. We realized our decision would have been most likely fatal.”

Tom Renaud also recalls a beautiful spring day May 18, 1980.

He and wife had just built a home in Columbia Heights, about 970 feet above sea level, about 30 miles as the crow

flies from the regal 9,677-foot Mount St. Helens, Renaud remembers.

“Our view was Mount St. Helens,” he said. “That’s the reason we built it. The view was spectacular.”

Always an early riser, but especially that day with a 10-day-old in the house and two other children ages 2 and 4, Renaud said the mountain was incred-ibly beautiful that morning. There was a little dark hole, but it had been there for some time. There was nothing to sug-gest the chain of events about to unfold.

“I was telling my wife, why don’t you come look,” he said. Shortly after she joined him, everything changed.

“We just stood there for 15 minutes,” he said.

Living on the west side, they did not hear the explosion or see the north side of the mountain blow out. Like resi-dents from as far away as Seattle, they could see the plume of ash billowing skyward, blocking out the sun.

He said when the wind started blow-ing east, they began to feel safe and, like others in the area, began to absorb the magnitude of what they had witnessed and the path of destruction left in the volcano’s wake.

The once majestic mountain lost 1,300 feet of altitude. The blast ripped down the forest and created a devastating mud-flow, leaving a gray, barren landscape.

In the following weeks, Renaud re-called another early morning eruption with heavy ash that again made the morning dark, caused local power out-

ages and dusted the trees on his property with ash that would sprinkle down with each breeze as a reminder for years to come.

Thirty-five years later, Renaud’s children are grown with their own children and the home was sold several years ago, but the memories of that day are still vivid.

“It was devastating, and an exciting day at the same time. It was impressive,” Renaud said.

St. Helens, from page 1

4

Kelso Longview Business Connection May 2015

By Julia MaglioneCommunications Manager – Southwest Washington Workforce Development Council

Hiring the right employee starts with a good job description. Make the description too vague and you may receive a lot of moderately qualified applicants, but you’ll waste time weeding through the many to find the few. Be specific and you’ll attract the right applicants and ensure they understand the role for which they’re applying.

Job descriptions should be clear, concise and define your needs. Describe the job as you would to someone unfamiliar with the po-sition, department or company. Avoid jargon and acronyms.

Some key elements to include:• Job title and description of the position’s relationships within the

company – include supervisory and/or subordinating positions. For example: reports to the production manager and oversees two clerical staff.

• Position description/duties/responsibilities – Describe the job’s primary functions and key responsibilities.

• Job requirements/qualifications – Minimum qualifications for training, education, certifications, licensures and/or work experi-ence.

• Days/hours/schedule/location – Specify whether the position is full-time, part-time, temporary, seasonal and/or on a shift and

where the work will be performed.• Salary/wages/benefits – People want

some idea of the pay scale, even if it’s a range. Save yourself and the job seeker time and alleviate the frustration of an experienced person unknowingly apply-ing for an entry-level position.

• Special considerations – Include information such as open office setting, physical requirements of the job, working outside in heat/cold, conditions of pre-employment (i.e., drug testing, criminal background check, etc.), collective bargaining agreements.

Once you’ve written the job description, a WorkSource business services representative can help you perfect it and post it on the WorkSource website.

Similar to a staffing agency, but at no cost to your business, Work-Source can help you find qualified job applicants and fill open posi-tions.

When assisted by WorkSource, they handle all the details. Your job openings are posted anonymously (if you wish) and candidates submit their information to WorkSource. After screening appli-cants, WorkSource refers only qualified candidates to you for in-terviews.

Not only can the WorkSource business services team help you write the job description, advertise it and screen applicants, they can also:

• Provide pre-hire assessments to measure a candidate’s innate tal-ents and characteristics. This in-depth, objective information can help you determine if they’ll be a good fit for your organization

• Host job fairs and hiring events for your business• Inform you of new approaches for hard-to-fill jobs• Recruit qualified veterans and/or their spouses• Conduct interviews and/or group orientations• Identify potential funding sources to help pay for training the

new employees you’d like to hireContact a WorkSource Business Services Representative at 360-

578-4219 to find out how they can address your staffing needs or visit them at 305 S. Pacific Ave., Suite A in Kelso.Julia Maglione is communications manager at the SWWDC. She

can be reached at [email protected] or 360-567-3176.

Southwest Washington Workforce Development Council

Anatomy of a job description

Kelso Longview Chamber of Commerce Team

Bill Marcum, CEOKaren Sisson, Project ManagerAmy Hallock, Bookkeeper

Kelso Longview Business Connection is published monthly by the Kelso Longview Chamber of Commerce. 105 N. Minor Road • Kelso, WA 98626 • 360-423-8400

To advertise, call Bill Marcum, 360-423-8400 or e-mail [email protected] Deadline: 20th of each month.

5

Kelso Longview Business Connection May 2015

Banking made easy

Federally insured by NCUA

360.423.87501.800.205.7872

www.fibrecu.com

“Personable Service is our

Brew.”

Bring your business to Fibre Federal for Business Plus Checking, Business Online Banking, remote deposit, low-cost loans, and

incredible member service.

“We love how personable the service

is at Fibre Federal. We especially love

the teller window at the Main Branch

just for business owners!"

-Melissa Vandervalk, Owner of Red Leaf Organic Coffee

WednesdayMay 6 – Noon

Ribbon Cutting Tammy’s Treasures

1252 Commerce Ave., Longview

ThursdayMay 7 – 7:30 a.m.

Ambassador CommitteeCanterbury Park

1335 3rd Ave., Longview

FridayMay 8 – 7:30 a.m.

Boot CampRole of the Board vs. the CEOLCC Heritage Room – Admin Bldg.

TuesdayMay 12 – 5:30 p.m.

Business After HoursLongview Country Club

41 Country Club Dr., Longview

FridayMay 15 – 7:30 a.m.

Boot CampFinancial Accountability

LCC Heritage Room – Admin Bldg.

SaturdayMay 16 – 8:30 p.m.

Lower Columbia ProfessionalsLip Sync & Air Guitar Battle

Kelso Theater Pub

TuesdayMay 19 – Noon

Board of Directors Longview Country Club

41 Country Club Dr., Longview

ThursdayMay 21 – 5:30 p.m.

Pillars of Strength and Crystal Apple Awards

Cowlitz Regional Conference Center

1900 7th Ave., Longview

FridayMay 22 – 7:30 a.m.

Boot CampHandling Conflicts

LCC Heritage Room – Admin. Bldg.

Memorial WeekendMay 23, 24 & 25

Cowlitz County Amateur Three Rivers, Mint Valley and

Longview Country Club

MondayMay 25

Chamber Office Closed

FridayMay 29 – 7:30 a.m.

Boot CampWorking as a Team

LCC Heritage Room – Admin. Bldg.

Every WednesdayChamber Connections

KEDO/1400 AM – 3 to 4 p.m.Stream live at

www.threeriversradio.comLocal guest and current events

Calendar

6

Kelso Longview Business Connection May 2015

Revolution in business is social media marketingGoogle knows everything…Facebook knows everyone! How do I increase sales?

By Jerry D. Petrick Certified Business Adviser

The goal of social media is to in-crease sales. Really?

Social media provides the tools that enable us to have online con-versations. I know, the standard advice out there today about social media is “…don’t try to sell any-thing to anyone.” The idea of social media is to be an active part of the conversation; to build relationships over time. Of course, our goal in business is to sell more stuff/services to more people!

The big revolution in business is social media marketing. If done right, it can be your key to radically improving sales. The question is how do you increase sales by using social media? In The Art of War Sun Tzu explains that strategy is determined by the terrain. Let’s take a look at the social media terrain.

Your Word-of-Mouth Marketing Just Got a MegaphoneThere are three ways your customers eventually find you online: 1. Search engines 2. Browsing 3. RecommendationHere is an example: Susan Boyle, chances are you have heard

of her, the Britain’s Got Talent superstar who had just under 40,000,000 views on YouTube in just 11 days (now she has more than 168,746,938 views)! She is listed on the second page of most viewed videos of all time for YouTube (https://www.youtube.com/watch?v=RxPZh4AnWyk)

Most of us heard about her because her performance was rec-ommended to us. The idea is you want your business, your prod-ucts and your services to be recommended as well.

Social media gives your word-of-mouth marketing a mega-phone. You have a good business, your customers love you. You just need more customers. Here is an important rule of social me-

dia marketing…YOU MUST BE PRESENT TO WIN

Out of sight is out of mind. There is a saying in business, “You must win mindshare before

you can win market share.” Social media is where conversations and recommendations are happening. By joining the conversa-tion you become visible and good things can happen from there – but not until you join in.

Here are some ways to be present to win: • Listening to the conversations you are interested in • Participating in those conversations • Publishing information • Facilitating a conversation

ListeningAsk your customers which social media they use. Twitter, Face-

book, forums, YouTube, Yelp, others? You can also search topics that relate to your business to find where relevant conversations are occurring online. You can use Google alerts (https://www.google.com/alerts) and Twitter search (https://support.twitter.com/articles/71577-using-advanced-search#) to find articles, blogs, newsletters, and other online content that will help you gain insights into your customers, your industry, and discover a whole new world of ideas.

ParticipatingBy participating on social media websites like Biznik.com,

LinkedIn.com, Twitter.com and hundreds more just like them you can create a profile that will show up on the front page of search engines. (I was surprised today to find I was on the front page of Google when I searched my name.) Participating in social media increases the likelihood that you will show up on the front page of search engines when customers are looking for you.

Here are some interesting ways to participate. You can start a blog, comment on other people’s blogs, comment on relevant news articles, comment on published online articles, and link to

Business Toolbox

Please see Petrick, page 7

Kelso Longview Business Connection May 2015

7

Petrick, from page 6

interesting information on your website/Facebook page and other people’s websites on Twitter.

PublishingYou can publish (for free) pictures, videos, articles and announce-

ments. Your prospects and new customers will find your published materials and those materials will link back to your website. There are hundreds of places to publish your information. Seek to add value as much as possible with the contributions you make to the conversation – you will be seen more favorably by the people who see them.

FacilitatingWebsites like Biznik.com, LinkedIn.com, Facebook, Ning.com

(http://www.ning.com/what-is-ning/), and others like them allow you to create social networking groups for free, for your custom-ers. You can facilitate your own conversations that will meet the specific needs of your existing and new customers. TIP: Think of Social Media more like Customer Service than sales

and marketingThere is a buying process customers go through when they are

deciding to do business with you: • Awareness • Consideration • Purchase • LoyaltySocial media helps with the awareness, consideration, and loyalty

aspects of the buying process. Think of social media marketing as a customer service outreach. Chances are, you are already good (if you are not sure now would be the time to find out/confirm what you think is true) at customer service and social media gives you exposure to new people very quickly.

“Give ‘em Something to Talk About”You know what I mean. Believe me; we are all learning how to use

and how to win customers with social media. I’ve talked to sev-eral social media experts and they admit they are stilling learning and discovering. No one has all of the answers. So don’t feel bad as you feel your way through this new terrain. The best advice I have heard about social media marketing is to spend no more than one hour per day working on it! You are already busy enough. What

you put online stays online and works for you 24/7. So giving it an hour a day allows you to build slowly and get better as you go. You may not get results over night; however momentum will build as you give them something to talk about.

Radical Self-Promotion – Crawl, Walk, RunPeople do business with people they know, trust, and like. Social

media gets you out there. You are the face of your company. As you participate and publish you build credibility and trust. That’s why we call it “radical self-promotion.” We want to get know you. Start small.

Crawl, then walk, and then run. Do one social networking site at a time and then add more as you go. The good news is, as you become more visible, your search engine rankings improve, you…

✓ encourage raving fans ✓ get recommendations ✓ get to know your customers better ✓ get to meet new people ✓ will get more salesI highly recommend it. “Try it…you’ll like it!”

Social Media Action Plan:1. Search online for information about your industry or line of

business2. Join and check out several online communities as you have time3. Pick one social media website at a time and learn how to use it4. Spend one hour a day listening, participating, publishing,

and/or facilitating5. Track website/Facebook traffic, search page rank, and in-

creased sales for effectivenessCome join me for a session about Leading Edge Social Media Mar-

keting at the next Best Business Practices Series workshop on May 21 – this is a no charge series for business owners offering topics to help your business thrive. To register follow this link: http://wsbdc.org/event/leading-edge-social-media-marketing/ This event will fill quickly register today.This article was prepared by Jerry Petrick, MBA, CGBP, SPHR,

PMP and Certified Business Adviser with the Washington State Uni-versity Small Business Development Center (SBDC) in Longview. Petrick provides no-cost, confidential business advisory services by appointment. He can be reached via e-mail, [email protected]

8

Kelso Longview Business Connection May 2015

By Bill Marcum CEO – Kelso Longview Chamber of Commerce

I am always surprised at how few business owners and man-agers are represented at our Legislative Briefings each Monday during the Legislative Session in the Birch Room at the Red Lion Hotel. We normally have 12 to 15 weekly business owners, managers and executive directors in attendance; however, retail and restaurants are not represented at all. This year the Legis-lature has been pushing a new minimum wage for the state of Washington – a $12 to $15 minimum wage. They have also pro-posed a mandatory sick, and paid leave, program to employers. Now most of that failed during the session, but it will be back next year and there is the threat of a $16 minimum wage initia-tive on the ballot during our next election in 2016 (http://www.seattletimes.com/seattle-news/westneat-08/). You will begin to hear the slogan...$16 in 16.

Two other major areas of concern for local business is the dissolution of the Oregon tax exemption, or at least making Oregonians fill out a form to get the sales tax they paid back once or twice a year. The second is a raise in your B&O Tax. Of course there are others, like the Governor Inslee-proposed cap and trade law that would greatly affect our manufacturing and transportation communities.

One local member business told me if the Oregon exemption is removed his business stands to lose more than $100,000 in sales. This is a small, local business and that is a lot of money.

The Chamber hosts it Legislative Briefings every Monday morning at 7 at the Red Lion. We have our local representa-tive either in the room or on a conference call. Representatives Takko, Blake and Orcutt, and senators Braun and Hatfield are normally part of our discussion. Gary Chandler, Government Affairs Vice President with the Association of Washington Busi-

ness (AWB), is there to give us an update from a Washington business perspective, letting us know what is good for business and what is bad, or could hurt business in Washington, both large and small. The thing that is missing most mornings is you, our members. Voic-ing your concerns directly to the people (our elected Legisla-tors) who can take your concerns back to Olympia and fight for them.

The session has gone into overtime again this year. Projected revenue for the next two years is nearly $400 million more than the previous two years and yet, one side of the Legislature says we need more taxes, while the other is trying to do it without raising taxes or redistributing funds. The new budget on both sides calls for an additional $1.5 billion. The governor’s plan takes the liberty of assuming his cap and trade tax goes through and that is estimated to bring in $1.5 billion.

“The House budget relies on a $1.5 billion tax increase, includ-ing a 5 percent capital gains tax, a 20 percent B&O tax increase on small businesses and a tax on bottled water, among several others. Despite passing their budget that depends on these tax-es, the Democratic Caucus has yet to find the votes to pass their tax bill. So, in essence, their budget is out of balance,” said Bobbi Cussins of the AWB.

Your Chamber of Commerce is out fighting the fight for bet-ter business operations in the state of Washington. However, we need to hear from you, our Legislators need to hear from you. Our next meeting is scheduled for Monday, May 25, 7 a.m. at the Red Lion. This will be the Monday before the 30-day “Spe-cial Session” ends. It will be a great opportunity to find out what your business will have to look forward to over the next two years.

CEO’s Message

Briefings keep Chamber members in legislative loop

THECOLORDASH

REGISTER AT: THECOLORDASH5K.COM

PRICE: $35 TEAM $40 INDIVIDUAL $85 FOR FAMILY**FOR 3, $15EA ADDITIONAL (UP TO 6) | ALL PRICES $10 MORE DAY-OF

SATURDAY AUGUST 1, 2015

SPONSORED BY:

351 Three Rivers Dr. Kelso, WA 986265K FUN RUN/WALK ALL AGESPRE-PACKET PICKUP JULY 31, 12PM-7PM | RACE DAY PACKET PICKUP, 8AM

*Add Discount code: COLORME10 - Limited time, use TODAY!!!

COLOR DASH STARTS AT 10AM

It’s NOT about perfection... It’s ALL about progress!

One step at a time in your adventure

10

Kelso Longview Business Connection May 2015

By Chuck Nau Retail Consultant and Sales and Management Trainer Murray & Nau, Inc.

In today’s ever changing and challenging economic environ-ment, it’s becoming more and more apparent to all of us the benefits of developing a positive, can do attitude. Yes, you may have bloodied your nose over the past few years, but let’s step back for a moment and get reacquainted with some day- to-day benefit producing habits.

Let’s review each of these habits and explore incorporating each of them into your day-to-day activities, helping to as-sure your ongoing personal growth and business success.

As you go forward, consider the process of growth to be an adventure, a journey or an opportunity to learn and practice some different strategies. As you begin, let yourself enjoy the journey, have some fun, allow yourself to stumble now and again, but, most of all, stick with it...the longer the better and the better you’ll get!

Here are some guideposts to help you along the way...

Relax...Challenge yourself and strive to be the best of the best, but recognize that anxiety is common and is brought on by fear of failure. Overcome this fear by taking action, mov-ing forward a step at a time and remembering…when you are uncomfortable, you are growing!

Be Patient With Yourself...Don’t be too critical and don’t give up if your first efforts did not achieve what you had hoped for. Judge your skill acquisition in terms of its con-tinuing improvement, looking for progress not perfection.

Michelangelo, when asked about the source of his genius, replied, "Genius is patience."

One Step at a Time...Learn one new skill rather than tack-ling everything at once. It’s not how many steps...rather it’s the direction you are headed that counts most. Tackle smaller

challenges or clients first, then as you gain experience and confi-dence (...which comes through doing), broaden your chal-lenges or client development. It’s better to approach smaller challenges or clients and succeed, and be encouraged to continue, than to approach larger clients, fail and be discour-aged and tempted not to continue.

Start With Questions...It’s ALL about questions. Don’t tell to sell, ASK potential customers questions, questions about themselves, their business, their customers, their goals. ASK questions! Questions help people open up…Questions demand answers...Questions put YOU in control...Questions give you valuable information.

Nothing I SAY today will teach me anything, if I am going to learn something today

I need to LISTEN!

NOs!...Understand them and use them to your advantage. When a potential client tells you “no”, be sure you under-stand, asking questions, what prompted the “no”. As for you, guard your time, today (e.g. in the present!) and tomorrow, by giving yourself permission to tell yourself and others “no” so your time, your valuable time, is not carelessly given away.

Accept Your Mistakes...When things do not go the way you had hoped or planned, pause for a moment and ask yourself these two questions...“What did I do right?” and “If all things were the same, what would I do differently the next time?” Build on your successes, rather than learning from your mistakes! Focus on designing the future, NOT redesigning on the past.

Use The Correct Tools...Whether it’s your business, your employees, your suppliers, friends, or family...use experience, theirs and yours, PLUS constructive feedback and criticism

Please see Nau, page 11

11

Kelso Longview Business Connection May 2015

to enhance and maximize your day to day efforts and success.Don’t rely only on your tools at hand. Invest in yourself with

different experiences, looking for the teaching moment (...ask-ing questions), in continuing education and volunteer oppor-tunities outside of your business. Practice your newly acquired skills with friends and acquaintances, so they will become natural to you day in and day out.

Lighten Up...Fear of failure may cause you to subconsciously push too hard, to “white knuckle” sell to that customer or cli-ent. Anticipate minor setbacks, have fun and laugh at yourself. You can do it! You know you can! Be patient...Good luck? It’s simply where preparation meets opportunity!

Don’t Overlook the Obvious...Don’t go too far away from your existing customers and clients in search of the next new bigger client over the horizon. You may just lose your percep-tion of that existing customer or client and not realize that had you asked they would have happily said yes to a larger and larger (dollar) commitment to your business or service.

Step Back...Much like an artist, develop your depth percep-tion and judgment. In other words, the longer your view, the smaller things become. Teach yourself to regularly and fre-quently “step back” and look at the big picture, your overall

account customer or client profile rather than always intently focusing on each and every account. Where are you going?

What are you trying to achieve? What are you attempting to manage? Asking yourself similar questions and pausing to take an overview will ensure that you do not stray very far before you realize you’re making a mistake or focusing on the wrong customers or clients or the wrong areas of opportunity.

Don’t forget, like some of the best symphonies, some of the best small business careers, are unfinished! Enhancing your strengths...Minimizing your weaknesses is a challenge. It is also hard work. But the rewards are hard earned and well deserved.

If you expect the best...you’ll get the best! Have fun!...and Good luck!

© Murray & Nau, Inc.Chuck Nau of Murray & Nau, Inc. is a retail consultant and

sales and management trainer. He has been a speaker for and conducted advertising and marketing workshops with retailers, chambers of commerce, community marketing groups, and retail organizations throughout North America. Based in Seattle, Nau is a 25-year veteran of advertising, sales, media and manage-ment, who knows and understands the everyday challenges of starting up, growing, and surviving in today’s ever changing retail climate.Comments and questions are welcome and may be directed to

Chuck via e-mail: [email protected] or at 425-603-0984.

Nau, from page 10

Diane Craft, PresidentKoelsch Senior Communities

Julie Rinard, President ElectCommunity Home Health & Hospice

Lance Welch, Vice President PeaceHealth

Joel Hanson, Past PresidentKLOG/KUKN/The Wave

Neil Zick, TreasurerTwin City Bank

Michael Claxton, Legal CounselWalstead Mertsching

Chris Bailey Lower Columbia College

Clayton J. Bartness, DCLongview Chiropractic Clinic Ken Botero Longview City Council

Bob Crisman Gallery of Diamonds

Linda DiLemboThree Rivers Mall

Wendy Hutchinson Millennium Bulk Terminals

Michael JulianKelso Theater Pub

Bianca LemmonsCowlitz County Title Company

Frank PanarraFoster Farms

Tom Rozwod NORPAC/Weyerhaeuser

Ted SpragueCowlitz Economic Development Council

Steve TaylorKelso City Manager

Dennis WeberCowlitz County Commissioner

Kelso Longview Chamber of Commerce Board of Directors

12

Kelso Longview Business Connection May 2015

Budding FriendsBanda’s Bouquets owner Lisa Allen put out quite a spread for PeaceHealth’s Lance Welch and others as she hosted the April 14 Business After Hours Chamber event. The evening gave Allen the opportunity to acquaint Chamber members and their guests with her floral and gift business at 1414 Commerce Ave., in downtown Longview.

Business After Hours

See more photos on the Chamber’s Facebook page or click here.

Katie Wangler assists Jennifer Harrington, Express

Employment Professionals, with a purchase.

Adena Pietsch of Adena’s Delights provided an eclectic array of baked goods for the event.

Tuesday, May 12 • 5:30 pm to 7:30 pmLongview Country Club41 Country Club Drive

Register at: www.kelsolongviewchamber.org$15 advance / $20 at door

Business After Hours

• Champagne Bar • Gourmet hors d’oeuvres • Live Music • Door Prizes

Kelso Longview Business Connection May 2015

14

Leveraging the resources of your community collegeBy Chris Bailey President – Lower Columbia College

Businesses are operating in lean times. Staff cutbacks, inflation, and slow income growth have defined a new economic normal in which business owners and managers must be smarter and more strategic than ever before. Now is the time for business leaders to consider leveraging the resources of other partners to maximize their operations. Lower Columbia College (LCC) can be one of those key strategic partners for your business en-terprise.

One of the most obvious ways LCC can assist your business is with employee training and skill upgrades. Increasing employee preparation brings many benefits. Most importantly, promoting from within can truly increase company morale and take some of the risk away from hiring from the outside. LCC has a myriad of certificate programs and degrees that will help you improve your industry or business, and increase degree attainment to help with the economic vitality of our entire community.

LCC also offers top-notch continuing education courses and customized training for your workforce. LCC offers standard courses to upgrade computer skills and management capabili-ties. We also provide on-demand customized training where you set the time and place, and determine the outcomes of the program to meet the individual needs of your business. The result is high quality training for substantially less money than it would take to send your employees to another location. A vibrant and effective Business and Industry Center is an impor-tant reason that industries and businesses (and, therefore, more customers for your business) will want to be located here. Ad-ditionally, your resources will go farther and stay in the com-munity to support LCC.

LCC also offers Individualized Certificate Programs (ICPs) for a variety of industry and business needs. These are tai-lored certificates, which you help create specifically to meet the needs of your business. ICPs typically involve some standard-

ized coursework from LCC mixed with specific on-the-job training. Students learn theory at LCC while applying that knowledge at your site, on your equipment, and in the context of your business or industry.

LCC wants to be your partner. We want to help you and your employees succeed. We want to help build a strong workforce to attract new industry and clients to our community. Help us help you.

Lower Columbia College

We look forward to handling your next real estate transaction.

1159 14th Avenue, Longview, WA 98632 ■ Phone: 360.423.5330 ■ www.cowlitztitle.com

Our Escrow Team…Why Our Service is the Difference!

■ Title Insurance■ Escrow Service■ Residential & Commercial■ 1031 Exchange■ Locally Owned

Since 1982, Cowlitz County Title has been the trusted company the community turns to when buying, selling or refinancing a property.

Whether you needtitle, escrow orproperty searchinformation, come

in for our exceptionalservice. Leave with the secure confidence that your real estate investment is properly insured and protected.

Bianca Lemmons VP/Manager/LPO

Deanna Cornelison Escrow Officer

Linda Comley Escrow Officer/LPO

Rita Lawrence Escrow Assistant

Shelby Caufman Escrow Officer

Leah Stanley Escrow Assistant

Kristy Norman Escrow Assistant

Pillars of Strength and

Crystal Apple Awards

Thursday, May 21, 2015Cowlitz Regional

Conference Center5:30 pm - 6:15 pm ~ Cocktails and Dinner Buffet

6:15 pm ~ Program begins

$35 per person or $280 for a table of 8

Please register before Monday, May 4 at www.kelsolongviewchamber.org

2015

Your Locally Owned Stations

16

Kelso Longview Business Connection May 2015

Kelso

Catch up on what's going on in Kelso

By Mayor David Futcher

Some of the latest happen-

ings in Kelso, for your reading

pleasure:

The traffic signal at Allen Street and Kelso Drive, near the

Dutch Bros, was repaired the first week of April. It’s incred-

ible the difference that one malfunctioning signal can make

in the overall traffic flow of an area.

We’ll be adding a tool to our website that provides easy-to-

use details on our budget, its allocations, and why they’re

made. The graphical application will provide a simple way to

show where our financial resources are being used and how

those uses have evolved over time.

The water reservoirs on Minor Road need to be replaced,

as I’ve written before, and the bill is expected to be $4.5

million. The House version of the state’s capital budget has

an allocation of $1.5 million in it to help us with those costs,

and we’re hoping the allocation will make it through the

negotiation process. That works out to saving our residents

about $125 each in payments for the new reservoir.

Work has begun on a rewrite of the rules that apply to

construction and development. We’re hoping to make every-

thing simpler to understand in those areas. If you want to

build a building or add a subdivision, we’d like all the rel-

evant rules in one place and easy to understand, not spread

over the whole code in arcane language.

Longview

Opportunities for a social, open, pretty cityBy City Councilman Ken Botero

Greetings from the City with a Soul.

You may think it’s a strange greeting, but one I think that fits the lifestyle in the beautiful City of Longview. There are three characteristics that matter most to Longview’s Quality of Place – social offerings, openness and aesthetics. Other characteristics include education, basic services, economy and safety.

The Knight Foundation and the Gallup Poll suggest that social offerings are places for people to meet, and a feeling that people in the community care about each other. Open-ness is what we call welcoming to all. How open/welcoming our community is to different types of people. Aesthetics is physical beauty, including parks and green spaces. Certainly not the traditional list of drivers of economic growth, the studies message: regions had better pay attention to these attributes if we want a strong economy.

We are very fortunate to have within our city all of the attributes discussed in the Gallup poll. We have a great working relationship with our educational system and our efforts to assist Lower Columbia College in creating a posi-tive atmosphere for local and foreign students, building a new wing at the college, and supporting the physical fitness program.

We have made vast improvements in our downtown core with the Streetscape project, the outdoor gallery, the Tenant Way corridor improvement that will start in May, and the Washington Way Bridge project to help

Please see Longview, page 17

17

Kelso Longview Business Connection May 2015

Longview, from page 16

Your Locally Owned and Operated

Community Bank

There’s a Difference.

• Checking, Savings and CDs• Business Loans• Construction Loans• SBA Loans

729 Vandercook Way, Longview

(360) 414-4101www.twincitybank.com

Free Energy Audit•Thermal Imaging

•Energy Tips

•Weatherization

To learn more or sign up visit:www.cowlitzpud.org/ee_audit.php

To learn more or sign up visit:www.cowlitzpud.org/ee_audit.php

move traffic in the area. We are very proud of our parks and recreation division and the upkeep of all the parks in the city, which provide beautiful green space for Longview citizens and guests.

The economy is starting to bloom once again, and new busi-nesses are joining the effort.

So you see, if we stop to take a good, positive look at our community, more like stop and smell the roses; we find a multitude of beautiful, positive enhancements. We invite all to join with us in celebrating the excitement generated within our city boundaries, as well as the excitement of the surrounding area. The future is ours; let’s make it bright and successful.

18

Kelso Longview Business Connection May 2015

Easy reads for technology novicesBy Chris Skaugset Director – Longview Public Library

We are just finishing up our second in-troduction to computer classes here at the library and we believe that they have both been successful in taking people with little or no computer knowledge and increasing that knowledge and thereby making them more confident technological users. There are many types of literacy and while we’re usually talking about reading and writing, there is also financial literacy, health literacy, science literacy, and technological literacy just to name a few. We try to help meet the community’s needs in all these areas, but our recent strategic plan-ning has us focusing more of our time and resources on techno-logical access and literacy.

As part of the grant that helped us to purchase the laptops to help us get these classes off the ground, we were also able to beef up our information technology collection both in print books and eB-ooks. Below are just a few of these latest titles that we’ve been able to add. So, whether you’re just trying to figure out a new operating system, getting comfortable with a new device, starting a website for your company, or maybe learning how to write code to create the next new thing, whatever that might be, you can find resources to help you do all of those things at the Longview Public Library.

Don’t forget that if you’re a business or property owner that lives outside of the Longview city limits that you can now get a library card with your business license (and ID) for your business or with proof of property ownership in Longview (and ID) for yourself.

If you’re interested in learning a new operating system or a new device the library has a number of books from the Teach Yourself Visually series. This is a great series for almost anyone, but they are especially useful if you’re a visual learner and can see pictures that explain what the words are describing. We have a number of recent additions to this series including OS X Yosemite, iPad, Windows 8.1, iMac, iPhone, Android Phones and Tablets, and MacBook Pro. Some other titles that we have that are aimed at beginners and/or seniors depending upon your knowledge and experience includes books from the Dummies series which as anyone who has been

in a library or bookstore in the last few years knows that there are Dummies books on almost any subject. These include Linux All in One for Dummies, Internet for Dummies, and Facebook & Twitter for Seniors for Dummies. Specifically written with seniors in mind, the library also has Computers for Seniors, Windows 8.1 for Seniors and iPad for Seniors, as well as Protect, Backup and Clean Your PC for Seniors.

Maybe you want to learn how to code and create your own computer programs. There are a variety of titles for the begin-ners and the seasoned veterans including Coding for Dummies, Programming in C, Becoming a Better Programmer, and SAMS Teach Yourself Beginning Programming in 24 Hours. Or, maybe

you want to help your child learn to program. If so, check out Cod-ing for Kids for Dummies or Learning to Program with Scratch.

The library also has a number of titles that discuss other aspects of programming and programs including Learn Java for Web De-velopment, Introducing Python, Professional Visual Studio 2013, Mi-crosoft Office Online, SQL Queries in Plain English, and JavaScript and jQuery just to name a few.

Finally, there are broader types of titles discussing computers and technology that don’t necessarily fit a specific program or technol-ogy. These titles include Gray Hat Hacking: Ethical Hackers Hand-book, Cybersecurity, Wireless Networking: Absolute Beginner’s Guide and Make: Wearable Electronics. There are also some “big picture” books that you might want to check out including Dataism: The Revolution Transforming Decision Making, Consumer Behaviors, and Almost Everything Else, The Cambridge Handbook of Artificial Intelligence, and The Second Machine Age: Work Progress and Pros-perity in a Time of Brilliant Technologies.

These titles just scratch the surface of what you can discover at your library. Let me just end with a reminder that you can also in-crease your computer and technology skills from your own home with the Microsoft IT Academy. From beginning computer usage, to improving your Microsoft Office skills, to becoming certified in a variety of areas you can accomplish all of this through classes (nearly all are absolutely free) that you can access from your own computer. If you are interested in learning more go to http://www.longviewlibrary.org/itacademy.php

Mind Your Own Business (at the Library)

Monday, June 8th

Longview Country Club

Shotgun 1 p.m.

Make your Reservations Early! Early Entry Fee

$500 per Team of 4 (Price goes to $600 on June 1st)

$150 per Individual Includes: Lunch, driving range, $10,000 putting contest, awards ceremony, BBQ dinner, 18

holes of fellowship, $10,000 hole-in-one opportunity and two carts per team.

We will give you a call first week of June to secure the people playing on your team.

Register at www.kelsolongviewchamber.org

20

Kelso Longview Business Connection May 2015

Ambassador of the Month

Nicole Brooks has been named the Kelso Longview Chamber of Commerce Ambassador of the Month for April.

Brooks has been the chief operations officer at the Drug Abuse Prevention Center for the past two years, but under the recent merger has now assumed the title accountant at the Cowlitz Family Health Center.

Brooks has lived in Cowlitz County most of her life, attend-ing R.A. Long High School and earning a diploma from Kelso High School. She earned an associates degree in accounting from Lower Columbia College and plans to graduate from Western Governor’s University with a bachelors degree in ac-counting this month.

In her spare time she and husband, Jim, enjoy camping and riding ATVs and horses. She also enjoys karaoke, and will be singing with the House Band at the Longview Eagles, where she and Jim are members. She has three grown children and a granddaughter, who she is helping to raise.

“What I like best about the Ambassador committee is that is has given me an opportunity to get to know local business owners,” Brooks said. “I support local business and believe

that being a part of the Ambassa-dor committee will enable me to help promote local business, keep-ing our hard-earned money here in Cowlitz County and invested in our own community. What better way to support and improve the community that you live in than by getting involved and continue to make this a better place for the next generation.”

Chamber Ambassadors, known as The Red Coats, are an in-tegral part of the Chamber of Commerce. The Ambassador team is made up of active Chamber volunteers whose respon-sibilities include meeting and greeting at Chamber events, welcoming new members and assisting at ribbon cuttings and community events. Ambassadors juggle busy professional ca-reers while making time to assist the Chamber at a variety of events year long.If you would be interested in wearing a red coat and represent-

ing the Chamber, contact CEO Bill Marcum at the Chamber of-fice.

Honors add up for accountant and Chamber volunteer

AprilNicole BrooksCowlitz Family Health Center

Express can help you find, screen, test, hire, train & motivate your employees.

360.414.1200 • www.expresslongview.com

Looking for staff? Express can help!

Take your relaxation seriously.

Authorized Lazyboy Dealer

20% OFFSTOREWIDE

1413 Commerce Ave.360-575-9804 www.elamshf.com

FREELOCALDELIVERY

21

Kelso Longview Business Connection May 2015

Business Association with opportunities to promote trade through Chamber socials, special events and committee participation.

• Annual Meeting and Banquet• Networking Events• Committee Participation• Business Contacts• Quarterly Membership

Meetings• Civic Representation• Monthly Business After Hours

Business Services include marketing for your business, refer-rals and access to Chamber publications and research data.

• Mailing Labels• Membership Window Decals• Member Referrals• Ribbon Cutting• Website Links• Member to Member Discounts• Membership Directory• Tax Deduction• Newsletter• Business Card Display• Use of Chamber Logo

Representation through action committees, Candidate Fo-rums and up-to-date Action Alerts.

• Legislative Representation

• Issues Tracking and Information

• Task Forces

• Candidate Forums

• Legislative Update Breakfast

• Demographics Publication

PackagesBasic Membership Package – $275 or $26 per month.Bronze Membership Package – $500 or $46.66 per month.Silver Membership Package – $1,000 or $86.33 per month.Gold Membership Package – $2,500 or $211.33 per month.Platinum Membership Package – $5,000 or $416.66 per

month.Diamond Club Membership Package – $10,000 or $834 per

month.NonProfit Package – $180 or $18 per month.

Celebrate new Chamber members with us* Sears Hometown* RelyLocal* Applied Industries, Inc.* Classics and Oddities* Broadway Gallery* C & R Tractor & Landscaping* Tammy’s Treasures* Addus HealthCare* Adena’s Delights Bakery* Visiting Angels

Welcome New Members

Join today! Call 360-423-8400

Chamber membership has its privileges

22

Kelso Longview Business Connection May 2015

Ribbon Cuttings

Hometown Home SuppliesOwners Glenn and Melodie Oberdorfer have everything anyone may need for their home at their Sears Hometown retail store. Chamber Ambassadors helped the couple get sales rolling at their 1116 15th St. location in Longview April 18. Sears Hometown offers top brand appliances, tools, lawn and garden products and more.

AwestruckGlamstruck ownerMichealena Perry invited the Chamber Ambassadors over to her interior design shop in historic downtown Longview, 1314 Commerce Ave., for a ribbon cutting ceremony and walk through April 2.

23

Kelso Longview Business Connection May 2015

Ribbon Cuttings

Copies TodayCopies Today SpeedyLitho owner Pat Palmer and his crew opened the doors to their new location at 403 Catlin St., in Kelso April 22.

New SpinOwners Shanae and Cory Strite

let the Chamber Ambassadors check out their array of vinyl,

video games and collectables after ribbon cutting duties at Classics and Oddities April 18. The store

is located at 1235 Commerce Ave., in Longview.

24

Kelso Longview Business Connection May 2015

Welcome Back!

*American Medical Response

*Beacon Hill Sewer District

*Cascade Title Company

*CCS

*City of Kelso

*City of Longview

*Comcast Spotlight

*Costco Wholesale

*Cowlitz County

*Cowlitz County CASA

*Cowlitz County P.U.D.

*Cowlitz County Title Company

*Cowlitz Wahkiakum Council of

Governments

*David E. Houten, DDS

*Diamond Showcase

*Document Management Archives

*Dorothy Bain Hanson

*Emerald Kalama Chemical

*Express Employment Professionals

*Freddy’s Just for The Halibut

*Gordon Sondker

*Interwest Benefit Consultants

*KapStone

*Koelsch Senior Communities

*L.G. Isaacson Company

*Longview Memorial Park, Funeral Home

& Crematory

*Lower Columbia College

*Miller Paint

*onthemark associates

*Pacific Tech Construction, Inc.

*Port of Longview

*Rodman Realty, Inc.

*Steel Painters/Railco

*Swanson Bark & Wood Products, Inc.

*The Golden Palace

*The Red Hat

*Three Rivers Eye Care

*Walstead Mertsching, PS

*Watkins Tractor & Supply Co.

*Acupuncture Northwest

*Budget Blinds of Longview

*Columbia Bank

*Columbia Funeral Service

*Columbia River Carpet One

*Columbia River Mill Outlet

*Compendium Consulting

*Continental Investors Services, Inc.

*Cowlitz County Guidance Association

*DeFrancisco Lampitt and Brado PS

*DSU Peterbilt

*Estetica Day Spa

*Fire Mountain Grill & Summerland

Catering Services

*G L Booth – JG Davis & Associates

*Green Hills Crematory – Cascade NW

Funeral Chapel

*Kay Green

*Signature Transport, Inc.

*State Farm Insurance – Scott Fischer

*Teague’s Interiors

*Diamond Residential

*Applied Application

*Broderick Gallery

*American Legion

*Coleman Cellular

*Port of Woodland

*Advanced Dental Services

*All Out Sewer & Drain Services

*Baker Lumber Company

*Brusco Tug and Barge

*Carl’s Towing Service & Repair

*Carlson’s Heating & Air Conditioning

*Cascade Natural Gas Corporation

*Coldwell Banker Bain

*Cole’s Appliance Repair

*Comfort Inn

*Community Home Health & Hospice

*Cowlitz Credit Union

*Cutright Wholesale Plumbing Supply

*Family Health Center

*Industrial Packing

*Interiors Plus

We at the Kelso Longview Chamber of Commerce would like to give a SHOUT OUT and a big THANK YOU to the following loyal members

for renewing their partnership with us.

*Life Works

*Longview Housing Authority

*Longview Orthopedic Associates

*Longview Public Schools

*McDonald’s of Longview

*Pacific Fibre Products

*Nipp & Tuck

*Paperback Galore

*Rush Insurance/Financial Services

*Schlecht Construction

*Somerset Retirement Home and Assisted

Living

*T.C.’s RV and Mini Storage

*United Finance

*Viking Automatic Sprinkler Company

*Wasser & Winters Company

*William (BJ) R. Boatsman

*Errand Girl

*American Family Kari-Ann Botero

*Guild Mortgage

OUR LATEST RENEWING MEMBERS

*Interstate Wood Products, Inc.

*Lower Columbia CAP

*M & R Painting, Inc.

*Mint Valley Federal Credit Union

*Newrock Homes, Inc.

*Northwest Auto Specialist, Inc.

*Retirement Strategies

*Simpson Timber Company

*Superior Tire Service, Inc.

*The OM Home

*Triangle Bowl

*Cowlitz County Chaplaincy

Kelso Longview Business Connection May 2015

Welcome Back!

25

360-673-2325www.portofkalama.com

Port of Kalama -Where business lives

• 8,850-20,000sq.ft.available• 24’clearheight• Truckdocks&truckdoorsinall• 480V3-phasepower• $0.35NNN-Nocommonareafees!

26

Kelso Longview Business Connection May 2015

PeaceHealth

Every good reason to work – pride, passion, camaraderie, money, personal growth – also is a great reason to keep your-self healthy and safe on the job.

Here are six tried-and-true ways to reduce your risk of com-mon workplace injuries and illnesses:

1. Fight colds and the flu. To help stop the spread of germs at work:

• Sneeze and cough into a tissue; then throw the tissue away.

• Wash your hands often, or use gel or disposable wipes that sanitize the hands.

• Avoid touching your eyes, nose or mouth.

• Get an annual flu shot. It protects against three of the main

strains of influenza.

If you do get sick, do your colleagues a favor: Stay home to avoid spreading germs to others.

2. Learn to lift correctly. To help avoid hurting your back:

• Kneel down on one knee as near as possible to the object you’re lifting. Plant the other foot flat on the floor.

• Use both hands to lift the object, and lift with your legs –

Stay safe and healthy on the job

You’ve got more important things to do with your time. Joint replacement can help you leave the painful ache of arthritis behind. Take the next step at www.peacehealth.org/ortho.

Leave your knee pain behind

Please see PeaceHealth, page 27

27

Kelso Longview Business Connection May 2015

not your back – as you stand up.

• Always keep the object close to your body, and don’t bend at the waist.

3. Sit properly at your desk. To help reduce strain on your back, neck and shoulders:

• Place your computer monitor directly in front of you, with the top tilted back 10 to 20 degrees. The top of the viewing screen should be at eye level when you’re seated.

• Position the computer’s keyboard and mouse at the same height. They should be next to each other and close to your body.

• Adjust your chair’s backrest so that it supports the natural curve of the lower back.

• Rest your feet flat on the floor or on a footrest. Your thighs should be parallel to the floor and your knees at about hip level.

4. Protect your wrists. To help prevent carpal tunnel syn-drome:

• Stretch your wrists. With an arm outstretched, use one hand to pull the other hand back and then downward. Hold for 20 seconds. Relax. Repeat three times for each hand.

• Don’t rest your wrists on hard surfaces for long periods of time.

• Switch hands during work tasks.

• Adjust the height of your chair so that your forearms are level with your computer keyboard.

5. Protect your vision from computer-related problems. To help reduce the dry eyes, eyestrain, headaches, neck and shoul-der pain, and blurred vision that are hallmarks of computer vision syndrome:

• Reduce the glare on your computer screen. Close window blinds, shield the computer from overhead lights and use low-wattage bulbs in desk lamps.

• Position the center of the screen 15 to 20 degrees below eye level and 20 to 28 inches from your eyes.

• Correct vision problems. Prescription eyewear designed for

computer use and eye-coordination exercises may help.

6. Protect your hearing. Workplace machinery – such as sanders, saws and routers – can produce noise above the 85-decibel level that may lead to gradual hearing loss.

The good news is that noise-induced hearing loss is 100 per-cent preventable. The best way to shield your ears is to always wear hearing protectors around loud noises.

There are hundreds of types of earplugs and earmuffs that can do the job. Finding a pair that’s comfortable and convenient is a matter of trial and error.

Sources: American Academy of Family Physicians; Ameri-can Optometric Association; Centers for Disease Control and Prevention; National Institutes of Health; North American Spine Society

PeaceHealth, from page 26

EmErgEncy Support ShEltEr

You can help us meet this challenge by donating at www.esshelter.com, or by mailing a check to 1330-11th Avenue, Longview, WA 98632.

Emergency Support Shelter • 1330-11th Ave, longview, WA 98632 • (360)425-1176 • www.esshelter.com

Thank you for helping women and children escape a life of fear and violence and fulfill the dream of a life of safety, nurturing and respect.

We have been offered an amazing opportunity by an anonymous match donor.

Between today and July 31, 2015 all cash donations raised from the community in our Giving Fund Campaign will be matched dollar for dollar up to our goal of $175,000! Money raised in the campaign will support the services of our agency such as advocacy, emergency shelter, food and supplies.

The matching dollars will be used to pay the remaining balance needed for our capital campaign as well as fund future building maintenance and improvement projects such as a new door lock system and improved lighting.

The matching challenge has the potential to turn $175,000 of community support for program

services into $350,000 with the matching dollars funding capital expenses of our new shelter.

• Since moving to our new shelter we have experienced a 30% increase in the number of bed nights we provide. Helping more people costs more money.

• Recent United Way challenges will result in less funding for our agency. We are a proud partner agency of the United Way and we support them while they rebuild. In the meantime we need to raise more money in order to keep our services intact.

We must protect the safety of the hundreds of victims of domestic violence, sexual assault and other crimes that we serve every year – and with your help, we can.

Will you help us raise $175,000 to be matched by July 31st ?

29

Kelso Longview Business Connection May 2015

By Michael Julian

President – Kelso Downtown

Revitalization Association

Now that spring has arrived, the

Kelso Downtown Revitalization As-

sociation (KDRA) is focusing atten-

tion on helping to beautify the downtown Kelso Business Dis-

trict. Projects to both clean up the neighborhood – and enhance

the attractiveness to encourage shoppers and foot traffic in the

area – are under way.

So far this year, the KDRA, along with the city and Kelso Ro-

tary, have donated money for hanging flower baskets along the

street. In addition, we are studying a proposal to donate for the

improvement of Kelso Commons.

In May, we are expecting Laurel Murphy as our guest speaker

at our meeting. Ms. Murphy, the chair of the Longview Outdoor

Gallery, will explain how she and the team of volunteers got the

outdoor gallery started. The KDRA is looking into the possibil-

ity of starting a similar program in downtown Kelso.

Remember, you do not need to be a member of the KDRA

to attend our monthly meetings. We encourage the participa-

tion of anyone interested in revitalizing downtown Kelso. The

meetings take place the third Wednesday of every month at

6:30 p.m. Please contact us on Facebook https://www.facebook.

com/kdrakelsowa or via e-mail at [email protected]

for more information.

Enhancements blossoming downtown

Kelso Downtown Revitalization Association

Facilitating Growth Through Leadership and Action

We are a membership based not-for-profit

organization. Join us today!

1452 Hudson St. • US Bank BuildingSuite 208 • Longview, WA

360.423.9921www.cowlitzedc.com

Resources•

Access•

Partnerships

30

Kelso Longview Business Connection May 2015

Chamber Connection

Broadcast Shout OutLower Columbia College’s Brian Sharp, center, joined Chamber Connection radio hosts Carey Mackey and Lonnie Knowles, to talk about the Career and Networking Fair that took place April 30.

Pat Palmer, Copies Today SpeedyLitho, talking about the company's services and new location at 403 Catlin St.

TUNE IN every WednesdayYour Chamber Connection

KEDO AM 1400 – 3 to 4 p.m.Contact the Chamber to

schedule YOUR 10-minute business spotlight

Stream live at www.threeriversradio.comLocal guest and current events

Shanae Strite, Classics and Oddities owner and new Chamber member, chats with listeners about the move from Kelso to their new location at 1235 Commerce Ave., in Longview.

Julie Rinard, Community Home Health and Hospice, promoting the annual

Charity Care fundraiser, May 1.

31

Kelso Longview Business Connection May 2015

By Alice Dietz President – Longview Downtown Partnership

I hope by now you’ve seen one of the 25,000 “Shop Historic Longview” shopping bags that are circulating the commu-nity. These shopping bags are part of a campaign to bring awareness to the shopping opportunities in our historic downtown while raising funds for new Christmas decora-tions for the downtown lampposts.

These bags were underwritten by numerous sponsors, which allow us to sell them to businesses at an affordable and competitive price. You can purchase 50 bags for $15 or

250 bags for $75. There are three

ways to order your shopping bags:

1. By phone, call Dawn at 360-

751-8525

2. E-mail, longviewldp@gmail.

com

3. Online using PayPal

www.myldp.org (shopping bag tab)

The shopping bag project is one of many projects the

Longview Downtown Partnership (LDP) plans to bring to

the community in order to raise funds for the famous Christ-

mas parade. We are also asking for donations for our “Light

Up Downtown” campaign so if you see a cute donation jar

around town, throw in your extra change! There is also a

PayPal tab on our web page www.myldp.org, which gives you

the option to donate to our “Light Up Downtown” campaign.

Downtown Business Shout Out! Lynn’s Ice Cream, Yogurt

and More, 1232 Commerce Ave. “Terrific menu, fresh ingre-

dients and a homey atmosphere guarantee a dining experi-

ence you'll be eager to repeat. Lynn makes her hamburgers

with fresh and lean beef. The selections cover a wide range

of flavors. Her fries are made fresh and are available in regu-

lar or curly styles. First-timers are surprised at the quality

and quantity of her burger baskets. Soups are homemade

and tasty. Once folks come into Lynn's they return...over and

over again.” – Urbanspoon.com

Help Light Up Downtown, buy bags

Longview Downtown Partnership

LeeRoy Parcel Manager/LPO

[email protected]

Alison Peters Escrow Officer/LPO

[email protected]

Bonnie Woodruff Escrow Officer/LPO

[email protected]

Diane Kenneway Escrow Assistant

[email protected]

Dennis Bird Senior Title Officer

[email protected]

Connie Bjornstrom Receptionist/Typist

[email protected]

Lindsey McTimmonds Marketing/Recording

[email protected]

1425 Maple St. Longview, WA 98632360.425.2950

www.cascade-title.com

32

Kelso Longview Business Connection May 2015

In the News

Pathways 2020 presents Cowlitz County Community Report Card May 19

Join Pathways 2020 for the 2015 Cowlitz County Community Report Card May 19 at the Cowlitz County Regional Expo Cen-ter.

The evening will provide community members with the op-portunity to hear about the successes and challenges of becom-ing a healthier community. Check in begins at 5 p.m., followed by a 5:30 buffet and 6 p.m. program.

Washington State Secretary of Health John Wiesman and Lower Columbia College President Chris Bailey will be the fea-tured guest speakers.

They will be followed by the Community Champions presen-tation, recognizing six champions of community health in the areas of economy, education, health, access to healthy food, so-cial cohesion and housing.

The evening concludes with the Report Card Presentation and Communty Café Conversation on “How do we improve the health for Cowlitz County?”

Registration is $15 per person or $110 for a table of eight. Reg-ister online at http://www.pathways2020.org (PayPal). For more information, contact Pathways 2020 at [email protected] or phone 360-423-8704.

PeaceHealth helps promote heart health with walk around Lake Sacajawea

Join PeaceHealth St. John Medical Center and the American Heart Association for a walk to inspire healthy behaviors and raise funds to help fight heart disease and stroke. The 5K (3.1 mile) Heart and Stroke Walk, presented by PeaceHealth, Sub-

WALSTEAD MERTSCHINGAT TO R N E YS AT L AW

A Full Service Civil Law Firm for 89 Years

CIVIC CENTER BUILDING, 3RD FLOOR1700 HUDSON ST., LONGVIEW, WA

(360) 423-5220 Longviewwww.walstead.com

Our estate planning / elder law attorneys provide advice and a variety of estate planning services and issues involving the elderly, including:• Abuse of Vulnerable Adult• Asset Protection• Community Property Agreements• Durable Powers of Attorney• Guardianships/Conservatorships• Healthcare Directives/Living Wills• Medicaid and Long-Term Care Issues• Probate• Tax and Retirement Planning• Wills• Will Contests

Attorney Michael A. Claxton

EstatE Planning & EldEr law

Please see News, page 33

33

Kelso Longview Business Connection May 2015

In the News

way and Red Canoe Credit Union, is set for May 9 at Lake Sacajawea. The festival opens at 8:30 a.m. The walk begins at 9:30. Registration is free go to http://portlandheartwalk.kintera.org/phsj for information or call 360-414-7600.

Free annual powwow set to take place May 16 at Kelso High School

The In Honor of Our Children 30th Annual Powwow is scheduled for May 16 from noon to 9 p.m. at Kelso High School, 1904 Allen St. Grand Entries will take place at 1 and 7 p.m. There will be a break from 5 to 6:30 p.m. This is a free event, open to the public.

The powwow will include drums, dancers, art and craft ven-dors and raffles.

For information contact Shelley Hamrick at 360-501-1655. Participants may contact Mike Brock at 360-425-0806 and vendors can reach Lois Sturdivant at 360-425-0906.

Information on these pages is provided from press releases and other information shared with the Chamber or local city websites.

News, from page 32

experience what’s new at three rivers mall

now featuring a new state of the art 50,000 sq ft regal cinema stadium 12 & rpx, 42,000 sq ft sportsman’s warehouse and a

20,000 sq ft planet fitness.

for exciting new leasing opportunitiescall the management office at 360-557-5218.

for mall events, sales and more visit threeriversmall.com and facebook.

351 three rivers dr. kelso, wa 98626 | (360) 577-5218

threeriversmall.com |

THR-5167-A97D AD1 Chamber Newsletter Ad.indd 1 3/30/15 11:32 AM

34

Kelso Longview Business Connection May 2015

Lower Columbia Professionals

The Art ofFundraisingThe Lower Columbia Professionals, with the help of host Pull Up A Chair Painting, drew on a talented group of individuals to pull off their April 16 Sip Dip-N-Doodle fundraiser at the Mill City Grill in Longview. Artist Katie Crowe led the session, which included a canvas, paint and brushes. Mill City Grill provided appetizers to fuel the artistic passion.

Bud Clary Subarupresents

3 Days • 3 Courses • $10,000*

$135Stableford Points Scoring*

*Stableford Points Scoring:Negative one (1) point for net double bogie or moreZero (0) points for a net bogiePlus two (2) points for net parPlus three (3) points for net birdiePlus four (4) points for net eaglePlus five (5) points for net double eagleMost points net and gross within each division wins

105 Minor Rd., Kelso, WA 98626360-423-8400

www.kelsolongviewchamber.org

Before May 9th

After May 9th - $150Register Early - Save $15

♦ MEN’S OPEN DIVISION Men up to 59, max handicap 28

♦ MEN’S Champions DIVISION Men 60 and older, max handicap 28

♦ WOMEN’S DIVISION Open to all women, max handicap 28

The tournament is open to all players but the maximum handicap for this tournament is 28.

Register: credit card – kelsolongviewchamber.org/amateur

or cash/check at any participating golf course

PRIZE FUND

* With full field, 120 golfers

Memorial Weekend May 23-25

Cowlitz County Amateur

Name __________________________________________ GHIN # _____________ Check # _________________

Email address ____________________________________Flight: Open Champions Women

Club ____________________________________________ Pro’s Name ___________________________________

Cart: Saturday______ Sunday ______Monday________ Cart Total $ _______Carts Available at each course first come first serve $15 per rider.


Recommended