+ All Categories
Home > Documents > Korea Airline Sector - Credit Suisse

Korea Airline Sector - Credit Suisse

Date post: 08-Nov-2021
Category:
Upload: others
View: 3 times
Download: 0 times
Share this document with a friend
47
DISCLOSURE APPENDIX CONTAINS ANALYST CERTIFICATIONS AND THE STATUS OF NON-US ANALYSTS. U.S. Disclosure: Credit Suisse does and seeks to do business with companies covered in its research reports. As a result, investors should be aware that the Firm may have a conflict of interest that could affect the objectivity of this report. Investors should consider this report as only a single factor in making their investment decision. 18 October 2010 Asia Pacific/South Korea Equity Research Airlines Korea Airline Sector INITIATION Not ready for descent Figure 1: KAL vs Asiana: international passenger yield and load factor trend 6.5 7.0 7.5 8.0 8.5 9.0 9.5 2007 2008 2009 2010E 2011E 70 72 74 76 78 80 KAL int'l pax yield (LHS) Asiana int'l pax yield (LHS) KAL int'l load factor (RHS) Asiana int'l load factor (RHS) (US cents) (%) Source: Company data, Credit Suisse estimates We initiate coverage of KAL (OUTPERFORM, 18% potential upside) and Asiana (OUTPERFORM, 23% potential upside). We are positive on the Korea airline sector and prefer Asiana going into 2011 on: 1) a continued solid demand outlook, especially in international passenger business, and 2) still attractive valuations, considering our high projected ROEs. Further passenger demand improvement likely, while cargo is stabilising. International passenger demand will remain strong in 2011 on: 1) further improvement in Korean outbound travel demand with continued economic recovery and Korean won appreciation and 2) increasing overseas travel demand in China, which we believe is a key growth driver for Korean carriers. On the supply side, we think KAL could face short-term capacity pressure given its large expansion plan, and industry supply is also likely to pick up from 2H11. Recent concerns about cargo looks overdone and we expect another solid round of demand next year, despite slowing YoY trend due to the high base in 2010. We prefer Asiana to KAL in the near term. Although KAL’s strategic focus on transit demand in transpacific routes (mainly China-North America routes) looks reasonable, we prefer Asiana to KAL in the near term on: 1) greater China exposure, 2) tighter load factor and yield outlook due to limited capacity expansion in 2011-12, 3) a higher focus on balance sheet improvement and 4) more attractive valuations with stabilising Kumho group-related risks. We initiate coverage of KAL with an OUTPERFORM and W85,000 (18% potential upside) target price and Asiana with an OUTPERFORM and W12,200 (23% potential upside) target price, based on 2011E target P/B of 1.7x and 1.6x, respectively, which is an up-cycle P/B multiple. Research Analysts Seungwoo Hong 822 3707 3795 [email protected] Sam Lee 852 2101 7186 [email protected]
Transcript
Page 1: Korea Airline Sector - Credit Suisse

DISCLOSURE APPENDIX CONTAINS ANALYST CERTIFICATIONS AND THE STATUS OF NON-US ANALYSTS. U.S. Disclosure: Credit Suisse does and seeks to do business with companies covered in its research reports. As a result, investors should be aware that the Firm may have a conflict of interest that could affect the objectivity of this report. Investors should consider this report as only a single factor in making their investment decision.

18 October 2010 Asia Pacific/South Korea

Equity Research Airlines

Korea Airline Sector INITIATION

Not ready for descent Figure 1: KAL vs Asiana: international passenger yield and load factor trend

6.5

7.0

7.5

8.0

8.5

9.0

9.5

2007 2008 2009 2010E 2011E

70

72

74

76

78

80

KAL int'l pax yield (LHS) Asiana int'l pax y ield (LHS)

KAL int'l load factor (RHS) Asiana int'l load factor (RHS)

(US cents) (%)

6.5

7.0

7.5

8.0

8.5

9.0

9.5

2007 2008 2009 2010E 2011E

70

72

74

76

78

80

KAL int'l pax yield (LHS) Asiana int'l pax y ield (LHS)

KAL int'l load factor (RHS) Asiana int'l load factor (RHS)

(US cents) (%)

Source: Company data, Credit Suisse estimates

■ We initiate coverage of KAL (OUTPERFORM, 18% potential upside) and Asiana (OUTPERFORM, 23% potential upside). We are positive on the Korea airline sector and prefer Asiana going into 2011 on: 1) a continued solid demand outlook, especially in international passenger business, and 2) still attractive valuations, considering our high projected ROEs.

■ Further passenger demand improvement likely, while cargo is stabilising. International passenger demand will remain strong in 2011 on: 1) further improvement in Korean outbound travel demand with continued economic recovery and Korean won appreciation and 2) increasing overseas travel demand in China, which we believe is a key growth driver for Korean carriers. On the supply side, we think KAL could face short-term capacity pressure given its large expansion plan, and industry supply is also likely to pick up from 2H11. Recent concerns about cargo looks overdone and we expect another solid round of demand next year, despite slowing YoY trend due to the high base in 2010.

■ We prefer Asiana to KAL in the near term. Although KAL’s strategic focus on transit demand in transpacific routes (mainly China-North America routes) looks reasonable, we prefer Asiana to KAL in the near term on: 1) greater China exposure, 2) tighter load factor and yield outlook due to limited capacity expansion in 2011-12, 3) a higher focus on balance sheet improvement and 4) more attractive valuations with stabilising Kumho group-related risks. We initiate coverage of KAL with an OUTPERFORM and W85,000 (18% potential upside) target price and Asiana with an OUTPERFORM and W12,200 (23% potential upside) target price, based on 2011E target P/B of 1.7x and 1.6x, respectively, which is an up-cycle P/B multiple.

Research Analysts

Seungwoo Hong 822 3707 3795

[email protected]

Sam Lee 852 2101 7186

[email protected]

Page 2: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 2

Focus charts Figure 2: Korea: GDP per capita vs number of overseas

travellers

Figure 3: Number of total outbound pax vs W/US$ (YoY

change, 1981-2009)

0

2

4

6

8

10

12

14

16

1987

1988

1989

1990

1991

1992

1993

1994

1995

1996

1997

1998

1999

2000

2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

E20

11E

0

5,000

10,000

15,000

20,000

25,000

Korea ov erseas trav elers (LHS) Korea GDP per capita (RHS)

(million) (US$)

y = -1.1361x + 17.593R2 = 0.4887

-60

-40

-20

0

20

40

60

80

-20-1001020304050

1981-2009YoY chg (%), no. of outbound pax

YoY chg (%), W/US$ rate

Source: KTO, DataStream, Credit Suisse estimates Source: KTO, DataStream

Figure 4: Trend of Chinese visitors into Korea Figure 5: Transit as a % of total pax (IIA) vs passenger yield

0200400600800

1,0001,2001,400

1998

1999

2000

2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

(Jan

-Aug

)

-100102030405060

No. of Chinese visitors (LHS) YoY growth (RHS)

(thousand) (%)

0200400600800

1,0001,2001,400

1998

1999

2000

2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

(Jan

-Aug

)

-100102030405060

No. of Chinese visitors (LHS) YoY growth (RHS)

(thousand) (%)

4

8

12

16

20

Jan 02 Jan 03 Jan 04 Jan 05 Jan 06 Jan 07 Jan 08 Jan 09 Jan 10

4

6

8

10

12

Transit as % of total pax (LHS) KAL - int'l pax y ield (RHS)

Asiana - int'l pax y ield (RHS)

(%) (US cents)

Source: KTO Source: IIA, Company data

Figure 6: KAL’s monthly FTK vs US ISM index Figure 7: Asia airlines (ex. China): P/B vs ROE

comparison (2011E)

-40

-30

-20

-10

0

10

20

30

40

Jan 02 Jan 03 Jan 04 Jan 05 Jan 06 Jan 07 Jan 08 Jan 09 Jan 10

30

35

40

45

50

55

60

65

70

KAL: FTK y oy grow th (LHS) US ISM index (RHS)

(%)

0.8

1.0

1.2

1.4

1.6

1.8

10 15 20 25 30

2011E ROE (%)

2011 P/B (x )

SIA

CX

Quantas

KAL

AirAsiaCAL

EVA Air

Asiana

Source: DataStream, Company data Source: Company data, Credit Suisse estimates

Page 3: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 3

Not ready for descent Despite significant outperformance in the past 12 months, we believe it is too early to turn negative on the Korean airline sector due to: 1) the continued positive demand outlook in 2011, especially in international passenger business, and 2) still attractive valuations, considering our high projected ROEs.

Positive passenger demand outlook We believe international passenger demand will remain strong in 2011, due mainly to: 1) further improvement in Korean outbound demand on the back of continued economic recovery as well as a strengthening Korean won, and 2) increasing overseas travel demand in China, which we believe is a key growth driver for Korean carriers. We also think now is a good time to focus again on the China growth theme, given: 1) large growth potential in Chinese overseas travel demand with its improving consumer power, 2) further upside in Korean outbound travel demand heading into China, which is still 15% lower YTD than that in 2007, before the credit crisis, and 3) bigger upside for load factor increase, compared with the other major routes (Japan and North America). However, on the supply side, KAL could face capacity pressure in the short term, given its large expansion plan in the next few years, and industry supply would also pick up from 2H11.

Stabilising, but solid cargo demand Recent concerns on air cargo with weakening IT momentum is overdone, in our view. Due to a high base with unexpected strong results in a seasonally weak 2Q10, it may be challenging for Korean airlines to achieve YoY growth in cargo business next year. However, we expect more solid cargo traffic in 2011 on the back of: 1) slowing but still positive economic growth, 2) the improving global leadership of Korean IT brands, thus continued market share gain, and 3) structural improvement in air cargo demand, as customers reply more on Just-In-Time supply management.

Forex and fuel – key swing factors The KRW’s appreciation is positive for airlines, as it is a key macro driver for strong overseas travel demand. We assume 4.5% and 3.5% KRW appreciation to USD in 2010 and 2011, respectively, based on Credit Suisse’s bullish view on the KRW. Accounting for about 25-30% of revenue, fuel is the most important cost item for airlines. Hence, any drastic increase in jet fuel price is fatal, but we expect a stable trend in the near term based on Credit Suisse’s energy team’s crude oil price forecast, indicating 5.7% decrease in 2011 on the back of loose supply and demand outlook.

Prefer Asiana in the near term Although we like KAL’s leading position and reasonable strategic focus on rising transit demand in transpacific routes, we prefer Asiana to KAL in the near term due to the following reasons: 1) Asiana has consistently focused on China routes and is better positioned to benefit from China growth with higher revenue exposure; 2) Asiana’s international passenger yield and load factor will remain tight, while KAL may face capacity pressure due to aggressive expansion; 3) Asiana will focus on balance sheet improvement, whereas KAL needs to take higher interest cost burden due to large investments in the next few years; and 4) Asiana’s valuation looks more attractive at the current price.

We initiate coverage of KAL with an OUTPERFORM rating and a target price of W85,000 (18% potential upside) and of Asiana with an OUTPERFORM rating and a target price of W12,200 (23% upside), based on 2011E target P/Bs of 1.7x and 1.6x, respectively, which are up-cycle P/B multiples. Our regional airline P/B versus ROE profile suggests higher valuation attractiveness for Asiana with a target P/B of 1.9x, based on 2011 ROE of 28%, but we apply a 15% discount to reflect the potential risk of a Korea Express stake sale, which we think is unlikely in the near term.

Too early to turn negative on the Korea airline sector

We expect positive passenger demand outlook in both inbound and outbound businesses in 2011

YoY growth may be challenging due to high base in 2010, but the demand continues to remain solid

Forex and fuel outlook remains favourable for airlines

Asiana looks more attractive than KAL in the near term

Page 4: Korea Airline Sector - Credit Suisse

18 O

ctob

er 2010

Ko

rea Airlin

e Secto

r 4

Asian airlines – valuation comparison Figure 8: Asia airlines – valuation comparison Country Bloomberg Share px Latest Mkt cap Target Upside P/B (x) ROE (%) EV/EBITDAR (x) P/E (x) Net Gearing (%)*

15-Oct-10 Code currency price (US$ mn) Rating price (%) 2009A 2010E 2011E 2009A 2010E 2011E 2009A 2010E 2011E 2009A 2010E 2011E 2009A 2010E 2011E

KAL Korea 003490 KS KRW 72,300 4,679 O 85,000 18 1.3 1.6 1.5 -3 18 17 13.4 7.4 7.8 n.m. 9.0 8.7 414 394 374

Asiana Korea 020560 KS KRW 9,900 1,568 O 12,200 23 0.9 1.8 1.3 -36 40 28 19.7 6.1 6.0 n.m. 4.4 4.7 855 580 411

AirAsia Malaysia AIRA MK MYR 2.36 2,113 O 2.70 14 2.5 2.0 1.7 26 21 18 9.1 8.1 6.7 11.9 10.5 10.1 234 203 160

Cathay Pacific Hong Kong 293 HK HKD 21.90 11,106 O 23.00 5 2.0 1.7 1.5 12 25 21 8.8 5.9 5.8 18.4 7.4 7.8 77 64 76

China Airlines Taiwan 2610 TT TWD 23.80 3,549 O 23.00 -3 2.1 1.9 1.6 -9 26 22 17.2 6.4 5.5 -22.9 7.7 7.5 292 164 108

EVA Air Taiwan 2618 TT TWD 28.45 2,749 O 28.60 1 2.2 2.0 1.6 -9 33 27 17.4 7.0 6.3 -25.0 6.1 6.0 287 195 144

Malaysia Airlines Malaysia MAS MK MYR 2.27 2,460 U 1.40 -38 5.2 2.2 2.0 66 3 7 9.4 11.1 8.8 -16.7 80.0 30.0 -111 -64 10

Malaysia Airport Malaysia MAHB MK MYR 5.87 2,094 O 6.80 16 1.9 1.8 1.7 11 11 11 12.9 11.0 10.1 17.1 16.7 15.1 12 29 43

Qantas Australia QAN AU AUD 2.87 6,441 O 3.70 29 1.1 1.1 1.0 4 6 10 n.a. n.a. n.a. 28.5 19.9 10.6 33 34 34

Singapore Airlines Singapore SIA SP SGD 16.22 14,967 O 18.50 14 1.4 1.4 1.4 7 2 10 8.5 10.8 6.5 18.1 89.6 13.5 9 5 -2

AOT Thailand AOT TB THB 40.25 1,925 N 45.00 12 0.8 0.8 0.7 2 3 5 9.5 7.1 5.6 36.1 25.0 13.9 62 47 36

Air China China 753 HK HKD 10.94 17,278 N 8.00 -27 4.8 3.1 2.6 22 30 16 17.3 8.5 9.7 23.6 12.8 17.7 333 192 172

China Eastern China 670 HK HKD 5.04 6,225 U 2.20 -56 22.5 5.8 4.3 -3 56 27 21.4 7.1 8.3 164.6 9.5 16.8 3,785 816 636

China Southern China 1055 HK HKD 5.58 5,757 U 3.00 -46 3.7 1.8 1.8 4 29 11 12.1 6.9 8.2 102.6 9.0 16.8 525 187 204

Average 3.7 2.1 1.8 7 22 16 13.6 8.0 7.3 29.7 22.0 12.8 486 203 172

Average ex China 1.9 1.7 1.5 6 17 16 12.6 8.1 6.9 7.3 25.1 11.6 197 150 127

* Net Debt to equity, including capitalised operating lease

Note: Closing prices as of 15 October 2010.

Source: Company data, Credit Suisse estimates

Page 5: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 5

Positive passenger demand outlook We believe international passenger demand will remain strong in 2011 due mainly to: 1) further improvement in outbound demand on the back of continued economic recovery as well as a strengthening KRW, and 2) increasing overseas travel demand, especially in China, which we believe is a key growth driver for Korean carriers.

Figure 9: Korea: GDP growth vs international RPK growth

-8

-6

-4

-2

0

2

4

6

8

10

12

1992

1993

1994

1995

1996

1997

1998

1999

2000

2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

E

2011

E

-25

-20-15

-10

-5

05

10

15

2025

30

Korea GDP growth (LHS) KAL Int'l RPK growth (RHS) Asiana Int 'l RPK growth (RHS)

(%) (%)

-8

-6

-4

-2

0

2

4

6

8

10

12

1992

1993

1994

1995

1996

1997

1998

1999

2000

2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

E

2011

E

-25

-20-15

-10

-5

05

10

15

2025

30

Korea GDP growth (LHS) KAL Int'l RPK growth (RHS) Asiana Int 'l RPK growth (RHS)

(%) (%)

Source:BOK, Company data, Credit Suisse estimates

Further upside to outbound passenger demand Despite the market’s recent attention to inbound and transit demand, outbound passenger business is still the most important to both Korean carriers, given its larger revenue contributions and better profitability due to higher ticket prices.

Figure 10: KAL and Asiana – international passenger traffic summary 2007 2008 2009 2010E 2011E 2012E

KAL International RPK growth (%) 7.1 -0.2 1.3 12.0 8.2 8.5

International pax yield (cents) 8.9 9.0 6.9 8.2 8.6 8.8

Asiana International RPK growth (%) 8.4 4.5 0.6 17.3 3.5 3.5

International pax yield (cents) 9.3 8.9 7.1 8.7 9.2 9.5

Korea GDP growth (%) 5.1 2.3 0.2 6.7 4.9 n.a.

Source: Company data, Credit Suisse estimates

Above-trend GDP growth to drive Korea overseas travel demand

Faster-than-expected economic recovery in Korea and thereby an appreciating KRW would be two important macro drivers to boost Korean overseas travel demand as well as outbound air passenger demand in 2010-11E, in our view. Like other countries, both GDP per capita and currency (the KRW to USD rate) have shown strong correlations with the number of outbound passengers. Based on GDP growth of 4.9% and 4.5% KRW appreciation versus USD in 2011, we expect further upside in the organic growth of Korean overseas travellers in addition to post-crisis recovery from early this year. According to our historical observation (Figure 12), the number of outbound passengers increases by 1.14% for every 1% appreciation in the KRW against the USD.

Outbound passenger business is still the most important for Korean carriers

Slowing, but still positive economic growth will encourage continued demand increase

Page 6: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 6

Figure 11: Korea: GDP per capita vs no. of overseas

travellers

Figure 12: Number of total outbound pax vs KRW/USD

(YoY changes, 1981-2009)

0

2

4

6

8

10

12

14

16

1987

1988

1989

1990

1991

1992

1993

1994

1995

1996

1997

1998

1999

2000

2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

E20

11E

0

5,000

10,000

15,000

20,000

25,000

Korea ov erseas trav elers (LHS) Korea GDP per capita (RHS)

(million) (US$)

y = -1.1361x + 17.593

R2 = 0.4887

-60

-40

-20

0

20

40

60

80

-20-1001020304050

1981-2009YoY chg (%), no. of outbound pax

YoY chg (%), W/US$ rate Source: KTO, BOK, Credit Suisse estimates Source: Korea Tourism Organization (KTO), DataStream

As shown in Figures 13 and 14, average RPK (Revenue Passenger Kilo) growth-Korea GDP growth multiplier for KAL and Asiana is 1.70x for 1992-2009 and 1.74x for 1997-2009, respectively, and our RPK forecast for both companies in the 2010-2011E were based on each company’s historical average multiplier and new aircraft addition plan. KAL has large expansion plans in 2011-12, while Asiana does not due to its greater focus on balance sheet improvement.

Figure 13: KAL: RPK growth-GDP growth multiplier Figure 14: Asiana: RPK growth-GDP growth multiplier

-2

-1

0

1

2

3

4

5

6

7

1992

1993

1994

1995

1996

1997

1998

1999

2000

2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

E20

11E

KAL: RPK grow th/GDP grow th Av erage (1992-2009)

1992-2009 av erage: 1.70x

(x )

-2

-1

0

1

2

3

4

5

6

1997

1998

1999

2000

2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

E

2011

EAsiana: RPK grow th/GDP grow th Av erage (1997-2009)

1997-2009 av erage: 1.74x

(x )

Source: BOK, Company data, Credit Suisse estimates Source: BOK, Company data, Credit Suisse estimates

Recovery is not over yet, especially in Chinese routes

Although we are ahead of record-high earnings from the international passenger business of both KAL and Asiana in 3Q10, the total number of Korean outbound passengers from January to August 2010 was still 7.5% lower than that in the same period in 2007, a peak year before the credit crisis. More importantly, the number of Korean outbound passengers to China, on which we are very keen as a part of the China theme, was still 15.3% lower compared with that in 2007 (Figure 15). We understand 2007 was an exceptionally good year with strong macro support, especially KRW/USD rate of 929, the lowest in the past 10 years, but assuming higher GDP per capita in 2011 and continued KRW appreciation, we believe outbound passenger demand next year is likely to exceed that in 2007. Outbound, as a still more important RPK driver than inbound (Figure 16), its further recovery will directly improve both Korean carriers’ total RPK, together with steady growth trend in inbound.

The number of outbound passengers year to date still indicates upside, compared with that in 2007

Page 7: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 7

Figure 15: No. of outbound pax (Jan-Aug): 2011 vs 2007 Figure 16: Korea: inbound vs outbound vs KAL int’l RPK

-8%

-15%

0

1

2

3

4

5

6

7

8

9

10

Total China

Jan-Aug 2007 Jan-Aug 2010

(million)

0

500

1,000

1,500

2,000

2,500

3,000

3,500

4,000

1Q04

2Q04

3Q04

4Q04

1Q05

2Q05

3Q05

4Q05

1Q06

2Q06

3Q06

4Q06

1Q07

2Q07

3Q07

4Q07

1Q08

2Q08

3Q08

4Q08

1Q09

2Q09

3Q09

4Q09

1Q10

2Q10

8,000

9,000

10,000

11,000

12,000

13,000

14,000

15,000

Total inbound (LHS) Total outbound (LHS)

KAL Int'l RPK (RHS)

(thousand) (million)

Source: Ministry of Justice (MOJ), KTO Source: MOJ, KTO, Company data

Downsizing domestic business in both carriers

For both the Korean carriers, domestic passenger business used to account for more than 10% of total revenues until 2004, but it has fallen continuously and is likely to reach below 5% in 2010, in our view. Both KAL and Asiana admit that domestic business is hard to make profits due to very low pricing by low-cost carriers (LLCs) mostly focusing on domestic routes and increasing competition with HSR (high speed rails) offering cheaper prices with better access to the cities. Korean HSR started its first operations back in 2004, when both KAL and Asiana’s domestic contribution started falling, and HSR will press the domestic airline business further with the opening of Daegu-Busan route in November this year. With the completion of the Daegu-Busan leg, it will take only two hours 18 minutes from Seoul to Busan compared to 55 minutes by air, which we believe is not much difference, given that the location of train stations is normally closer downtown compared to the airport, which is away from the city.

KAL and Asiana do not have detailed plan for domestic business for now, but both carriers will continue to reduce their domestic capacity at the parent level and shift some to their subsidiary LLCs, such as KAL’s Jin Air (not listed) and Asiana’s Busan Air (not listed), which only focuses on domestic and a few short-haul international routes. Given its very low revenue contribution and meaningless profit contribution at both carriers, domestic passenger business may not be an important part of the discussion about Korea airline sector.

China, a key growth driver Overseas travel in China: early stage of growth

With China’s increasing GDP per capita, indicating improving consumer power, we expect significant growth potential in Chinese overseas travel demand, which is the most important source of international passenger demand for the airline industry.

According to World Tourism Organisation, the number of Chinese overseas travellers will reach 100 mn in 2020, compared with 48 mn in 2009, indicating about 7% CAGR for the next 11 years. The number of overseas travellers versus GDP per capita for China and Japan proves that Chinese overseas travel demand is in the early stage of long-term growth, and we think it should be a key source of demand in the global travel industry on the back of the most promising economic growth in the world.

China has already experienced strong overseas travel demand growth. However, we believe it still has significant growth potential, given that its GDP per capita is only at

Both carriers continue to decrease domestic passenger capacity

We see significant growth potential in Chinese overseas travel demand

Page 8: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 8

around US$4,000, much lower than Japan’s in the early 1980s and similar to Korea’s in the late 1980s. Korea’s overseas travel demand achieved 26% CAGR from 1988 to 1996 when it peaked, with GDP per capita reaching US$12,761, before the Asian financial crisis in 1997 (Figure 11).

Figure 17: China: GDP per capita vs no. of overseas

travellers

Figure 18: Japan: GDP per capita vs no. of overseas

travellers

0

10

20

30

40

50

60

1994

1995

1996

1997

1998

1999

2000

2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

E

2011

E

0

1,000

2,000

3,000

4,000

5,000

6,000

China ov erseas trav elers (LHS) China GDP per capita (RHS)

(million) (US$)

0

5

10

15

20

1980

1981

1982

1983

1984

1985

1986

1987

1988

1989

1990

1991

1992

1993

1994

1995

1996

1997

1998

1999

2000

2001

2002

2003

2004

2005

2006

2007

2008

2009

0

5,000

10,000

15,000

20,000

25,000

30,000

35,000

40,000

45,000

Japan ov erseas trav elers (LHS) Japan GDP per capita (RHS)

(million) (US$)

Source: China National Tourism Administration, DataStream, Credit

Suisse estimates

Source: JATO, DataStream

Korea to benefit

As a neighbouring country, Korea is already benefiting from growing Chinese travellers, which will continue to boost inbound passenger demand for Korean airlines. The number of Chinese visitors into Korea reached 1.26 mn during January-August 2010, a 44.6% increase YoY, and this accounts for 22.0% of total foreign visitors, the second largest after Japan’s 33.9%. We believe this gap between China and Japan is narrowing further and China will take the first place finally, given that the country is still in the early stage of long-term growth.

Figure 19: No. of foreign visitors into Korea by countries Figure 20: Trend of Chinese visitors into Korea

01,0002,0003,0004,0005,0006,0007,0008,000

1998

1999

2000

2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

(Jan

-Aug

)

0

5

10

15

20

25

Japan China

US Others

China as % of total (RHS)

(thousand) (%)

01,0002,0003,0004,0005,0006,0007,0008,000

1998

1999

2000

2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

(Jan

-Aug

)

0

5

10

15

20

25

Japan China

US Others

China as % of total (RHS)

(thousand) (%)

0

200

400

600

800

1,000

1,200

1,400

1998

1999

2000

2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

(Jan

-Aug

)

-10

0

10

20

30

40

50

60

No. of Chinese visitors (LHS) YoY growth (RHS)

(thousand) (%)

0

200

400

600

800

1,000

1,200

1,400

1998

1999

2000

2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

(Jan

-Aug

)

-10

0

10

20

30

40

50

60

No. of Chinese visitors (LHS) YoY growth (RHS)

(thousand) (%)

Source: KTO Source: KTO

Korea is already benefiting from growing number of Chinese overseas travellers

Page 9: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 9

Increasing interest in Korea

According to a Korea Tourism Organisation (KTO) survey, most Chinese visitors came to Korea for shopping (1st) and witnessing fashion trends (3rd), besides the traditional reasons such as sightseeing (2nd) and historical remains (4th). We believe Chinese visitors’ interest in Korean culture and trends is increasing as a result of the significantly increased popularity of Korean culture, so called “Korean wave”, which attracts more Chinese to visit and spend in Korea.

From an economic perspective, as the popularity of overseas travel spreads among middle-income Chinese, Korea is on the radar due to its short distance, and thus costs lower than other destinations. A Nielsen survey in early 2009 reports that about 85% of Chinese who has no overseas travel experiences have plans for overseas travel within the next one year, and 64% of them prefer Asian countries due to the short distance.

Excluding Hong Kong and Macau, Korea has been consistently in the top three destinations of Chinese travellers, and from January to August of 2010, 1.26 mn Chinese visited Korea compared to 1.04 mn Chinese into Japan, according to the KTO and JATO, respectively. Given the worsening political relationships between China and Japan recently, we believe Chinese visitors’ preference for Korea will continue to rise.

Figure 21: Number of Chinese outbound travellers by destinations ('000 people) 2004 2005 2006 2007 2008

HK 1,300 1,353 1,433 1,614 1,756

Macau 749 848 989 1,277 1,552

Japan 102 112 128 146 156

Vietnam 78 85 51 92 146

Korea 70 84 110 131 137

Others 586 621 741 835 837

Total 2,885 3,103 3,452 4,095 4,584

Source: China National Tourism Administration

Easing visa requirement for Chinese visitors

Korea’s Ministry of Justice recently announced easing visa requirements for Chinese visitors to meet the Korean government’s goal of attracting more than 3 mn Chinese travellers per year from 2012. This change has been effective since 1 August 2010, and reflects the government’s effort to attract Chinese travellers away from other Asian destinations such as Japan and Thailand. It will take some time to check the real impact of the eased visa requirements, but the very active stance of the Korea government looks clearly positive for Korean airlines’ China related inbound business, in our view.

Figure 22: Change in visa requirements for Chinese travellers NEW OLD

Multiple Entry • Included lawyers, teachers, pension receivers, employees of Top 500 companies, and top college alumni.

• Expiry period extended to 3 years from current 1 year. • Required only two types of documents

• Only allowed for very high income levels, professors, gold card holders, etc

Double Entry • Newly created for multi-time visitors, who failed to achieve Multiple Entry

• Did not exist

Scope of “Family” • Extended to parents and parents in law of Multiple Entry visa holders

• Allowed to spouse and children of Multiple Entry visa holders

College student • Allowed to the students of a list of colleges selected by China government, regardless of wealth status

• Difficult to prove wealth status

Source: MOJ

China-Korea aviation capacity underutilised

Despite the generally accepted “strong China” theme, the Korean airline industry has experienced a pretty serious oversupply problem in the past few years in Korea-China route. As shown in Figure 23, Asiana (18%), having higher China exposure than KAL (10%), had

Korea has been one of the favourite countries for Chinese travellers

The Korea government is very active to attract more Chinese travellers

China routes offer the biggest upside for load factor increase

Page 10: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 10

seen a load factor deterioration since 2007, after the Korea and China government decided to double the number of traffic rights in that route, and the situation had become much worse than other routes during the credit crisis in 2009. However, with recent economic stabilisation, we believe now is a good time for the Korean airline industry to focus again on the China theme due mainly to: 1) the positive demand outlook set to grow in both inbound and outbound, 2) more potential upside in load factor improvement (still at around 65% level in 2Q10), compared with those of other major routes, and 3) limited supply growth at least in the near term. We believe this is positive for both Korean carriers, but Asiana will benefit more given its higher revenue exposure to the China route.

Figure 23: Asiana Airlines: passenger load factor trend of major international routes

50

55

60

65

70

75

80

85

90

1Q01

3Q01

1Q02

3Q02

1Q03

3Q03

1Q04

3Q04

1Q05

3Q05

1Q06

3Q06

1Q07

3Q07

1Q08

3Q08

1Q09

3Q09

1Q10

Japan North America China Total International

(%)

50

55

60

65

70

75

80

85

90

1Q01

3Q01

1Q02

3Q02

1Q03

3Q03

1Q04

3Q04

1Q05

3Q05

1Q06

3Q06

1Q07

3Q07

1Q08

3Q08

1Q09

3Q09

1Q10

Japan North America China Total International

(%)

Source: Company data

Transit demand: opportunity in the short to mid term We believe the growth of Chinese overseas travel demand is positive not just for short haul such as intra-Asia routes, but also for long haul such as Asia-Europe and transpacific (Asia-America) routes. According to the US Department of Commerce, the number of Chinese travellers into the US accounted for only 2.2% of total overseas travellers (excluding those from Canada and Mexico) in 2009, but the number has been increasing very fast at a five-year CAGR of 21% versus 3.6% for total overseas travellers. We think most airlines and airports are already keeping an eye on this trend, given its high growth potential.

Although Chinese travellers may prefer their national carriers like in other countries, given the insufficient aircraft line-ups, weak networks, and relatively low service quality of Chinese airlines, other Asian carriers including KAL aggressively enter the competition to secure transit passengers from China. Transit business is very important for KAL to be a firm regional carrier and is critical for its mid- to long-term growth and competitiveness. However, given the lower ticket prices of transits, increasing transit contribution may cause yield deterioration as shown in our historical observations (Figure 25).

Securing transit demand is important to KAL’s mid-term growth strategy, but it has downside risk in pricing in the near term

Page 11: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 11

Figure 24: Inbound transit pax by departure countries Figure 25: Transit as % of total pax vs passenger yields

0.0

0.5

1.0

1.5

2.0

2.5

3.0

2002 2003 2004 2005 2006 2007 2008 2009 2010

(Jan-

Aug)

13

14

15

16

17

18

19

China JapanUS OthersChina as % of total (RHS)

(million) (%)

0.0

0.5

1.0

1.5

2.0

2.5

3.0

2002 2003 2004 2005 2006 2007 2008 2009 2010

(Jan-

Aug)

13

14

15

16

17

18

19

China JapanUS OthersChina as % of total (RHS)

(million) (%)

4

8

12

16

20

Jan 02 Jan 03 Jan 04 Jan 05 Jan 06 Jan 07 Jan 08 Jan 09 Jan 10

4

6

8

10

12

Transit as % of total pax (LHS) KAL - int'l pax y ield (RHS)

Asiana - int'l pax y ield (RHS)

(%) (US cents)

Source: Incheon International Airport (IIA) Source: IIA, Company data

Strengths of Incheon International Airport and KAL in capturing transit demand

1) Strong networks: Focusing on transpacific routes, the most important to Koreans strategically, Incheon International Airport (IIA) has the best balanced direct networks between Asia and North America, among major Asian airports. Despite Narita’s more coverage in North America and Chinese airports’ strength in Asia (mostly Chinese domestic airports), IIA still looks the most competitive in terms of coverage balance between the two regions. As shown in Figure 26, IIA covers 14 direct destinations in North America versus nine for the Chinese and Hong Kong airports, respectively, and 20 for Japan’s Narita. However, considering Narita’s insufficient coverage in Asia (45) compared with that of IIA (91), we think IIA’s network for transpacific routes is the strongest. Also, the still confusing aviation policy of Japan, regarding the key function of two major airports (Haneda and Narita), and the recent trouble with Japan Airlines (9205, ¥1, Not rated) will hamper Japan’s competitiveness as an Asian air transportation hub, in our view.

Figure 26: Number of non-stop destinations (major Asian airports) Beijing Shanghai Singapore Hong Tokyo

Incheon Capital Pudong Changi Kong Narita

Africa 0 2 0 3 2 1

Asia (a) 91 144 105 76 76 45

Europe 21 13 20 13 17 21

Latin America 0 0 1 0 0 1

Middle East 4 5 2 5 7 2

North America (b) 14 9 9 2 9 20

South Pacific 9 2 4 9 10 11

Total 139 175 141 108 121 101

(a) x (b) 1,274 1,296 945 152 684 900

Number of airlines 57 77 72 70 85 71

Source: Air Transport Intelligence

2) Location and flight time: Comparing the direct flight times, from Beijing and Shanghai to Los Angeles and New York, through each hub airport (Figure 27), we conclude that IIA and Japan’s Narita are more competitive than Hong Kong International Airport for the China-America route. In addition to that, IIA’s lower MCT (minimum connecting time) of 1 hour 10 minutes compared to Narita’s 1 hour 30 minutes (sourced from Official Airline Guide) also confirms its high efficiency as a hub airport.

IIA’s strengths as a regional air transportation hub will help Korean carriers to improve its regional presence

Page 12: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 12

Figure 27: Flight time from China to US, including transit Flight time (a) Flight time (b) Total flight time

Departure (hours) Transit (hours) Arrival (a)+(b)

Beijing Capital 2.0 Incheon 13.8 New York JFK 15.8

Beijing Capital 3.5 Tokyo Narita 12.8 New York JFK 16.3

Beijing Capital 3.3 Hong Kong 15.7 New York JFK 19.0

Shanghai Pudong 1.8 Incheon 13.8 New York JFK 15.7

Shanghai Pudong 2.7 Tokyo Narita 12.8 New York JFK 15.4

Shanghai Pudong 2.3 Hong Kong 15.7 New York JFK 18.0

Beijing Capital 2.0 Incheon 10.7 Los Angeles 12.7

Beijing Capital 3.5 Tokyo Narita 9.6 Los Angeles 13.1

Beijing Capital 3.3 Hong Kong 12.5 Los Angeles 15.8

Shanghai Pudong 1.8 Incheon 10.7 Los Angeles 12.5

Shanghai Pudong 2.7 Tokyo Narita 9.6 Los Angeles 12.2

Shanghai Pudong 2.3 Hong Kong 12.5 Los Angeles 14.8

Note: All flight times based on direct route, Source: KAYAK

3) Sufficient capacity at IIA: IIA already has enough capacity to function as a regional hub airport, dealing with maximum 44 mn passengers and 4.5 mn tonne cargo per year, but is working on the third expansion plan including the construction of terminal 2. With this W4.4 tn investment by 2015, IIA will be able to deal with maximum 62 mn passengers and 5.8 mn tonne cargo per year. Given IIA’s target number of passengers is 32 mn in 2011, we think the airport is ready to absorb increasing passengers in the China-America route. Also, with a 24-hour operation, IIA is currently able to deal with 410,000 aircraft movements per year versus Narita’s 220,000.

4) KAL is set to capture rising transit passengers, but short-term capacity pressure is likely: We think KAL is well positioned to capture Chinese transit passengers in the short to mid term due mainly to: 1) Incheon International Airport (IIA)’s competitiveness as a regional air transportation hub and 2) KAL’s relatively strong air craft line-ups compared with Chinese airlines. However, we suggest investors also keep in mind the risks of transit, such as: 1) low yield versus normal direct tickets and 2) mid- to long-term competition against Chinese airlines, which will be very challenging, in our view. In short, we believe secured transit demand will act as a good buffer to absorb the potential downside risk of load factor, especially while KAL aggressively expands its capacity in the next few years, but the impact on its yield (or profitability) should be negative, as shown in the historical trend (Figure 25).

Figure 28: No. of aircraft available for transpacific route

(2009)

Figure 29: Number of destinations: Asian carriers in

China and America

0

5

10

15

20

25

30

35

40

45

50

Air China CSA CEA KAL Asiana

B747 A340 B777

(units)

China (a) America (b) (a) x (b)

KAL 23 13 299

Asiana 21 5 105

Japan Airline 26 8 208

Air China 150 4 600

China Southern Airline 74 1 74

Cathay Pacific 14 5 70

Source: Company data Source: KAL, Asiana

KAL is well positioned to capture transit demand, but likely to face capacity pressure in the near term

Page 13: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 13

Transit is more important to KAL than Asiana, given its stronger networks in long haul and large aircraft expansion plans for the next two-three years. We believe KAL is well positioned to capture transit demand from China as: 1) Chinese airlines still have insufficient aircraft to compete with KAL in transpacific routes (Figure 28), 2) the Chinese government is not active on an open sky agreement with the US, while the demand is increasing, and 3) IIA will continue to support KAL with the strengths as a regional air transportation hub against other Asian airports. Also, KAL’s strong and balanced coverage of the destinations in China and North America will help the company gain market share in transit business, in our view.

New passenger supply does matter KAL may face capacity pressure in the near term

Although we are positive on the international passenger demand outlook in 2011, our view on the supply side is different based on each airline’s different capacity expansion plan. Including the addition of four units of A380s, we expect 7.9% average passenger seats growth for KAL in 2011, which is much bigger than Asiana’s 1.8%. We forecast that this will lead to an international passenger ASK (available seat kilo) growth of 8.8% for KAL and 2.0% for Asiana, but will result in lower international passenger yield growth for KAL (4.8%) compared with that of Asiana (6.3%) in 2011. We believe KAL’s near-term expansion should be a good investment for mid-term strategy to be a firm regional airline, but, in the short term, this will deteriorate its load factor as well as international passenger yield with potential increase of transit contribution.

Figure 30: Average pax seat growth (2011-12E) Figure 31: International pax ASK growth trend

0

2

4

6

8

10

2011E 2012E

KAL Asiana

(%)

0

2

4

6

8

10

2011E 2012E

KAL Asiana

(%)

0

1

2

3

4

5

6

7

8

9

10

2007 2008 2009 2010E 2011E 2012E

KAL Asiana

(%)

0

1

2

3

4

5

6

7

8

9

10

2007 2008 2009 2010E 2011E 2012E

KAL Asiana

(%)

Source: ASCEND, Credit Suisse estimates Source: Company data, Credit Suisse estimates

Industry supply also pick up from 2H11

Given the limited supply growth in 2010 amid a strong recovery in demand, we do not see any significant risk of oversupply this year. However, due to the aggressive expansion of Middle East airlines versus historical passenger traffic growth of only 5% on average, or 1.2x of global GDP, we believe potential industry oversupply is likely beginning 2H11.

Based on the existing order book, the delivery of the new capacity from the top-eight ME airlines will gradually increase and peak in 2014. The delivery for the rest of 2010 and 2011 is relatively mild, accounting for 6-7% of their existing fleet, compared with the above Asian carriers of 2-9%. However, 2012 onwards, we will see double-digit growth from ME carriers, with a peak of 22% in 2014 versus single-digit (and declining) growth from Asian carriers. Based on CS aerospace analyst Ross Cowley’s estimates, Boeing (BA, $70.11, OUTPERFORM, TP $95.00)’s and Airbus’ (not listed) total delivery will accelerate in 2011E-2014E, with delivery of more than 1,000 new aircraft per annum (Figure 32). On an aggregated seat basis, 2011E delivery will be equivalent to 8% of current global fleet (Figure 33).

KAL may face capacity pressure in the near term

We see a potential industry supply risk starting from late 2011

Page 14: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 14

Figure 32: Aircraft deliveries for Airbus and Boeing Figure 33: Delivery % of current fleet of top 8 ME and 11

Asian airlines

0

200

400

600

800

1000

1200

1997

1998

1999

2000

2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

E20

11E

2012

E20

13E

2014

E

2015

E

Boeing Airbus

(No. of aircrafts)

0

200

400

600

800

1000

1200

1997

1998

1999

2000

2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

E20

11E

2012

E20

13E

2014

E

2015

E

Boeing Airbus

(No. of aircrafts)

0

1

2

3

4

5

6

7

8

9

10

2H10 2011 2012 2013 2014 2015 2016 2017

Global seat delivery as % of current fleet

0

1

2

3

4

5

6

7

8

9

10

2H10 2011 2012 2013 2014 2015 2016 2017

Global seat delivery as % of current fleet

Source: Company data, Credit Suisse estimates Source: ASCEND, Credit Suisse estimates

Rising competition from Chinese airlines

Despite our positive view on KAL’s focus on transit demand from China, we see significant downside risk in this, in the mid to long term, as Chinese airlines should start focusing on longer-haul international routes given increasing competition with HSR (high speed rail) in their domestic business and their large aircraft expansion plans. Our China transportation team expects Chinese airlines to see competition from HSRs from 2H11 when another 2,000 km is put into operation and a significant threat in 2012 when a number of trunk lines come into full operation, with another additional 6,000 km. The team believes that the big-three Chinese airlines will see a potential domestic traffic loss of 6.1% in 2011 and 13.2% in 2012 to HSR, and pricing competition likely to spill over into international routes on the back of increasing capacity (see HSR, how big would the threat be?, published on 22 June 2010). We do not think this will happen in the near term, given the Chinese government’s passive stance on an open sky agreement as well as its worsening relationships with the US recently, but it can be an important risk to both Korean carriers, especially to KAL’s transit passenger demand in the mid to long term.

Figure 34: Additional operating length of China’s high

speed rails (including bullet trains)

Figure 35: Chinese airlines: potential domestic pax loss to

HSR, 2010-15E

-

1,000

2,000

3,000

4,000

5,000

6,000

2010E 2011E 2012E 2013E 2014E 2015E

(km)

9%

13%

8%

0

2

4

6

8

10

12

14

AC + SZ CEA + SA CSA + XM

Domestic traffic exposure (based on weekly flights)

(%)

9%

13%

8%

0

2

4

6

8

10

12

14

AC + SZ CEA + SA CSA + XM

Domestic traffic exposure (based on weekly flights)

(%)

Source: Credit Suisse estimates Source: Credit Suisse estimates

Chinese airlines to increase competition in international routes, in the longer-term

Page 15: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 15

Stabilising, but solid cargo demand After the significant volume growth in 1H10, we expect air cargo for both KAL and Asiana to experience a smooth normalisation for the rest of 2010 and 2011. Monthly traffic data from both Korean carriers also support this view, with double-digit YoY growth in both traffic and yield during 3Q. Despite the cargo recovery starting from late 2009, both KAL and Asiana remain confident of delivering marginal positive YoY growth in 4Q10 based on the current booking ratio and we believe the IT sector’s performance including its potential restocking should be important to sustain this positive trend going into 1Q11. Besides the supply-demand situation, airlines’ profit-focused pricing policy helps the yield to remain strong during 3Q, in our view. According to the managements of both KAL and Asiana, after experiencing huge losses with yield collapse during the credit crisis, they decided to give the highest priority to profit, meaning that they will not operate loss-making air cargo anymore. We do not believe this strategy can be sustained without decent traffic support, but August-September cargo yields of about 30 US cents actually prove managements’ efforts on this, as the level is similar to that in March when cargo traffic started soaring.

Figure 36: Cargo demand and yield summary 2007 2008 2009 2010E 2011E 2012E

KAL FTK growth (%) 9.3 -6.9 -6.4 14.0 -1.6 3.6

Yield (cents) 26.1 29.2 22.6 31.2 30.4 31.2

Asiana FTK growth (%) 3.1 -6.6 -6.1 15.1 -1.3 4.0

Yield (cents) 27.0 29.6 23.8 32.3 31.3 32.1

Korea GDP growth (%) 5.1 2.3 0.2 6.7 4.9 n.a.

Source: Company data, Credit Suisse estimates

Air cargo demand is slowing QoQ in 3Q10 after record-high results in a seasonally weak 2Q. However, we believe the recent concerns on the back of falling IT momentum are overdone, given resilient air cargo data in 3Q YoY, ahead of a seasonally strong 4Q and the improving global presence of Korean IT brands such as Samsung and LG. Even though YoY improvement may be challenging in 2011 due to the high base effect led by robust 2Q10 results, we are not negative on the cargo outlook next year, on the back of a solid IT outlook with a soft landing macro scenario.

Cargo is important to both Korean carriers KAL is well known as the largest air cargo carrier in the world, which is why cargo traffic has been one of the most important share price drivers. Cargo accounts for 28% of KAL’s 2009 total revenue, which is slightly lower than that of Taiwan carriers, while Asiana has 24% exposure, which is similar to that of Cathay Pacific (0293.HK, HK$21.90, OUTPERFORM, TP HK$23.00). We think the large cargo exposure of Korean and Taiwan carriers is due to both countries’ strength in global IT sector. We believe IIA’s global top tier air cargo traffic (2.3 mn tonnes in 2009, the second-largest in the world after Hong Kong International Airport’s 3.4 mn tonnes) is another key reason for the relatively large cargo exposure. Both the carriers do not disclose the profit contribution of cargo, but it should be more than that of revenue during good times as in 2010, given its higher operating leverage effect than passenger business.

We expect a smooth stabilisation in cargo demand for the rest of 2010 and 2011

Cargo is important to both Korean carriers, but slightly more so for KAL

Page 16: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 16

Figure 37: Cargo exposure comparison (2009-10E) Figure 38: KAL: monthly FTK vs avg. share price (YoY)

0

5

10

15

20

25

30

35

40

45

CAL EVA KAL CX Asiana SIA

2009 2010E

(%)

0

5

10

15

20

25

30

35

40

45

CAL EVA KAL CX Asiana SIA

2009 2010E

(%)

-30

-20

-10

0

10

20

30

40

Jan 03 Jan 04 Jan 05 Jan 06 Jan 07 Jan 08 Jan 09 Jan 10

-80-60-40

-2002040

6080

100120140

Monthly FTK yoy (LHS) Monthly Avg. shr price yoy (RHS)

(%) (%)

-30-30

-20

-10

0

10

20

30

40

Jan 03 Jan 04 Jan 05 Jan 06 Jan 07 Jan 08 Jan 09 Jan 10

-80-60-40

-2002040

6080

100120140

Monthly FTK yoy (LHS) Monthly Avg. shr price yoy (RHS)

(%) (%)

Source: Company data, Credit Suisse estimates Source: DataStream, Company data

Economic indicators remain in healthy territory US ISM peaked in early 2010, but has still stayed within positive territory (above 50). Both Korea and global GDP growth will obviously slow next year, but we do not expect any hard landing situation globally and for Korea. Having said that, cargo traffic growth is also likely to slow, but remain positive next year, in our view. Historical data proves that KAL’s cargo traffic increased during the most of the time period with US ISM above 50 (Figure 39).

Figure 39: KAL’s monthly FTK vs US ISM index Figure 40: GDP growth vs KAL’s FTK chg. (YoY)

-40

-30

-20

-10

0

10

20

30

40

Jan 02 Jan 03 Jan 04 Jan 05 Jan 06 Jan 07 Jan 08 Jan 09 Jan 10

30

35

40

45

50

55

60

65

70

KAL: FTK y oy grow th (LHS) US ISM index (RHS)

(%)

-10

-5

0

5

10

15

1991

1992

1993

1994

1995

1996

1997

1998

1999

2000

2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

E20

11E

-20

-10

0

10

20

30

Global GDP growth (LHS) Korea GDP growth (LHS)

KAL: FTK chg (yoy) (RHS)

(%) (%)

-10

-5

0

5

10

15

1991

1992

1993

1994

1995

1996

1997

1998

1999

2000

2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

E20

11E

-20

-10

0

10

20

30

Global GDP growth (LHS) Korea GDP growth (LHS)

KAL: FTK chg (yoy) (RHS)

(%) (%)

Source: DataStream, Company data Source: DataStream, Company data, Credit Suisse estimates

IT outlook: positive in 2011 IT is the most important single industry for air cargo demand and accounted for about 80% of total Korea exports through air transportation in 2009. Despite weakened IT momentum on the back of macro worries and thus share price correction among IT companies, our house view on Korean IT names remains positive heading into 2011 on the back of improving global leadership in core segments such as memory, panel, and handsets. The IT industry is now passing through a destocking phase due to the combination of aggressive restocking early this year and an uncertain economic outlook. However, we expect that restocking may start again when economic uncertainty is more stabilised.

Page 17: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 17

Figure 41: Exports through air transportation vs KAL’s cargo yield

0

5,000

10,000

15,000

20,000

25,000

30,000

1Q04 3Q04 1Q05 3Q05 1Q06 3Q06 1Q07 3Q07 1Q08 3Q08 1Q09 3Q09 1Q10

0

5

10

15

20

25

30

35

Semiconductor Handsets Display

Computer Others KAL Cargo y ield (RHS)

(US$ mn) (US cents)

Source: KITA

Memory

Despite recent price weakness in both DRAM and NAND, our house view remains bullish on memory heading into 4Q, and especially for 2011, due to only modest supply growth complemented by new demand drivers. We think corporate PC upgrade, servers, smartphones, and tablets, which combined represent 46% of demand, are projected to grow 63%, and price elasticity would support content growth in 2011. From Korea’s perspective, as Samsung Electronics (005930.KS, W754,000, OUTPERFORM, TP W940,000) is set to gain further global DRAM market share (Figure 42), memory export should continue to have a positive impact on air cargo demand. We forecast Samsung’s bit growth for DRAM and NAND to be 66% and 80%, respectively in 2011.

Handset

The biggest event in the global handset market was the emergence of the smartphone led by Apple’s iPhone, which took the share of traditional handset makers, including Korean manufacturers. Unlike Samsung rapidly catching up in the smartphone trend, LG Electronics (066570.KS, W100,500, NEUTRAL, TP W91,500), the second-largest handset maker in Korea, had a bad year in 2011 due to its late entry in this field. However, given the low base in 2010 as well as price elasticity, we think handset may be able to deliver YoY growth, especially in terms of volumes. Regarding handset shipments of Korean brands, we expect 15% volume growth for SEC and 12% for LGE, respectively, in 2011.

Figure 42: Samsung Electronics’ rising share in the global

DRAM market

Figure 43: Handset revenue and ASP trend

0

5

10

15

20

25

30

35

40

45(%)

1Q04

4Q04

3Q05

2Q06

1Q07

4Q07

3Q08

2Q09

1Q10

4Q10

0

10,000

20,000

30,000

40,000

50,000

2005 2006 2007 2008 2009 2010E 2011E

0

50

100

150

200

SEC Rev (LHS) LGE Rev (LHS)

SEC ASP (RHS) LGE ASP (RHS)

(US$ mn) (US$)

0

10,000

20,000

30,000

40,000

50,000

2005 2006 2007 2008 2009 2010E 2011E

0

50

100

150

200

SEC Rev (LHS) LGE Rev (LHS)

SEC ASP (RHS) LGE ASP (RHS)

(US$ mn) (US$)

Source: Company data, Credit Suisse estimates Source: Company data, Credit Suisse estimates

SEC continues to gain market share in global DRAM industry

We expect positive growth in global handset shipments in 2011

Page 18: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 18

Display

Robust TV demand due to the combination of high popularity in new LED models and World cup effect was actually the most important driver of strong air cargo traffic in 2Q10. As the usage of air transportation is generally for either: 1) new models only produced in Korean plants (3D LED TVs in 2Q10) or 2) urgent delivery led by strong restocking, we believe it may be difficult to expect YoY growth after exceptional strength in 2Q10. However, given strong market leadership of Korean brands even in the weak season (Figure 44) and shortened product cycle, we think the air cargo demand from display industry will continue to remain solid. We expect 11% growth in LCD (including LED) TV shipments globally in 2011.

Figure 44: Utilisation at major panel makers in 3Q10 Figure 45: Global TV shipment trend

100

90

7070-8075-80

0

10

20

30

40

50

60

70

80

90

100

Samsung LGD* AUO CMI Sharp**

(%)

0

10

20

30

40

50

60

70

80

1Q04

3Q04

1Q05

3Q05

1Q06

3Q06

1Q07

3Q07

1Q08

3Q08

1Q09

3Q09

1Q10

3Q10

E

1Q11

E

3Q11

E

0

10

20

30

40

50

60

CRT LCD *PDP OthersLCD YoY growth (RHS)

(million units) (%)

0

10

20

30

40

50

60

70

80

1Q04

3Q04

1Q05

3Q05

1Q06

3Q06

1Q07

3Q07

1Q08

3Q08

1Q09

3Q09

1Q10

3Q10

E

1Q11

E

3Q11

E

0

10

20

0

10

20

30

40

50

60

70

80

1Q04

3Q04

1Q05

3Q05

1Q06

3Q06

1Q07

3Q07

1Q08

3Q08

1Q09

3Q09

1Q10

3Q10

E

1Q11

E

3Q11

E

0

10

20

30

40

50

60

CRT LCD *PDP OthersLCD YoY growth (RHS)

(million units) (%)

* From August, ** 50-60% on Sakaifab (Gen10)

Source: Company data, Credit Suisse estimates

* Including LED TVs

Source: Company data, Credit Suisse estimates

Global leadership of Korean brands continues to improve in TV and panel industry

Page 19: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 19

Forex and fuel: key swing factors KRW appreciation is positive As discussed earlier, a strong KRW has historically encouraged Korean outbound passenger demand as the number of overseas travellers has increased. We assume 4.5% and 3.5% KRW appreciation to USD in 2010 and 2011, respectively, based on Credit Suisse’s forecast indicating a strengthening KRW. Both KAL and Asiana do not disclose the exact portion of foreign currency denominated revenues and expenses, but, based on the discussion with management, we think KAL has a larger revenue exposure (60-65%) versus Asiana (40-50%) due to its stronger overseas sales networks, including a bigger transit business, while expense exposure is in a similar range of 60-70%. We believe Asiana’s expense exposure to foreign currency is higher than KAL’s, due to its greater dependency on operating lease, paid in USD. In terms of debt exposure, KAL has 57%, bigger than Asiana’s 32%, due to its greater dependency on financial leasing upon than aircraft purchasing.

Figure 46: KAL: foreign currency exposures Figure 47: Asiana: foreign currency exposures

705760-65

Rev enue Operating ex pense Interest bearing debt *

Korean w on Foreign currency **

(%)

31.8840-50

60-70

Rev enue Operating ex pense Interest bearing debt *

Korean w on Foreign currency **

(%)

* 2Q10 / ** Mostly US Dollar

Source: Company data

* 2Q10 / ** Mostly US Dollar

Source: Company data

Figure 48: ROE and earnings: Bottom line vs ex. FX 2005 2006 2007 2008 2009 2010E 2011E 2012E

W/US$ (average) 1,024 955 929 1,099 1,277 1,156 1,104 1,065

KAL ROE (%) 5.0 8.8 0.2 -68.8 -3.2 18.2 16.9 14.3

NP (W bn) 200 383 11 -1,942 -99 579 601 564

NP ex. FX (W bn) 4 -25 26 -90 -579 461 390 393

Asiana ROE (%) 3.4 12.9 9.6 -28.9 -36.4 39.7 28.1 21.9

NP (W bn) 31 131 106 -227 -266 391 370 358

NP ex. FX (W bn) -26 36 116 20 -353 335 332 333

Source: Company data, Credit Suisse estimates

Although KRW appreciation is clearly positive to both carriers, due to its lower earnings base and less exposure to overseas ticket sales, Asiana will benefit more than KAL, in our view. According to our sensitivity analysis (Figure 51), Asiana’s 2011 earnings rise 3.3% for every 1% KRW appreciation, versus KAL’s 1.9%. However, the degree of positive impact should be bigger than sensitivity results, as won appreciation is generally the most important macro driver of overseas travel demand (volume) increase.

We expect KRW appreciation in the near-term, which is clearly positive for outbound passenger demand increase

Page 20: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 20

Figure 49: FX sensitivity: KAL vs Asiana Base -1.0% -3.0% -5.0%

W/US$ (average) 1,103.8 1,092.7 1,070.6 1,048.6

KAL NP (W bn) 601.4 612.7 635.0 656.7

Chg from Base (%) 0.0 1.9 5.6 9.2

ASIANA NP (W bn) 370.0 382.3 406.8 430.8

Chg from Base (%) 0.0 3.3 9.9 16.4

Source: Credit Suisse estimates

Stable oil price outlook Fuel is the most important cost to airliners and comprised about 30% of airlines’ revenue in 2009 (Figure 52). Due to this large contribution to total expense and its high volatility, both Korean carriers could not deliver decent operating profits in 1Q-3Q08, when oil prices peaked, even under good economic condition before the credit crisis. We believe KAL’s bigger fuel cost to revenue ratio historically versus Asiana is due to the higher average age of their aircraft and less aggressive hedging ratio (19%) versus Asiana’s (30%). Given that KAL plans to add 10 A380s and B787s (well known for high fuel efficiency) in 2011-14, we think this gap will continue to narrow.

Figure 50: Fuel cost as % of revenue Figure 51: Crude oil vs jet fuel price forecast

20

25

30

35

40

45

50

2006 2007 2008 2009

CX SIA EVA

KAL Asiana

(% of revenue)

20

25

30

35

40

45

50

2006 2007 2008 2009

CX SIA EVA

KAL Asiana

(% of revenue)

40

50

60

70

80

90

100

110

120

130

2005 2006 2007 2008 2009 2010E 2011E 2012E

WTI Jet Fuel

(US$ per bll)

Source: Company data Source: Bloomberg, Credit Suisse estimates

Credit Suisse energy team expects a 5.7% decrease in crude oil price (WTI) in 2011, on the back of a loose supply-demand situation. However, we assumed US$94 and US$97 per barrel for jet fuel prices in 2011-12, indicating 8% and 3% increases, respectively, to be conservative on the biggest swing factor for the cost side.

As shown in Figure 54, Asiana is less sensitive than KAL on fuel price, mainly due to its higher hedging ratio than that of KAL. However, any drastic fuel price increase should badly hurt the company’s operating results regardless of traffic demand, as was experienced back in 2008, before the credit crisis.

Figure 52: Jet fuel price sensitivity Base 1.0% 3.0% 5.0%

Jet fuel price (US$/bbl) 94.0 94.9 96.8 98.7

KAL NP (W bn) 601.4 578.8 533.8 488.7

Chg from Base (%) 0.0 -3.7 -11.2 -18.7

Asiana NP (W bn) 370.0 361.7 345.3 328.8

Chg from Base (%) 0.0 -2.2 -6.7 -11.1

Source: Credit Suisse estimates

Oil prices to remain stable in 2011, on the back of loose supply and demand

Page 21: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 21

Prefer Asiana in the near term We prefer Asiana to KAL in the near term due to: 1) greater China exposure, 2) a tighter load factor and yield outlook in 2011, 3) greater focus on balance sheet improvement and 4) more attractive valuations with stabilising Kumho group-related risks.

Better China play Asiana has consistently focused on China routes and has 18% revenue exposure versus KAL’s 10%. Unfortunately, this large China exposure has affected it negatively since 2007 due to the China-Korea Aviation Agreement in 2006, which doubled the number of traffic rights in China routes. However, we think now is a good time to focus again on Asiana with the China growth theme, given the load factors of the other two major routes (North America and Japan) recently hit historical high on the back of rapid demand recovery in 2010, while China still shows relatively slow recovery (Figure 55). Based on IIA’s monthly traffic data, we expect significant improvement in China routes in the seasonally strong 3Q, but it still indicates the biggest upside potential in load factor increase, which will be filled with rising Chinese travellers into Korea as well as further recovery in Korean outbound passengers to China, in our view. We believe Asiana will benefit more than KAL for this China growth with larger revenue exposure and stronger direct networks.

Figure 53: KAL: Passenger revenue by routes (2Q10) Figure 54: Asiana: Passenger revenue by routes (2Q10)

America

34%

Europe

16%China

10%

Japan

14%

SEA

16%

Domestic

10%

America

21%

Europe

7%

Oceania

5%

China

18%

Japan

21%

SEA

18%

Domestic

10%

Source: Company data Source: Company data

Figure 55: Load factor comparison of major int’l passenger routes: Asiana vs KAL Asiana (%) KAL (%)

2Q07 2Q09 2Q10 2Q07 2Q09 2Q10

Japan 69.6 62.0 71.7 66.7 60.9 73.7

North America 88.8 76.1 87.1 81.0 73.4 83.7

China 65.7 51.1 64.6 61.1 54.1 72.5

Total 75.5 66.4 76.9 73.5 66.3 76.2

Source: Company data

Asiana has greater revenue exposure to China routes than KAL

Page 22: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 22

KAL’s aggressive expansion may cause pricing risk Although we think KAL’s mid-term strategy focusing on the increasing transit demand from China is reasonable, its large expansion in the next few years will be a pressure on passenger load factor as well as yield. KAL is well positioned to attract Chinese transit passengers with its strong network in transpacific routes and better aircraft line-ups than Chinese airlines; however, generally low transit ticket prices may cause margin deterioration in the near term. In contrast, Asiana’s conservative expansion plan may help the company’s load factor and yield remain tight in the near term. We forecast lower international passenger yield growth for KAL of 4.8% and 2.8%, compared with Asiana’s 6.3% and 3.5% for 2011 and 2012, respectively.

Figure 56: Yield and load factor comp: KAL vs Asiana Figure 57: Aircraft addition plan: KAL vs Asiana

6.5

7.0

7.5

8.0

8.5

9.0

9.5

2007 2008 2009 2010E 2011E

70

72

74

76

78

80

KAL int'l pax yield (LHS) Asiana int'l pax yield (LHS)

KAL int'l load fac tor (RHS) Asiana int'l load factor (RHS)

(US cents) (%)

6.5

7.0

7.5

8.0

8.5

9.0

9.5

2007 2008 2009 2010E 2011E

70

72

74

76

78

80

KAL int'l pax yield (LHS) Asiana int'l pax yield (LHS)

KAL int'l load fac tor (RHS) Asiana int'l load factor (RHS)

(US cents) (%)

119 119 117 117 116 121 126119

127

146152

132

0

20

40

60

80

100

120

140

160

2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

E

2011

E

2012

E

KAL Asiana

(units)

Source: Company data, Credit Suisse estimates Source: Company data, Credit Suisse estimates

Asiana’s focus on balance sheet improvement Although we like KAL’s investment plan to enhance its regional presence by securing transit demand for China-America route, the required financing cost for new aircraft addition still looks burdensome. Based on KAL management’s preference for financing leases to operating leases historically, we think that despite strong operating results, the company may not reduce its net debt to equity ratio in the next few years and the EBITDA interest coverage ratio will also deteriorate (3.6x in 2011 from 3.8x in 2010) with the rising pressure of potential interest hikes, going forward. Unlike KAL, Asiana is unlikely to expand its capacity aggressively until it introduces 30 A350s from 2016-19, due to its high focus on balance sheet improvement based on the agreement with creditors. We believe such a conservative investment could be a risk for Asiana’s mid- to long-term competitiveness, but it would help the company maintain a better shape in the near term given: 1) slowing economic growth after a strong recovery in 2010 and 2) the interest rate hike environment. We believe the limited capacity growth will make Asiana’s yield and load factor remain tighter than those of regional peers, including KAL. In the long term, the improved balance sheet of Asiana should also help the company to be more flexible in financing, which is very important to the airline business and withstand any potential downturn, in our view.

We expect potential capacity pressure for KAL in the near term

Asiana to focus strongly on balance sheet improvement under creditors’ control

Page 23: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 23

Figure 58: KAL: Net debt and interest coverage ratio Figure 59: Asiana: Net debt and interest coverage ratio

5,000

7,000

9,000

11,000

13,000

15,000

2007 2008 2009 2010E 2011E 2012E

1.0

1.5

2.0

2.5

3.0

3.5

4.0

Net Interest bearing debt (LHS)

EBITDA interest cov erage ratio (RHS)

(W bn) (x )

3,000

3,500

4,000

4,500

5,000

5,500

6,000

6,500

2007 2008 2009 2010E 2011E 2012E

-1

0

1

2

3

4

5

6

Net Interest bearing debt (LHS)

EBITDA interest cov erage ratio (RHS)

(W bn) (x )

Note: Net debt includes capitalised operating lease

Source: Company data, Credit Suisse estimates

Note: Net debt includes capitalised operating lease

Source: Company data, Credit Suisse estimates

Attractive valuation Further upside for Asiana, based on regional comparison

Despite a recent catch-up in the stock price performance, trading at 1.3x 2011E book value, Asiana still looks more attractive than KAL at 1.5x and regional peers average of 1.5x excluding China’s “Big 3” (Air China, CEA and CSA) (1.8x including China’s Big 3). Asiana’s high ROE of 28% versus KAL’s 17% and the regional peer average of 16% in 2011 also proves Asiana stock’s valuation merit among regional airline peers. Given that it deserves to benefit from an improving load factor and yield in the international passenger business next year, we prefer Asiana to KAL on both valuations as well as operating momentum heading into 2011.

Figure 60: Asia airlines (ex. China): P/B vs ROE

comparison (2011E)

Figure 61: Asia airlines: P/B comparison (2011E)

0.8

0.9

1.0

1.1

1.2

1.3

1.4

1.5

1.6

1.7

1.8

10 15 20 25 30

2011E ROE (%)

2011 P/B (x )

SIA

CX

Quantas

KAL

AirAsiaCAL

EVA Air

Asiana

4.3

2.6

0.0

0.4

0.8

1.2

1.6

2.0

CEA

Air C

hina

CSA

AirA

sia

Chi

na A

irlin

es

EVA

Air

Cat

hay

Paci

fic

KAL

Asia

na

Sing

apor

e Ai

rline

s

Qan

tas

Airw

ays

Source: Company data, Credit Suisse estimates Source: Company data, Credit Suisse estimates

Initiating coverage on KAL and Asiana with an OUTPERFORM

Our regional airline PB vs. ROE profile originally suggests a 2011E target P/B multiple of 1.9x for Asiana based on 28% ROE. However, as we apply a 15% discount to Asiana’s original target multiple to reflect the potential risk of Korea Express (000120.KS, W67,600, Not rated) stake sale, our target price of Asiana is based on 1.6x, which is in line with its

Asiana looks more attractive than KAL in terms of valuation

Page 24: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 24

average up-cycle P/B multiple. For KAL, we set our target P/B at 1.7x, which is in the higher range between +1 and +2 standard deviations of one-year forward P/B since 2003. Given KAL’s high operating profit margin as well as ROE compared with that during the last peak in 2007, we believe the stock deserves a higher up-cycle valuation multiple. We initiate coverage on KAL with an OUTPEFORM rating and a target price of W85,000 (18% potential upside) and Asiana with an OUTPERFORM and a target price of W12,200 (23% potential upside).

Figure 62: KAL: one-year forward P/B vs trailing ROE Figure 63: Asiana: one-year forward P/B vs trailing ROE

0.0

0.5

1.0

1.5

2.0

2.5

Jan 92 Jan 95 Jan 98 Jan 01 Jan 04 Jan 07 Jan 10

-80

-60

-40

-20

0

20

40

1 y ear fw d PB

Trailing ROE (RHS)

(X) (%)

0.0

0.5

1.0

1.5

2.0

2.5

Jan 00 Jan 02 Jan 04 Jan 06 Jan 08 Jan 10

-100

-80

-60

-40

-20

0

20

40

60

Trailing ROE (RHS)

1 y ear fw d PB

(%)(x )

Source: Company data, Credit Suisse estimates Source: Company data, Credit Suisse estimates

Figure 64: KAL: one-year forward P/B since 2003 Figure 65: Asiana: one-year forward P/B since 2003

0.0

0.5

1.0

1.5

2.0

Jan

03

Jan

04

Jan

05

Jan

06

Jan

07

Jan

08

Jan

09

Jan

10

-1

(x )

+2 STD

-1 STD

+1 STD

Av erage

0.0

0.5

1.0

1.5

2.0

Jan

03

Jan

04

Jan

05

Jan

06

Jan

07

Jan

08

Jan

09

Jan

10

+2 STD

+1 STD

-1 STD

Av erage

-2 STD

(x )

Source: Company data, Credit Suisse estimates Source: Company data, Credit Suisse estimates

Figure 66: KAL: one-year forward P/B vs operating margin Figure 67: Asiana: one-year forward P/B vs op. margin

-

0.5

1.0

1.5

2.0

2.5

Jan

92

-5

0

5

10

15

1 year fwd PB (LHS) OP margin (RHS)

(X) (%)

Jan

93

Jan

95

Jan

97

Jan

99

Jan

01

Jan

03

Jan

05

Jan

07

Jan

09

Jan

11

0.0

0.5

1.0

1.5

2.0

2.5

-10

-5

0

5

10

15

1 year fwd PB (LHS) OP margin (RHS)

(X) (%)

Jan

00

Jan

01

Jan

02

Jan

03

Jan

04

Jan

04

Jan

05

Jan

06

Jan

07

Jan

08

Jan

09

Jan

10

Jan

11

Source: Company data, Credit Suisse estimates Source: Company data, Credit Suisse estimates

Page 25: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 25

Asia Pacific / South Korea Airlines

Korean Airlines (003490.KS / 003490 KS)

Short-term capacity pressure ■ Initiating coverage with OUTPERFORM and target price of W85,000. We

like KAL’s strategic focus on transpacific routes, but think it may face capacity pressure in the near term given aggressive expansion in the next few years.

■ Well positioned to enhance its regional presence. KAL’s strategy to capture the rising transit demand in China-America routes looks reasonable and this should be a good stepping stone for KAL to be a prominent regional airline in Asia. We think KAL is well ready to attract Chinese transit passengers on the back of: 1) IIA’s competitiveness as a regional air transportation hub and 2) its relatively strong aircraft line-ups compared with Chinese airlines, as well as more competitive networks vs. regional peers.

■ Pricing risks in the near term due to large expansion. We believe its international passenger business may face a few challenges in the near term, such as: 1) load factor deterioration and a rising interest cost burden due to aggressive capacity expansion in 2011-12 and 2) downward pressure on yield due to a potential rise in transit contribution. Mid to long-term competition with Chinese airlines for transit demand should also be challenging, in our view. However, we think recent concerns on cargo are overdone, given a solid demand outlook with: 1) soft-landing macro situation and 2) the rising global leadership of Korean IT brands.

■ Current valuation indicates 18% potential upside. Our target price of W85,000 is based on 2011E target P/B of 1.7x, which is the up-cycle P/B multiple in the higher range between +1 and +2 standard deviations since 2003. Trading at 1.5x 2011 book, we think KAL’s current valuation does not look demanding, especially after the recent correction on cargo concerns, but our preferred pick is Asiana on its better near-term outlook as well as higher valuation merit.

Share price performance

20000

70000

Oct-08 Feb-09 Jun-09 Oct-09 Feb-10 Jun-10

60

110

160Price (LHS) Rebased Rel (RHS)

The price relative chart measures performance against the KOREA SE COMPOSITE (KOSPI) index which closed at 1902.29 on 15/10/10 On 15/10/10 the spot exchange rate was W1111.25/US$1

Performance Over 1M 3M 12M Absolute (%) 3.0 -10.5 40.1 Relative (%) -1.3 -17.6 22.2

Financial and valuation metrics

Year 12/09A 12/10E 12/11E 12/12E Revenue (W bn) 9,393.7 11,365.7 11,577.7 12,188.5 EBITDA (W bn) 933.6 2,077.7 2,070.8 2,131.4 EBIT (W bn) 133.4 1,221.7 1,160.6 1,179.9 Net income (W bn) -98.9 577.9 600.8 563.6 EPS (CS adj.) (W) -1,374.09 8,030.21 8,347.69 7,830.71 Change from previous EPS (%) n.a. Consensus EPS (W) n.a. 9,180 9,712 9,842 EPS growth (%) n.a. n.a. 4.0 -6.2 P/E (x) NM 9.0 8.7 9.2 Dividend yield (%) — 0.55 0.48 0.48 EV/EBITDA (x) 16.8 7.5 7.9 7.6 P/B (x) 1.7 1.6 1.5 1.3 ROE -3.2 18.2 16.9 14.3 Net Debt to Equity * 414.2 393.5 373.6 330.2

* including capitalised operating lease; source: Company data, Thomson Reuters, Credit Suisse estimates.

*Stock ratings are relative to the relevant country benchmark. ¹Target price is for 12 months.

Research Analysts

Seungwoo Hong 822 3707 3795

[email protected]

Sam Lee 852 2101 7186

[email protected]

Rating OUTPERFORM* Price (15 Oct 10, W) 72,300.00 Target price (W) 85,000¹ Chg to TP (%) 17.6 Market cap. (W bn) 5,203.55 (US$ 4.68) Enterprise value (W bn) 15,600 Number of shares (mn) 71.97 Free float (%) 73.65 52-week price range 84100 - 43200

Page 26: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 26

Key assumptions and traffic data Figure 68: Key assumptions and traffic data

2007 2008 2009 2010E 2011E 2012E

Key assumptions W/US$ (Avg.) 929 1,099 1,277 1,156 1,104 1,065 W/US$ (EOP) 938 1,258 1,168 1,120 1,080 1,050 Global GDP (real) (%) 5.0 2.9 -0.6 4.5 4.3 n.a. Korea GDP (real) (%) 5.1 2.3 0.2 6.7 4.9 n.a. US GDP (real) (%) 2.1 0.4 -2.4 3.4 2.9 n.a. Jet fuel price (Avg., US$/bll) 86.7 122.1 70.1 87.1 94.0 97.0

Domestic pax RPK (mn) 3,489.0 3,293.0 2,677.0 2,703.0 2,648.9 2,596.0 YoY chg. (%) -6.5 -5.6 -18.7 1.0 -2.0 -2.0 Seat Factor (%) 70.2 67.3 60.6 62.5 63.2 63.2 YoY chg. (delta) (%) 1.3 -2.9 -6.7 1.9 0.6 0.0 Yield (W) 164.3 181.0 178.9 190.3 190.3 190.3 YoY chg. (%) 2.5 10.2 -1.2 6.4 0.0 0.0 Yield (US cents) 17.7 16.5 14.0 16.5 17.2 17.9 YoY chg. (%) 5.4 -6.9 -14.9 17.5 4.7 3.6

International pax

RPK (mn) 51,865.0 51,761.0 52,450.0 58,760.2 63,576.8 68,980.9 YoY chg. (%) 7.1 1.5 3.2 2.7 8.8 9.0 Seat Factor (%) 72.8 71.6 70.4 76.7 76.3 76.0 YoY chg. (delta) (%) 0.0 -1.2 -1.3 6.4 -0.4 -0.4 Yield (W) 82.6 98.7 87.7 94.9 94.9 94.2 YoY chg. (%) 5.6 19.5 -11.1 8.2 0.1 -0.8 Yield (US cents) 8.9 9.0 6.9 8.2 8.6 8.8 YoY chg. (%) 8.5 1.0 -23.5 19.5 4.8 2.8

Cargo FTK (mn) 9,678.0 9,006.0 8,427.0 9,607.7 9,458.3 9,799.5 YoY chg. (%) 9.3 -6.9 -6.4 14.0 -1.6 3.6 Load Factor (%) 74.5 74.2 74.7 76.7 75.2 74.2 YoY chg. (delta) (%) -1.5 -0.3 0.4 2.0 -1.4 -1.0 Yield (W) 242.3 321.0 289.1 360.3 335.1 332.2 YoY chg. (%) -3.3 32.5 -9.9 24.6 -7.0 -0.9 Yield (US cents) 26.1 29.2 22.6 31.2 30.4 31.2 YoY chg. (%) -0.6 12.0 -22.4 37.6 -2.6 2.7

Source: Company data, Credit Suisse estimates

Well positioned to enhance its regional presence We believe KAL’s strategy to capture rising demand in China-America routes looks reasonable and this will be a good stepping stone for KAL to be a firm regional airline in Asia. KAL is well positioned to attract Chinese transit passengers due mainly to: 1) Incheon International Airport (IIA)’s competitiveness as a regional air transportation hub and 2) KAL’s relatively strong aircraft line-up compared with Chinese airlines. However, we believe the competition against Chinese airlines should be much more challenging in the longer term, given their aggressive capacity expansion plan and rising interest in international long haul routes, as their domestic competition is getting tougher due to oversupply in airlines, as well as increasing threat from high speed rails which continue to expand its network.

KAL plans large expansion from next year, which will add 10 A380s and B787s, respectively. As six units of each type of aircraft were scheduled to be delivered in 2011 and 2012, we forecast its average number of seats will increase 8% and 9% in 2011-12, respectively. We agree with the company’s mid-term strategic direction, given its high growth potential in transpacific routes on China demand, but near-term capacity pressure may not be avoidable, in our view.

KAL is well prepared to be a prominent regional carrier by capturing rising transit demand on transpacific routes

Page 27: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 27

Figure 69: KAL: Aircraft details (units) 2007 2008 2009 2010E 2011E 2012E

Total 126 119 127 132 146 152

Passenger 103 97 105 109 120 126

A380-800 0 0 0 0 4 6

A330-200 3 3 3 5 7 7

A330-300 16 16 16 16 16 16

A300-600 8 5 8 8 7 6

B747-400 24 22 22 21 20 20

B777-300 4 4 4 4 4 4

B777-300ER 0 0 3 6 9 10

B777-200 16 18 18 18 18 18

B787-8 0 0 0 0 2 4

B737-800 16 13 15 15 15 15

B737-900 16 16 16 16 18 20

Avg. seat growth (%) 3 -2 1 5 8 9

Cargo 23 22 22 23 26 26

B747-400F 21 22 22 22 22 22

B747-8F 0 0 0 1 4 2

B777F 0 0 0 0 0 2

Avg. ton growth (%)* 14 8 2 3 11 6

* Note: excluding wet leases

Source: Company data, Credit Suisse estimates

Pricing risks in the near term due to large expansion We believe KAL’s international passenger business may face a few challenges in the near term, including: 1) load factor deterioration and increasing interest cost burden on the back of aggressive capacity expansion and 2) falling yield due to potential increase of transit contribution. Large investment in the next few years looks reasonable for the company’s mid to long-term competitiveness, but this should be put near-term pressure on pricing given positive, but slowing, economic growth and industry supply set to pick up from 2H11.

Regarding cargo, we think recent concerns on the back of falling IT momentum is overdone and the demand in 2011 will remain solid due to improving global leadership of Korean brands and soft-landing economy situation. But, given high base driven by strong results in seasonally weak 2Q10, cargo may not achieve YoY growth next year, in our view.

Figure 70: KAL: Passenger load factor and yield trend Figure 71: KAL: Cargo load factor and yield trend

60

65

70

75

80

2005 2006 2007 2008 2009 2010E 2011E 2012E

80

85

90

95

100

105

110

115

Passenger load factor (LHS) Passenger yield (RHS)

(W/RPK)(%)

60

65

70

75

80

2005 2006 2007 2008 2009 2010E 2011E 2012E

80

85

90

95

100

105

110

115

Passenger load factor (LHS) Passenger yield (RHS)

(W/RPK)(%)

60

65

70

75

80

2005 2006 2007 2008 2009 2010E 2011E 2012E

200

250

300

350

400

Cargo load factor (LHS) Cargo yield (RHS)

(W/FTK)(%)

60

65

70

75

80

2005 2006 2007 2008 2009 2010E 2011E 2012E

200

250

300

350

400

Cargo load factor (LHS) Cargo yield (RHS)

(W/FTK)(%)

Source: Company data, Credit Suisse estimates Source: Company data, Credit Suisse estimates

Short-term capacity pressure is likely, given its aggressive expansion in the next few years

Page 28: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 28

Current valuation indicates 18% potential upside Our target price of W85,000 is based on a 2011 target P/B of 1.7x, which is the up-cycle P/B multiple in the higher range between +1 and +2 standard deviation of one-year forward P/B since 2003. Given its higher operating profit margins as well as ROE, compared with those during the last peak in 2007, we think the stock deserves a higher multiple. Our regional P/B versus ROE profile also suggests further upside on KAL trading at 1.5x 2011 book, especially after the recent correction on cargo concerns. However, given lower potential upside with a less positive near-term outlook, we prefer Asiana to KAL at current level.

Figure 72: One-year fwd P/B band Figure 73: One-year fwd P/B versus trailing ROE

0

10,000

20,000

30,000

40,000

50,000

60,000

70,000

80,000

90,000

100,000

Jan 92 Jan 95 Jan 98 Jan 01 Jan 04 Jan 07 Jan 10

0.5x

1.0x

2.0x

1.5x

0.3x

(W)

0.0

0.5

1.0

1.5

2.0

2.5

Jan 92 Jan 95 Jan 98 Jan 01 Jan 04 Jan 07 Jan 10

-80

-60

-40

-20

0

20

40

1 y ear fw d PB

Trailing ROE (RHS)

(X) (%)

Source: Company data, Credit Suisse estimates Source: Company data, Credit Suisse estimates

Figure 74: One-year forward P/B since 2003 Figure 75: One-year forward EV/EBITDAR trend

0.0

0.5

1.0

1.5

2.0

Jan

03

Jan

04

Jan

05

Jan

06

Jan

07

Jan

08

Jan

09

Jan

10

-1

(x )

+2 STD

-1 STD

+1 STD

Av erage

4

6

8

10

12

14

16

Jan

92

Jan

94

Jan

96

Jan

98

Jan

00

Jan

02

Jan

04

Jan

06

Jan

08

Jan

10

1 y ear fw d EV/EBITDAR Av erage

(x )

Av erage since 2000 = 8.5x

Source: Company data, Credit Suisse estimates Source: Company data, Credit Suisse estimates

Investment risks Jet fuel price increase

As seen in 2007-08 period, any drastic fuel price increase could hurt company’s profitability very negatively regardless of the strength of traffic demand. Jet fuel cost accounts for about 31% and 29% of KAL’s total revenue in 2009 and 2010E, respectively, and our sensitivity analysis indicates that every 1% increase jet fuel price per unit will

We expect 18% potential upside from KAL’s current share price

Page 29: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 29

reduce 3.7% of net profits based on 2011 figures. We assume US$94 per barrel for 2011, indicating 8% increase YoY, which is conservative compared with Credit Suisse energy team’s oil price forecast indicating a 6% decrease in 2011.

KRW depreciation

We believe KRW appreciation will be a key positive macro driver for the increase of Korean outbound travel demand in the near term. However, in contrast, any unexpected KRW depreciation will negatively impact on our positive outlook on KAL’s international passenger demand. Our sensitivity analysis suggest every 1% KRW appreciation will hurt KAL’s net profit by 1.9%, but we think the real impact should be bigger, as the sensitivity does not reflect forex impact on traffic volume change. We currently assume 4.5% and 3.5% KRW appreciation to USD in 2010 and 2011, respectively.

Hard landing in economy

Given that air traffic growth is highly related to economic growth both for passenger and cargo business, we believe any hard landing situation in the global and Korea economy should directly affect air traffic demand negatively. Our traffic growth assumption is based on global GDP growth of 4.3% and Korea GDP growth of 4.9% in 2011.

Page 30: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 30

Financials Figure 76: Income statement (W bn) 2007 2008 2009 2010E 2011E 2012E

Total revenues 8,812 10,213 9,394 11,366 11,578 12,189

Domestic pax 585 602 489 530 521 507

International pax 4,632 5,352 4,973 5,760 6,232 6,673

Cargo 2,533 3,027 2,705 3,739 3,416 3,514

Others 1,062 1,232 1,227 1,336 1,409 1,494

Total expenses 8,175 10,312 9,260 10,144 10,417 11,009

Fuel 2,606 4,195 2,939 3,268 3,358 3,550

Labor 1,079 1,041 1,048 1,111 1,219 1,339

Depreciation 737 758 784 837 891 932

SG&A 1,353 1,464 1,268 1,391 1,418 1,493

Others 2,399 2,853 3,222 3,537 3,530 3,694

Operating profit 637 -99 133 1,222 1,161 1,180

Net interest gain (expense) -394 -438 -514 -544 -570 -599

Net forex gain (expense) -15 -1,853 480 117 212 171

Others -135 -60 -225 -40 0 0

Pre-tax profit 92 -2,451 -125 754 802 752

Income tax 82 -508 -26 176 200 188

Net profit 11 -1,942 -99 579 601 564

EBITDA 1,391 677 934 2,078 2,071 2,131

EBITDRAF 1,742 -859 1,723 2,498 2,584 2,608

OP margin (%) 7.2 -1.0 1.4 10.7 10.0 9.7

NP margin (%) 0.1 -19.0 -1.1 5.1 5.2 4.6

EBITDA margin (%) 15.8 6.6 9.9 18.3 17.9 17.5

EBITDRAF margin (%) 19.8 -8.4 18.3 22.0 22.3 21.4

Source: Company data, Credit Suisse estimates

Page 31: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 31

Figure 77: Balance sheet (W bn) 2007 2008 2009 2010E 2011E 2012E

Current assets 1,982 1,976 2,496 2,314 2,199 2,289

Cash & cash equivalents 688 494 716 608 450 473

Account receivables 696 674 873 861 885 932

Others 598 807 908 845 864 885

Non-current asset 13,170 13,892 14,423 15,106 16,248 16,278

Tangible Asset 10,870 11,285 11,682 12,321 13,463 13,493

Intangible Asset 232 216 297 289 289 289

Investment and others 2,069 2,391 2,445 2,496 2,496 2,496

Total assets 15,152 15,868 16,919 17,419 18,447 18,567

Current liabilities 3,648 4,289 4,615 5,795 5,506 4,955

Account payable 196 96 158 134 142 151

Short-term debt 530 788 812 898 898 898

CPLD (incl. Finance lease) 1,775 2,166 2,673 3,188 2,892 2,332

Others 1,147 1,238 971 1,574 1,574 1,574

Non-current liabilities 7,096 8,756 9,247 8,444 9,380 9,664

Bond 1,860 2,545 2,801 2,181 1,561 1,850

Long-term debt 2,005 2,086 2,124 1,381 1,670 1,280

Financial lease 2,207 3,148 2,808 3,356 4,624 5,009

Others 1,024 976 1,514 1,525 1,525 1,525

Total liabilities 10,744 13,044 13,862 14,238 14,886 14,619

Paid-in capital 367 367 367 367 367 367

Capital surplus 3,007 3,009 2,109 2,110 2,110 2,110

Retained earnings 1,054 -916 -115 445 1,021 1,559

Others -19 364 696 260 64 -88

Shareholders' equity 4,409 2,823 3,057 3,181 3,561 3,948

Source: Company data, Credit Suisse estimates

Figure 78: Cash flow statement (W bn) 2007 2008 2009 2010E 2011E 2012E

Cash from operating activities 673 -118 490 1,988 1,265 1,286

Operating income 637 -99 133 1,222 1,161 1,180

Deprec & amortisation 754 776 800 856 910 951

Change in working capital -164 -196 -414 560 -35 -59

Net interests paid -394 -438 -514 -544 -570 -599

Others -159 -161 484 -106 -200 -188

Cash from investing activities -1,688 -570 -1,637 -1,056 -2,033 -962

Capex -1,023 -1,595 -1,952 -1,179 -2,033 -962

Others -665 1,025 315 123 0 0

Cash from financing activities 1,250 495 1,368 -1,040 610 -301

Change in debts (incl. financial lease) 1,050 547 1,046 -1,040 640 -275

Others 200 -52 322 0 -29 -26

Net change in cash 235 -194 221 -108 -158 23

Cash (BOP) 454 688 494 716 608 450

Cash (EOP) 688 494 716 608 450 473

Source: Company data, Credit Suisse estimates

Page 32: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 32

Asia Pacific / South Korea Airlines

Asiana Airlines (020560.KS / 020560 KS)

To remain strong in 2011 ■ Initiating coverage with an OUTPERFORM and a target price of

W12,200. Despite significant outperformance in the past 12 months, we still see further upside for Asiana on the back of positive business outlook in the near term and valuation attractiveness.

■ 2011 to be as good as 2010. Unlike KAL, Asiana does not plan to increase its capacity aggressively in the near term and intends to focus more on balance sheet improvement based on its agreement with creditors. Such conservative investments could pose a risk to its mid- to long-term competitiveness, but we believe it will help Asiana’s passenger load factor and yield to remain tighter than KAL heading into 2011. We expect higher yield growth and a higher load factor for Asiana’s international passenger business than those for KAL.

■ Key beneficiary of the rising overseas travel demand in China. With 18% revenue exposure and a stronger network for China routes, we believe Asiana should be a key beneficiary of the rising overseas travel demand in China for the following reasons: 1) a persistent low load factor compared with the other major routes (Japan and North America), meaning higher potential upside and 2) a limited supply growth outlook due to the China government’s inactive stance on the open-sky agreement. The China routes should be a very important growth driver to both Korean carriers in future.

■ P/B versus ROE suggests 23% potential upside, after a 15% discount on the potential Korea Express stake sale. Trading at 1.3x 2011E book value with a 28% ROE, Asiana looks more attractive than KAL (1.5x P/B with 17% ROE) and the regional peer average (1.5x P/B with a 16% ROE) in terms of valuation. Our target price of W12,200 is based on a 2011 target P/B of 1.6x, an average up-cycle P/B multiple which is in line with our regional airline P/B versus ROE profile, including the 15% discount for the risk of the potential Korea Express stake sale.

Share price performance

2000

7000

Oct-08 Feb-09 Jun-09 Oct-09 Feb-10 Jun-10

0

100

200Price (LHS) Rebased Rel (RHS)

The price relative chart measures performance against the KOREA SE COMPOSITE (KOSPI) index which closed at 1902.29 on 15/10/10 On 15/10/10 the spot exchange rate was W1111.25/US$1

Performance Over 1M 3M 12M Absolute (%) 20.7 0.4 144.4 Relative (%) 15.8 -7.6 113.2

Financial and valuation metrics

Year 12/09A 12/10E 12/11E 12/12E Revenue (W bn) 3,887.2 5,039.4 5,073.1 5,210.7 EBITDA (W bn) -28.7 844.0 813.4 805.3 EBIT (W bn) -236.7 616.1 598.6 587.9 Net income (W bn) -266.3 391.1 370.0 357.5 EPS (CS adj.) (W) -1,520.32 2,232.80 2,112.09 2,040.94 Change from previous EPS (%) n.a. Consensus EPS (W) n.a. 1,918 2,164 2,346 EPS growth (%) n.a. n.a. -5.4 -3.4 P/E (x) NM 4.4 4.7 4.9 Dividend yield (%) — — 1.0 1.5 EV/EBITDA (x) -186.1 5.8 5.6 5.2 P/B (x) 2.4 1.8 1.3 1.1 ROE -36.4 39.7 28.1 21.9 Net Debt to Equity * 854.7 580.2 410.7 315.9

* including capitalised operating lease; source: Company data, Thomson Reuters, Credit Suisse estimates

*Stock ratings are relative to the relevant country benchmark. ¹Target price is for 12 months. [V] = Stock considered volatile (see Disclosure Appendix).

Research Analysts

Seungwoo Hong 822 3707 3795

[email protected]

Sam Lee 852 2101 7186

[email protected]

Rating OUTPERFORM* [V] Price (15 Oct 10, W) 9,900.00 Target price (W) 12,200¹ Chg to TP (%) 23.2 Market cap. (W bn) 1,744.12 (US$ 1.57) Enterprise value (W bn) 4,874 Number of shares (mn) 176.17 Free float (%) 43.98 52-week price range 10100 - 3305

Page 33: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 33

Key assumptions and traffic data Figure 79: Key assumptions and traffic data

2007 2008 2009 2010E 2011E 2012E

Key assumptions

W/US$ (Avg.) 929 1,099 1,277 1,156 1,104 1,065

W/US$ (EOP) 938 1,258 1,168 1,120 1,080 1,050

Global GDP (real) (%) 5.0 2.9 -0.6 4.5 4.3 n.a.

Korea GDP (real) (%) 5.1 2.3 0.2 6.7 4.9 n.a.

US GDP (real) (%) 2.1 0.4 -2.4 3.4 2.9 n.a.

Jet fuel price (Avg., US$/bll) 86.7 122.1 70.1 87.1 94.0 97.0

Domestic Pax

RPK (mn) 1,732 1,799 1,570 1,480 1,450 1,421

YoY chg. (%) -7.0 3.8 -12.7 -5.7 -2.0 -2.0

Seat factor (%) 74.2 71.8 70.8 75.9 77.0 76.6

YoY chg. (delta) (%) 0.9 -3.9 -0.8 6.4 0.0 0.0

Yield (W) 154.4 168.5 163.0 170.1 170.1 170.1

YoY chg. (%) 3.1 9.1 -3.2 4.4 0.0 0.0

Yield (US cents) 16.6 15.3 12.8 14.7 15.4 16.0

YoY chg. (%) 6.0 -7.8 -16.7 15.3 4.7 3.6

International Pax

RPK (mn) 21,749 22,722 22,849 26,800 27,738 28,708

YoY chg. (%) 8.4 4.5 0.6 17.3 3.5 3.5

Seat factor (%) 74.2 71.8 70.8 75.9 77.0 76.6

YoY chg. (delta) (%) -0.5 -2.4 -1.0 5.1 1.1 -0.4

Yield (W) 86.1 97.9 90.1 100.2 101.6 101.5

YoY chg. (%) 0.9 13.7 -8.0 11.2 1.5 -0.1

Yield (US cents) 9.3 8.9 7.1 8.7 9.2 9.5

YoY chg. (%) 3.7 -3.9 -20.8 22.8 6.3 3.5

Cargo

FTK (mn) 3,577 3,340 3,137 3,610 3,563 3,706

YoY chg. (%) 3.1 -6.6 -6.1 15.1 -1.3 4.0

Load factor (%) 80.2 77.6 75.3 78.8 76.1 75.4

YoY chg. (delta) (%) 2.0 -2.6 -2.3 3.4 -2.6 -0.7

Yield (W) 250.4 325.8 303.5 373.3 345.4 341.6

YoY chg. (%) -3.7 30.1 -6.8 23.0 -7.5 -1.1

Yield (US cents) 27.0 29.6 23.8 32.3 31.3 32.1

YoY chg. (%) -1.0 10.0 -19.8 35.8 -3.1 2.5

Source: Company data, Credit Suisse estimates

2011 will be as good as 2010 Unlike KAL, Asiana does not plan to increase its capacity aggressively in the near term and it would like to focus more on balance sheet improvement based on the agreement creditors. We forecast only 2% growth in the average number of seats in 2011. Such a conservative investment could pose a risk to its mid- to long-term competitiveness, given the relatively lower entry barriers for short haul where Asiana currently has a large exposure. However, we believe this will help Asiana’s passenger load factor and yield to remain tighter than KAL’s, in the short term. We don’t expect any different trend in Asiana’s cargo business compared with that of KAL, which means our view remains positive on cargo next year despite slowing traffic due to the high base effect from 2010.

Asiana’s international passenger business to remain strong in 2011, on the back of a tight load factor and yield

Page 34: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 34

Figure 80: Asiana: Aircraft details (units) 2007 2008 2009 2010E 2011E 2012E

Total 65 68 69 69 72 75

Passenger 56 59 61 60 62 65

B737-400/500 10 7 5 2 2 2

B767-300 7 7 7 7 7 7

B777-200ER 9 10 10 11 11 12

B747-PAX 2 2 2 2 2 2

B747-Combi 3 3 3 2 2 2

A320-200 6 10 11 11 12 13

A321-100/200 13 14 15 16 16 16

A330-300 6 6 8 9 10 11

Avg. seats growth (%) 3 5 5 2 2 4

Cargo 9 9 8 9 10 10

B767-Frt 1 1 1 1 1 1

B747-Frt 8 8 7 8 9 9

Avg. tonne growth* (%) 27 21 -6 0 12 6

* Note: excluding wet leases

Source: Company data, Credit Suisse estimates

Figure 81: Asiana: Passenger load factor and yield trend Figure 82: Asiana: Cargo load factor and yield trend

60

65

70

75

80

2005 2006 2007 2008 2009 2010E 2011E 2012E

85

90

95

100

105

110

Passenger load factor (LHS) Passenger yield (RHS)

(W/RPK)(%)

60

65

70

75

80

2005 2006 2007 2008 2009 2010E 2011E 2012E

85

90

95

100

105

110

Passenger load factor (LHS) Passenger yield (RHS)

(W/RPK)(%)

60

65

70

75

80

2005 2006 2007 2008 2009 2010E 2011E 2012E

200

250

300

350

400

Cargo load factor (LHS) Cargo yield (RHS)

(W/FTK)(%)

60

65

70

75

80

2005 2006 2007 2008 2009 2010E 2011E 2012E

200

250

300

350

400

Cargo load factor (LHS) Cargo yield (RHS)

(W/FTK)(%)

Source: Company data, Credit Suisse estimates Source: Company data, Credit Suisse estimates

Key beneficiary of China demand growth With 18% revenue exposure and stronger networks in China route, we think Asiana should be a key beneficiary of rising overseas travel demand in China for the following reasons: 1) its persistently low load factor compared with the other major routes (Japan and North America), meaning higher potential upside and 2) a limited supply growth outlook due to the China government’s inactive stance on the open-sky agreement. China route will be a very important growth driver to both Korean carriers in future. We also expect further potential upside in the number of Korean travellers to China, as the January-August 2010 figure is still 15% lower than that in 2007, before the credit crisis. Based on improving GDP per capita in Korea with continued Korean won appreciation, increasing overseas travel demand should continue to push up the load factor of China routes, going forward.

Growing China demand to be helpful to Asiana, which has 18% revenue exposure to China routes

Page 35: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 35

Figure 83: Quarterly revenue by routes Figure 84: China route – quarterly revenue vs % of total

0

100

200

300

400

500

600

700

800

1Q01

1Q02

1Q03

1Q04

1Q05

1Q06

1Q07

1Q08

1Q09

1Q10

Domestic Japan SEA China

North America Europe Oceania

(W bn)

0

20

40

60

80

100

120

140

1Q01

3Q01

1Q02

3Q02

1Q03

3Q03

1Q04

3Q04

1Q05

3Q05

1Q06

3Q06

1Q07

3Q07

1Q08

3Q08

1Q09

3Q09

1Q10

5

10

15

20

25

China China as % of total

(W bn) (%)

0

20

40

60

80

100

120

140

1Q01

3Q01

1Q02

3Q02

1Q03

3Q03

1Q04

3Q04

1Q05

3Q05

1Q06

3Q06

1Q07

3Q07

1Q08

3Q08

1Q09

3Q09

1Q10

5

10

15

20

25

China China as % of total

(W bn) (%)

Source: Company data Source: Company data

Stabilised Kumho group risk During the credit crisis, the former Kumho group faced liquidity problems as it had aggressively participated in big M&As such as Daewoo E&C (047040.KS, W12,250, UNDERPERFORM [V], TP W9,500) and Korea Express acquisitions, with high leverage including the putback options for financial investors (FIs). Eventually, the group failed and most of its core affiliates including the acquired entities are now under the control of creditors and FIs (Figure 87). Asiana is also under creditor control through Kumho Industrial (002990.KS, W4,840, Not rated) and, early this year, there was actually some news flow regarding Asiana’s potential capital reduction by creditors, which was carried out for other former Kumho affiliates except Kumho Petrochemical (011780.KS, W73,800, Not Rated). However, the current situation is much better for Asiana, as its operations have successfully turned around with cyclical strength in addition to a successful W150 bn bond issuance in August 2010, despite the ongoing group restructuring.

Figure 85: Kumho Group structure under creditors’ control

Park family and related parties

Kumho Petrochem

(Treasury: 19.7%)

Kumho Tire (under capital

reduction process)

KDB Life Insurance *

Asiana Airlines

24.0%

58.2%

44.6%

14.0%

Korea Express

Daewoo E&C

Creditors & FIs excluding KDB

0.5%

KDB

24.0%

12.2%

85.0%

33.5%

4.5%

2.8%

5.6%

0.7%

1.0%

40.9%

Kumho Industrial

Source: FSS, Company data

Kumho group-related risk has stabilised, as most of problematic affiliates are now under creditors’ control

Page 36: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 36

We believe it is very unlikely that either management or the creditors of Asiana will decide to dispose of Asiana’s stake in Korea Express at the current market price in the near term. Kumho group restructuring may take some time, in our view, given that the creditors hold a significant stake in three major former Kumho affiliates including Daewoo E&C, which the creditors have failed to sell. We believe Korea Express may not be a high priority in this entire restructuring, and we also do not think the creditors would want to speed up a Korea Express stake sale, as: 1) the potential loss from the asset disposal could be a burden on Asiana’s balance sheet, which is delivering one of the best operating performances among all the former Kumho affiliates; and 2) Korea Express’s logistics business generally shows a high correlation with the macro economic conditions, meaning a further recovery is likely with a soft landing economy. However, we have applied a 15% discount to Asiana’s 2011 target P/B multiple (based on a regional P/B versus ROE profile) to reflect the potential risk of a Korea Express stake sale.

Our preferred pick in Korea airline sector Trading at 1.3x 2011E book value with 28% ROE, Asiana has valuation merit compared with KAL at 1.5x P/B at 17% ROE and the regional peer average of 1.5x P/B and 16% ROE. Our target price of W12,200 is based on a 2011 target P/B of 1.6x, the average up-cycle P/B multiple between +1 and +2 standard deviations of a one-year forward P/B since 2003. This is also in line with our regional airline P/B versus ROE profile including 15% discount to reflect the risk of potential Korea Express stake sale. With group-related risk stabilising and a better business outlook, we prefer Asiana to KAL at current levels.

Figure 86: One-year fwd P/B band Figure 87: One-year fwd P/B versus trailing ROE

0

2,000

4,000

6,000

8,000

10,000

12,000

14,000

Jan 00 Jan 02 Jan 04 Jan 06 Jan 08 Jan 10

0.7x

1.0x

2.0x

1.4x

0.4x

(W)

0.0

0.5

1.0

1.5

2.0

2.5

Jan 00 Jan 02 Jan 04 Jan 06 Jan 08 Jan 10

-100

-80

-60

-40

-20

0

20

40

60

Trailing ROE (RHS)

1 y ear fw d PB

(%)(x )

Source: Company data, Credit Suisse estimates Source: Company data, Credit Suisse estimates

Figure 88: One-year fwd P/B band since 2003 Figure 89: One-year fwd EV/EBITDAR trend

0.0

0.5

1.0

1.5

2.0

Jan

03

Jan

04

Jan

05

Jan

06

Jan

07

Jan

08

Jan

09

Jan

10

+2 STD

+1 STD

-1 STD

Av erage

-2 STD

(x )

4

9

14

19

Jan

00

Jan

01

Jan

02

Jan

03

Jan

04

Jan

05

Jan

06

Jan

07

Jan

08

Jan

09

Jan

10

1 y ear fw d EV/EBITDAR Av erage

(x )

Av erage since 2000 = 8.9x

Source: Company data, Credit Suisse estimates Source: Company data, Credit Suisse estimates

Korea Express stake sale is unlikely in the near tern, in our view

Asiana is our preferred pick in the Korea airline sector heading into 2011

Page 37: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 37

Investment risks Jet fuel price increase

As seen in 2007-08 period, any drastic fuel price increase could hurt Asiana’s profitability very negatively regardless of the strength of traffic demand. Jet fuel cost accounts for about 31% and 27% of Asiana’s total revenue in 2009 and 2010E, respectively, and our sensitivity analysis indicates that every 1% increase in jet fuel price per unit will reduce 2.2% of net profit based on 2011 figures. We assume US$94 per barrel for 2011, indicating an 8% increase YoY, which is conservative compared with Credit Suisse energy team’s oil price forecast indicating a 6% decrease in 2011.

KRW depreciation

We believe KRW appreciation will be a key positive macro driver for the increase of Korean outbound travel demand in the near term. However, in contrast, any unexpected KRW depreciation will negatively impact on our positive outlook on Asiana’s international passenger demand. Our sensitivity analysis suggests that every 1% KRW appreciation will hurt Asiana’s net profit by 3.3%, but we think the real impact should be bigger, as the sensitivity analysis does not reflect forex impact on traffic volume change. We currently assume 4.5% and 3.5% KRW appreciation to USD in 2010 and 2011, respectively.

Hard landing in economy

Given that air traffic growth is highly related to economic growth both for passenger and cargo business, we believe any hard landing situation in the global and Korea economy should directly affect air traffic demand negatively. Our traffic growth assumption is based on global GDP growth of 4.3% and Korea GDP growth of 4.9% in 2011.

Kumho group restructuring related risks

Given: 1) successful bond issuance recently during the Kumho group restructuring and 2) strong turnaround in operating results, we do not see a high likelihood that creditors insist on capital reduction for Asiana Airlines in the near term. However, any drastic decision for the sale of Asiana’s stake in Korea Express may cause a burden on Asiana’s balance sheet, considering Asiana’s low equity base and quite large gap between the book value and market value of Korea Express’ stake. We applied a 15% discount on Asiana’s target P/B to reflect this potential risk.

Page 38: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 38

Financials Figure 90: Income statement Year-end 31 Dec (W bn) 2007 2008 2009 2010E 2011E 2012E

Total revenue 3,650 4,261 3,887 5,039 5,073 5,211

Domestic pax 267 303 256 252 247 242

International pax 1,873 2,225 2,058 2,685 2,819 2,915

Cargo 896 1,088 952 1,347 1,231 1,266

Others 614 646 621 756 777 789

Total expenses 3,479 4,314 4,124 4,423 4,475 4,623

Fuel 1,008 1,574 1,216 1,351 1,392 1,470

Labor 448 482 477 501 549 596

Depreciation 241 264 207 227 214 216

Others 1,782 1,994 2,223 2,345 2,320 2,340

Operating profit 172 -53 -237 616 599 588

Net interest gain (expense) -107 -212 -191 -164 -143 -136

Net forex gain (expense) -10 -247 87 56 38 25

Others 60 247 -40 0 0 0

Pre-tax profit 114 -265 -381 509 493 477

Income tax 8 -37 -114 117 123 119

Net profit 106 -227 -266 391 370 358

EBITDA 414 213 -29 844 813 805

EBITDRAF 711 279 437 1,269 1,226 1,213

Operating margin (%) 4.7 -1.2 -6.1 12.2 11.8 11.3

Net profit margin (%) 2.9 -5.3 -6.9 7.8 7.3 6.9

EBITDA margin (%) 11.3 5.0 -0.7 16.7 16.0 15.5

EBITDRAF margin (%) 19.5 6.6 11.2 25.2 24.2 23.3

Source: Company data, Credit Suisse estimates

Page 39: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 39

Figure 91: Balance sheet Year-end 31 Dec (W bn) 2007 2008 2009 2010E 2011E 2012E

Current Asset 656 735 939 921 953 976

Cash & cash equivalents 125 64 102 135 155 164

Account receivables 265 267 361 356 362 372

Others 267 404 476 429 435 439

Non-current asset 3,471 5,256 4,876 4,900 4,887 4,871

Tangible assets 2,781 2,805 2,871 2,912 2,899 2,883

Intangible assets 6 5 4 3 3 3

Investment and others 684 2,446 2,001 1,985 1,985 1,985

Total assets 4,127 5,990 5,815 5,821 5,839 5,846

Current liabilities 1,209 2,412 2,533 2,263 2,185 2,093

Account payable 92 102 94 118 124 115

Short-term Debt 10 454 427 123 123 123

CPLD (incl. finance lease) 614 1,228 1,338 1,250 1,167 1,084

Others 493 627 673 771 771 771

Non-current liabilities 1,814 2,793 2,550 2,574 2,337 2,120

Bond 349 891 817 450 460 380

Long-term debt 517 484 227 606 477 462

Financial lease 680 988 896 836 718 595

Others 267 430 610 682 682 682

Total liabilities 3,023 5,204 5,083 4,837 4,522 4,213

Paid-in capital 876 876 876 876 876 876

Capital surplus 0 0 1 1 1 1

Retained earnings 233 -20 -287 73 426 757

Others -5 -70 141 33 14 -1

Shareholders’ equity 1,104 786 732 984 1,317 1,634

Source: Company data, Credit Suisse estimates

Figure 92: Cash flow statement (W bn) 2007 2008 2009 2010E 2011E 2012E

Cash from operating activities 370 103 -203 685 541 527

Operating income 172 -53 -237 616 599 588

Deprec & Amortisation 242 265 208 228 215 217

Change in working Capital 116 6 -16 70 -6 -23

Net interests paid -107 -212 -191 -164 -143 -136

Others -53 96 32 -66 -123 -119

Cash from investing activities -165 -1,443 528 -18 -200 -200

CAPEX -157 -202 -124 -69 -200 -200

Others -8 -1,241 651 51 0 0

Cash from financing activities -143 1,280 -297 -633 -320 -318

Change in debts (incl. financial lease) -116 1,306 -742 -932 -320 -301

Others -26 -26 445 299 0 -18

Net change in cash 62 -61 38 33 20 9

Cash (BOP) 62 125 64 102 135 155

Cash (EOP) 125 64 102 135 155 164

Source: Company data, Credit Suisse estimates

As of close of business on 15 October 2010, Credit Suisse Securities (Europe) Limited, Seoul Branch performs the role of liquidity provider on the warrants of which underlying assets are Korean Airlines and holds 9,819,460 of warrants concerned. These may be covered warrants that constitute part of a hedged position.

Page 40: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 40

Companies Mentioned (Price as of 15 Oct 10) Air China (0753.HK, HK$10.94, NEUTRAL [V], TP HK$8.00) AirAsia (AIRA.KL, RM2.36, OUTPERFORM, TP RM2.70) Airports of Thailand (AOT.BK, Bt40.25, NEUTRAL [V], TP Bt45.00) Asiana Airlines (020560.KS, W9,900, OUTPERFORM, TP W12,200) AU Optronics (2409.TW, NT$30.85, OUTPERFORM, TP NT$35.00) Boeing (BA, $70.11, OUTPERFORM, TP $95.00) Cathay Pacific (0293.HK, HK$21.90, OUTPERFORM, TP HK$23.00) Chimei Innolux Corporation (3481.TW, NT$40.75, OUTPERFORM [V], TP NT$44.00) China Airlines (2610.TW, NT$23.80, OUTPERFORM, TP NT$23.00) China Eastern Airlines - H (0670.HK, HK$5.04, UNDERPERFORM [V], TP HK$2.20) China Southern Airlines - H (1055.HK, HK$5.58, UNDERPERFORM [V], TP HK$3.00) Daewoo E&C (047040.KS, W12,250, UNDERPERFORM [V], TP W9,500) EVA Air (2618.TW, NT$28.45, OUTPERFORM [V], TP NT$28.60) Japan Airlines (9205, ¥1, NOT RATED) Korea Express (000120.KS, W67,600, NOT RATED) Korea Kumho Petrochemical (011780.KS, W73,800, NOT RATED) Korean Airlines (003490.KS, W72,300, OUTPERFORM, TP W85,000) Kumho Indistrial (002990.KS, W4,840, NOT RATED) LG Display Co Ltd. (034220.KS, W41,250, OUTPERFORM, TP W50,000) LG Electronics Inc (066570.KS, W100,500, NEUTRAL, TP W91,500) Malaysia Airlines (MASM.KL, RM2.27, UNDERPERFORM, TP RM1.40) Malaysia Airports (MAHB.KL, RM5.87, OUTPERFORM, TP RM6.80) Qantas Airways (QAN.AX, A$2.87, OUTPERFORM, TP A$3.70) Samsung Electronics (005930.KS, W754,000, OUTPERFORM, TP W940,000) Sharp Corp. (6753, ¥835, NEUTRAL [V], TP ¥850, MARKET WEIGHT) Singapore Airlines (SIAL.SI, S$16.22, OUTPERFORM, TP S$18.50)

Disclosure Appendix Important Global Disclosures Seungwoo Hong & Sam Lee each certify, with respect to the companies or securities that he or she analyzes, that (1) the views expressed in this report accurately reflect his or her personal views about all of the subject companies and securities and (2) no part of his or her compensation was, is or will be directly or indirectly related to the specific recommendations or views expressed in this report.

See the Companies Mentioned section for full company names. 3-Year Price, Target Price and Rating Change History Chart for 0753.HK 0753.HK Closing

Price Target

Price

Initiation/ Date (HK$) (HK$) Rating Assumption 29-May-08 X 22-Jun-10 8.44 7.2 X 16-Aug-10 8.78 8 7

8

29-May-08 22-Jun-101

3

5

7

9

11

13

19-Oct-

07

19-D

ec-07

19-Feb-0

8

19-Apr-

08

19-Ju

n-08

19-Aug

-08

19-Oct-

08

19-D

ec-08

19-Feb

-09

19-Apr-

09

19-Jun-0

9

19-A

ug-09

19-O

ct-09

19-D

ec-09

19-Feb

-10

19-Apr-

10

19-Ju

n-10

19-Aug

-10

Closing Price Target Pr ice Initiation/Assumption Rating

HK$

O=Outperform; N=Neutral; U=Underperform; R=Restricted; NR=Not Rated; NC=Not Covered

Page 41: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 41

3-Year Price, Target Price and Rating Change History Chart for 020560.KS 020560.KS Closing

Price Target

Price

Initiation/ Date (W) (W) Rating Assumption 6-Jun-08 5960 NC

NC

0

2000

4000

6000

8000

10000

19-Oct-

07

19-D

ec-07

19-Feb-0

8

19-Apr-

08

19-Ju

n-08

19-Aug

-08

19-Oct-

08

19-D

ec-08

19-Feb

-09

19-Apr-

09

19-Jun-0

9

19-A

ug-09

19-O

ct-09

19-D

ec-09

19-Feb

-10

19-Apr-

10

19-Ju

n-10

19-Aug

-10

Closing Price Target Pr ice Initiation/Assumption Rating

W

O=Outperform; N=Neutral; U=Underperform; R=Restricted; NR=Not Rated; NC=Not Covered

3-Year Price, Target Price and Rating Change History Chart for 0670.HK 0670.HK Closing

Price Target

Price

Initiation/ Date (HK$) (HK$) Rating Assumption 14-May-10 X 22-Jun-10 3.69 1.8 X 16-Aug-10 4.33 2.2

22

14-May-1022-Jun-100

1

2

3

4

5

6

7

8

9

10

19-Oct-

07

19-D

ec-07

19-Feb-0

8

19-Apr-

08

19-Ju

n-08

19-Aug

-08

19-Oct-

08

19-D

ec-08

19-Feb

-09

19-Apr-

09

19-Jun-0

9

19-A

ug-09

19-O

ct-09

19-D

ec-09

19-Feb

-10

19-Apr-

10

19-Ju

n-10

19-Aug

-10

Closing Price Target Pr ice Initiation/Assumption Rating

HK$

O=Outperform; N=Neutral; U=Underperform; R=Restricted; NR=Not Rated; NC=Not Covered

3-Year Price, Target Price and Rating Change History Chart for 1055.HK 1055.HK Closing

Price Target

Price

Initiation/ Date (HK$) (HK$) Rating Assumption 14-May-10 X 22-Jun-10 3.65 2.68 X 16-Aug-10 3.85 3

33

14-May-1022-Jun-100

1

2

3

4

5

6

7

8

9

19-Oct-

07

19-D

ec-07

19-Feb-0

8

19-Apr-

08

19-Ju

n-08

19-Aug

-08

19-Oct-

08

19-D

ec-08

19-Feb

-09

19-Apr-

09

19-Jun-0

9

19-A

ug-09

19-O

ct-09

19-D

ec-09

19-Feb

-10

19-Apr-

10

19-Ju

n-10

19-Aug

-10

Closing Price Target Pr ice Initiation/Assumption Rating

HK$

O=Outperform; N=Neutral; U=Underperform; R=Restricted; NR=Not Rated; NC=Not Covered

Page 42: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 42

3-Year Price, Target Price and Rating Change History Chart for 047040.KS 047040.KS Closing

Price Target

Price

Initiation/ Date (W) (W) Rating Assumption 25-Jan-08 18850 24000 30-Apr-08 17800 20000 N 11-Jul-08 13150 14000 2-Sep-08 11350 10000 21-Oct-08 11650 7000 U 1-May-09 11250 8500 3-Aug-09 12850 8000 3-Nov-09 12700 10000 28-Jul-10 10050 9000 29-Sep-10 10850 9500

24000

20000

14000

10000

70008500 8000

100009000 9500

U

N

7000

9000

11000

13000

15000

17000

19000

21000

23000

25000

19-Oct-

07

19-D

ec-07

19-Feb-0

8

19-Apr-

08

19-Ju

n-08

19-Aug

-08

19-Oct-

08

19-D

ec-08

19-Feb

-09

19-Apr-

09

19-Jun-0

9

19-A

ug-09

19-O

ct-09

19-D

ec-09

19-Feb

-10

19-Apr-

10

19-Ju

n-10

19-Aug

-10

Closing Price Target Pr ice Initiation/Assumption Rating

W

O=Outperform; N=Neutral; U=Underperform; R=Restricted; NR=Not Rated; NC=Not Covered

3-Year Price, Target Price and Rating Change History Chart for 003490.KS 003490.KS Closing

Price Target

Price

Initiation/ Date (W) (W) Rating Assumption 10-Jun-08 50400 NC

NC

0

10000

20000

30000

40000

50000

60000

70000

80000

19-Oct-

07

19-D

ec-07

19-Feb-0

8

19-Apr-

08

19-Ju

n-08

19-Aug

-08

19-Oct-

08

19-D

ec-08

19-Feb

-09

19-Apr-

09

19-Jun-0

9

19-A

ug-09

19-O

ct-09

19-D

ec-09

19-Feb

-10

19-Apr-

10

19-Ju

n-10

19-Aug

-10

Closing Price Target Pr ice Initiation/Assumption Rating

W

O=Outperform; N=Neutral; U=Underperform; R=Restricted; NR=Not Rated; NC=Not Covered

3-Year Price, Target Price and Rating Change History Chart for 034220.KS 034220.KS Closing

Price Target

Price

Initiation/ Date (W) (W) Rating Assumption 23-Oct-07 43900 O 31-Jan-08 39900 53200 11-Mar-08 46600 55000 12-Mar-08 46500 R 25-Mar-08 45200 O 16-May-08 46400 N 3-Jun-08 43200 49500 10-Jul-08 32900 32900 16-Sep-08 26000 37500 O 2-Dec-08 20850 32000 13-Mar-09 26400 39000 14-May-09 29650 40000 17-Jul-09 35600 44700 13-Jan-10 38350 50000 23-Apr-10 45450 55000 23-Jul-10 36700 50000

5320055000

49500

32900

37500

32000

39000 40000

44700

50000

55000

50000

O

NORO

16650

21650

26650

31650

36650

41650

46650

51650

19-Oct-

07

19-D

ec-07

19-Feb-0

8

19-Apr-

08

19-Ju

n-08

19-Aug

-08

19-Oct-

08

19-D

ec-08

19-Feb

-09

19-Apr-

09

19-Jun-0

9

19-A

ug-09

19-O

ct-09

19-D

ec-09

19-Feb

-10

19-Apr-

10

19-Ju

n-10

19-Aug

-10

Closing Price Target Pr ice Initiation/Assumption Rating

W

O=Outperform; N=Neutral; U=Underperform; R=Restricted; NR=Not Rated; NC=Not Covered

Page 43: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 43

3-Year Price, Target Price and Rating Change History Chart for 066570.KS 066570.KS Closing

Price Target

Price

Initiation/ Date (W) (W) Rating Assumption 25-Jan-08 95200 120000 17-Apr-08 135500 138000 N 12-Jun-08 133500 130000 22-Jul-08 110000 103000 5-Jan-09 78400 78000 23-Jan-09 68300 60500 U 18-Mar-09 88800 73000 13-Apr-09 98300 81500 22-Apr-09 110000 101500 N 12-Jun-09 122500 114000 23-Jul-09 127000 121000 22-Oct-09 114500 110000 28-Jan-10 110000 100000 29-Apr-10 124000 114500 17-Jun-10 97700 91500

120000

138000130000

103000

78000

60500

7300081500

101500

114000121000

110000

100000

114500

91500

N

U

N

60500

80500

100500

120500

140500

160500

19-Oct-

07

19-D

ec-07

19-Feb-0

8

19-Apr-

08

19-Ju

n-08

19-Aug

-08

19-Oct-

08

19-D

ec-08

19-Feb

-09

19-Apr-

09

19-Jun-0

9

19-A

ug-09

19-O

ct-09

19-D

ec-09

19-Feb

-10

19-Apr-

10

19-Ju

n-10

19-Aug

-10

Closing Price Target Pr ice Initiation/Assumption Rating

W

O=Outperform; N=Neutral; U=Underperform; R=Restricted; NR=Not Rated; NC=Not Covered

3-Year Price, Target Price and Rating Change History Chart for 005930.KS 005930.KS Closing

Price Target

Price

Initiation/ Date (W) (W) Rating Assumption 28-Apr-08 716000 780000 28-Jul-08 560000 710000 1-Sep-08 506000 630000 27-Oct-08 438000 520000 16-Jan-09 469000 N 27-Apr-09 585000 560000 9-Jun-09 565000 670000 O 7-Jul-09 650000 740000 20-Aug-09 740000 860000 23-Nov-09 759000 940000

780000

710000

630000

520000560000

670000

740000

860000

940000

O

N

407500

507500

607500

707500

807500

907500

19-Oct-

07

19-D

ec-07

19-Feb-0

8

19-Apr-

08

19-Ju

n-08

19-Aug

-08

19-Oct-

08

19-D

ec-08

19-Feb

-09

19-Apr-

09

19-Jun-0

9

19-A

ug-09

19-O

ct-09

19-D

ec-09

19-Feb

-10

19-Apr-

10

19-Ju

n-10

19-Aug

-10

Closing Price Target Pr ice Initiation/Assumption Rating

W

O=Outperform; N=Neutral; U=Underperform; R=Restricted; NR=Not Rated; NC=Not Covered

The analyst(s) responsible for preparing this research report received compensation that is based upon various factors including Credit Suisse's total revenues, a portion of which are generated by Credit Suisse's investment banking activities. Analysts’ stock ratings are defined as follows: Outperform (O): The stock’s total return is expected to outperform the relevant benchmark* by at least 10-15% (or more, depending on perceived risk) over the next 12 months. Neutral (N): The stock’s total return is expected to be in line with the relevant benchmark* (range of ±10-15%) over the next 12 months. Underperform (U): The stock’s total return is expected to underperform the relevant benchmark* by 10-15% or more over the next 12 months. *Relevant benchmark by region: As of 29th May 2009, Australia, New Zealand, U.S. and Canadian ratings are based on (1) a stock’s absolute total return potential to its current share price and (2) the relative attractiveness of a stock’s total return potential within an analyst’s coverage universe**, with Outperforms representing the most attractive, Neutrals the less attractive, and Underperforms the least attractive investment opportunities. Some U.S. and Canadian ratings may fall outside the absolute total return ranges defined above, depending on market conditions and industry factors. For Latin American, Japanese, and non-Japan Asia stocks, ratings are based on a stock’s total return relative to the average total return of the relevant country or regional benchmark; for European stocks, ratings are based on a stock’s total return relative to the analyst's coverage universe**. For Australian and New Zealand stocks a 22% and a 12% threshold replace the 10-15% level in the Outperform and Underperform stock rating definitions, respectively, subject to analysts’ perceived risk. The 22% and 12% thresholds replace the +10-15% and -10-15% levels in the Neutral stock rating definition, respectively, subject to analysts’ perceived risk. **An analyst's coverage universe consists of all companies covered by the analyst within the relevant sector. Restricted (R): In certain circumstances, Credit Suisse policy and/or applicable law and regulations preclude certain types of communications, including an investment recommendation, during the course of Credit Suisse's engagement in an investment banking transaction and in certain other circumstances. Volatility Indicator [V]: A stock is defined as volatile if the stock price has moved up or down by 20% or more in a month in at least 8 of the past 24 months or the analyst expects significant volatility going forward.

Analysts’ coverage universe weightings are distinct from analysts’ stock ratings and are based on the expected performance of an analyst’s coverage universe* versus the relevant broad market benchmark**: Overweight: Industry expected to outperform the relevant broad market benchmark over the next 12 months. Market Weight: Industry expected to perform in-line with the relevant broad market benchmark over the next 12 months.

Page 44: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 44

Underweight: Industry expected to underperform the relevant broad market benchmark over the next 12 months. *An analyst’s coverage universe consists of all companies covered by the analyst within the relevant sector. **The broad market benchmark is based on the expected return of the local market index (e.g., the S&P 500 in the U.S.) over the next 12 months. Credit Suisse’s distribution of stock ratings (and banking clients) is:

Global Ratings Distribution Outperform/Buy* 46% (63% banking clients) Neutral/Hold* 40% (59% banking clients) Underperform/Sell* 12% (51% banking clients) Restricted 2%

*For purposes of the NYSE and NASD ratings distribution disclosure requirements, our stock ratings of Outperform, Neutral, and Underperform most closely correspond to Buy, Hold, and Sell, respectively; however, the meanings are not the same, as our stock ratings are determined on a relative basis. (Please refer to definitions above.) An investor's decision to buy or sell a security should be based on investment objectives, current holdings, and other individual factors.

Credit Suisse’s policy is to update research reports as it deems appropriate, based on developments with the subject company, the sector or the market that may have a material impact on the research views or opinions stated herein.

Credit Suisse's policy is only to publish investment research that is impartial, independent, clear, fair and not misleading. For more detail please refer to Credit Suisse's Policies for Managing Conflicts of Interest in connection with Investment Research: http://www.csfb.com/research-and-analytics/disclaimer/managing_conflicts_disclaimer.html

Credit Suisse does not provide any tax advice. Any statement herein regarding any US federal tax is not intended or written to be used, and cannot be used, by any taxpayer for the purposes of avoiding any penalties.

See the Companies Mentioned section for full company names. Price Target: (12 months) for (0753.HK) Method: Our 12-month target price of HK$8.0 for Air China is based on 2.0x 12-month forward P/B, which is at its historical average of price-to-book. Its profitability in 2006E and 2007E is likely to be adversely affected by high jet fuel prices. Thus, the usual earnings-based valuation methodology used for airlines stocks, such as forward enterprise value to earnings before interest, taxation, depreciation, rental, amortisation and forex gain/loss (EV/EBITDRAF) is not applicable, in our view. Risks: Risks to our 12-month target price of HK$8.0 for Air China are 1) high jet fuel price (accounts for 37% of its total operating expenses); 2) airfare discounting due to growing competition; 3) overcapacity with more new aircraft to be delivered in the next 2-3 years; and 4) slower economic growth of China. On the other hand, we believe the peaking of jet fuel price and further RMB appreciation are positive catalysts of the stock. Price Target: (12 months) for (020560.KS) Method: Our W12,200 target price on Asiana Airline is based on 2011 target PB (price to book) of 1.6x, which is average upcycle PB mutiple, between +1 and +2 standard deviation of PB since 2003. Regional airline PB vs. ROE (return on equity) profile also suggest target PB of 1.6x at 32% ROE after 15% discount on potential Korea Express stake sale. Risks: Key risks of our W12,200 target price on Asiana includes 1) higher than expected jet fuel price increase, 2) unexpected Korea won depreciation, 3) any hard landing situation in macro economy and 4) potential stake sale in Korea Express as a part of Kumho group restructuring. Price Target: (12 months) for (0670.HK) Method: Our 12-month target price of HK$2.20 for China Eastern Airlines - H is based on 2.5x our 12-month forward P/B, which is at its historical average of price-to-book plus the potential premium from the introduction of strategic investor. Its profitability in 2006E and 2007E is likely to be adversely affected by high jet fuel prices. Thus, the usual earnings-based valuation methodology used for airlines stocks, such as forward enterprise value to earnings before interest, taxation, depreciation, rental, amortisation and forex gain/loss (EV/EBITDRAF) is not applicable, in our view. Risks: Risks to our 12-month target price of HK$2.20for China Eastern Airlines - H include: 1) high jet fuel price (accounts for over 34% of its total operating expenses); 2) airfare discounting due to growing competition; 3) overcapacity, with more new aircraft to be delivered in the next 2-3 years; 4) extremely high gearing for the capex on aircraft purchase; 5) growing competition with both domestic and international airlines, as there will be more 'open-sky' initiatives in its main hub, Shanghai; and 6) failure to get strategic investor. On the other hand, we believe the peaking of jet fuel prices and further RMB appreciation will be positive catalysts for the stock. Price Target: (12 months) for (1055.HK) Method: Our 12-month target price of HK$3.0 for China Southern Airlines - H is based on 0.93x our 12-month forward P/B, which is at its historical average of price-to-book. Its profitability in 2006E and 2007E is likely to be adversely affected by high jet fuel prices. Thus, the usual earnings-based valuation methodology used for airlines stocks, such as forward enterprise value to earnings before interest, taxation, depreciation, rental, amortisation and forex gain/loss (EV/EBITDRAF) is not applicable, in our view. Risks: Risks to our 12-month target price of HK$3.0 for China Southern Airlines - H include include: 1) high jet fuel price (accounts for 32% of its total operating expenses); 2) airfare discounting due to growing competition; 3) overcapacity, with more new aircraft to be delivered in the next 2-3 years; 4) extremely high gearing for the capex on aircraft purchase; and 5) growing competition with both domestic and international airlines, as there will be more 'open-sky' initiatives in its main hub, Guangzhou. On the other hand, we believe the peaking of jet fuel prices and further RMB appreciation will be positive catalysts for the stock. Price Target: (12 months) for (047040.KS) Method: Our 12-months target price of W9,500 for Daewoo E&C is based on a sum-of-the-parts valuation, which we have a target earnings before interest, tax, depreciation and amortisation (EBITDA) of 7x in 2012E for the target net asset value (NAV) of the company's core construction business.

Page 45: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 45

Risks: Risks to our W9,500 target price on Daewoo E&C include: Slowing housing market and introduction of price cap on new housing are major concens for Daewoo's core operation, while earnings from houisng business currently constitutes more than half of the company's overall gross profit. Meanwhile, the ruling shareholder and the management's strong motivation to boost share price provides an upside risk to our valuation. Price Target: (12 months) for (003490.KS) Method: Our W85,000 target price on Korea Airlines is based on 2011 target PB (price to book) of 1.7x, which is an upcycle PB mutiple, in the higher range between +1 and +2 standard deviation of PB since 2003. Risks: Key risks of our W85,000 target price on Korean Air includes 1) higher than expected jet fuel price increase, 2) unexpected Korea won depreciation and 3) any hard landing situation in macro economy. Price Target: (12 months) for (034220.KS) Method: Our W50,000 target price for LG Display is based on a price-to-book (P/B) multiple of 1.6 times (LGD's historical mid cycle P/B) and a book value (BV) of FY10 to reflect: 1) confirmations of the directional improvement 2) LGD's increasingly clear leadership in the regional TFT-LCD sector. Risks: Primary risks in reaching our current target price of W50,000 for LG Display may stem from: 1) any unforeseen supply growth in the market, 2) any delay in the planned execution of the company's cost reduction measures, and 3) any unforeseen changes in end demand depending on the price-demand elasticity of TV demand globally given TFT-LCD related products are still at an early phase of adoptions by consumers. Price Target: (12 months) for (066570.KS) Method: Our W91,500 target price for LG Electronics is based on the sum of each divisional fair value estimate attained from the target enterprise value-to-earnings before interest, tax, depreciation, and amortisation (EV/EBITDA) multiple applied to 2H10+1H11 divisional EBITDA. Our choice of the sum of parts for our valuation stems from the observations that: 1) each of LG Electronics' divisions shows very distinct earnings characteristics and cycles, and 2) accordingly, each division deserves a different target multiple. We refrenced the EV/EBITDA multiple of Whirpool in the US, 4.6x for its appliance division, Thomson Multimedia in France, 2.8x for its display & media division, and Kyocera in Japan, 6.2x for its telecoms division, which are adjusted for the multiple differences between each respective market and Korea. Risks: Potential risks in reaching our current target price of W91,500 for LG Electronics stem from: 1) overall macro environment given consumer-oriented product nature of the company, 2) any unforeseen changes in supply/demand dynamics of key products (especially in handsets and display products), and 3) foreign exchange changes given its export driven earnings nature. Price Target: (12 months) for (005930.KS) Method: Our 12-month target price of W940,000 for Samsung Electronics is derived from using the average value per share which is calculated by applying the historical mid cycle 1.8x price-to-book to average FY10 and FY11 book value per share estimates. Risks: Potential risks to our 12-month target price of W940,000 for Samsung Electronics are: slowing consumption in developed countries, due to macro concerns and rising interest rates, as well as won appreciation. Rising competition from new entrants in the company's key business area, NAND flash, could increase pricing competition, and market dominance may also have a negative impact on our earnings estimates. Please refer to the firm's disclosure website at www.credit-suisse.com/researchdisclosures for the definitions of abbreviations typically used in the target price method and risk sections.

See the Companies Mentioned section for full company names. The subject company (0753.HK, 020560.KS, 1055.HK, 047040.KS, 034220.KS, 066570.KS, 005930.KS) currently is, or was during the 12-month period preceding the date of distribution of this report, a client of Credit Suisse. Credit Suisse provided investment banking services to the subject company (0753.HK, 020560.KS, 1055.HK, 047040.KS, 034220.KS, 066570.KS, 005930.KS) within the past 12 months. Credit Suisse has managed or co-managed a public offering of securities for the subject company (1055.HK, 034220.KS) within the past 12 months. Credit Suisse has received investment banking related compensation from the subject company (0753.HK, 1055.HK, 047040.KS, 034220.KS) within the past 12 months. Credit Suisse expects to receive or intends to seek investment banking related compensation from the subject company (0753.HK, 020560.KS, 1055.HK, 047040.KS, 034220.KS, 066570.KS, 005930.KS) within the next 3 months. Important Regional Disclosures Singapore recipients should contact a Singapore financial adviser for any matters arising from this research report.

The analyst(s) involved in the preparation of this report have not visited the material operations of the subject company (0753.HK, 020560.KS, 0670.HK, 1055.HK, 047040.KS, 003490.KS, 034220.KS, 066570.KS, 005930.KS) within the past 12 months.

Restrictions on certain Canadian securities are indicated by the following abbreviations: NVS--Non-Voting shares; RVS--Restricted Voting Shares; SVS--Subordinate Voting Shares. Individuals receiving this report from a Canadian investment dealer that is not affiliated with Credit Suisse should be advised that this report may not contain regulatory disclosures the non-affiliated Canadian investment dealer would be required to make if this were its own report. For Credit Suisse Securities (Canada), Inc.'s policies and procedures regarding the dissemination of equity research, please visit http://www.csfb.com/legal_terms/canada_research_policy.shtml.

As of the date of this report, Credit Suisse acts as a market maker or liquidity provider in the equities securities that are the subject of this report.

Principal is not guaranteed in the case of equities because equity prices are variable. Commission is the commission rate or the amount agreed with a customer when setting up an account or at anytime after that.

To the extent this is a report authored in whole or in part by a non-U.S. analyst and is made available in the U.S., the following are important disclosures regarding any non-U.S. analyst contributors:

Page 46: Korea Airline Sector - Credit Suisse

18 October 2010

Korea Airline Sector 46

The non-U.S. research analysts listed below (if any) are not registered/qualified as research analysts with FINRA. The non-U.S. research analysts listed below may not be associated persons of CSSU and therefore may not be subject to the NASD Rule 2711 and NYSE Rule 472 restrictions on communications with a subject company, public appearances and trading securities held by a research analyst account. • Seungwoo Hong, non-U.S. analyst, is a research analyst employed by Credit Suisse Securities (Europe) Limited, Seoul Branch. • Sam Lee, non-U.S. analyst, is a research analyst employed by Credit Suisse (Hong Kong) Limited.

For Thai listed companies mentioned in this report, the independent 2008 Corporate Governance Report survey results published by the Thai Institute of Directors Association are being disclosed pursuant to the policy of the Office of the Securities and Exchange Commission: Airports of Thailand(Very Good). For Credit Suisse disclosure information on other companies mentioned in this report, please visit the website at www.credit-suisse.com/researchdisclosures or call +1 (877) 291-2683. Disclaimers continue on next page.

Page 47: Korea Airline Sector - Credit Suisse

18 October 2010 Asia Pacific / South Korea

Equity Research

TS0210.doc

This report is not directed to, or intended for distribution to or use by, any person or entity who is a citizen or resident of or located in any locality, state, country or other jurisdiction where such distribution, publication, availability or use would be contrary to law or regulation or which would subject Credit Suisse AG, the Swiss bank, or its subsidiaries or its affiliates (“CS”) to any registration or licensing requirement within such jurisdiction. All material presented in this report, unless specifically indicated otherwise, is under copyright to CS. None of the material, nor its content, nor any copy of it, may be altered in any way, transmitted to, copied or distributed to any other party, without the prior express written permission of CS. All trademarks, service marks and logos used in this report are trademarks or service marks or registered trademarks or service marks of CS or its affiliates. The information, tools and material presented in this report are provided to you for information purposes only and are not to be used or considered as an offer or the solicitation of an offer to sell or to buy or subscribe for securities or other financial instruments. CS may not have taken any steps to ensure that the securities referred to in this report are suitable for any particular investor. CS will not treat recipients as its customers by virtue of their receiving the report. The investments or services contained or referred to in this report may not be suitable for you and it is recommended that you consult an independent investment advisor if you are in doubt about such investments or investment services. Nothing in this report constitutes investment, legal, accounting or tax advice or a representation that any investment or strategy is suitable or appropriate to your individual circumstances or otherwise constitutes a personal recommendation to you. CS does not offer advice on the tax consequences of investment and you are advised to contact an independent tax adviser. Please note in particular that the bases and levels of taxation may change. CS believes the information and opinions in the Disclosure Appendix of this report are accurate and complete. Information and opinions presented in the other sections of the report were obtained or derived from sources CS believes are reliable, but CS makes no representations as to their accuracy or completeness. Additional information is available upon request. CS accepts no liability for loss arising from the use of the material presented in this report, except that this exclusion of liability does not apply to the extent that liability arises under specific statutes or regulations applicable to CS. This report is not to be relied upon in substitution for the exercise of independent judgment. CS may have issued, and may in the future issue, a trading call regarding this security. Trading calls are short term trading opportunities based on market events and catalysts, while stock ratings reflect investment recommendations based on expected total return over a 12-month period as defined in the disclosure section. Because trading calls and stock ratings reflect different assumptions and analytical methods, trading calls may differ directionally from the stock rating. In addition, CS may have issued, and may in the future issue, other reports that are inconsistent with, and reach different conclusions from, the information presented in this report. Those reports reflect the different assumptions, views and analytical methods of the analysts who prepared them and CS is under no obligation to ensure that such other reports are brought to the attention of any recipient of this report. CS is involved in many businesses that relate to companies mentioned in this report. These businesses include specialized trading, risk arbitrage, market making, and other proprietary trading. Past performance should not be taken as an indication or guarantee of future performance, and no representation or warranty, express or implied, is made regarding future performance. Information, opinions and estimates contained in this report reflect a judgement at its original date of publication by CS and are subject to change without notice. The price, value of and income from any of the securities or financial instruments mentioned in this report can fall as well as rise. The value of securities and financial instruments is subject to exchange rate fluctuation that may have a positive or adverse effect on the price or income of such securities or financial instruments. Investors in securities such as ADR’s, the values of which are influenced by currency volatility, effectively assume this risk. Structured securities are complex instruments, typically involve a high degree of risk and are intended for sale only to sophisticated investors who are capable of understanding and assuming the risks involved. The market value of any structured security may be affected by changes in economic, financial and political factors (including, but not limited to, spot and forward interest and exchange rates), time to maturity, market conditions and volatility, and the credit quality of any issuer or reference issuer. Any investor interested in purchasing a structured product should conduct their own investigation and analysis of the product and consult with their own professional advisers as to the risks involved in making such a purchase. Some investments discussed in this report have a high level of volatility. High volatility investments may experience sudden and large falls in their value causing losses when that investment is realised. Those losses may equal your original investment. Indeed, in the case of some investments the potential losses may exceed the amount of initial investment, in such circumstances you may be required to pay more money to support those losses. Income yields from investments may fluctuate and, in consequence, initial capital paid to make the investment may be used as part of that income yield. Some investments may not be readily realisable and it may be difficult to sell or realise those investments, similarly it may prove difficult for you to obtain reliable information about the value, or risks, to which such an investment is exposed. This report may provide the addresses of, or contain hyperlinks to, websites. Except to the extent to which the report refers to website material of CS, CS has not reviewed the linked site and takes no responsibility for the content contained therein. Such address or hyperlink (including addresses or hyperlinks to CS’s own website material) is provided solely for your convenience and information and the content of the linked site does not in any way form part of this document. Accessing such website or following such link through this report or CS’s website shall be at your own risk. This report is issued and distributed in Europe (except Switzerland) by Credit Suisse Securities (Europe) Limited, One Cabot Square, London E14 4QJ, England, which is regulated in the United Kingdom by The Financial Services Authority (“FSA”). This report is being distributed in Germany by Credit Suisse Securities (Europe) Limited Niederlassung Frankfurt am Main regulated by the Bundesanstalt fuer Finanzdienstleistungsaufsicht ("BaFin"). This report is being distributed in the United States by Credit Suisse Securities (USA) LLC ; in Switzerland by Credit Suisse AG; in Canada by Credit Suisse Securities (Canada), Inc.; in Brazil by Banco de Investimentos Credit Suisse (Brasil) S.A. or its affiliates; in Mexico by Banco Credit Suisse (México), S.A. (transactions related to the securities mentioned in this report will only be effected in compliance with applicable regulation); in Japan by Credit Suisse Securities (Japan) Limited, Financial Instrument Firm, Director-General of Kanto Local Finance Bureau (Kinsho) No. 66, a member of Japan Securities Dealers Association, The Financial Futures Association of Japan, Japan Securities Investment Advisers Association; elsewhere in Asia/Pacific by whichever of the following is the appropriately authorised entity in the relevant jurisdiction: Credit Suisse (Hong Kong) Limited, Credit Suisse Equities (Australia) Limited , Credit Suisse Securities (Thailand) Limited, Credit Suisse Securities (Malaysia) Sdn Bhd, Credit Suisse AG, Singapore Branch, Credit Suisse Securities (India) Private Limited, Credit Suisse Securities (Europe) Limited, Seoul Branch, Credit Suisse AG, Taipei Securities Branch, PT Credit Suisse Securities Indonesia, and elsewhere in the world by the relevant authorised affiliate of the above. Research on Taiwanese securities produced by Credit Suisse AG, Taipei Securities Branch has been prepared by a registered Senior Business Person. Research provided to residents of Malaysia is authorised by the Head of Research for Credit Suisse Securities (Malaysia) Sdn. Bhd., to whom they should direct any queries on +603 2723 2020. In jurisdictions where CS is not already registered or licensed to trade in securities, transactions will only be effected in accordance with applicable securities legislation, which will vary from jurisdiction to jurisdiction and may require that the trade be made in accordance with applicable exemptions from registration or licensing requirements. Non-U.S. customers wishing to effect a transaction should contact a CS entity in their local jurisdiction unless governing law permits otherwise. U.S. customers wishing to effect a transaction should do so only by contacting a representative at Credit Suisse Securities (USA) LLC in the U.S. Please note that this report was originally prepared and issued by CS for distribution to their market professional and institutional investor customers. Recipients who are not market professional or institutional investor customers of CS should seek the advice of their independent financial advisor prior to taking any investment decision based on this report or for any necessary explanation of its contents. This research may relate to investments or services of a person outside of the UK or to other matters which are not regulated by the FSA or in respect of which the protections of the FSA for private customers and/or the UK compensation scheme may not be available, and further details as to where this may be the case are available upon request in respect of this report. Any Nielsen Media Research material contained in this report represents Nielsen Media Research's estimates and does not represent facts. NMR has neither reviewed nor approved this report and/or any of the statements made herein. If this report is being distributed by a financial institution other than Credit Suisse AG, or its affiliates, that financial institution is solely responsible for distribution. Clients of that institution should contact that institution to effect a transaction in the securities mentioned in this report or require further information. This report does not constitute investment advice by Credit Suisse to the clients of the distributing financial institution, and neither Credit Suisse AG, its affiliates, and their respective officers, directors and employees accept any liability whatsoever for any direct or consequential loss arising from their use of this report or its content. Copyright 2010 CREDIT SUISSE AG and/or its affiliates. All rights reserved.

CREDIT SUISSE (Hong Kong) Limited Asia/Pacific: +852 2101-6000


Recommended