By Tae Hee Kim

Company Background

Comfortable seat Best in flight service Best Aircraft- A380 Premium global Airline in and outside of

Korea

Strategy

Sexy Luxury Modern

Concept of Campaign

Target Customer Anyone above 20 years old Someone who wants to use premium airline Not only Koreans but also foreigners Business man

Reaching potential customer

Use Google Adwards Pay per click based 55,810 as total budget 55,810/12 = $4,650

Step to become successful company

Application Korean air App Easily check mileage and fare Accessibility - Easy to check flight schedule

Summary