Integrating Holistic Health

Promotion for the Community,

Patients, and Employees

of the University of South

Alabama Health System

Kortni Crook-Kennell, BSN, RN

USA Medical Center

The author of this

presentation acknowledges

no conflicts of interest

Learning Objectives

• The participant can verbalize the definition

of health promotion

• The participant can identify the importance

of a strong collaboration among

organizational stakeholders to achieve the

goal of holistic health promotion

The goal of this project

is to increase utilization

of the walking path and

integrate holistic health

promotion.

Health Promotion

“The process of enabling people to increase

control over, and to improve, their health. It

moves beyond a focus on individual behavior

towards a wide range of social and

environmental interventions” (WHO, 2005)

Our Mission:

We help people lead longer, better lives

History

Original Site Plans

Timeline• July 2016~

Met with Assistant Public Relations Director, Cassandra Andrews & Lisa Mestas, Chief Nursing Officer (CNO).

• August-September 2016~

Met with Director of Facilities for USA Health System, Lawrence Gardner.

• October 2016~

Leadership Academy project to be presented using SBAR to Beth Anderson, Chief Executive Officer. CNO and Public Relations Director to be present for discussion.

• March 15, 2017~

USA Medical Center Walking Path Ribbon-Cutting Ceremony

• April 26, 2017~

National Walk at Lunch Day

SBAR

Quarterly Walk & Talks featuring

various service lines

beginning January 2017

• 1st Quarter January-March

• 2nd Quarter April-June

• 3rd Quarter July-September

• 4th Quarter October-December

Features

• Connecting sidewalks

• Visible paw prints (GO USA Jags!) and signage

along the walking path

• 4 Benches

• 2 Water Fountains

• Distance of the path~ 4,039 LN. FT. which is

equivalent to 0.765 Miles

Bridges Built

• Coordinated and collaborated with several

members of our Public Relations department.

• Established a working relationship with hospital

administration.

• Collaborated with several providers in the USA

System to coordinate the Walk and Talks.

Sustainability

• Create an annual schedule of events and publish every December.

• Continue to maintain a working relationship with our Public Relations Dept.

• Continue to coordinate and plan events with hospital administration.

Barriers

• Time

• Confusion

• Initial difficulty

getting

appointments

• Being asked to take

on additional

responsibilities

Lessons Learned

• “When it rains it pours.”

• “When eating an elephant take one small

bite at a time.”

• No complaining! Keep smiling☺☺!

• Maintain professional demeanor at ALL times!

Walking Path Ribbon-Cutting

Ceremony

Ribbon-Cutting Event

Pictures

Impact• Two television stations, WKRG

and Fox 10, covered the event and interviewed our staff.

• Those interviews and other segments aired a total of eight times on March 15 and March 16 and reached 238,341 TV viewers with positive messages about USA Medical Center, USA Health and our university.

• The Press-Register also ran a story and photo on the day of the event and were planning to run more photos and a story afterward. The paper's daily readership is at least 120,000.

References

• WHO. (n.d.). Retrieved September 22, 2016, from

http://www.who.int/en/Question and Answer

• Labson, M. (2013, November 13). @ Home with the Joint Commission.

Retrieved September 22, 2016, from http://www.jointcommission.org/