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Kotter's Eight (8) Phases of Change July 15 2011

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    KOTTERS EIGHT (8) STEPS CHANGE MANAGEMENT

    MODEL

    Team Leader:Ms Cynthia Lao-Denilla

    Members:Ms Marcela Como-TinteroMs Eizel Hiren CaroMs Joreen Rocamora

    Ms Joanne Marie Villanueva

    Presented by: TEAMC

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    SEQUENCE OFPRESENTATION

    Introduction

    The Concept

    WhenKotters model isused?

    HowKotters model is used?

    Application of the model

    Recapitulation

    References

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    John P. Kotter

    leadership and change guru

    Business Week

    EIGHT (8) STEPS CHANGE MANAGEMENT MODEL

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    Source of Diagram: NHS Leadership Academy

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    New initiatives

    Project based working

    Technology improvements,

    and;

    Staying ahead of the

    competition

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    Kotters 8

    Steps forManagingChange

    (1)Establish aSense of

    urgency

    (8)

    Institutionalizechanges

    (2)

    Form aPowerfulcoalition

    (3)

    Create aVision

    (4)

    Communicatethe vision

    (5)Empower

    Others to act

    on the vision

    (6)Plan for andCreate short-

    Term wins

    (7)

    Consolidateimprovements

    Articulate a powerfulrationale and businesscase for change

    Assemble a team withenough power andinfluence in theorganization to leadthe change effort

    Create a compellingvision of the future toguide the direction of thechangeUse every possible

    vehicle to communicate

    the vision. Role-model

    Remove obstacles to thechange. Change

    systems, or structuresthat undermine the vision

    Plan visible quick-wins.Implement and recognizeand reward employeesinvolved

    Use credibility to changepolicies and procedures

    that dont fit vision.Recruit and promoteemployees who canimplement vision

    Continually articulate theconnection between the

    new way of working andcorporate success. Weavenew corporate style/cultureinto leadershipdevelopment and

    successful planning

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    (1) EstablishingSense

    of Urgency

    (2) Creating a Vision (3) Developing aclear vision

    (4) Sharing thevision (5) EmpoweringactionsTo clear obstacles

    (6) Securing short-

    term wins

    (7) Consolidating

    And keep moving

    (8) Anchoring the

    Change

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    Applicability

    Strengths

    All top-down change

    processes

    Focus on buy-in of employees as the focus of success

    www.TheLeardshipHub.

    com

    The linearity of the model can be lead to wrong assumptionsWeaknesses

    Clear steps which can give a guidance for the process

    Easy to understandCan be successful when all steps are well communicated

    Fits well into the culture of classical hierarchies

    Once the process has started, difficult to change the directioTop-down, it gives no room for other forms of trueparticipationCan lead to deep frustrations among employees if the stage

    of grief and individual needs are not taken into consideratio

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    RECAPITULATI

    ON

    What JPK change management model is

    When JPK change management model is used

    How JPK change management model is used

    Cite sample application

    Cite a review on its applicability, strengths & weaknesses

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    References:

    1) John P Kotter (1996), Leading Change, BostonHarvard Business School Press

    2) JP Kotter & DL Cohen (2002), The Heart OfChange, Boston: Harvard Business School PressNHS Improvement Foundation

    3) PN Strategic Sail Plan

    4) The Naval Leader Official newsletter of CNLE,May 2011 issue

    3) www.TheLeadershipHub.com

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