Lab 2b Cronus Ques 1 Group 1 Section A

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CRONUS INTERNATIONAL LTD. &

MICROSOFT DYNAMICS 2009

Report submitted by (Group 1 Section A):-

Abhinav Gupta (12DCP-002)

Karan Ajmera (12DCP-006)

Akarsh Venugopal (12DCP-008)

Akul Kailwoo (12DCP-009)

Deepak Sharma (12DCP-028)

Devneet Bohidar (12DCP-030)

Dhruv Goyal (12DCP-032)

Gaurav Rathi (12DCP-037)


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INTRODUCTION

Microsoft Dynamics NAV 2009

Microsoft Dynamics is a fully integrated relational database system that allows user to enter

and maintain financial and other business activities in one place, such as General

ledger,Inventory ,Sales and receivables,Purchases and payables, Manufacturing.

It provides a streamlined, RoleTailored user experience to help people work more

effectively.It is basically categorized as an enterprise resource planning (ERP) system. It

offers a breakthrough user experience and technology innovations that can simplify access

to information, improve organizational agility, streamline integration with a wide range of

applications, and enhance reporting capabilities- even for the most highly specialized

industries and organizations

Cronus UK Ltd.Cronus was founded by a bicycle maker named Dennis Traversen who had a shop on Cutlery

Street in London. Cronus has been the market leader for city and recreational bicycles in the

UK for some time.And, over the past few years, Cronus has also acquired a leading position

in a number of other European countries.

Cronus is still fully responsible for the design, development, production and distribution of

its products. It continues to work closely with suppliers for the production of parts. The

Cronus Design Department usually designs the parts, which are then manufactured

exclusively for Cronus by the supplier.

Since 1999, Cronus has used the ERP solution, Microsoft Dynamics NAV, to support its

company processes. At the time, the choice was based on the fact that Cronus identified with

the innovative nature of the product. Since 2009, they have been working with the new

RoleTailored Client.

It has a no. of departments such as

Finance Management

Sales & Marketing

Purchase


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Warehouse

Manufacturing

Human Resource

Service

FINANCE MANAGEMENT DEPARTMENT

Microsoft Dynamics NAV provides accounting & finance solutions to help you track &

analyze your business information. The financial department at Cronus does more than just

register sales and receivables. It is also responsible for drafting and monitoring budgets.

The CFO, Sara, is responsible for management of the department. NAVs financial

management solution helps Cronus to go beyond the basics of planning, budgeting,

bookkeeping, & managing cash flow so organizations can extract added value from financial

data to help decision-makers better guide the business. With end-to-end integration, you can

efficiently manage your general ledger, payables, receivables, inventory, analytical

accounting & fixed assets. You can even manage your financial processes across multiple

currencies, locations, or companies.

Cronus can control & manage the entire life cycle of your fixed assetsfrom acquisition to

disposal. It uses posting groups to automatically calculate VAT, sales tax, excise tax, orother use taxes for customers & vendors.

It optimizes cash flow by streamlining accounts receivable processes & tracking customer

payments.

The comprehensive, up-to-date financial information makes it easier to spot trends & gain

insight into business activities, so one can capitalize on knowledge & identify new

opportunities.

There are various other functionalities related to finance which can be used in Microsoft

NAV. Cronus balance sheets, Profit & Loss statements & various other financial statements

can be viewed in Microsoft NAV. There are also many utilities offered in payables,

inventories, liquidity & periodic activities.

Following is the snapshot of the various subunits of Financial Management offered in NAV:-


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SALES AND MARKETING

This Department is led by Julia and has two subdivisons. With a sales & marketing solution

fully integrated with Microsoft Dynamics NAV, Cronus provides sales and marketing team

with the tools and access to data they need to efficiently manage current customers,

opportunities, and campaigns to drive sales and increase loyalty.

Sales

Sales, led by Kevin, mainly concentrates on bicycle dealers. Sales staff needs accurate

information and the ability to access it to pursue new business and uncover and take

advantage of opportunities with current customers. With insight into which customers are

most profitable, they can focus their efforts accordingly. With access to Cronus Dynamics

NAV system, they have the information they need, allowing them to work more efficiently

and avoid missed opportunities.They keep their customer updated with the latest information

and this department also actually performs sales.


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Microsoft Dynamics NAV offers a complete order processing solution that helps Cronus run

order processing more efficiently and effectively.

Marketing

Marketing, led by Benjamin, mainly concentrates on end users. Marketing team needs

accurate information to make smart decisions on creating and managing campaigns,

analyzing results, identifying quality leads by quantifying their level of interest, and

smoothly transitioning prospects into the sales pipeline.

With access to information on demographics, contact history, and profitability of current

customers and market segments, Cronus marketing team can create and execute marketing

initiatives that will yield strong prospects that can be handed to sales. They continually work

on the position of Cronus in the market. Marketing plans must be drafted and continuously

adjusted.

Inventory & Pricing

Microsoft Dynamics NAV effectively balance availability with demand and track items and

their possible expiration dates throughout the supply chain to help minimize on-hand

inventory, optimize replenishment, and increase warehouse efficiency.

It improves customer satisfaction. Make more accurate order promises and intelligent last-

minute exceptions with access to up-to-date inventory information. Employees can respond


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quickly and knowledgably to customer queries for improved customer service.

PURCHASE DEPARTMENT

Purchase departments provide a service that is the backbone of many manufacturing, retail,

military and other industrial organizations. Many individuals, even some who work for these

companies, are unaware of what the purchasing department does, why it exists or what

purposes it serves.

In case of Cronus, purchase department does the following:


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It ensures Shipments and goods received to and from the Blue location are processed by

the booking of transfer orders and purchase orders.

It comes under main task of logistics department

It alsoEnsures that there is sufficient financial elbow room for the purchase of materials,development of new products and prompt payment of wages

Under this department the purchaser contracts with select suppliers for long term

supplies so that qualities, prices and other issues need not always be negotiated.

It not only purchases materials for production, but also buys items which are sold directly

by Cronus

The above snapshot shows descriptions of various products like Bicycle, Touring Bicycle,Rim, Spokes etc. with their serial numbers, number of units produced, Base unit, Unit cost ,

Unit Price and Vendor Number.

It also provides Item details of invoicing and item details of planning. So with this we can

know about various items being purchased and their total cost along with total number of

items planning to be purchased with its maximum estimated cost.

WAREHOUSE MANAGEMENT SYSTEM


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A WMS is a software application that supports the day-to-day operations in a warehouse.

WMS programs enable centralized management of tasks such as tracking inventory levels

and stock locations. WMS systems may be standalone applications or part of an Enterprise

Resource Planning system.

The objective of a warehouse management system is to provide a set of computerized

procedures to handle the receipt of stock and returns into a warehouse facility, model and

manage the logical representation of the physical storage facilities (e.g. racking etc.), manage

the stock within the facility and enable a seamless link to order processing and logistics

management in order to pick, pack and ship product out of the facility. The objective of

warehouse management is to help in optimal cost of timely order fulfillment by managing

the resources economically.

Cronus has warehouses at all the 6 locations namely

Blue

Yellow

Green

Red

Silver

White,

At most of the Cronus warehouses, the reception, storage, picking and dispatch of items is

recorded separately. In addition, in the warehouse at the White location, goods can also be

transferred from socalled bulk locations (with large storage space) to picking locations

(where goods can be easily picked for dispatch).

The White location is very important within the Cronus organization as this location serves

as the central warehouse for bicycle parts and trade items other than the normal functions.

Other countries are also easily supplied from this well-situated location.


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MANUFACTURING DEPARTMENT

It responds quickly to rapidly changing customer demands.Before design can begin, themarketing department runs a market-needs study (while of course keeping an eye on the

developments of competing bicycle manufacturers).


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The Product Manager, Benjamin, and Product Designer, Emil, then discuss beforehand

which requirements the product must meet and what the costs can be.

Emil represents the point of view of the Design department. In consultation with the logistics

manager (Karl), relevant suppliers and the production manager (Tony), the materials and

production processes are determined. Before a product can enter into real production,prototypes are often produced.

In addition to the initial design of products, continued development, preparation of

documentation and product management are also among the tasks of the design department.

Key Benefits:-

Take advantage of new revenue opportunities.

Provide more responsive customer service.

Improve business performance from the shop floor to the bottom line.

HUMAN RESOURCES


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Human resources are the set of individuals who make up the workforce of an organization &

human resource management (HRM) is the management of an organization's workforce, or

human resources. It is responsible for the attraction, selection, training, assessment, &

rewarding of employees,. In Cronus International, NAV is used by HRM department formany reasons, some of which are listed below:-

Maintain list of employees

Registration & Approval of employee absences

Details of employees like addresses, contact details, qualifications, etc.

Causes of employee absences / inactivity

Termination details reasons for termination & other details

Employee unions details

E.g. Snapshot from NAV for employee absence registration:-

SERVICE DEPARTMENT


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Dynamics NAV help the Cronus organize service resources for optimum efficiency, forecast

and track parts consumption, proactively manage contracts and service agreements, and gain

tighter control over costs. Various functions in Cronus in NAV are:-

Contract Management

It is the management of contracts made with customers, vendors or partners.

NAV executive can Create Contract Service Order or Invoice

Planning & Dispatching

Based on the transportation requests maintained in NAV optimal shipments are

created.

Service tasks and Dispatch board can used to know the current status of the order.

Order Processing

The process associated with the receiving and documenting of the order/item(s).


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Routine work:-

View E-mail queue

Service Document and Item log

By above NAV helps to Respond quickly to customer-service and useinformation to make profitable decisions about the costs, inventories,

workloads, and financial returns.

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Lab 2b Cronus Ques 1 Group 1 Section A

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