Date post: | 17-Nov-2014 |
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Entertainment & Humor |
Upload: | keithhayden |
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Irish Examiner & BreakingNews Online:• Banner campaigns, high
impact formats
Irish Examiner &Breaking News Mobile:• Banner campaigns and Rich
Media capabilities
Irish Examiner &Breaking News iPhone &Android App:• Banner campaigns and Rich
Media capabilities
Irish Examiner & BreakingNews iPad app:• Banner campaigns and Rich Media capabilities
Multi Platform Advertising Sites
Landmark Digital
Local, national and international audience network2.8 million UU per month & 20 million PIPM
Description: Leading online news resource with the latest news from Ireland and around the world.
Breakingnews.ie
BreakingNews.ie - Demographics
CEO/Senior Manager
Self Employed
Office
Unemployed
Trainee/Student
Retired
Other
16%
9%
34%
3%
5%
14%
19%
Dublin
Cork
Rest of Munster
Rest of Leinster
Connaught
Ulster
Other
37%
14%
13%
21%
9%
4%
2%
Age Profile:30% 20-3925% 40-4940% 50+
53% 47% 69%Visit the Site Every Day
Description: Online edition of Irish Examiner covering national and international news and current affairs.
Irish Examiner
Irish Examiner - Demographics
CEO/Senior Manager
Self Employed
Office
Unemployed
Trainee/Student
Retired
Other
18%
12%
21%
4%
5%
17%
23%
Dublin
Cork
Rest of Munster
Rest of Leinster
Connaught
Ulster
Abroad
16%
31%
12%
8%
7%
4%
22%
Age Profile:30% 20-3925% 40-4940% 50+
66% 34% 36%Visit the Site Every Day
Sponsorship Package
Opportunity to buyout section and have exclusivity on the Irish Examiner and Breaking News across web, mobile and tablet. 100%, 75% and 50% SOV opportunities.
Sponsorships available on:– Business sections – Sports sections– Lifestyle and Showbiz sections– Property section (Irish Examiner)
Native advertising is a web advertising method in which the advertiser attempts to gain attention by providing content in the context of the user's experience.
• Runs within the editorial stream on the sites Features
• Integrates fully into the design and editorial concept of the vertical
• Is useful to and meets the expectations of the sites audience – adds value
• Remains clearly marked as advertising content
• Created collaboratively between the site and the client
• Add value to consumer experience
• Opportunity for Native Advertising on the Irish Examiner and Breakingnews.ie on mobile, tablet & web
What is Native Advertising?
Native Advertising on Landmark
Advertising and Branding opportunities:• HPTO• Leaderboard and MPU impressions• Expandable MPU or halfpage • Designated hub• Sponsored story • Social media integration• Advertisement feature […] with logo
Vodafone Hub Irish Examiner
Vodafone Hub Irish Examiner
Munster Rugby Case Study
Munster Rugby Case Study
Munster Rugby Case Study
Landmark Web Formats
Web Formats Available on Irish Examiner and Breaking News
Opportunities• Native Advertising• Sponsorship• HPTO• High Impact MPU & Leaderboard• Billboard• Pushdown• Sidekick• Cascade• Slider• ePlayer Integration• E-Player Integration
Landmark Mobile Formats
Mobile Formats Available on Irish Examiner and Breaking News
Opportunities• Standard• Rich media• Interstitial• Mobile pull• Mobile slider• Sponsored story
• E-Player Integration