5 Goldfinch Court Amherst, NY 14228 studio, cell: 716.867.1642 [email protected]www.linkedin.com/in/LauraGrote Facebook | L A Promotional Design & Photography Info http://twitter.com/LauraGrote Since September of 1994, I have been producing freelance projects from my home studio under the d.b.a. L A Promotional Design, all forms of print media, trade show art, web content, logo design, photography. This situation requires a great deal of self-motivation, excellent organizational skills, the creation and production of many projects simultaneously with great attention to detail, and the ability to communicate directly and effectively with clients, printers and other design professionals. Macintosh-based, I am able to design and deliver high-end projects with a dual hard drive G5, two high capacity external drives, high speed CD burner, flatbed scanner, 1200x1200dpi HP laser printer, HP color deskjet, Canon EOS digital camera, and a large variety of software applications including Microsoft Office Suite. Fios is installed for ease of communication and large file transfers. CAREER HISTORY At Present: Freelance Designer, Location Photographer L A Promotional Design & Photography Amherst, NY Freelance and Temporary work includes: •Toshiba •AV Solutions •Fleur de son Classics/Jazz •Anita Kruse •Christopher Jentsch •Greatbatch, Inc. •Stampede Presentation Products •WUTV •University at Buffalo •ECMC •Century Printing •Boncraft Printing, Inc. •Mod-Pac Corp. •Promotional Edge Advertising •LeMetric Hair Center, NY •Meltingpoint Jewelers •American Cancer Society •Valmark Associates, LLC. Educational Tour Guide Old Fort Niagara, Youngstown, NY Volunteer work / Donated projects •Music is Art •Texas Children’s Cancer Hospital, Houston (ongoing) •Cattauraugus County SPCA •AIDS Community Services of Buffalo •Homeless Animal Rescue Team, Indiana •Fort Niagara 1981 - 2004 Usher HSBC Arena, 100 Level, Aisle 6, Buffalo, NY Art Director MARK CUSTOM RECORDING SERVICE, INC., Clarence, NY Produced CD artwork for all types of music worldwide. Two Grammy Entry nominations for packaging in 1998 & 1999. Art Department Manager MINUTE-PRINT, INC./Gelia, Wells & Mohr, Cheektowaga, New York Graphic Designer WORLDEX CORPORATION, Buffalo, New York Art Department Manager HAMBURG OFFSET PRINTING, Hamburg, New York Graphic Designer KAYAK MANUFACTURING COMPANY, West Seneca, New York Graphic Designer RAMA ADVERTISING, Cheektowaga, New York 29 years of professional experience in every aspect of advertising design and photography client consultation initial concept project research creation & management pre-press & re-touching Fluent in the most recent Macintosh (and Microsoft) applications QuarkXpress 7 Adobe Photoshop CS3 Adobe Illustrator CS3 Adobe InDesign CS3 Adobe Acrobat Word, Excel, Powerpoint LAURA A GROTE Graphic Design Photography
www.linkedin.com/in/LauraGroteFacebook | L A PromotionalDesign & Photography Info
http://twitter.com/LauraGrote
Since September of 1994, I have been producing freelance projects frommy home studio under the d.b.a. L A Promotional Design, all forms ofprint media, trade show art, web content, logo design, photography.
This situation requires a great deal of self-motivation, excellent organizationalskills, the creation and production of many projects simultaneously with greatattention to detail, and the ability to communicate directly and effectively withclients, printers and other design professionals.
Macintosh-based, I am able to design and deliver high-end projects with adual hard drive G5, two high capacity external drives, high speed CD burner,flatbed scanner, 1200x1200dpi HP laser printer, HP color deskjet, Canon EOSdigital camera, and a large variety of software applications including MicrosoftOffice Suite. Fios is installed for ease of communication and large file transfers.
CAREER HISTORYAt Present:
Freelance Designer, Location PhotographerL A Promotional Design & Photography Amherst, NY
Freelance and Temporary work includes:
•Toshiba •AV Solutions •Fleur de son Classics/Jazz •Anita Kruse•Christopher Jentsch •Greatbatch, Inc. •Stampede Presentation Products•WUTV •University at Buffalo •ECMC •Century Printing•Boncraft Printing, Inc. •Mod-Pac Corp. •Promotional Edge Advertising•LeMetric Hair Center, NY •Meltingpoint Jewelers•American Cancer Society •Valmark Associates, LLC.
Educational Tour GuideOld Fort Niagara, Youngstown, NY
Volunteer work / Donated projects•Music is Art •Texas Children’s Cancer Hospital, Houston (ongoing)•Cattauraugus County SPCA •AIDS Community Services of Buffalo•Homeless Animal Rescue Team, Indiana •Fort Niagara
1981 - 2004
UsherHSBC Arena, 100 Level, Aisle 6, Buffalo, NY
Art DirectorMARK CUSTOM RECORDING SERVICE, INC., Clarence, NYProduced CD artwork for all types of music worldwide.Two Grammy Entry nominations for packaging in 1998 & 1999.
Art Department ManagerMINUTE-PRINT, INC./Gelia, Wells & Mohr, Cheektowaga, New York
Graphic DesignerWORLDEX CORPORATION, Buffalo, New York
Art Department ManagerHAMBURG OFFSET PRINTING, Hamburg, New York
Graphic DesignerKAYAK MANUFACTURING COMPANY, West Seneca, New York
Graphic DesignerRAMA ADVERTISING, Cheektowaga, New York
29 years of
professional experience
in every aspect of
advertising design
and photography
client consultation
initial concept
project research
creation & management
pre-press & re-touching
Fluent in the
most recent
Macintosh
(and Microsoft)
applications
QuarkXpress 7
Adobe Photoshop CS3
Adobe Illustrator CS3
Adobe InDesign CS3
Adobe Acrobat
Word, Excel, Powerpoint
LAURA A GROTE
GraphicDesign
Photography
Postcard, web banner & avatar for L A Promotional Design.This page lists many of the types of projects I have created over the past 28 years. All pieces were done completely in Photoshop.
Classic Car Digital Illustrations.Digital renderings done in Illustrator then enhanced in Photoshop of custom-built cars, created from old photos. Mounted on varioussizes of acrylic to fit a 6' wall (home decor). Followed this entire project: 1. concept, consultation; 2. execution; 3. approval; 4. over-seeprinting and mounting; 5. on-site proof; 6. billing; 7. delivery.
Vinyl window graphic.Created as vector art in Illustrator, displayed on the back of my Hybrid. Can be used for multiple applications, and converted to black &white/grayscale.
128 page, 4 color catalog for Stampede Presentation Products.The 17’ x 11” cover was created in Photoshop, using 4 different images. Filters, overlays and masks were utilized, then the RGB changedto sepia to complete the overall old style. The 8 pages done in Quark Xpress using Photoshop created images imported as tiff files, are setup in reader’s spreads and are a representation of the informative uncluttered interior of the catalog.
Packaging design for Stampede Presentation Products.Die cut lines are included on this sample. Created in Photohsop with a “burnt” effect, the design reflects the Stampede look and feel ofother advertising pieces. I also created their “Mustang” brand logo.
4 color, tri-fold brochure for Fichte, Endl & Elmer new pediatric department.11 x 8.5” brochure was created with children in mind, in Quark Xpress, using Photoshop created images imported as tiff files.The colorful backgrounds on both sides are my creations, photos were provided by the Eyecare Associates. Set up in printers spreads, thedotted lines do not appear on the printed piece.
24” x 24” Exhibit for the Science Museum.4 color poster used as part of an exhibit, created in Quark Xpress, using Photoshop created images imported as tiff files. Designed forcontinuity in advertising, it matches the look and feel of other Greatbatch projects.
4 color, 4 page brochure for ECMC annual conference.The 17 x 11” brochure was created in Photoshop, using a photo I took of a Key West sunset incorporated into my design to portray“hope, faith and healing”. All images were was imported into Quark Xpress, and are set up in printer’s spreads.
4 color, 8 page CD insert, tray card & label for Chris Jentsch.The insert and tray card were created in Photoshop, using photos I took myself and from other sources, manipulated and enhanced.The label is done in Illustrator and Photoshop. Plug-ins, filters, overlays and masks were utilized to portray the cover feeling throughout.These were finalized in Quark Xpress importing the Photoshop created images, and set up in printer’s spreads.
CD release postcard & business card for Chris Jentsch.The business card design was created in Photoshop, manupulating a concert photos of his guitar. The postcard uses parts of the CD art,done in Photoshop. Plug-ins, filters, overlays and masks were utilized and finalized in Quark Xpress.
Brooklyn Suite (is)Chris Jentsch's sublimeset of interwoven themesand expansive movementsfor guitar and orchestra…
– Howard Mandel
cd release concertjune 19, 2007 • 8pm
The Rock Theatre300 West 43rd Street
New York City
more info:ChrisJentsch.com718.832.8909
4 color, 8 page CD insert, tray card & label for Chris Jentsch.The insert and tray card were created in Photoshop, using professional photos, manipulated and enhanced. The label is done in Illustratorand Photoshop. Plug-ins, filters, overlays and masks helped to create the overall look. These were finalized in Quark Xpress importing thePhotoshop created images, and set up in printer’s spreads.
4 color, 4 page CD insert, tray card & label for Pablo Garibay.The insert and tray card were created in Photoshop, using photos supplied by the artist, manipulated and enhanced. I created the guitar shapeused throughout in Illustrator. The label is done in Illustrator and Photoshop. Plug-ins, filters, overlays and masks were utilized to carry thetheme to all pieces. These were finalized in Quark Xpress importing the Photoshop created images, and set up in printer’s spreads.
4 color, 4 page CD insert, tray card & label for Antoine Zemor.The insert and tray card were created in Photoshop, using photos supplied by the artist. My design combines Central Park with an oil painting fromthe era. The label is done in Illustrator and Photoshop. Plug-ins, filters, overlays and masks were utilized to create a complete thought. All “Fleur deson” projects have continuity. These were finalized in Quark Xpress importing the Photoshop created images, and set up in printer’s spreads.
Logo designs in process and spot colors.These logos are my original designs, all drawn as vector art in Illustrator, the top 3 imported to Photoshop. All can be, or have beenconverted to black & white/grayscale for multiple applications.
Logo designs in process colors.These logos are my original designs, all drawn as vector art in Illustrator, the bottom one imported to Photoshop. All can be, or have beenconverted to black & white/grayscale for multiple applications.
