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LCIM War on Wheels 2014

Date post: 30-Jun-2015
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Leo Club of Indore's annual treasure hunt, War on Wheels 2014 ( WoW 2014) in its 9th season.
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LEO CLUB OF INDORE Annual Adrenaline Rush
Transcript
Page 1: LCIM War on Wheels 2014

LEO CLUB OF INDOREAnnual Adrenaline Rush

Page 2: LCIM War on Wheels 2014

LEO CLUB OF INDORE

• A 40 year old club comprising of the most enthusiast youth of Indore.

• A member count of 100.

• All the members within the globe-trotting , tech savvy, happening group. Age group of strictly18-30.

• A combination of services activities and entertainment activities.

Page 3: LCIM War on Wheels 2014

WAR ON WHEELS• A flagship event of the Leo Club of

Indore since 2006.

• A treasure hunt across the city to be played in cars in which all the Indore’s youth participate.

• A highly anticipated and awaited event for Indore’s youth.

• Prizes worth more than Rs. 50,000 to be won every year.

Page 4: LCIM War on Wheels 2014

MANGAL WoW 2k13• Event began at 8:00 am with all

cars assembling at one point.

• Flag off at 9:00 am

• 2 hour streets mayhem , and then 11:00 am chequered flag at Mangal City Hotel.

• Prize Distribution followed by Lunch at 12:00 pm

Page 5: LCIM War on Wheels 2014

• Teaser campaigns began 15 days before the event via SMS, facebook page, Leo website, etc.

• Participation of 90 cars+. (approx. 400 pax)

• Major excitement, clues scattered from CAT school, Rau, to Bapat Chouraha, Vijay Nagar

• Prizes worth more than Rs. 50,000 to be won every year.

MANGAL WoW 2k13

Page 6: LCIM War on Wheels 2014

• Major branding of sponsors across the city.

• Coverage in all major newspapers with photographs like Dainik Bhaskar, Times of India, Naidunia, Patrika, Prabhat Kiran, etc.

MANGAL WoW 2k13

Page 7: LCIM War on Wheels 2014
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PRIZES•1st , 2nd & 3rd prize to complete the hunt in time and score maximum points.

•Best Team Name

•Best Decorated Car

•Best Dressed Team

•Most answers in SMS competition (starts from 15days before the event)

Page 23: LCIM War on Wheels 2014

DELIVERABLES TO THE MAIN SPONSOR

• Head Branding of the event, “XXX” WoW 2012.

• Logo branding on stickers , clue sheet , prizes, and all communication

• 1 clue about the sponsor.(or at sponsor’s venue)

• Branding & signage at flag off and chequered flag.

• Branding in the club magazine coverage of press / media.

Page 24: LCIM War on Wheels 2014

• Database of all the participants (if required)

• Fleet display for an automobile sponsor

• If we decide early, then we can start branding with teasers as well.

DELIVERABLES TO THE MAIN SPONSOR

Page 25: LCIM War on Wheels 2014

SPONSORSHIP

•Cost for main sponsorship of the event is for Rs. 125000/-

Page 26: LCIM War on Wheels 2014

INTRO VIDEO of 2013

DO HAVE A LOOK AT THE VIDEO LINK

http://www.youtube.com/watch?v=FBkxAo-TklI

Page 27: LCIM War on Wheels 2014

TEASER CAMPAIGNS

Page 28: LCIM War on Wheels 2014

THANK YOUPlease visit

http://www.facebook.com/groups/LCIMWOW/

For a detailed look on our teasers / last year pics,etc.


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