LDEI Atlanta - 2014 Annual Business Meeting

2014 Annual Business Meeting“The State of the Chapter”

July 9, 2014

The Year of Involvement

Ladies, Call to Order

• Confirm Everyone Is Signed In• Secretary Establishes

Required Quorum• Vote to Approve Minutes

from last ABM

We have special guests here tonight

• Help me welcome back….

• Sue Anne Morgan, president of IdeaLand LLC– and producer of AITC

with the special introduction of • Kelley Hagen, our new Chapter Administrator

on the IdeaLand team

Access Presentation viawww.ldeiatlanta.org/members-only

Password: ldeiatlor through QR Code

http://www.ldeiatlanta.org/members-only

FROM OUR INTERNATIONAL BLUE BOOK

VISIONLDEI is an international organization of women leaders who create a supportive culture in their communities to achieve excellence in the food, beverage and hospitality professions.

TO DO THIS, LDEI MEMBERS:• share knowledge• support members• provide leadership, educational opportunities and philanthropic events for the larger community

MISSIONLDEI is an invitational organization of women leaders in food, beverage and hospitality whose mission is education, and philanthropy.

GUIDING PRINCIPLES1. Provide a supportive culture for members to network

2. Share knowledge with members, upcoming women in the professions and the general public

3. Appreciate LDEI history with advancing our future

4. Promote the significance of food and beverage in all cultures

5. Provide opportunities for education and career advancement

6. Create and support philanthropic opportunities within our communities

7. Celebrate and promote the professional diversity of our membership

Atlanta Chapter By LawsSection 4. The purposes of the Chapter shall be:

To promote the understanding, appreciation, and knowledge of food, wine and other beverages, nutrition, the arts of the table and other fields as they relate to these disciplines.

To promote the highest standards in the preparation, supply, and service of food, wine and other beverages.

To work cooperatively with member by providing advice and assistance in all matters pertaining to the chosen disciplines.

To promote the education and advancement of and to offer advice and assistance to women in careers in the chosen disciplines.

To disseminate such information and advice as advances the purposes of the chapter.

Code of Ethics• In order to uphold the integrity of the Society, each member shall

adhere to the following rules: • Abide by the Constitution/By-Laws of both the Society and her local

chapter.• Will not use her membership or the name of the Society or her local

chapter for her personal monetary advantage• Never allow the membership list of the society or her local chapter to

be sold or used for merchandising, promotional purposes, or commercial endorsement.

• Sponsor for membership only those individuals known to her to have high ethical standards and professional stature in the area of food, wine, other beverages, nutrition, the arts of the table and other fields as they relate to these disciplines.

• Maintain the dignity and integrity of the Society and her local chapter

Strategic Plan 2014• Held February 1st at Piece of Cake headquarters

• Preliminary Work/preparation – included a task-specific Survey Monkey - 35 Dames participated

• 17 Dames participated onsite

• Jack Beckford, paid Professional Facilitator Senior Partner of Beckford Consulting and Affiliate consultant with the Georgia Center for Non-Profits

• Here are the top 3 tasks identified in these chapter initiatives & what’s been accomplished:

Strategic Plan Session

AITC ongoing- Target culinary schools & businesses for volunteers- Write AITC business plan- Better recognition for chefs

BoardHire Admin person for board members- Board succession planning in discussion- Blue Book Clean-up, Task Force ongoing

Communications Expand website to include member only section- Interactive website, enhance member section &

public awareness in discussion- Develop marketing plan in discussion

Membership- Hardship fund to pay for meetings Task Force- ‘Sponsoring Dame’ improved mentorship process in discussion - Internal Mentor Program for new Dames in discussion

Programs- Cultivate ethnic diversity & programming in discussionGet to know your Dames – small gatheringsProgramming: networking, games/icebreakers

PhilanthropySet expectations from our philanthropies- Golf tournament for scholarship tabled for 2014- Increase scholarship fund ongoing

- reports from:• Treasurer • Communications • Philanthropy • Programs • Past President • Committees

Let’s Get Involved…with the information that keeps our chapter thriving

Treasurer’s ReportActing Treasurer Dame Gloria Smiley

• Review of current Treasurer’s Report• To maintain a proper 501c3 status, the IRS requires

us to maintain these percentages:• Thus - each year AITC monies are allocated:• 50% - to Scholarships/Grants• 35% - to other Philanthropy• 15% - to Administration (chapter

operations) 100%

Zero-Based Budget Projection

REVENUE

AITC $ 204,221 AFWF $ 2,500 Circle of Giving $ 4,000 Culinary Yard Sale $ 800 Dues, membership 2014 $ 18,900 GHSF - Culinary Futures $ 25,300 Monthly raffles-incl Cake Raffle $ 6,000 Programs-mo. chapter mtgs $ 15,000 Scholarship-Chap Mtg $ 2,500 Total Estimated 2014 REVENUE $ 279,221

Zero-Based Budget ProjectionEXPENSES

AITC - 2014 estimate $ 89,000 Admin/General Chapter: $ 35,739 Brock Circle Pledge $ 1,000

COMMITTEE-Communications $ 2,000

COMMITTEE-Green Tables $ 850

COMMITTEE-Membership $ 500

COMMITTEE-Philanthropy: from AITC $ 39,159 COMMITTEE-Program/chap mtgs $ 23,000 COMMITTEE-Scholarship: from AITC $ 50,348 Condolence $ 300

Culinary Futures-Scholarship distrib $ 20,825

Culinary Yard Sale $ 500

Dues to Int'l $ 8,500

GO Conf - Dames to attend $ 1,000

Int'l Conf / Mbr Sch'ships: from Raffles $ 6,000

Int'l - Legacy Award $ 500

TOTAL Est 2014 EXPENSES $ 279,221

Expense Detail: Admin/General Chapter- Ad in Annual GO Farm Guide $ 500

- ABM/AGM/Scholarship standing mtgs $ 6,750 - AFWF $ 50

- Bank fees $ 500 - Board Attendance Int'l Conf-Boston $ 6,000

- Board F2F meetings-quarterly $ 400 Chapter's Paid Administrator $ 4,800

Contingency $ 5,145 - CrCard /Square/PayPal fees $ 2,800

- Eblasts $ 150 - Endowment Angel Fund-frm AITC $ 5,594

- Income Tax Preparation $ 750 - Office supplies $ 100

- Postage $ 100 - Recognition Gifts (7 board/13 chairs) $ 600

- Save the Date/Paperless Post $ - - Strategic Plan $ 1,500

- Survey Monkey $ -

Treasurer’s ReportActing Treasurer Dame Gloria Smiley

• Additional information

• Total Raffle Income to Date$ 4,547.70

• Morgan Stanley Investment Account$ 85,753.32

CommunicationsDame Dale DeSena, VP


• Website• Updates continue –

- please visit the site often www.ldeiatlanta.org• Committee Chairs: send website updates to Kelly Norris

• Phase Two of the site was completed:• Member page (we still need Dame headshots)• Donate Now page • Scholarship page

• AITC 2014 tickets now available for online purchase

http://www.ldeiatlanta.org/


• Social Media • Twitter – 399 followers, 403 tweets, 37 photos • Facebook - 362 likes – up 100% from last year• Proper page is • **Les Dames d’Escoffier International – Atlanta Chapter**• Dames encouraged to interact with the page

– Like, Share, Invite Friends, Tag • Happy to post your news!...please send to Kelly Norris,

Allison Palestrini or Kelly Hornbuckle


• Social Media • Facebook page posts include –

– Buford Hwy Farmers Market Tour– Gu’s Bistro with John Kessler of AJC– Slow Food Ice Cream Social– Congrats to Dame Marsha Middleton – Best Self Over 40 & Fabulous– Outstanding in the Field– Cook’s Warehouse Simple Abundance Cooking Class with Virginia Willis – Georgia Grown at Monthly LDEI Meeting– Dinner and A Movie – Carolyn O’Neil’s Cookbook debut– JBF Awards– Hunger Walk – Charleston Wine & Food Fest with Atlanta Dames – GRACE Awards– Board Inductions– Team Hidi


• Newsletter & Dames Communication • e-newsletter – distributed quarterly

– Quality content for the next issue (Summer) can be sent to Lizzie McDonald

– Open rate is _____• Tuesday Tidbits – great responses on the timing, content and

calendar– Send your weekly news and events to Dale and Lizzie – Open rate is 58%

• evite.com – Main form of LDEI Chapter meetings and events– Are you receiving these emails? Do you have an evite.com account?– If not, email Dale


• Archives – Dame Kelly Hornbuckle• We now have a members-only archive page!

– http://www.ldeiatlanta.org/archive/– Password: ldeiatl

• We currently have 34 Galleries - and counting!

• The oldest: 1998 - Annual General Meeting Houston• The newest: 2014 - June Meeting Buford Highway Lunch at Gu’s

& BHFM Tour with John Kessler • Archive submissions? Send to [email protected]

http://www.ldeiatlanta.org/archive/

mailto:[email protected]

Archives…


• LDEI - International Quarterly Magazine - sent to all members

• Atlanta Dames in Print!

• Winter 2014 - Dame Barb Pires review of “So You Want To Write A Cookbook” session at the 2013 Conference in Austin, TX.

• Spring 2014 - great story by Lana Bernstein the Ohio caterer who won Legacy Award Grant to visit seven award-winning Atlanta Caterers: Dames Stacy Zeigler, Liz Cipro, Cathy Conway, Shelley Pedersen, Ashley Mitchell and Sandra Bank for one week.

• Summer 2014 - mention of our Atlanta Chapter’s winning the Allie Award for “Best Public Fair or Festival” for Afternoon in the Country 2013. Chair Stacy Zeigler and Chapter President Shelley Pedersen accepted the award at the 24th annual awards gala held March 9th.

• Summer Member Milestones - mention about Dame Dale DeSena’s Taste of Atlanta 2014 Dates – October 24-26th in Midtown. Also mentioned was Edible Agriculture Tour of GA or EAT GA, a new venture between Taste of Atlanta and Georgia Restaurant Association, Dame Karen Bremer, Executive Director.

• Member Milestone for Fall 2014 - deadline is August 4, 2014.

Our Chapter Wins Award for Best Public Fair or Festival

at Allies In Wonderland


• …and at International level, Atlanta Dames are involved!

• Dame Allison Palestrini joined LDEI Social Media Task Force, working on social media for the organization/monitoring best practices for our local group

• Dame Shelley Pedersen named editor of Int’l bi-monthly e-newsletter

• Public Relations • AITC 2014 press release was distributed to local, regional and national media. Lots of great

responses, including Garden & Gun Magazine

• New Dame Class of 2014 press release will be distributed with group photo

• Collateral Piece - rollout• By early August, our Committee will have an informational flyer about LDEI for distribution at other

events.

• Going forward• We will continue to update website, produce Tuesday Tidbits, take photos, update social media and so

much more.

PhilanthropyDame Amy Crowell, VP

Accomplishments YTD• Fundraising• First Annual Culinary Futures event for GHSF was a

success• $20,825 raised for a young person in need to pursue

a culinary career • Date and confirmation for 2015 event • Planning begins, Fall 2014


• Philanthropic Grants- Application apply for financial grant or volunteer hours – created and loaded to our website

- Philanthropic Grants Committee was created

- All 2013 grantees invited to apply for 2014 grantas well as a couple of other organizations


• Grants were ratified and awarded to - Atlanta Community Food Bank $ 2,500

enAble of Georgia $ 2,500

Georgia Organics $10,000

Global Growers $10,000

The Giving Kitchen $10,000

Wholesome Wave $ 6,000Wylde Center $ 1,000


• Philanthropic Grants

These are all returning grantees from 2013 total 2014 distribution of $42,000


• Philanthropic Grants

• Volunteer Hours in action- enAble of Georgia Summer Camp cooking demos –

ongoing through the summer- volunteer opportunity with Atlanta Community Food

Bank will be planned for Fall- The Wylde Center is active again, thanks to our

Green Tables Committee…they’ll tell us more shortly

ProgramsDame Dana Dabruzzi, VP and Dame Holly Chute, chair

• The Last 12 Months -• We listened! • We worked to design events around your content requests

• Education and Partner Interaction – August’s Scholarship Dinner– November’s event with Global Growers– February’s Gluten Free Event -unfortunately cancelled due to weather– GA Grown Event at Guy Gunter and Associates

• Tours– Buckhead Beef’s New Facility

• Dame Networking– September’s Cocktail Party at Olmstead– January’s New Vision Dinner at 200 Peachtree

• Pure Foodie Fun!– Home for the Holidays– Buford Highway Lunch with John Kessler

2013 Scholarship Recipients’ Dinner at Bold American Events

January 2014 New Vision New Year Partyat 200 Peachtree

April 2014 Buckhead Beef Facility Tour & Chef’s Buffet Dinner

June 2014 Lunch at Gu’s and BHFM Tour with John Kessler

ProgramsDame Dana Dabruzzi, VP and Dame Holly Chute, chair

• What’s on our Plate for the Remainder of 2014• A really spectacular Scholarship Dinner in August • A unique take on the Annual General Meeting • October’s event will focus on our Wholesome Wave partnership• November’s event will reinforce our commitment to GCI - Global

Culinary Initiatives• December will be pure fun – our annual Home for the Holidays event • Please Continue to Send Feedback • Holly and I truly value your ideas and feedback surrounding Programs • We’d really like to understand how we can increase attendance and

we really need your participation

Immediate Past President’s ReportDame Stacy Zeigler CMP, CPCE

Another Fabulous Sunday…..

Scholarships Take Center Stage

…a strong philanthropy presence…

Green Ribbon Award from Green Tables Committee

Immediate Past President’s ReportDame Stacy Zeigler, CMP, CPCE

2014 is well under way:• Our profit goal is $125,000• All restaurant, retailer and beverage tables filled plus a waitlist• Current confirmed sponsors $16,500 - the goal is $40,000 • One eblast announcing ticket sales so far and we sold 241• Mid-July, once sponsor list is confirmed, we will start bi-weekly eblasts until we sell out

AITC 2014 Sponsorships• MONETARY SPONSORS $ Value 2014 Confirmed• Stacy Zeigler and Scott Bryan 500.00 500.00 • Bold American Events 500.00 500.00 • Ameriprise 500.00 500.00• Virginia Willis 500.00 500.00• Cypress Grove 500.00 500.00• Halperns 3,000.00 3,000.00• Inland Seafood 3,500.00 3,500.00• Springer Mountain Farms 5,000.00 5,000.00• Preferred Brands / Four Roses 1,500.00 1,500.00• Sysco 1,000.00 1,000.00

…thus far! So, who can you recommend?


• What we need from you:• A décor sponsor• Forwarding the ticket eblasts to your network

for a quick sellout• Sponsors, sponsors and more sponsors!• Great auction items• Cake raffle vendors


and news from International:

• President – Lori Willis StL• 1st Vice President - Maria Gomez SD• 2nd Vice President Ann Stratte DC• 3rd Vice President - Hayley Matson-Mathes HI• Secretary - Sharon Olson CHI• Treasurer - Stacy Zeigler ATL• Past President - Beth Allen NY • Chapter Board Liaisons:

– Deborah Mintcheff NY– Deb Orrill DAL– Bev Shaffer CLE

Culinary Yard Sale 2014Donations & Signage - Ami Dand | Communications – Carolyn O’Neil

Chef Demos – Judith Winfrey | Volunteers – Molly Gunn

• Grant Park Farmers Market• Sunday, September 21st

Green TablesDames Julie Shaffer & Jennifer Booker, co-chairs

• Accomplishments this year• incorporated Green Tables Initiative educational

information into chapter meetings • restarted program for senior citizens at Decatur Housing

Authority, in collaboration with Wylde Center• organized Green Ribbon Award at AITC• co-sponsored GA Grown event at May chapter meeting• organized Lexicon of Sustainability pop-up show in

collaboration with Slow Food Atlanta • acknowledged Food Day 2013 by planning "One Hundred Mile Meal"

Green TablesDames Julie Shaffer & Jennifer Booker, co-chairs

• Upcoming plans • acknowledgement of Food Day 2014 by co-

sponsoring chapter event with Wholesome Wave Georgia

• sponsoring and organizing monthly program with Decatur Housing Authority senior citizens

• incorporating Green Tables principles and ideals into chapter activities

GCI – Global Culinary InitiativeDame Suzanne Brown chair

our November chapter meeting – GCI involved

Hello World! The GCI Newsletter- emailed 5.14.14 - will be twice a year

- all posted on LDEI website under GCI tab

New COMMITTEE LOGO from International:

Membership CommitteeDame Gena Berry, chair

• Snapshot of our current membership profile -

Atlanta Chapter, Class of 2014VETTED & RECOMMENDED FOR LDEI MEMBERSHIP

Nancy EricksonSales Representative

Classic Party Rentalsrecommended by Dame Gina Christman

Meteka Asali GilyardSales ManagerInland Seafood

recommended by Dame Vicky Murphy


Jenni HarrisMarketing Manager

White Oak Pastures, Bluffton, GArecommended by Dame Angie Mosier

Laureen HerzigChef Owner

Peace Love Food, LLCrecommended by Dame Susan Edwards, CC


Annette JosephAuthor - Food Stylist - Lifestyle Expert recommended by Dame Sandra Bank

Whitney OtawkaExecutive Chef

Cinco y Diez, Athena, GArecommended by Dame Julie Shaffer


Debbie PetersonKey Accounts ManagerCypress Grove Chèvre

ist recommended by Dame Tamie Cook

Michele L. Stumpe, Esq.Hospitality Industry Attorney

Taylor English Duma, LLPrecommended by Dame Shelley Pedersen, CPCE


Julie ThompsonGeneral Manager and Wine Director4th & Swiftrecommended by Dame Kelly Norris

…grab your CARD

• Now, a motion and a second to accept the 2014 Slate of New Dames, as presented by the Membership Committee

and ratified by the Executive Committee

Membership CommitteeDame Gena Berry - chair

• Next Steps for New Dames

• Meet the Board Private Reception, September

• New Member Introduction and Welcome at our AGM (Annual General Meeting) - September

NominationsDame Rebecca Lang, chair

• It's now time to think about nominations for the board for 2014-2015. • If you, or someone you know, would like to be considered to serve on the board, please notify

Rebecca Lang via email at rebeccalangcooks.com no later than Friday August 1. • President-elect is Gayle Skelton, CPCE.

CHAPTER NOMINATIONSWe are seeking Dames for the chapter officer positions of:

- Vice President of Communications- Vice President of Philanthropy- Vice President Programs(Note that, through nomination discussion with these Dames, one of the VPs shall be identified as the President-elect for 2016)

- Secretary- TreasurerPlease contact Rebecca with any questions or to receive a copy of the job description pertinent to the position you are seeking. Don’t miss the opportunity to get involved and make a positive impact on LDEI Atlanta

.

http://rebeccalangcooks.com/

Scholarships/GrantsDame Tamie Cook, chair

• This Year:• - Hosted First Annual Scholarship/Grant Reception in August 2013 -

highest attended chapter meeting of 2013!• - Attended HEFC Hospitality Education Foundation Career Expo February 2014• - Presented at Savannah Technical College April, 2014

• To Come:• - Goal of personally reaching out to every culinary program in the state of

Georgia• - Establish new Atlanta Chapter Residency Grant at The Hambidge Center• - Host 2014 Scholarship/Grant Reception

Scholarships/GrantsDame Tamie Cook, chair

• Grand Total, 2014 - all Monies Awarded $ 50,632.62

• Scholarships to 10 students $ 31,500• Scholarship/ Special One-Time Award $ 6,500

• 6 Institutions• Savannah Technical College (2)• Boston University (1)• Kennesaw State University (1)• Johnson and Wales, Charlotte (1)• Gwinnett Technical College (1)• Athens Technical College (4)

• Programs• Culinary Arts• BA in Hospitality Administration• BA in Culinary Sustainability and Hospitality

ScholarshipsDame Tamie Cook, chair

Darlene Brand Athens Tech $3,000Jessica Hunter Athens Tech $2,000Patricia Jackson Athens Tech $3,500Taylor Fowler Athens Tech $3,000Jennifer Case Savannah Tech $4,000Jennifer Carver Savannah Tech $1,000Janice Baskin Gwinnett Tech $3,000Nicolette Kirkpatrick Johnson and Wales $5,000Melissa Hsu Kennesaw State $2,000Jordan Fessehaie

(age 19)Boston University

(Aspiring Culinarian Award)$5,000

GrantsDame Tamie Cook, chair

• Grants awarded $12,632.62 • awarded in 2013: $4,500

• Euneika Rogers Sipp - Antioch University Master’s Program in Rural

Development Leadership

• Community Farmer’s Market Staff - Georgia Organics Conference

• Alvetta Embry - Advanced Sommelier Course and Exam

• Andrea Thomas - National Farm To Cafeteria Conference

• Jennie Inglis - National Farm to Cafeteria Conference

• Bree Bennett - Culinary Endorsement for HS Teachers

In closing…..• Thank you for another terrific

Annual Business Meeting of our chapter

• Now, let’s close with our monthly raffle…and quick, who can answer this question:

• Where do those raffles monies go….?

• Thanks so much…and good night!

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