CILIP membership: an investment in your professional future
Annie MaugerChief Executive,
CILIP
@anniemauger
Leadership and new professionals
CILIP membership: an investment in your professional future
Changing times
CILIP membership: an investment in your professional future
Defining our professional future
CILIP membership: an investment in your professional future
The working environment
• More for less• Fewer professionals• New skills• New technology• Recognition!
CILIP membership: an investment in your professional future
What our members want
• Clarity and value• Relevant qualifications• A strong voice• Support in hard times• A strong network• Relevance!
CILIP membership: an investment in your professional future
Who are the new professionals?
• New graduates
• Upward movers
• Sideways movers
• New leaders
CILIP membership: an investment in your professional future
CILIP in their lives
‘rather than thinking of the user in the life of the library, think of the library in the life of the user.’
(W Weigand)
CILIP membership: an investment in your professional future
A strategic marketing approach
• Their own advocates
• Understanding the environment
• Mapping the life cycle
• Competitive and good value
• Values and belonging
• Leadership roles
CILIP membership: an investment in your professional future
Social media
CILIP membership: an investment in your professional future
New leaders
CILIP membership: an investment in your professional future
New Professionals, new skills
CILIP membership: an investment in your professional future
Professional Skills and Knowledge Base
CILIP membership: an investment in your professional future
A strong voice for members
CILIP membership: an investment in your professional future
Into the future