LEADING THE MARKET

MOBILIRM

ROV

BOP

HSE

SEM

MWD

TWENTY-THIRTEENMEDIA INFORMATION

LEADING THE MARKETOFFSHORE-MAG.COM

OFFSHORE MAGAZINE | MEDIA KIT 2013

2013 MEDIA KITRecent years in the marine/offshore industry have been laden with challenges. Struggling economies presented even more obstacles for growth and progression, but thanks to technological developments prior to and post-Macondo, deepwater drilling and production have been revolutionized and demand is now on a steady incline.

In 2012, Offshore reported a 56% increase in the worldwide deepwater rig �eet. The �oating production vessel backlog order is now at an all-time high with an expected 233 projects on the horizon. Production in the Middle East, West Africa, Asia, India, North Sea, and Brazil continue to increase and the Gulf of Mexico is experiencing a resurgence in E&P activity driven by deepwater plays. In fact, the Gulf of Mexico deepwater rig count is expected to surpass pre-moratorium levels by the end of 2012 and to reach 45 to 50 rigs by 2014, according to Barclays Capital’s September 2012 drilling permit report.

Regardless of the region, opportunities are abundant for companies serving the marine/offshore industry. And as companies like yours continue to develop technology, products, and services to make the market more safe, ef�cient, and productive Offshore remains committed to providing new avenues in which to share your knowledge with industry professionals worldwide in print, in person, and online. Please contact our events and publishing sales team listed on the back cover to begin planning your integrated marketing campaign for 2013.

Offshore Editorial StaffDavid Paganie, Chief Editor

Bruce Beaubouef, Managing EditorRussell McCulley, Senior Technology Editor

Jeremy Beckman, Editor – EuropeGene Kliewer, Technology Editor – Subsea & Seismic

Jessica Tippee, Assistant Editor

EDITORIAL EXCELLENCEEditorial excellence is at the root of Offshore’s readership loyalty. Our editorial staff is uniquely quali�ed to analyze and report on offshore news and technology while ensuring that reader bene�t remains the driving factor in making key editorial decisions. Our leading voice in the industry helps marine/offshore professionals make informed decisions.

WWW.OFFSHORE-MAG.COM 1

MARKETING OPPORTUNITIESOffshore magazine provides an array of marketing opportunities allowing you to build a program that �ts your objectives. Not only does Offshore provide more readers, but also more choices in when, where, and how to present your marketing message. Use these icons throughout the media kit to identify which marketing solutions are right for your strategy!

CHOOSE your strategy

Push PullLead Traf�cBrand

Push PullLead

Thought

ThoughtTraf�cBrand

SEO

SEO

In a PUSH MARKETING campaign strategy, we create end-user demand by delivering your information directly to key industry professionals who have previously indicated an interest in a topic related to your products and services.


Push PullLead

Thought


SEO

SEO

In a PULL MARKETING strategy, your campaign is seen by industry professionals as they actively seek out information via search or browse vehicles.

MATCH your campaign objectives to the solutions


Push PullLead

Thought


SEO

SEOBuild a BRAND AWARENESS campaign to strengthen your company’s image and de�ne how your company and products are perceived by professionals in the oil and gas community.

Print AdvertisingDigital Magazine AdsMaps & Posters

Banner AdsTopic CenterSponsorships

eNewsletter AdsTechnical BriefsEmail List Rental

Webcast SponsorshipsCustom Video Channels


Push PullLead

Thought


SEO

SEOCreate a LEAD GENERATION campaign to gain targeted sales leads by actively creating interest from decision makers and prospects in the oil and gas industry.

Technical BriefsEmail List Rental

Webcast Sponsorship Offshore Events Custom Video Channel (optional)


Push PullLead

Thought


SEO

SEOUse a TRAFFIC DRIVING campaign to lead oil and gas professionals to your website, landing page, or other online offerings.

Banner AdsTopic Center Bundles

eNewsletters Ads Digital Magazine Ads

Custom Video ChannelTechnical Briefs

Email List Rental


Push PullLead

Thought


SEO

SEO Develop a THOUGHT LEADERSHIP/EDUCATION campaign to authenticate your sales and marketing message by comprehensively communicating innovation and a sustainable competitive advantage - building business over the long term.

Technical Briefs Email List Rental Webcast Sponsorship Custom Video ChannelPrint Advertising Offshore Events


Push PullLead

Thought


SEO

SEOEstablish a SEARCH ENGINE OPTIMIZATION (SEO) campaign to improve your site’s visibility with search engines, which is enhanced by an effective linking strategy on high-ranking websites with relevant content.

Email List Rental Custom Video Channel Content Rotator Ad

2 OFFSHORE MAGAZINE | MEDIA KIT 2013

More Editorial. More Readers. More Relevance.

Business/Industry Analysis Source: June 2012 BPA

Reach companies that provide products and services for the offshore industry

8.9% Engineering Companies

0.7% Academia & Research Facilities

19.6% Contracting Companies

55.9% Oil & Gas Companies, Consultants

14.9% Service & Supply Companies

SUBSCRIBER DEMOGRAPHICS

48,037 Total qualified circulation

Largest circulation of any offshore industry publication

Source: June 2012 BPA

1hr/19min Average time spent reading or looking through Offshore

Offshore provides the most editorial coverage exclusively focused on offshore exploration and production and employs the largest editorial staff in the industry

Source: July 2012 Signet Readership Study

100% One-year direct request

Offshore is the only controlled publication in the industry with 100% direct request from qualified subscribers

Source: June 2012 BPA Statement

4.3 Readers per copy

Source: July 2012 Signet Readership Study

55%Readers who say they read four out of four issues of Offshore

Source: July 2012 Reader Study

81% Readers who save issues for future use

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Quali�ed Subscriber Classi�cation Source: June 2012 BPA

Offshore reaches influencers and decision-makers

5.5% Field Professional

39.4% Engineering, Consulting

48.5% Executive Management

6.6% Geology, Geophysics, Other

ROV

BOP

HSE

SEM

MWD

MOBILIRM

ROV

BOP

HSE

SEM

MWD

MOBILIRM

CIRCULATION

41%

5.8%5.7%

18.5%

24.3%4.4%

The Offshore brand has an unparalleled level of credibility and trust that re�ects on its advertisers. An exceptionally powerful advertising medium, Offshore is read by leaders in business and in the marine/offshore industry throughout the world who view the publication as an unrivaled source of important information.


19,707 NORTH AMERICA 2,798 AFRICA

11,645 ASIA/ PACIFIC 2,745 MIDDLE

EAST

8,891 EUROPE 2,259 SOUTH AND CENTRAL AMERICA


2013 EDITORIAL CALENDARJanuaryJanuaryJanuary FebruaryFebruaryFebruary MarchMarchMarch AprilAprilApril MayMayMay

Issue FocusIssue FocusIssue Focus(A weekly e-Newsletter supplements (A weekly e-Newsletter supplements (A weekly e-Newsletter supplements the monthly issues.)the monthly issues.)the monthly issues.)

Gulf of Mexico Gulf of Mexico Gulf of Mexico

Middle East OverviewMiddle East OverviewMiddle East Overview

Ad Readership StudyAd Readership StudyAd Readership StudySeismic Exploration Seismic Exploration Seismic Exploration

ReportReportReport

Seismic Vessel Seismic Vessel Seismic Vessel SurveySurveySurvey

OTC PreviewOTC PreviewOTC Preview

Drilling Technology Drilling Technology Drilling Technology ReportReportReport

OTC IssueOTC IssueOTC Issue

SEMS UpdateSEMS UpdateSEMS Update

Top 10 Offshore Drilling Top 10 Offshore Drilling Top 10 Offshore Drilling ContractorsContractorsContractors

Offshore Asia PreviewOffshore Asia PreviewOffshore Asia Preview

Subsea Tieback PreviewSubsea Tieback PreviewSubsea Tieback Preview

Geographic FocusGeographic FocusGeographic Focus(Includes separate, monthly e-Newsletters (Includes separate, monthly e-Newsletters (Includes separate, monthly e-Newsletters Geographic Focus(Includes separate, monthly e-Newsletters Geographic FocusGeographic FocusGeographic Focus(Includes separate, monthly e-Newsletters Geographic Focus(Includes separate, monthly e-Newsletters Geographic Focus(Includes separate, monthly e-Newsletters Geographic FocusGeographic FocusGeographic Focus(Includes separate, monthly e-Newsletters Geographic Focus

focused on West Africa, North Sea, focused on West Africa, North Sea, focused on West Africa, North Sea, Middle East & Offshore Asia.)Middle East & Offshore Asia.)Middle East & Offshore Asia.)

Gulf of MexicoGulf of MexicoGulf of Mexico Asia-Paci�cAsia-Paci�cAsia-Paci�c MediterraneanMediterraneanMediterranean East AfricaEast AfricaEast AfricaRegion-by-Region Region-by-Region Region-by-Region

E&P Analysis and Field E&P Analysis and Field E&P Analysis and Field Development ForecastDevelopment ForecastDevelopment Forecast

Technology Technology Technology FocusFocusFocus(e-Newsletters are (e-Newsletters are (e-Newsletters are produced monthly produced monthly produced monthly for three of our for three of our for three of our technology focus technology focus technology focus areas.)areas.)areas.)

Geology andGeology andGeology andGeophysicsGeophysicsGeophysics(Monthly e-Newsletter)(Monthly e-Newsletter)(Monthly e-Newsletter)

Subsalt and PresaltSubsalt and PresaltSubsalt and Presalt 4D Seismic4D Seismic4D Seismic

Seismic While Seismic While Seismic While DrillingDrillingDrilling

Seismic Vessel Seismic Vessel Seismic Vessel OverviewOverviewOverview

Geophysical Geophysical Geophysical Applications and Applications and Applications and

AdvancesAdvancesAdvances

Seismic Acquisition Seismic Acquisition Seismic Acquisition Equipment and Equipment and Equipment and

TechniquesTechniquesTechniques

Drilling and Drilling and Drilling and CompletionCompletionCompletion(Monthly e-Newsletter)(Monthly e-Newsletter)(Monthly e-Newsletter)

HP/HT TechnologyHP/HT TechnologyHP/HT Technology

Subsalt and PresaltSubsalt and PresaltSubsalt and Presalt

Drilling ChallengesDrilling ChallengesDrilling Challenges

Production OptimizationProduction OptimizationProduction Optimization

Mooring/DP TechnologiesMooring/DP TechnologiesMooring/DP TechnologiesDual Gradient Dual Gradient Dual Gradient

DrillingDrillingDrilling

Real Time Real Time Real Time Monitoring and Monitoring and Monitoring and

ControlControlControl

Drill Bit Technology Drill Bit Technology Drill Bit Technology and Techniques and Techniques and Techniques

Deepwater Well Deepwater Well Deepwater Well Construction and Construction and Construction and

TestingTestingTesting

Engineering, Engineering, Engineering, Construction, Construction, Construction, & Installation& Installation& Installation

Topsides, Platforms and HullsTopsides, Platforms and HullsTopsides, Platforms and Hulls Decommissioning, Plug and Decommissioning, Plug and Decommissioning, Plug and AbandonmentAbandonmentAbandonment

Deepwater Deepwater Deepwater Installation and Installation and Installation and

IntegrationIntegrationIntegration

Heavy Lift Heavy Lift Heavy Lift TechnologyTechnologyTechnology

New FPS (Floating New FPS (Floating New FPS (Floating Production System) Production System) Production System)

Topsides Design and Topsides Design and Topsides Design and ConstructionConstructionConstruction

ProductionProductionProductionOperationsOperationsOperations

Advances in Sand ControlAdvances in Sand ControlAdvances in Sand Control Marginal Field Marginal Field Marginal Field DevelopmentDevelopmentDevelopment

Coiled Tubing and Coiled Tubing and Coiled Tubing and Well InterventionWell InterventionWell Intervention

Floating Production Floating Production Floating Production FacilitiesFacilitiesFacilities Asset ManagementAsset ManagementAsset Management

SubseaSubseaSubsea(Monthly e-Newsletter)(Monthly e-Newsletter)(Monthly e-Newsletter)

Subsea Capping TechnologySubsea Capping TechnologySubsea Capping Technology Subsea Tieback TechnologySubsea Tieback TechnologySubsea Tieback Technology Riser Design Riser Design Riser Design AppplicationsAppplicationsAppplications

ROV / AUV ROV / AUV ROV / AUV OperationsOperationsOperations

Deepwater Subsea Deepwater Subsea Deepwater Subsea Boosting and Boosting and Boosting and

ProcessingProcessingProcessing

Flowlines and Flowlines and Flowlines and PipelinesPipelinesPipelines

Deepwater Pipeline Deepwater Pipeline Deepwater Pipeline OperationsOperationsOperations Flow Assurance SolutionsFlow Assurance SolutionsFlow Assurance Solutions Corrosion and Corrosion and Corrosion and

Hydrate InhibitionHydrate InhibitionHydrate InhibitionLong Distance Long Distance Long Distance

TiebacksTiebacksTiebacksPipeline Pipeline Pipeline

PrecommissioningPrecommissioningPrecommissioning

MapsMapsMaps Gulf of Mexico Gulf of Mexico Gulf of Mexico MediterraneanMediterraneanMediterranean

PostersPostersPosters Subsea Boosting Subsea Boosting Subsea Boosting and Processingand Processingand Processing MooringMooringMooring Deepwater Records, Deepwater Records, Deepwater Records,

Solutions, and ConceptsSolutions, and ConceptsSolutions, and Concepts

SupplementsSupplementsSupplements NorwayNorwayNorwayNOIANOIANOIA

FranceFranceFrance

SurveysSurveysSurveys Deepwater Gulf of Mexico Deepwater Gulf of Mexico Deepwater Gulf of Mexico DiscoveriesDiscoveriesDiscoveries Top 10 Drilling ContractorsTop 10 Drilling ContractorsTop 10 Drilling Contractors Marine Seismic/EM Marine Seismic/EM Marine Seismic/EM

VesselsVesselsVessels Rotary SteerablesRotary SteerablesRotary Steerables

Email Newsletter Show DailiesEmail Newsletter Show DailiesEmail Newsletter Show Dailies SSTBSSTBSSTB Offshore AsiaOffshore AsiaOffshore Asia OTCOTCOTC

Ad CloseAd CloseAd Close 6 Dec6 Dec6 Dec 999 Jan Jan Jan 6 Feb6 Feb6 Feb 6 Mar6 Mar6 Mar 2 Apr2 Apr2 Apr

Materials Due Materials Due Materials Due 13 Dec13 Dec13 Dec 16 Jan16 Jan16 Jan 13 Feb13 Feb13 Feb 13 Mar13 Mar13 Mar 10 Apr10 Apr10 Apr

Bonus DistributionBonus DistributionBonus DistributionTopsides, Platforms and HullsTopsides, Platforms and HullsTopsides, Platforms and Hulls

Feb 5 – 7Feb 5 – 7Feb 5 – 7Galveston, TXGalveston, TXGalveston, TX

AADEAADEAADEFeb 26 – 27Feb 26 – 27Feb 26 – 27

Oklahoma City, OKOklahoma City, OKOklahoma City, OK

SPE / ICoTASPE / ICoTASPE / ICoTAMar 26 – 27Mar 26 – 27Mar 26 – 27

The Woodlands, TXThe Woodlands, TXThe Woodlands, TX

OTCOTCOTCMay 6 – 9May 6 – 9May 6 – 9

Houston, TXHouston, TXHouston, TX

OTCOTCOTCMay 6 - 9May 6 - 9May 6 - 9


Winter NAPEWinter NAPEWinter NAPEFeb 5 – 8Feb 5 – 8Feb 5 – 8


IADC / SPE DrillingIADC / SPE DrillingIADC / SPE DrillingMar 5 – 7Mar 5 – 7Mar 5 – 7

Amsterdam, NetherlandsAmsterdam, NetherlandsAmsterdam, Netherlands

NAPE EastNAPE EastNAPE EastApril 10 – 12April 10 – 12April 10 – 12Pittsburg, PAPittsburg, PAPittsburg, PA

AAPGAAPGAAPGMay 22 – 24May 22 – 24May 22 – 24Pittsburg, PAPittsburg, PAPittsburg, PA

ARC World Industry ForumARC World Industry ForumARC World Industry ForumFeb 11 – 14Feb 11 – 14Feb 11 – 14Orlando, FLOrlando, FLOrlando, FL

Subsea Tieback ForumSubsea Tieback ForumSubsea Tieback ForumMar 5 – 7Mar 5 – 7Mar 5 – 7

San Antonio, TXSan Antonio, TXSan Antonio, TX

EAGEEAGEEAGEJune 10 – 13June 10 – 13June 10 – 13

London, London, London, United KingdomUnited KingdomUnited Kingdom

Offshore AsiaOffshore AsiaOffshore AsiaMar 6 – 8Mar 6 – 8Mar 6 – 8

Kuala Lumpur, MalaysiaKuala Lumpur, MalaysiaKuala Lumpur, Malaysia

Brasil OffshoreBrasil OffshoreBrasil OffshoreJune 11 - 14June 11 - 14June 11 - 14Macae, BrasilMacae, BrasilMacae, Brasil

MEOSMEOSMEOSMarch 10 – 13March 10 – 13March 10 – 13

Manama, BahrainManama, BahrainManama, Bahrain

NACENACENACEMar 17 – 21Mar 17 – 21Mar 17 – 21Orlando, FLOrlando, FLOrlando, FL

Offshore West AfricaOffshore West AfricaOffshore West AfricaMar 19 – 21Mar 19 – 21Mar 19 – 21

Accra, GhanaAccra, GhanaAccra, Ghana

OMCOMCOMCMar 20 – 22Mar 20 – 22Mar 20 – 22

Ravenna, ItalyRavenna, ItalyRavenna, Italy

SEOThoughtLeadBrand PullPullPullPushPushPushSEOSEOSEOSEO Push PullLead Traf�cBrand

Push PullLead

Thought


SEO

SEO

Traf�cTraf�cTraf�cLeadLeadLeadLead Push PullLead Traf�cBrand

Push PullLead

Thought


SEO

SEO


JuneJuneJune JulyJulyJuly AugustAugustAugust SeptemberSeptemberSeptember OctoberOctoberOctober NovemberNovemberNovember DecemberDecemberDecember

Gulf of Mexico Drilling Gulf of Mexico Drilling Gulf of Mexico Drilling

Offshore Mexico Offshore Mexico Offshore Mexico

OTC Technology Review OTC Technology Review OTC Technology Review

Ad Readership StudyAd Readership StudyAd Readership Study

North Sea North Sea North Sea

Offshore Europe Offshore Europe Offshore Europe PreviewPreviewPreview

Drilling and Production Drilling and Production Drilling and Production TechnologyTechnologyTechnology

Deep Offshore Deep Offshore Deep Offshore Technology PreviewTechnology PreviewTechnology Preview

Deepwater Field Deepwater Field Deepwater Field Development - Development - Development - Case StudiesCase StudiesCase Studies

INTERNATIONAL INTERNATIONAL INTERNATIONAL Ad Readership StudyAd Readership StudyAd Readership Study

Top 5 Offshore ProjectsTop 5 Offshore ProjectsTop 5 Offshore Projects

Offshore West Africa Offshore West Africa Offshore West Africa PreviewPreviewPreviewDrilling Rig ReportDrilling Rig ReportDrilling Rig Report

Platform and Platform and Platform and Floating Production Floating Production Floating Production Systems Design and Systems Design and Systems Design and Construction ReportConstruction ReportConstruction Report

Gulf of Mexico MidGulf of Mexico MidGulf of Mexico Mid---Year Year Year ReportReportReport

Brazil and Brazil and Brazil and Latin America ReportLatin America ReportLatin America Report

Indian OceanIndian OceanIndian OceanNorth SeaNorth SeaNorth Sea AustraliaAustraliaAustralia

Deepwater World Deepwater World Deepwater World Review: Australia, Review: Australia, Review: Australia,

Brazil, Gulf of Mexico, Brazil, Gulf of Mexico, Brazil, Gulf of Mexico, West AfricaWest AfricaWest Africa

CaspianCaspianCaspian

Black SeaBlack SeaBlack Sea

ArcticArcticArctic

Offshore West AfricaOffshore West AfricaOffshore West Africa

Lower Tertiary ExplorationLower Tertiary ExplorationLower Tertiary ExplorationVisualization Visualization Visualization

Technology and Real Technology and Real Technology and Real Time MonitoringTime MonitoringTime Monitoring

Data Processing Data Processing Data Processing AdvancesAdvancesAdvances

Seismic / EM Seismic / EM Seismic / EM Vessel Acquisition Vessel Acquisition Vessel Acquisition

TechnologyTechnologyTechnology

2D and 3D Applications 2D and 3D Applications 2D and 3D Applications and Advancesand Advancesand Advances

Frontier Exploration Frontier Exploration Frontier Exploration UpdateUpdateUpdate

Data Processing / Data Processing / Data Processing / Management Management Management

Lower Tertiary Drilling Lower Tertiary Drilling Lower Tertiary Drilling ChallengesChallengesChallenges

Wireline Logging Wireline Logging Wireline Logging EvaluationEvaluationEvaluation

Drilling Rig Drilling Rig Drilling Rig Equipment and Equipment and Equipment and

Technology Technology Technology

Station Keeping Station Keeping Station Keeping AdvancesAdvancesAdvances

MWD/LWD UpdateMWD/LWD UpdateMWD/LWD UpdateExtended Reach Extended Reach Extended Reach

Drilling and Drilling and Drilling and CompletionCompletionCompletion

Deepwater Well Deepwater Well Deepwater Well ControlControlControl

Managed Pressure Managed Pressure Managed Pressure DrillingDrillingDrilling

Deepwater Well Deepwater Well Deepwater Well ConstructionConstructionConstruction

Tubulars / DrillpipeTubulars / DrillpipeTubulars / Drillpipe

Deepwater Intelligent Deepwater Intelligent Deepwater Intelligent Completions Completions Completions

New FPS (Floating New FPS (Floating New FPS (Floating Production System) Hull Production System) Hull Production System) Hull Design and ConstructionDesign and ConstructionDesign and Construction

Shipyard Capacity Shipyard Capacity Shipyard Capacity and Capabilityand Capabilityand Capability

Heavy Lift Heavy Lift Heavy Lift OperationsOperationsOperations

DecommissioningDecommissioningDecommissioning

Platform Design and Platform Design and Platform Design and ConstructionConstructionConstruction

Remote and Deepwater Remote and Deepwater Remote and Deepwater InstallationsInstallationsInstallations

Offshore Asset Integrity Offshore Asset Integrity Offshore Asset Integrity ManagementManagementManagement

New Deepwater New Deepwater New Deepwater Production SystemsProduction SystemsProduction Systems

Well StimulationWell StimulationWell Stimulation Deepwater Deepwater Deepwater InterventionInterventionIntervention

Reservoir Monitoring Reservoir Monitoring Reservoir Monitoring and Controland Controland Control EOR/IOREOR/IOREOR/IOR FLNG DevelopmentsFLNG DevelopmentsFLNG Developments Production Separation Production Separation Production Separation

TechnologyTechnologyTechnologyCathodic Protection / Cathodic Protection / Cathodic Protection /

Corrosion ControlCorrosion ControlCorrosion Control

Flow AssuranceFlow AssuranceFlow Assurance

Hydrates ControlHydrates ControlHydrates ControlSubsea ControlsSubsea ControlsSubsea Controls

UmbilicalsUmbilicalsUmbilicals

Long Distance Long Distance Long Distance TiebacksTiebacksTiebacks

Riser Monitoring and Riser Monitoring and Riser Monitoring and ManagementManagementManagement

All Electric Subsea All Electric Subsea All Electric Subsea TechnologyTechnologyTechnology

Power DistributionPower DistributionPower Distribution

Offshore Vessel Offshore Vessel Offshore Vessel Operations and Operations and Operations and

ConstructionConstructionConstructionFlow Assurance Flow Assurance Flow Assurance

Pipeline Inspection and Pipeline Inspection and Pipeline Inspection and ManagementManagementManagement

Pipeline and Pipeline and Pipeline and Flowline Repair and Flowline Repair and Flowline Repair and

RehabilitationRehabilitationRehabilitation

Deepwater Pipeline Deepwater Pipeline Deepwater Pipeline InstallationInstallationInstallation

Multiphase Flow and Multiphase Flow and Multiphase Flow and MeasurementMeasurementMeasurement

Hot Tapping / Hot Tapping / Hot Tapping / Subsea WeldingSubsea WeldingSubsea Welding

Automation and Valve Automation and Valve Automation and Valve ControlControlControl

Pipeline Integrity Pipeline Integrity Pipeline Integrity ManagementManagementManagement

BrazilBrazilBrazil North SeaNorth SeaNorth Sea Middle EastMiddle EastMiddle East West AfricaWest AfricaWest Africa

Jackup Drilling RigsJackup Drilling RigsJackup Drilling Rigs FPSOFPSOFPSO Pipelay VesselPipelay VesselPipelay Vessel

Cranes, Hoists, Cranes, Hoists, Cranes, Hoists, and Winchesand Winchesand Winches

NorwayNorwayNorway

NetherlandsNetherlandsNetherlandsOffshore Support Offshore Support Offshore Support

ServicesServicesServices CommunicationsCommunicationsCommunicationsOffshore Wind Farms: Offshore Wind Farms: Offshore Wind Farms:

Engineering and Engineering and Engineering and ConstructionConstructionConstruction

Stimulation VesselsStimulation VesselsStimulation VesselsMobile Rig Mobile Rig Mobile Rig

Construction Construction Construction UpgradesUpgradesUpgrades

Global MWD/LWD Global MWD/LWD Global MWD/LWD ServicesServicesServices

Offshore Pipeline Offshore Pipeline Offshore Pipeline ConstructionConstructionConstruction

Environmental Drilling Environmental Drilling Environmental Drilling and Completion and Completion and Completion

FluidsFluidsFluids

ONSONSONS Deep Offshore Deep Offshore Deep Offshore TechnologyTechnologyTechnology

7 May7 May7 May 10 Jun10 Jun10 Jun 10 Jul10 Jul10 Jul 6 Aug6 Aug6 Aug 6 Sep6 Sep6 Sep 9 Oct 9 Oct 9 Oct 11 Nov11 Nov11 Nov

14 May14 May14 May 17 Jun17 Jun17 Jun 17 Jul17 Jul17 Jul 13 Aug13 Aug13 Aug 13 Sep13 Sep13 Sep 16 Oct16 Oct16 Oct 18 Nov18 Nov18 Nov

Summer NAPESummer NAPESummer NAPEAug 14 – 16Aug 14 – 16Aug 14 – 16Houston, TXHouston, TXHouston, TX

Offshore EuropeOffshore EuropeOffshore EuropeSep 3 – 6Sep 3 – 6Sep 3 – 6

Aberdeen, ScotlandAberdeen, ScotlandAberdeen, Scotland

SPE ATCESPE ATCESPE ATCESep 30 – Oct 2Sep 30 – Oct 2Sep 30 – Oct 2

New Orleans, LANew Orleans, LANew Orleans, LA

Deep Offshore Deep Offshore Deep Offshore TechnologyTechnologyTechnologyOct 22 – 24Oct 22 – 24Oct 22 – 24

The Woodlands, TXThe Woodlands, TXThe Woodlands, TX

International Workboat International Workboat International Workboat New Orleans, LANew Orleans, LANew Orleans, LA

Offshore Middle EastOffshore Middle EastOffshore Middle EastJan 21 – 23Jan 21 – 23Jan 21 – 23Doha, QatarDoha, QatarDoha, Qatar

PetroWorld IndiaPetroWorld IndiaPetroWorld IndiaAug 22 – 24Aug 22 – 24Aug 22 – 24

Mumbai, IndiaMumbai, IndiaMumbai, India

IPLOCAIPLOCAIPLOCASep 23 - 27Sep 23 - 27Sep 23 - 27

Washington D.C.Washington D.C.Washington D.C.

SEGSEGSEGSep 22 – 27Sep 22 – 27Sep 22 – 27Houston, TXHouston, TXHouston, TX

Deepwater OperationsDeepwater OperationsDeepwater OperationsNov 5 – 7Nov 5 – 7Nov 5 – 7

Galveston, TXGalveston, TXGalveston, TX

Arctic TechnologyArctic TechnologyArctic TechnologyDec 3 - 5Dec 3 - 5Dec 3 - 5


ADIPECADIPECADIPECNov 11 - 14Nov 11 - 14Nov 11 - 14Abu DhabiAbu DhabiAbu Dhabi


2013 PRINT RATES & SPECIFICATIONSDisplay Advertising Rates

4-Color Rates 1x 3x 6x 12x 18x 24x 36x 48xFull Page 13,255 13,065 12,700 12,975 11,815 11,230 10,510 10,2252/3 Page 10,100 9,975 9,760 9,615 9,240 8,905 8,520 8,4101/2 Page 8,545 8,425 8,335 8,170 7,935 7,805 7,670 7,3851/3 Page 6,730 6,680 6,590 6,570 6,475 6,365 6,190 6,1351/4 Page 5,760 5,620 5,625 5,570 5,510 5,325 5,120 5,0601/6 Page 4,670 4,630 4,615 4,555 4,490 4,410 4,295 4,225Full Page Spread 24,860 24,470 23,745 23,095 21,980 20,820 19,360 18,7951/2 Page Spread 15,435 15,890 15,005 14,685 14,360 13,955 13,460 13,120

Note: Prices listed are gross USD and subject to 15% agency commission allowance.

Print Ad Speci�cations

Ad SizesLive Bleed Trim

Inches Millimeters Inches Millimeters Inches Millimeters

Full Page Spread 15 x 9.5 381 x 241 16.25 x 10.75 413 x 274 16 x 10.5 406 x 267

1/2 Page Spread 15 x 5 381 x 127 16.25 x 5.5 413 x 140 16 x 5.25 406 x 133

Full Page 7 x 9.5 178 x 241 8.25 x 10.75 210 x 274 8 x 10.5 203 x 267

2/3 Page 4.5 x 9.5 114 x 241 5.25 x 10.75 133 x 274

1/2 Page Island 4.5 x 7.375 114 x 187 5.25 x 8.25 133 x 210

1/2 Page Vertical 3.375 x 9.5 86 x 241 4.125 x 10.75 105 x 274

1/2 Page Horizontal 7 x 4.875 178 x 124 8.25 x 5.5 210 x 140

1/3 Page Vertical 2.25 x 9.5 57 x 241

1/3 Page Square 4.5 x 4.875 57 x 241

1/3 Page Horizontal 7 x 3.3125 178 x 84

1/4 Page 3.375 x 4.875 86 x 124

1/6 Page 2.25 x 4.875 57 x 124

All text, logos, borders and boxes that do not bleed should stay within the live area. There is no charge for bleed.

Premiums Add to 4-color rate

Cover 2 10%Cover 3 10%Cover 4 15%

Island $600

Discounts Subtract from 4-color rate

B&W $2,3402-color $1,115

Split runs $1,000

For classi�ed ad rates, contactGRACE [email protected]

For reprints, contact RHONDA BROWN, Foster Printing Services(866) 879 – 9144 [email protected]

Method of Printing, Binding and PaperWeb OffsetPerfect Binding .125” off backboneCover: 80 lb. text weight coatedBody pages: 34 lb. text weight coated

Inserts: The maximum stock weight accepted for inserts is 80 lb. book. Standard size, bound-in inserts must be furnished at 8.25” x 10.75” allowing for a .125” trim on all sides. Special printing on inserts, such as embossing, where it is impossible to use or sell the other side of the insert, is sold as a complete two-page insert. Consult your local sales representative for more information.

Upload Site Instructions:1. Log on to http://digitalads.

pennwell.com2. Select Offshore in the magazine

scroll-down menu3. Fill in the appropriate

information and select “upload the ad” Note: Files must be stuffed or zipped prior to uploading

4. Please fax a proof of the ad to Ad Services: 918.831.9415

Files over 250MB need to be shipped on disk to:

OffshoreAd Services1421 South Sheridan RoadTulsa, OK USA 74112

Contact us at 918.831.9484

PennWell prefers ad material to be supplied as PDFs with PDF/X-1a format option. We also accept ads built in these programs: InDesign, PageMaker, Quark, Illustrator, Freehand and Photoshop.

Please supply all fonts, images and artwork with ads supplied in these applications. All supplied material should be in CMYK color space and have fonts embedded in all graphics.

PennWell does not accept ads built in Microsoft Word, MicroSoft Publisher, PowerPoint or Corel Draw.

Storing of Advertising MaterialAdvertising material will be stored for 12 months and then be destroyed unless otherwise advised.

Issuance: Mails by the 15th of each month

Material Submissions: PennWell requires a high-resolution color proof of supplied ads to guarantee ad reproduction. This requirement applies even on uploaded materials. If you do not supply a proof we cannot guarantee ad reproduction.

You can also �nd complete speci�cations and instructions for submitting ad materials at www.offshore-mag.com/index/advertise.html

PullPullPullPushPushPushSEOSEOSEOThoughtThoughtThoughtTraf�cTraf�cTraf�cLeadLeadLeadBrandBrandBrand


MAPS AND POSTERSPremium

#1

Premium #8

Premium #7

Premium #14

Premium #2

Premium #9

Premium #3

Premium #10

Premium #4

Premium #11

Premium #5

Premium #12

Premium #6

Premium #13

Don’t miss the perfect branding opportunity with a tremendous shelf life. Delivered to all print subscribers, Offshore produces maps and posters found on display in of�ces, control rooms and training areas seen by industry leaders worldwide. Offshore maps and posters—branding that hangs around for years!

SizePrice

width x height

Single unit 5 ¼” x 2 3/16” $4,750

Double spot 10 ½” x 2 3/16” $8,700

Top/Bottom half 18 ½” x 2 3/16” $24,000

Exclusive sponsor 37” x 2 3/16” $45,000

Look for these maps in 2013Gulf of Mexico JANUARY

Mediterranean MARCHBrazil JULY

North Sea AUGUSTMiddle East SEPTEMBER

West Africa DECEMBER

Posters to watch out for in 2013Subsea Boosting & Processing MARCH

Mooring APRILDeepwater Concept Selection MAY

Jackup Drilling Rigs JULYFPSO AUGUST

Pipelay Vessel NOVEMBER


BANNER ADS

Topic Center Bundles Push PullLead Traf�cBrand

Push PullLead

Thought


SEO

SEO


Push PullLead

Thought


SEO

SEO


Push PullLead

Thought


SEO

SEO


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Offshore topic centers align your message with relevant content providing more meaningful impressions and higher click through rates when using clear calls to action.

Offshore’s website is organized into the following topic centers:

Online Banner Ads Push PullLead Traf�cBrand

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Page Peel - $8,870 exclusive sponsorshipThe Page Peel ad is an extended rich media ad unit, and is one of the largest online advertising opportunities available. The peel begins as a “dog ear” in the upper right-hand corner of the page and, on mouse-over, extends down and to the left. The Page Peel ad offers an exclusive opportunity with a potential of higher than average click-through rates, resulting in targeted lead generation and traf�c to your online content and offerings.

ANIMATION: Flash onlyDIMENSIONS: Open (900 x 650), 100kb

Closed (75 x 75), 30 kb

Push Down NEW - $6,000 (3 rotations available)The Pushdown Banner is a highly interactive, rich media ad unit providing an impactful branding and direct response experience. This premium position ad unit auto-expands beneath site navigation once every 24 hours and provides ongoing visibility even when collapsed. As one of the largest ad units available, the Pushdown Banner can support a more detailed message through the use of streaming video and multiple targeted links to your offerings.

Homepage Plus Homepage-Plus online sponsorships generate broad visibility for your brand and product messaging among industry professionals worldwide. Prominent banner positions align your company with the most respected content serving the information needs of thousands of industry professionals worldwide.

Leaderboard - $2,950 (2 rotations available) (Leaderboard and Anchor) Dimensions 728 x 90, 40k

Skyscraper - $2,700 (2 rotations available)Dimensions: 160 x 600, 40k

Rotating Site Sponsor - $2,150 (6 rotations available)Dimensions: 180 x 150, 40k

Content Rotator Sponsor - $2,500The Content Rotator Sponsorship offers the opportunity to have your brand associated with premium content in a prime location on our website. The text link remains stationary as content rotates. Your keyword-rich text link enhances SEO strategy by providing link juice bene�ts from well-respected sites. Receive up to 45 characters including spaces and the URL.

Drilling & Completion ...$4,900

Production ....................$3,600

Deepwater ....................$2,600

Subsea .........................$2,500

Field Development .......$2,400

Geology Geophysics ....$2,400

Regional Reports ..........$2,300

Rigs/Vessels .................$2,300

Pipeline & Transportation...............$1,650

3.4million site visits on Offshore-mag.com per year

Source: Offshore - 2012 Readership Survey

40%Offshore traffic comes from search


286,000Offshore average monthly page views



eNEWSLETTER

eNewsletter Banner Ads


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Providing broad reach at a low cost, Offshore eNewsletters deliver the latest industry news and technology information to thousands of subscribers worldwide. Every issue contains links to some of the latest news, most interesting blogs, informative videos, or technical white papers on our website.

Weekly eNewsletter

Offshore Update

A round up of key advances in �eld development, drilling and production, subsea, rigs and vessels, company news, and global highlights.

TOP ...........................................................$2,750SKYSCRAPER ..........................................$2,050MIDDLE 1 ................................................$2,050MIDDLE 2 ................................................$1,620

Monthly eNewsletters

Subsea

A detailed review of advances in subsea wells, tieback technology, vessel applications, �ow assurance methods, and challenges in deepwater operations

Drilling Technology

Updates on the latest drilling equipment, techniques, challenges, and technologies

TOP ...........................................................$2,650SKY 1 .........................................................$1,950SKY 2 .........................................................$1,950MIDDLE .....................................................$1,725

Offshore Middle East

A monthly glance at advanced technology challenges associated with safety and cost effectively developing subsea resources in this ever-expanding market.

EXCLUSIVE SPONSORSHIP ......................$2,750

Exclusive eNewsletters

Geoscience

A look at seismic survey technologies, exploration and data processing techniques, vessel overview, equipment, techniques, survey vessels and related equipment

Offshore West Africa

Updates on the latest drilling equipment, techniques, challenges, and technologies

Offshore AsiaA glance at Asia’s key role - reservoir monitoring to LNG, exploration and production, challenges, and solutions

Offshore North Sea

News in deepwater North Sea developments from drilling and completion, �eld development, subsea, geology and geophysics, pipelines, production, and rigs/vessels

EXCLUSIVE SPONSORSHIP ......................$2,200

Creative RequirementsFile PositionsTop (728 x 90), Skyscraper (160 x 600), Middle (300 x 250)Max File Size: 40k

File FormatsGIF (static) and JPEG onlyMay include a 50-word (max.) text backup with URL

Content Rotator RequirementsText link includes 45 characters, including spaces and the URL

3.4million site visits on Offshore-mag.com per year


40%Offshore traffic comes from search


286,000Offshore average monthly page views



DIGITAL MEDIA SOLUTIONS

Digital Magazine Advertising


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All ads running in print automatically appear in the digital issue. Digital issues are interactive, online magazines delivered to your target audience via email. Each issue offers effective, and measurable digital advertising opportunities such as cover sponsorships, announcement sponsorships, bellybands, blow-in cards, gatefolds, starbursts, and embedded video as well as traditional advertising units.

• Circulation: More than 14,000 average unique subscribers

• Increase your dwell and click through rates in the digital issue by including rich media for $1,000

• Segment your audience with split runs for $1,000

74% of recipients respond to ads in digital editions by visiting the companies’ website.

91.7% of readers are more likely to click on your banner ad if they have seen it in an industry magazine as well.


Technical Briefs Push PullLead Traf�cBrand

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Technical Briefs are compilations of 2 - 4 Offshore magazine articles that provide readers with in-depth, valuable content on a key industry topic in a downloadable PDF format. Garnered from the pages of our highly respected magazines and websites, Technical Briefs are posted to our website to generate leads not only from our audience but from online search as well. $4,650

Includes: • Logo on cover • Logo on each page of the guide• Two full-page ads• Resource page with links to your website or landing page• Targeted email promotion editorial guides• Leads for your database• Follow-up marketing

Digital publications can include rich media ads to create interest and increase dwell rates.

Email List Rental Push PullLead Traf�cBrand

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Offering quick response at a low cost, email list rentals allow you to reach a targeted audience with your custom email deployment. Your message will be sent to industry professionals you’ve speci�ed from our database list selects and can be used for a nearly unlimited variety of promotional programs. Advertiser rate $500/thousand; non-advertiser rate $550/thousand• Target segments of our subscribers with a custom message• Quick turnaround for urgent campaigns • Ideal for promoting tradeshow

participation, product information, seminars, or company news

Reports upon request: Number of emails delivered, open rate, and click-through rate

• Target key market segments for blind or branded surveys – gaining both market intelligence and leads


DIGITAL MEDIA SOLUTIONS

Webcast Sponsorship


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Webcasts generate highly quali�ed, active leads while presenting your technology or expertise to targeted industry professionals. Sponsors can participate in brand-selected topics or sponsor a custom topic. After the one-hour live event, the webcast is promoted as on-demand and hosted on the Offshore website for six months. Sponsors receive detailed registration information from a captive global audience of industry professionals, providing your sales staff with a database of quality prospects.

Exclusive sponsorship $18,000Multi-sponsored editorial $6,000 (4 AVAILABLE)

• Customize your registration page with data collection �elds speci�c to your needs

• Receive full reporting on all registrants including a breakdown of live and on-demand attendees

• 24/7 protected access to the registration database• Unlimited audience size• Advertising in e-Newsletters and website prior to

the event• Sponsorship includes an email invitation to a targeted

e-list as well as a “reminder” email prior to the live event• On-demand archive is available within 24 hours of the

live event

Custom Video Channel


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The Custom Video Channel extends the reach of video you have created (or we custom produce) with an exclusive landing page on our relevant website providing exposure to your target audience. Included banner advertising on the landing page provides a branding opportunity for your compavny and/or products. A targeted email and email promotions to our audience drive viewers to your content. Direct links to your site from the Channel page provides a boost to your site’s search ranking which will drive incremental traf�c. $4,650

EVENTS

THE WOODLANDS, TEXAS USA

OCT 22-24, 2013

OFFSHORE MIDDLE EASTCONFERENCE & EXHIBITIONOffshore Middle East Conference & Exhibition addresses technological challenges associated with safely and cost effectively developing subsea resources in a rapid growing market. www.offshoremiddleeast.comJan 21 - 23, 2013Doha, Qatar

TOPSIDESThe only industry event dedicated to the topsides, platforms and hulls in shallow and deep water. www.topsidesevent.comFeb 5 - 7, 2013Galveston, TX USA

SUBSEA TIEBACKFORUM & EXHIBITIONField supervisors, operations planning personnel, engineering staff and management address global deepwater subsea operations issues. www.subseatiebackforum.comMar 5 - 7, 2013San Antonio, USA

OFFSHORE WEST AFRICA CONFERENCE & EXHIBITIONFor 16 years this event attracts over 1,100 visitors from 34 countries to showcase the most innovative technologies in a unique and progressive marketplace. www.offshorewestafrica.comMar 6 - 8, 2013Accra, Ghana

SAN ANTONIO, TEXAS USA

MARCH 5-7, 2013

GALVESTON, TEXAS USA

NOV 5-7, 2013

GALVESTON, TEXAS USA

FEB 5-7, 2013


PETROWORLD INDIA CONFERENCE & EXHIBITIONFuture supplies of oil and natural gas within India and around the world will depend upon the advancement of technology. The need for new technology in all facets of the petroleum industry will grow in step with the world’s relentlessly growing need for oil and gas.www.petroworldindia.comAug 22 - 24, 2013Mumbai, India

OFFSHORE ASIA CONFERENCE & EXHIBITIONAn unrivalled opportunity to share your knowledge and experiences with the leaders of the Asia-Paci�c offshore oil and gas industry. www.offshoreasiaevent.comMar 6 - 8, 2013Kuala Lumpur, Malaysia

DEEP OFFSHORE TECHNOLOGY INTERNATIONAL (DOT)The world’s premier technical deepwater conference for thirty years, showcases the most innovative technologies designed to withstand hostile and ultra deepwater environments. www.deepoffshoretechnology.comOct 22 - 29, 2013The Woodlands, TX USA

DEEPWATER OPERATIONSCONFERENCE & EXHIBITIONThe leading conference in this specialized arena, this conference addresses challenges in deepwater production that are complex and command our attention to develop solutions that are economical and safe for long-term production solutions. www.deepwateroperations.comNov 5 - 7, 2013Galveston, TX USA

KUALA LUMPUR, MALAYSIA

MAR 6-8, 2013

DOHA, QATAR

JAN 21-23, 2013

ACCRA, GHANA

MAR 19-21, 2013

MUMBAI, INDIA

AUG 22-24, 2013


Worldwide Sales Of�ceUnited States1455 West Loop SouthSuite 400Houston, TX 77027Tel +1 713.621.9720Fax +1 713.963.6285

Vice President/ Group Publisher Mark PetersVice-President andGroup PublisherTel +1 [email protected]

Greater Houston AreaDavid DavisGlobal Sales ManagerTel [email protected]

US, CanadaShelley CohenTel [email protected]

Mary SumnerTel [email protected]

Classi�ed Ad Sales(Print & Online)Grace JordanTel [email protected]

ReprintsRhonda BrownFoster Printing ServicesTel +1.866.879.9144 [email protected]

Custom PublishingRoy MarkumTel [email protected]

International Sales Of�cesUnited Kingdom, Scandinavia,The NetherlandsRoger Kingswell9 Tarragon RoadMaidstone, Kent ME14 4RBUnited KingdomTel +44 (0) 1622.721222Fax +44 (0) [email protected]

France, Belgium, Spain,Portugal, Southern Switzerland,Monaco, North AfricaDaniel Bernard8 allée des Hérons78400 Chatou, FranceTel & Fax +33 (0) [email protected]

ItalyFerruccio Silvera andFilippo Silvera Viale Monza 24, 20127Milano, ItalyTel +39.02.28.46716Fax +39.02.28.93849Mobile [email protected]

Germany, Austria, Eurasia,Northern Switzerland,Eastern Europe, Russia, BalticAndreas and Wilhelm SickingSicking Industrial MarketingKurt-Schumacher - Str. 1659872 Freienohl, GermanyTel +49 (0) 290.333.8570Fax +49 (0) [email protected]

South AmericaDaniella BrittoGrupo Expetro / SmartpetroAvenida Erasmo Braga227 - 110 andarRio de Janeiro RJ 20024-900BrazilTel +55.21.2533.5703Fax [email protected]

JapanMasaki Morie.x. press Co., Ltd.Aihara Bldg., 2-13-1Hirakawa-choChiyoda-kuTokyo 102-0093, JapanTel +81.3.3556.1575Fax [email protected]

Middle EastJane BaileyThe Water TowerGunpowder MillPowdermill LaneWaltham Abbey, Essex EN9 1BN, UKTel +44 1992 656 651Fax: +44 1992 656 [email protected]

Singapore, China, Southeast AsiaMichael Yee19 Tanglin Road #05-20Tanglin Shopping CenterRepublic of Singapore 247909Tel +65.9616.8080Fax [email protected]

Nigeria, West AfricaDele OlaoyeFlat 8, 3rd FloorOluwatobi HouseIkeja Lagos, NigeriaTel +234.805.687.2630Tel [email protected]

Event SalesPeter CantuTel [email protected]

Sara Lowery NgTel [email protected]

Desiree ReyesTel [email protected]

Jane BaileyTel [email protected]

Michael YeeTel [email protected]

Dele OlaoyeTel [email protected]

Tony Moyo Tel +44.199.265.6658 [email protected]

WWW.OFFSHORE-MAG.COM

CONTACTS

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