Date post: | 14-Apr-2017 |
Category: |
Marketing |
Upload: | mark-seyforth |
View: | 86 times |
Download: | 4 times |
MARK SEYFORTH
MILLENNIALSTHROUGHCONTENTMARKETING
LEARN TO TARGET
Don't sell to millennials. Theytend to be distrustful of
corporations and brands, thusthe best way to court them is touse content marketing to inform,entertain, and offer value to one's
readership.
Entrepreneurship andfreelancing are considered to betwo paths toward freedom.Writers and contract workersfrequently seek out freelanceopportunities, which allows
ownership of their personal andprofessional time.
Hop on social media, so youengage with savvy, youthfulsocial media users. UtilizingInstagram and Snapchat is a
great way to produce, distribute,and syndicate content.
Ensure that everything that youcreate and share is mobile
friendly. Millennials are alwayslooking at their phones, and the
best way to reach them isthrough their handheld devices.Make sure your site is mobile-friendly and complies with
Google's minimum standards.
Offer quick solutions to frantic,impatient millennials. The needfor instant gratification and
millennial's ubiquitous access totechnology means the best way
to gain their loyalty is byproviding information and rapid
solutions.
Millennials are drawn to brandsthat demonstrate corporate
social responsibility. Giving backto the community, investing inan important issue, donating to aspecific cause, and volunteeringwith employees on the weekendcan get these young clients in
the door. Working eco-friendly things into the content
will beckon them.
Leverage the power of personalbrands in your content strategy.Institute user-submitted contentwithin your campaign and you'llfind that millennials will engage
with your brand.
Narrow your engagement andfocus in on your niche. If you do ,you'll build more trust and
nurture a greater customer base.
INTERESTED INLEARNING MORE?
PLEASE VISITMARKSEYFORTH .COM