Evea Kaldas, Senior Learning Specialist
Appalachian Human Resources Summit 2019
Learning and Development:
The Secret Weapon in the War for Talent
2© HD Supply, Inc. All Rights Reserved. Confidential and Proprietary Information
Introduction
• Evea Kaldas
• Senior Learning Specialist, HD Supply
• Hometown: Atlanta, GA
• IOHRM Graduate - May 2016
3© HD Supply, Inc. All Rights Reserved. Confidential and Proprietary Information
Introduction to HD Supply
HD Supply is one of the largest industrial distributors in North America
• HQ in Atlanta, GA
• $6B in 2018 Annual Sales
• Two Specialized Business Units
• Facilities Maintenance
• Construction & Industrial
• Approximately 300+ locations across 36 U.S. states and 6
Canadian provinces
• Approximately 11,000 Associates
• HD Supply common stock trades on the NASDAQ Global
Select Market under the ticker symbol: HDS
4© HD Supply, Inc. All Rights Reserved. Confidential and Proprietary Information
WIIFM
Leveraging L&D in the War for Talent
• Build a Data Driven Business Case for Investment in
Learning & Development
• Learn How to Become a High-Impact Learning
Organization and Conduct a Quick Self-Check
• Gain Tools and Inspiration on How You Can Engage
Learners in Both Instructor-Led and Virtual Instructor-
Led Formats
5© HD Supply, Inc. All Rights Reserved. Confidential and Proprietary Information
Today’s Roadmap
Key Terms to Understand + Evolution of the Space
1
2
4
3
5Anatomy of a High-Impact Learning Organization
Next Steps + Q&A
Building a Business Case
Keys to Engagement
6© HD Supply, Inc. All Rights Reserved. Confidential and Proprietary Information
Understanding Learning & Development
Defining a High-Impact Learning Organization
A High-Impact Learning Organization (HILO) positively impacts business results by perpetuating a continuous learning culture which encourages individuals and the
organization as a whole to increase knowledge, competence, and performance.
7© HD Supply, Inc. All Rights Reserved. Confidential and Proprietary Information
Understanding Learning & Development
Defining Training, Learning, & Development
Training
Learning
Development The act of growing, improving, advancing or making progress
A timely, technical skills-based process
An experience related to development not a job
8© HD Supply, Inc. All Rights Reserved. Confidential and Proprietary Information
Evolution in the Workplace
Torraco, Richard J., "Early History of the Fields of Practice of Training and Development and Organization Development" (2016).
Scope of Training Expands to Promote Learning & Improve
Associate Performance
Training, Learning, and Development are Increasingly
Recognized as an Area of Competitive Advantage in the War for Talent while Business and Industry Increasingly Push
for Measures of ROI
WWII Dramatically Increases Need for Trained Workers
Computer based Training & Learning Gains Popularity
Training Emerges in
Business and Industry
1960’s 1990’s Present Day1940’s
University Based Academic Programs in T&D Appear
and ISD Model is Developed
1980’s 1990’s
9© HD Supply, Inc. All Rights Reserved. Confidential and Proprietary Information
The Business Case for a Learning Culture
10© HD Supply, Inc. All Rights Reserved. Confidential and Proprietary Information
The Business Case for a Learning Culture
HD Supply Exit Survey Data
• 23% of Associates Exited the Organization
• 11% cited ‘Development’ as a reason for leaving
• 35% of associates agreed ‘There was an effective
process to help me identify my development
needs’
• Benchmark is the 75th percentile
11© HD Supply, Inc. All Rights Reserved. Confidential and Proprietary Information
The Business Case for a Learning Culture
Learning is consistently rated as an important or
very important issue
84%
High-impact learning orgs show greater profit growth
3X“Continuous learning benefits individuals by growing knowledge and skills so they don’t
stagnate. The same can be said for organizations that foster a culture of learning… it spurs new and creative ways to complete work or deliver a better
product.”
Long Term Impacts:
Time savings Reduced costs Increased Engagement Increased Productivity
Survey of Executives in Deloitte’s Global Human Capital Trends 2016 report; Bersin by Deloitte research
12© HD Supply, Inc. All Rights Reserved. Confidential and Proprietary Information
Survey of Executives in Deloitte’s Global Human Capital Trends 2016 report; Bersin by Deloitte research
The Business Case for a Learning Culture
37% 34%26%
58%
17%Employee
Productivity
Response to Customer
NeedsDeliver Quality
Products
Skills to Meet Future
Demand
Market Share Leaders
13© HD Supply, Inc. All Rights Reserved. Confidential and Proprietary Information
The Business Case for a Learning Culture
Lifelong Learning: The Path to Personal and Organizational Performance, report sponsored by OpenSesame
42% 60% 42%
Foster a Learning Culture
Actively Encourage Life-Long Learning
Create Personal Development Plans for All Associates
Benchmarking Against Other Organizations
Fourth year in a row that has seen an increase in both the direct learning expenditure and the number of learning hours per associate.
14© HD Supply, Inc. All Rights Reserved. Confidential and Proprietary Information
The Business Case for a Learning Culture
Lifelong Learning: The Path to Personal and Organizational Performance, report sponsored by OpenSesame
66% 54%
57%56%
Reported People Benefits of Encouraging Lifelong Learning
Improved Employee Engagement Levels
Improved Overall Organizational
Performance
Improved Ability To Retain Talent
Improved Ability To Meet Changing Business Needs
and Objectives
15© HD Supply, Inc. All Rights Reserved. Confidential and Proprietary Information
Building a Continuous Learning Culture
Train people well enough so they can leave…
…treat them well enough so they don't want to.
Launch of Leadership Development Learning Programs – June 2019
60+ Hours Invested in Strategic Alignment6 Learning Programs
450+ Participants3,309 Hours Spent in Learning Programs
16© HD Supply, Inc. All Rights Reserved. Confidential and Proprietary Information
How Do We Create a High-Impact Learning Org?
1. Think Strategically and be Proactive
2. Understand Your Company’s Goals, Strategies, and Operations
3. Align L&D with Every Aspect of Your Organization
4. Conceive, Recommend, and Implement L&D Solutions that Enable Your Company’s Business
Strategy
5. Add Value and Track It
6. Leverage Your Business Case and Track Record of Results
7. Prioritize Learner Engagement
Association for Talent Development & High-Impact Learning Culture Model - Bersin & Associates
17© HD Supply, Inc. All Rights Reserved. Confidential and Proprietary Information
Learner Engagement Using Adult Learning Theory
Motivation, Value, and Relevance
Andragogy Theory - Malcolm Knowles
Capitalizing on Past Experiences
Mixed Content Delivery Mediums Content Design
18© HD Supply, Inc. All Rights Reserved. Confidential and Proprietary Information
Learner Engagement – Motivation via Relevance
WIIFM
Willingness to Learn Emerges from the “Why”
19© HD Supply, Inc. All Rights Reserved. Confidential and Proprietary Information
Capitalize on Past Experiences
Make Connections, Perceive Relevance, Derive Inspiration
20© HD Supply, Inc. All Rights Reserved. Confidential and Proprietary Information
Learner Engagement – Mixed Content Delivery Mediums
2017 New Associate Orientation
2018 New Associate Orientation
100%
Content Delivery Medium
Classroom / PPT
• Guest Speakers
• Demos
• Networking
• Ice Breakers
• Case Studies
• Discussions
• Polling
• Audience Pulsing
• Workbook Activities
• Videos
Provide Variety, Stimulate Curiosity, Escape “Death by PowerPoint”
22%
19%
13%10%
10%
8%
8%
6% 4%
Content Delivery Mediums
Guest Speakers LDC Tour Networking
System Demos Activities Hiring Manager
PPT NHO Facilitator Other
100%
8%
21© HD Supply, Inc. All Rights Reserved. Confidential and Proprietary Information
Learner Engagement – Content Design
Consider Blank Space, Use Text Wisely, Choose Photos Deliberately
22© HD Supply, Inc. All Rights Reserved. Confidential and Proprietary Information
Next Steps
• Boosting learner engagement: How to make
learning and development work in your
organization
• 2:15pm – 3:45pm
• Create Your Business Case
• Evaluate the Role of L&D in Your Organization
• Make a Plan to Prioritize Learner Engagement
23© HD Supply, Inc. All Rights Reserved. Confidential and Proprietary Information
Q & A
24© HD Supply, Inc. All Rights Reserved. Confidential and Proprietary Information
Contact
https://www.linkedin.com/in/eveakaldas/
Evea Kaldas
Senior Learning Specialist, HD Supply