Lenovo SMB Channel Battlecard

MARKET DRIVERSLenovo ThinkStations offer SMBs high performance,

easy-to-use features, and reliable power and

connectivity to handle increased workloads with

ease. Projects that require additional power,

storage, and graphics functions are covered by

a modular design, offering staggeringly high

configuration and customization options. This

makes the systems right-sized for business needs

and adaptable to evolving expectations, enhanced

creativity, and daunting compute demands.

The combination of the latest Intel® Xeon® CPUs and

NVIDIA® Quadro® professional graphics delivers a superior

user experience. All Lenovo workstations are ISV-tested and

certified with Adobe solutions including the Adobe Creative Cloud

for creative-based industries; Revit® and other Autodesk® solutions for the

architecture, engineering, and construction industries; and AutoCAD® and

AutoCAD LT® for the architecture and manufacturing industries.

SMB CHALLENGES/PAIN POINTS• Increased power needs that lead to unexpected employee downtime

• Lack of processing power that limits employee creativity and productivity

• Complicated workstation designs that do not allow for easy upgrades

KEY FEATURES• Latest generation of multicore Intel® Xeon® processors and powerful NVIDIA® Quadro®

professional graphics1

• Highest memory performance1

• Multichannel cooling and up to 92% efficient power supply1

• Manufactured from up to 65% recycled materials1

• Modularized design for easy upgrades1

• Adobe certification for fast, reliable processing, responsive graphics, accurate color, hardware support, and Lenovo Performance Tuner for optimal software performance2

• Autodesk® Revit® Building Information Modeling (BIM) software for architectural design, mechanical, electrical and plumbing, structural engineering, and construction workflows3

• AutoCAD® software featuring specialized toolsets for architecture, mechanical design, and electrical design, plus AutoCAD LT® for 2D drafting, drawings, and documentation

Workstations

Lenovo SMB Channel Battlecard: Workstations

WHO TO TARGETC-Level/Business Owner Top-line business performance and industry reputation

IT Decision-Maker (Manager, Director, VP) – Vets and selects security solutions, aligning security investments to business objectives

CONVERSATION STARTERSBusiness growth is a top priority — let’s talk about the tools you’re providing to your employees to

ensure they are working most efficiently and productively. Who can I speak with on your staff about

upgrading to Lenovo ThinkStations?

QUESTIONS• How do you manage employee productivity?

• What industry-standard software should you be running on your current workstations? What are your dream software and tools? Can your current workstations support these toolsets?

• How do you manage expectations when your workstations cannot support deliverables?

• What processors do you use now to handle your graphics-heavy workload?

NEXT STEPSEngage your channel account managerGreat to hear you are interested! Our ThinkStation experts are great resources in addressing your

transformation questions. Let’s set up a meeting.

Offer additional informationI’d love to send you some information and insight to help you learn more. We’ve got a playbook of

informative papers, product brochures, infographics, and presentations. What email address can I send

these to?

OVERCOMING OBJECTIONSWe don’t need this much power — normal PCs work just fine.• Perhaps for now, but what about when your business grows beyond your current capabilities? The

perfect time to consider upgrading is not when your PCs are already too slow and inefficient for your business purposes. It’s now, when you have the flexibility to adapt to modern challenges.

• Are you using downgraded software as a replacement for industry standards? Consider the benefits to your business if you were able to support your employees’ needs and the needs of your clients without slowing down your deliverables.

We use gaming PCs to handle our processing needs.• Gaming PCs, while often used in high-processing industries, are not the best choice for business

purposes. Workstations, on the other hand — especially those from Lenovo — offer uniquely powerful, reliable, flexible features and components that are rare or unavailable on consumer, business, or gaming PCs. These include high-speed, high-core-count CPUs, professional-grade GPUs, and specialized software.

1 Lenovo, “Push the Limits of Productivity, Creativity and Innovation,” 2016. 2 Lenovo [Adobe handout], “ThinkStation, ThinkPad: The Right Workstation Makes All the Difference.” 3 Lenovo [Autodesk handout], “ThinkStation, ThinkPad: The Right Workstation Makes All the Difference.”

Workstation Sales Playbook

Powerplay Promotion

Making a Powerful Case for Workstations White Paper

Webinar: What Keeps You Up at Night

FOR MORE INFORMATION

BROCHURES

Workstation Product Brochure

Workstation Competitive Brochure

FLYERS

Workstations Adobe Flyer

Workstations Autodesk Revit Flyer

Workstations Autocad Flyer

PRESENTATIONS

ThinkVision-P32u-Monitor Presentation

CASE STUDIES

Workstation/Aerospace Mission Case Study

Workstation/EccoType Case Study

Workstation DUS Case Study

© 2019 Lenovo. All rights reserved. These products are available while supplies last. Prices shown are subject to change without notice. For any questions concerning price, please contact your Lenovo Account Executive. Lenovo is not responsible for photographic or typographic errors. Warranty: For a copy of applicable warranties, write to: Warranty Information, 500 Park Offices Drive, RTP, NC 27709, Attn: Dept. ZPYA/B600. Lenovo makes no representation or warranty regarding third-party products or services. Trademarks: Lenovo, the Lenovo logo, Rescue and Recovery, ThinkPad, ThinkCentre, ThinkStation, ThinkVantage, and ThinkVision are trademarks or registered trademarks of Lenovo. Microsoft, Windows, and Vista are registered trademarks of Microsoft Corporation. Other company, product, and service names may be trademarks or service marks of others.

Workstations Enhancing Performance Presentation