Since more than 25 years, The 160 producers of Rougeline, gathered in Cooperatives, have been growing fresh Fruits and Vegetables in the South of France under the brand “Les Paysans de Rougeline”. Committed in Agroecology, they defend taste, aware of their responsibilities and determined, Les Paysans de Rougeline are a reference for numerous consumers in the Fruits and Vegetable Universe. We offer a wide range of products, selected for their superior quality taste: - More than 20 varieties of tomatoes, - 8 varieties of strawberries, - Cucumbers, - Organic Kiwis, - Salads… We constantly innovate in order to always bring an appropriate response to consumers’ expectations. Taste ! It is essential for Les Paysans de Rougeline to produce rich-tasting Fruits and Vegetables through hard variety selection, good agricultural practices, maturity picking and quality control… It’s all about taste enjoyment! Origin: South of France All their exploitations are located in the South of France, in 3 different regions: Provence, Roussillon and South West. The major part of them have been cultivating, since many generations, both field and greenhouses Fruits and Vegetables. Agroécologie Since 2008 Les Paysans de Rougeline are engaged in growing for the future, promoting sustainable development. They have created and developed a unique and innovative concept named écoserre ® : environmental friendly glasshouses in which they grow tasty, healthy products that are totally respectful of humans and environment. Ours values: taste, origin, agroecology coopératives agricoles Les Paysans de Rougeline Contact: Julie VERGNAUD - [email protected] - ROUGELINE SAS - Chemin de cazeaux - 47213 Marmande - France tel. 00 33 553 20 51 50 - 00 33 553 20 51 62 - Fax 00 33 553 20 99 11
Transcript
Since more than 25 years, The 160 producers of Rougeline, gathered in Cooperatives, have been growing fresh Fruits and Vegetables in the South of France under the brand “Les Paysans de Rougeline”.
Committed in Agroecology, they defend taste, aware of their responsibilities and determined, Les Paysans de Rougeline are a reference for numerous consumers in the Fruits and Vegetable Universe.
We offer a wide range of products, selected for their superior quality taste: - More than 20 varieties of tomatoes, - 8 varieties of strawberries, - Cucumbers, - Organic Kiwis, - Salads…
We constantly innovate in order to always bring an appropriate response to consumers’ expectations.
Taste !It is essential for Les Paysans de Rougeline to produce rich-tasting Fruits and Vegetables through hard variety selection, good agricultural practices, maturity picking and quality control…It’s all about taste enjoyment!
Origin: South of FranceAll their exploitations are located in the South of France, in 3 different regions: Provence, Roussillon and South West. The major part of them have been cultivating, since many generations, both field and greenhouses Fruits and Vegetables.
AgroécologieSince 2008 Les Paysans de Rougeline are engaged in growing for the future, promoting sustainable development. They have created and developed a unique and innovative concept named écoserre®: environmental friendly glasshouses in which they grow tasty, healthy products that are totally respectful of humans and environment.
• 60% of our fruits and vegetables are delivered less than 150 km from their production areas • Total production of 75 000 tons of fruits and vegetables - tomatoes 65 000 t - strawberries 2 500 t - salads 6 million pieces - eggplants/peppers 1 000 t - cucumbers 6 000 t - organic kiwis and organic cherry tomatoes 1 000 t • Our quality commitments: Global G.A.P., ISO 9001, Organic agriculture, Sustainable development, label Rouge…
CERTIFICATION
ISO 9001
TM
“We have always wanted to technically improve, taking the best of the progress, being also as environmental friendly as possible. Innovations, common sense and our wish to be a leader in sustainable development led to create the écoserre® concept. We’re now able to grow Fruits and Vegetable using natural enemies of pest (insects), avoiding the use of phytosanitary products, reducing our energy consumption.
It’s a wonderful achievement for us!”
The Ecological Greenhouse
Alternatives energiesIn an écoserre®, we save energy and favour alternative ones: renewable or fatal (using wasted heat). Our objective is to eliminate all use of fossil energies.
Economical suppliesIn an écoserre®, we substantially reduce the use of water and fertilizers thanks to control and recycling.
Useful insectsIn an écoserre®, we practice Integrated Biological Control using beneficial insects that we introduce ourselves in order to prevent from pest attacks.
Managed wastesIn an écoserre®, we’ve developed a strong waste management policy by sorting and recycling.
Societal responsabilityIn an écoserre®, every employee is aware of its societal, economic and environmental responsibility and act to create a sustainable environment.
Key points
The écoserre®, a modern tool to produce healthy fruits and vegetables
Les Paysans de Rougeline
www.rougeline.com
Rougeline Group in figures
STATIONS PARDI& PRIMEURS DE LA CRAU75 GROWERS845 EMPLOYEES
STATION AGRISUD25 GROWERS415 EMPLOYEES
Occitanie
Provence - AlpesCôte d'Azur
ROUGELINE30 EMPLOYEES
STATIONS VALPRIMPERRINOTS & TOM D'AQUI59 GROWERS710 EMPLOYEES
NouvelleAquitaine
• 5 producer cooperatives - 160 farms - 300 ha of greenhouses - 500 ha of soil production - 2000 employees in total • 3 main regions of production
