LessonLesson 11Making Consumer Choices

What information do you need before you make a decisionregarding health care products and services?

LessonLesson 11Lesson Objectives

• Describe factors that influence consumer decisions about health care products and services

• Analyze health messages delivered through advertising in the media

• Assess ways to use criteria to evaluate health products

In this lesson, you will learn to:

LessonLesson 11Being an Informed Health Consumer

Informed Health Consumer

To become an informed health consumer, you need to:

• Learn about available health products and services.

• Understand how to judge their effectiveness and reliability.

LessonLesson 11Influences on Your Decisions

Factors Influencing Your Decisions

Internal Factors External Factors

Habit

Personal taste

Opinions of family members and friends

Cost

Media

LessonLesson 11

• Many health products and services are promoted through advertising.

• Advertisements make you want to buy the featured product.

• By analyzing the messages hidden in ads for health products, you can make a better-informed purchasing decision.

Media and Advertising

Influences on Your Decisions

LessonLesson 11Hidden Messages in Advertising

Influences on Your Decisions

LessonLesson 11

You can make wise purchasing decisions throughcomparison shopping.

Some criteria to consider as you evaluate products and services:

• Cost

• Features

• Quality

• Warranty

• Safety

• Recommendations

Comparing Choices

Influences on Your Decisions

LessonLesson 11

One way to compare two similar products is to read their labels.

Product Labels

Influences on Your Decisions

LessonLesson 11Your Rights as a Consumer

Consumer Rights

• The right to safety

• The right to choose

• The right to be informed

• The right to be heard

• The right to have problems corrected

• The right to consumer education

LessonLesson 11

Some points to consider when shopping online:

• Price: Online sources sometimes offer lower prices. However, some of these savings may be lost by the added cost of shipping.

• Convenience: Items are delivered directly to the home. For many people this convenience outweighs the potential problem of repackaging and mailing items that may need to be returned.

• Product information: Online descriptions provide only limited information about a product.

Today’s Consumer Choices

Online Shopping

LessonLesson 11

Consider the following safeguards:

Safeguards When Shopping Online

• Get permission from your parents or guardians.

• Make sure that the site is secure.

• Check the organization's return policy.

• Write down any purchase related information.

Today’s Consumer Choices

LessonLesson 11

Q. The method of judging

benefits of different products by comparing

several similar factors for each one is known as ______.

Choose the appropriate option.

1. online shopping 2. advertising

3. comparison shopping

4. media

Quick Review

LessonLesson 11

A. 3. comparison shopping

The method of judging benefits of different products by comparing several similar factors for each one is

known as comparison shopping.

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LessonLesson 11

Q. A _______ is a company’s or

a store’s written agreement to repair a product or refund your money should the product not function properly.

1. receipt 2. warranty

3. marketing policy

4. license

Choose the appropriate option.

Quick Review

LessonLesson 11

A. 2. warranty

A warranty is a company’s or a store’s written agreement to repair a product or refund your money should the product not function properly.

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LessonLesson 11Quick Review

1. Get permission from your parents or guardians.

2. Make sure that the site is secure.

3. Check the organization’s return policy.

4. All of the above

Q. Which of the following are some safeguards you should consider before shopping online are:

LessonLesson 11

Click Next to attempt another question.

Quick Review - Answer

A. 4. All of the above

The safeguards you should consider before shopping online are: get permission from your parents or guardians, make sure that the site is secure, check the organization’s return policy.

LessonLesson 11Quick Review

1. What is the cheapest helmet in the array of choices?

2. What are the safety considerations?

3. Does the color coordinate with rest of cycling equipment?

4. Will my friends like the style?

Q. Which of the following are some safeguards you should consider before shopping online?

LessonLesson 11

Click Next to attempt another question.

Quick Review - Answer

A. 2. What are the safety considerations?

Safety considerations should be foremost in your mind when choosing sports, recreation, or home-safety products.

LessonLesson 11

End of Lesson 1

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LessonLesson 11Safety Considerations

Safety considerations should be foremost in your mindwhen choosing sports, recreation, or home-safety products.

Logos to look for on any product or equipment you are thinkingof buying:

• Underwriters Laboratory (UL)

• Snell

• American National Standards Institute (ANSI)

Influences on Your Decisions

LessonLesson 11Informed Health Consumer

To become an informed health consumer, you need to:

• Learn about available health products and services.

• Understand how to judge their effectiveness and reliability.

A health consumer is anyone who purchases oruses health products or services.

A health consumer is anyone who purchases oruses health products or services.

Being an Informed Health Consumer

LessonLesson 11

Internal Factors External Factors

Habit

Personal taste

Opinions of family members and friends

Cost

Media

Media refers to the various methods of communicating information.

Media refers to the various methods of communicating information.

Factors Influencing Your Decisions

Influences on Your Decisions

LessonLesson 11

• Many health products and services are promoted through advertising.

• Advertisements make you want to buy the featured product.

• By analyzing the messages hidden in ads for health products, you can make a better-informed purchasing decision.

Media and Advertising

Advertising is a written or spoken media message designed to interest consumers in purchasing a product or service.

Advertising is a written or spoken media message designed to interest consumers in purchasing a product or service.

Influences on Your Decisions

LessonLesson 11

You can make wise purchasing decisions throughcomparison shopping.

Some criteria to consider as you evaluate products and services:

• Cost

• Features

• Quality

• Warranty

• Safety

• Recommendations

Comparing Choices

Comparison shopping is a method of judging the benefits of different products by comparing several factors, such as quality, features, and cost.

Comparison shopping is a method of judging the benefits of different products by comparing several factors, such as quality, features, and cost.

Influences on Your Decisions

LessonLesson 11

You can make wise purchasing decisions throughcomparison shopping.

Some criteria to consider as you evaluate products and services:

• Cost

• Features

• Quality

• Warranty

• Safety

• Recommendations

A warranty is a company’s or a store’s written agreement to repair a product or refund your money should the product not function properly.

A warranty is a company’s or a store’s written agreement to repair a product or refund your money should the product not function properly.

Comparing Choices

Influences on Your Decisions

LessonLesson 11

Some points to consider when shopping online:

• Price: Online sources sometimes offer lower prices. However, some of these savings may be lost by the added cost of shipping.

• Convenience: Items are delivered directly to the home. For many people this convenience outweighs the potential problem of repackaging and mailing items that may need to be returned.

• Product information: Online descriptions provide only limited information about a product.

Online Shopping

Online shopping involves using the Internet to buy products and services.

Online shopping involves using the Internet to buy products and services.

Today’s Consumer Choices

LessonLesson 11

A. Correct! The method of judging benefits of different

products by comparing several similar factors for each one is known as comparison shopping.

Click Next to attempt another question.

Quick Review - Answer

LessonLesson 11

You have answered the question incorrectly. Go back to tryagain, or click Next to view the correct answer.

Quick Review - Answer

LessonLesson 11

A. Correct! A warranty is a company’s or a store’s written

agreement to repair a product or refund your money should the product not function properly.

Click Next to attempt another question.

Quick Review - Answer

LessonLesson 11

You have answered the question incorrectly. Go back to tryagain, or click Next to view the correct answer.

Quick Review - Answer

LessonLesson 11

A. Correct! The safeguards you should consider before

shopping online are: get permission from your parents or guardians, make sure that the site is secure, check the organization’s return policy.

Click Next to attempt another question.

Quick Review - Answer

LessonLesson 11

You have answered the question incorrectly. Go back to tryagain, or click Next to view the correct answer.

Quick Review - Answer

LessonLesson 11

A. Correct! Safety considerations should be foremost in

your mind when choosing sports, recreation, or home-safety products.

Click Next to attempt another question.

Quick Review - Answer

LessonLesson 11

You have answered the question incorrectly. Go back to tryagain, or click Next to view the correct answer.

Quick Review - Answer