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Elements and Principlesof Art & Design––––––––––––––––––––––––––––––––––––––––
Unit 4 • Composition
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Learning Goals
Today, I will…
• Have knowledge and understanding of the
elements of design and art
•
Be able to communicate my understanding of elements of design and art using digital tools
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The Elements & Principles
Elements
• The basic building blocks;
• The things inside, that
make up a piece of art
• Most art will contain all of
the elements
• (Think of as the ingredients)
Principles
• What we do with the
building blocks (element
• (Think of as your chef’s
technique and preparatio
of a dish)
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Role Reversal
• In pairs, you will be given one of the elemen
to research and present to the class
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Role Reversal
•
In your presentation you should provide thefollowing:
• Your element
•
A definition/description• Minimum 5 examples, describing how each
photograph uses your element
• Final slide; links to sources
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Elements of Art & Design––––––––––––––––––––––––––––––––––––––––
The ____________ of a composition.
•
The basic building blocks; the ingredients
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Line
•
Directs the eye – horizontal, verticadiagonal, curvy, zig-zag, etc.
• Has greater length than width
•
Can be a mark made by a movingpoint
• Can be actual obvious lines or the
borders or edges of shapes
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Shape/Form
•
A contained area.•
Can be GEOMETRIC (man-made)
ex. Square, triangle, circle, etc.
•
Can be ORGANIC (natural) ex.Leaves, humans, puddles, etc.
• Used to create a sense of space
and substance.
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Shape/Form
Shape
• Shapes are 2-Dimensional
and flat; created when a line is
enclosed
•
Can be measured in width x height
• For example, a circle
Form
• Form encloses volume;
3-Dimensional
• Can be measured in wid
x height x depth
• For example, sphere
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The basic arcshape takes o
when depth icreated with
di!erent shadand highlight
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The basic squshape takes o
when depth icreated with
di!erent shadand highlight
as well as thecamera’sperspective h
emphasize th
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Space
• The area used or unused in a composition; can contribute to balance with
composition
• Use of space can create dimension for the viewer; the area around, within
between objects/subjects in an image create perspective; positive and
negative space.
• Positive space – the area the objects/subject takes up.
• Negative space – the area around, under, through and between.
• Foreground (closest), Middle ground, and Background (farthest).
• Can be open, crowded, near, far, etc.
• When used e" ectively, it can define importance and lead the eye.
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Value
• Black and White and all the Grays in betwe
• The darkness or lightness of a colour; addin
white to a colour makes it a tint ; adding blacto a colour makes it a shade
• Can add drama and impact to composition
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Color
•
Colour can alter the overall mood/feeling.
• Hue (refers to the name; i.e. red)
• Saturation (intensity or amount)
• Temperature (cool, warm; measurin Kelvin)
• Related to value.
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Color
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Texture
• The appearance of how a surface feels
•
Rough, smooth, bumpy, gooey, sharp, etc.• Adds interest! Sense of sight and sense of
touch involved.
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Learning Goals
Today, I will…
• Have knowledge and understanding of the
principles of design and art
•
Be able to communicate my understanding of principles of design and art using digital tools
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Principles of Art & Design––––––––––––––––––––––––––––––––––––––––
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Principles of Art & Design:
What you do with/how you arrange the basicbuilding blocks (elements) to create artistic,
interesting, more visually powerful photograph
Just like elements, photographs can utilize
multiple principles.
Principles
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PrinciplesWhat you do with the basic building blocks (elements)
• Emphasis
• Balance
•
Unity / Harmony
• Contrast
• Movement / Rhythm
• Pattern / Repetition
• Scale / Proportion
E h i
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Emphasis
• Creating a focal point;
• Emphasis in a composition refers to creatin
points of interest to pull the viewer's eye to
important parts of the body of the work
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Emphasis is created throughcontrasting colour.
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Even though allelements share a g
hue, emphasis is
created due to the
di!erence in shape
form.
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Da egg is di!erent, so
Balance
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Balance
•
Balance is the impression ofstability or equality in a
composition.
•
Balance is often referred to as
symmetrical, asymmetrical, or
radial.
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Symmetricalbalance is cr
through the
reflection of t
cli! in the wa
*Although, this does lo
Photoshopped ;)
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Symmetrical balance is achieved asthe photograph has equal weight.
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Asymmetrical balance
is created by using
space andperspective.
The pole in the
foreground is
emphasized, however,the right side of image
contains multiple poles
to help balance the
photograph.
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Radial balance iscreated with the majo
of the weight centred
the image and repeat
elements circle awayfrom the centre point
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Unity / Harmony
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Unity / Harmony
• Unity is achieved when the components of
work of art are perceived as harmonious,
giving the work a sense of completion
• How things are linked, similar, common -
when all the parts equal a whole.
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Contrast
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Contrast
•
Contrast refers to the opposites and di" erences in t
composition.
• You can achieve contrast by using di" erent shapes
textures, colors and values in your work.
• For example, something light against something da
rough against smooth textures, etc.
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Movement/Rhythm
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Movement/Rhythm
• Rhythm or movement refers to the
suggestion of motion through the use of
various elements.• The way elements are arranged to lead the
eye to or from the focal area.
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Rhythm and moare created thro
the repeated
pattern of ripplethe sand.
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Pattern/Repetition
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Pattern/Repetition
• An element that occurs over and over again
in a composition
•
Can repeat the element in a consistent or
varying pattern
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Scale / Proportion
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p
•
Scale/proportion refers to the relative size and scale
the various elements in a design; the relationship
between objects, or parts, of a whole
•
For example, a person compared to large building,
di" erent sized people in same photograph.
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Hi.
Nope.
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Elements and Principlesof Art & Design––––––––––––––––––––––––––––––––––––––––
Assignment
Due: Tuesday March 24, 2015
Elements and Principlesof Art & Design • Assignment
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Task
• Choose one of the following methods to prese
your elements and principles of art & design:
1. Video slideshow (i.e. created with iMovie)
2.
PowerPoint (or Prezi, Google Slides, etc.)
3. Word (similar to glossary)
of Art & Design • Assignment
––––––––––––––––––––––––––––––––––––––––
Elements and Principlesof Art & Design • Assignment
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Task
• Present an example of each element and principle of a
& design using original photography.
•
For each example, provide a detailed description of hoeach photograph presents the element or principle
• A di" erent original photograph must be used for each
element (no repeats!) – 13 total photos & descriptions
of Art & Design • Assignment
––––––––––––––––––––––––––––––––––––––––
Elements and Principlesof Art & Design • Assignment
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What you will be marked on…
• Appropriate and accurate examples of each element & principle
• Creative and appropriate method of presentation (Slideshow,
PowerPoint, etc.)
•
Accurate, detailed description and communication of how eachphotograph presents the element or principle
• Composition (yes, this always matters)
• Exposure (same with this)
•
Post-processing (use of Photoshop to correct and enhance)
of Art & Design • Assignment
––––––––––––––––––––––––––––––––––––––––
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Journal #5
March Break––––––––––––––––––––––––––––––––––––––––
TAKE PHOTOS OF YOUR WEEK OFF SCHOOL!Get out of the house and practice composition, exposure, digital
darkroom, and elements & principles of design & art.
Due: Friday March 20, 2015