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Leveraging The Power Of The Cloud For Your Business

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How To Leverage The Power Of The Cloud For Your Business
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Leveraging the Power of the Cloud For Your Business Steve Meister Sales Engineer Senior Steve.Meister@Centurylink .com Joel Katz Sales Engineering Manager Joel.Katz@Centurylink .com
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Page 1: Leveraging The Power Of The Cloud For Your Business

Leveraging the Power of the Cloud For Your Business

Steve MeisterSales Engineer [email protected]

Joel KatzSales Engineering [email protected]

Page 2: Leveraging The Power Of The Cloud For Your Business

Agenda

• Cloud Trends And Considerations For Your Business

• What

• Why

• How

• Top Cloud Types and Uses: Options for Getting Started with the Cloud

• SaaS

• IaaS

• PaaS

2

Page 3: Leveraging The Power Of The Cloud For Your Business

CLOUD TRENDS AND CONSIDERATIONS

Page 4: Leveraging The Power Of The Cloud For Your Business

CEO’s View Of Technology for Future of Business

4

71%

1,700

1#

CEOs

identified technology

factor = success

Page 5: Leveraging The Power Of The Cloud For Your Business

The In-Sourcing Iceberg

Hardware

Insurance

Break-Fix Downtime and

LaborSupport Staff

(Finance, Asset/Contract Management)

Time to Market

VMware estimates that nearly 70% of typical non-virtualized IT budgets are spent simply maintaining existing infrastructure, leaving little time or money for innovation.

Page 6: Leveraging The Power Of The Cloud For Your Business

74%Companies

have deployed hybrid cloud

services

88%Enterprise

Commercial Apps Moving to

the Cloud

30%of IT budgets

being allocated to cloud

deployments

$73BSales

Estimated for Public Cloud in

2015

Cloud Usage Trends

Page 7: Leveraging The Power Of The Cloud For Your Business

WHY AREN’T WE RUNNING MORE IN “THE CLOUD”?

YOUR NETWORK

YOUR SECURITY

YOUR COMPANY

2013 QUESTION FROM THE BOARD

“The Cloud” = NOT IN MY DATA CENTER

VIRTUAL WORKLOADS

PHYSICAL WORKLOADS

What Is “Cloud”

Page 8: Leveraging The Power Of The Cloud For Your Business

Business Drivers for Cloud – “Why Cloud”

1. Speed to Market

2. Financial Efficiency

3. Business Expansion

4. Global Expansion

5. Core Competency

Page 9: Leveraging The Power Of The Cloud For Your Business

PARTNER ECOSYSTE

M

PUBLIC CLOUD

DEDICATED CLOUD CLOUD STORAGE

YOUR COMPANY

How to get there from here?

What does the competitive market look

like ?How To Get There!!

YOUR NETWORK

YOUR SECURITY

YOUR COMPANY

VIRTUAL WORLOADS

PHYSICAL WORLOADS

Page 10: Leveraging The Power Of The Cloud For Your Business

LEAP TO THE CLOUD

“Pure cloud” providers don’t offer a smooth path to the cloud, expecting customers to make a leap from today’s self-hosted environment to full public or dedicated cloud, or not at all.

BROUGHT TO YOU

BY “PURE CLOUD” INC.

PARTNER ECOSYSTEM

PUBLIC CLOUD

DEDICATED CLOUD CLOUD STORAGE

YOUR NETWORK

YOUR SECURITY

YOUR COMPANY

WHEN YOU GET HERE, IT WILL BE

AWESOME!

OK…VIRTUAL WORLOADS

PHYSICAL WORLOADS

Page 11: Leveraging The Power Of The Cloud For Your Business

CRAWL TO THE CLOUD

Consultants can design and build a custom cloud, but it will cost you more and take longer.

BROUGHT TO YOU

BY

CONSULTANTS, INC.

PARTNER ECOSYSTEM

PUBLIC CLOUD

DEDICATED CLOUD CLOUD STORAGE

YOUR NETWORK

YOUR SECURITY

PRIVATE CLOUD

YOUR COMPANY

YOUR COMPANY

WHEN IT’S DONE, IT WILL BE

AWESOME!

$$$ $$$$$

$$

$$

VIRTUAL WORKLOADS

PHYSICAL WORKLOADS

Page 12: Leveraging The Power Of The Cloud For Your Business

THE MIRAGE CLOUD

Some companies promise more than they can actually deliver.

BROUGHT TO YOU

BYCIRCUS, INC.

IT WILL BE AWESOME!

DO I HEAR SCREAMING?

MANAGED HOSTING

AAAAYYIIIIEEEEEAAAGGGHH!

PARTNER ECOSYSTEM

PUBLIC CLOUD

DEDICATED CLOUD CLOUD STORAGE

YOUR COMPANY

YOUR NETWORK

YOUR SECURITY

YOUR COMPANY

VIRTUAL WORLOADS

PHYSICAL WORLOADS

Page 13: Leveraging The Power Of The Cloud For Your Business

How is Savvis Cloud different?

Page 14: Leveraging The Power Of The Cloud For Your Business

STAIRWAY TO THE CLOUD

All workloads are not created equal. ONLY SAVVIS covers the complete spectrum of global services, from co-location to public cloud, from alpha-testing to mission-critical.

BROUGHT TO YOU

BY

ON-BOARDINGWe will help you get started.

CONSULTINGWe will help you design the environment that’s right for you.

SUPPORTOur 24/7 global help desk is staffed with certified experts.

MANAGED SERVICESWe will help you manage your infrastructure, including full-time dedicated staff if necessary.

PORTALProvision computing resources and storage, monitor workloads and move them around, all from your desk, tablet or smart phone.

ECOSYSTEMOur ecosystem of partners extends your options.. Plug-and-play as you need, even to other clouds.

PARTNER ECOSYSTEM

PUBLIC CLOUD

DEDICATED CLOUD CLOUD STORAGE

MANAGED HOSTING

PRIVATE CLOUD

NETWORK

SECURITY

CO-LOCATION

NETWORKSince we own our network, we can connect your network to ours in any way you need.

SECURITYOur security is world-class for mission-critical workloads, trusted and used by governments, financial and medical institutions.

SUPPLY CHAIN

Savvis Cloud

YOUR NETWORK

YOUR SECURITY

YOUR COMPANY

YOUR APPS

Page 15: Leveraging The Power Of The Cloud For Your Business

CenturyLink-Savvis as Industry Leader

Gartner, Inc., Magic Quadrant for Managed Hosting, NA, Douglas Toombs, Lydia Leong, Bob Gill, Tiny Haynes, Gregor Petri . April 9, 2013 This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from CenturyLink. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

Recognized leader in The Gartner Magic Quadrant

for Managed Hosting, 2012

Page 16: Leveraging The Power Of The Cloud For Your Business

TOP CLOUD TYPES AND USES

Page 17: Leveraging The Power Of The Cloud For Your Business

Three Common Types of Cloud Services

Software distribution model where applications are hosted by a provider and delivered to users through the cloud.

Examples:• Hosted Exchange• SalesForce.com• Symantec Security

Solutions• E-Commerce Solutions

SaaSSoftware as a Service

Consume

Hardware rental model including pre-installed OS and software, storage, and network capacity over the Internet.

Examples:

• Application environments for software development

• Force.com

• AppFog

PaaSPlatform as a Service

Build

Server management model where an entity outsources the equipment they use to support IT operations.

Examples:

• Web Servers

• Storage Area Networks

• Networking components

IaaSInfrastructure as a Service

Host

Page 18: Leveraging The Power Of The Cloud For Your Business

Software(as a Service)

Man

ag

ed se

rvice

s

Storage

Servers

Networking

O/S

Middleware

Virtualization

Applications

Runtime

Data

Database

Platform(as a Service)

Man

ag

ed se

rvice

s

Storage

Servers

Networking

O/S

Middleware

Virtualization

Applications

Runtime

Data

Database

Infrastructure (as a

service)

Man

ag

ed se

rvice

s

Storage

Servers

Networking

O/S

Middleware

Virtualization

Applications

Runtime

Data

Database

Self Managed(COLO)

Storage

Servers

Networking

O/S

Middleware

Virtualization

Applications

Runtime

Data

Database

What’s in a Stack

Page 19: Leveraging The Power Of The Cloud For Your Business
Page 20: Leveraging The Power Of The Cloud For Your Business

Case Study: Hxxx Yxxx

• Industry: Retail• Background: Small family owned HVAC shop. Current CTL customer with 5

locations.• Solution/Products Sold: Hosted Exchange. 220 Exchange users, • Why Customer Bought/Factors: Customer needed to free up limited internal IT

resources, was spending to much time on maintaining their premises MS exchange server. Also did not want to purchase latest MS Exchange 2010 and load it on a

new server

• Does (what customer does with our product) Exchange 2010 and Outlook provide a seamless email experience across the customers PCs, phones and browsers. These new features help the customer organize and prioritize the communications in their inbox more efficiently..

• Means (what “Does” means to the customer): Avoid any Downtime and feel an ease about it, Don’t have to worry about a catastrophic geographic event putting their business data at risk. They can focus on their business not IT.

20

Category: RetailAE: Aaron MurphySE: Steve Hobbs

Page 21: Leveraging The Power Of The Cloud For Your Business

21

Evolution of Memory Storage

Page 22: Leveraging The Power Of The Cloud For Your Business

Top Uses for IaaS Object Cloud Storage

Archive items static in nature to meet retention and regulatory policies, ensure data integrity over time.

Prevent data loss in the event of hardware failure. Redundant data center availability can ensure data is available at any time.

Top industries: - Legal- Healthcare- Software developers

Archive Data

Back up Data

Page 23: Leveraging The Power Of The Cloud For Your Business

Case Study: Cxxxxxx Medical Center

• Industry: Medical• Background: Multi-location regional hospital with a single datacenter.• Solution/Products Sold: Savvis Cloud Storage with Riverbed Whitewater cloud

storage gateway.• Why Customer Bought/Factors: Customer knew they needed a better solution to

store patient information than a non-redundant SAN/Tape system at a single, non-hardened datacenter. They did not have the budget or staff to build a redundant in-house solution. They were concerned with maintaining regulatory compliance (HIPPA) with an outsourced solution. Cloud Storage became a compelling solution for them when combined with the Riverbed Whitewater appliance. Cloud storage offered scalable, resilient infrastructure with predictable costs, while the Riverbed Whitewater, because it integrates seamlessly with the Savvis Storage API and existing customer backup systems, was able to assuage their regulatory concerns by assuring data integrity, in-flight and at-rest encryption, and detailed logging of data transfers.

• Does (what customer does with our product): Allows the customer to meet the data integrity and retention component of their regulatory requirements while maintaining the privacy and security components of this same regieme.

• Means (what “Does” means to the customer): Customer’s crucial patent

records are securely backed up while maintaining regulatory compliance.

23

Category: MedicalAE: Tracy WertzSE: Robert Williams/Fred Gardner

Page 24: Leveraging The Power Of The Cloud For Your Business

Top Uses for IaaS Cloud Servers

Cost effective model for quickly building and replicating software build and test environments.

Cloud server clusters can be used to for apps such as human resources, work plan management and online transaction processing

Web Application Development

Business Application Server

Page 25: Leveraging The Power Of The Cloud For Your Business

Case Study: Sxxxx Exx Associates

• Industry: Family Optometry• Background: The customer knew it was time to move to a tier one carrier. Their

previous carrier had failed to deliver the level of service required to run their going business.

• Solution/Products Sold: IQ Private Port enhanced Port with VPDC (Cloud). • Why Customer Bought/Factors The customer wanted to do business with a

reliable tier one carrier that could offer them the level of service required by their business. Adding in the VPDC solution offered higher availability for their most mission critical of application’s.

• Does (what customer does with our product): Standardized data network at all their offices. Access hosted family practice Application via VPDC(Cloud) and the MPLS network.

• Means (what “Does” means to the customer): Avoid any downtime and feel at ease about it. Continue to produce revenue and manage the scheduling needs of the practice.

25

Category: RetailAE: John JuliaSE: Corey Schnoke

Page 26: Leveraging The Power Of The Cloud For Your Business

26

Where Are You Storing Your Big Data

Page 27: Leveraging The Power Of The Cloud For Your Business

Top Uses of Private Cloud - PaaS

A single-tenant private cloud for designing, modifying, testing, and publishing new software and web apps using a web-based control panel.

Virtualized Software Development Environment

Helps:- Bring new products to market faster- Replicate and scale on-demand- Manage entire environments from

anywhere

Virtualizes the entire application topology AND supporting infrastructure

Page 28: Leveraging The Power Of The Cloud For Your Business

Managed Office – New Offering

28

Managed Data

Includes a data connection to the CenturyLink IP/MPLS network

Managed Voice

Includes IP phones, management portals and equipment, as well as installation

Managed Applications

Includes software to run everything from email to data backup and security

CenturyLink Managed Office bundles data, voice and core business applications with end-to-end management.

+ +

Page 29: Leveraging The Power Of The Cloud For Your Business

The Merger of Two Companies

Best-in-Class Connectivity

across our owned and operated Tier 1

global network.

Industry-leading Cloud

and hosting solutions and

expertise.

Uncompromising Commitment

to working with our customers.

+ +

Seamless end-to-end integration

Page 30: Leveraging The Power Of The Cloud For Your Business

30

What else do you want to know?

?

Page 31: Leveraging The Power Of The Cloud For Your Business

Thank You

http://www.savvisdirect.com

http://twitter.com/savvis

http://www.youtube.com/user/SavvisNews

Joel KatzSales Engineering [email protected]

Steve MeisterSales Engineer [email protected]


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