Identity
1992
Entrepreneur
Engineer
Writer
Blogger
September
Orlando
Banks
Rare
Reputation was simple
If people believed it, it was true
You were the sum of public opinion
Who am I?
President and CEO of Louisville Medical Center
Ph.D. Assistant Professor of French, University of Michigan
Lie
Another Lie
What did I like?
Who did I know?
How did I feel about the world?
Redundant?
Where was the transaction?
We’re not just who we believe
we are
That is not how reputation works
thought
Thought
THOUGHT
The Answer
Recreate the transaction
Lie
Gossip
?
I could speak for myself
Others could speak about me
There was a community around
my identity
This community validated my
reputation
Objective
Who you are?