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DESIGN. TECHNOLOGY. ADRENALINE LIFESTYLE CLOTHING BRAND
DE S I GN . T E CHNOLO GY . ADR ENAL I N E
L I F E S TY L E C LOTH ING B RAND
Dzone is an abbreviation for Diamond Zone. The diamond is a symbol of elegance and power, however it also has physical properties of rigidity, strength, and resistance. For this reason, it has been chosen as the main icon and logo for Dzone.
We regard each product as a diamond. Thus, our garments must possess the same properties (being strong and durable) whilst reflecting style and power. With these traits in mind we develop innovative solutions through technological advancements in the areas of fabircs and supplies. Always working towards the benefit of the final user or client.
DZONE DNA
It is indisputable that extreme and action sports have been growing worldwide in recent years. Our society is heading towards a culture of health awareness and physical activity. More people are practicing action sports action than ever before in history, and a new sport is practically born every year. On the coasts, kitesurfing and surfing are increasingly popular and becoming more available to people. While in the mountianous regions motocross, trekking, and mountain biking are activities that have already taken great impulse towards. It is from this principle Dzone born, a brand inspired by action sports and a lifestyle unique to the humans who practice it.
As fans and devotees of many sports, including MTB and motocross, Maurico, David, and Jochen, founders of the brand, understand the needs and lifestyle of the athletes; comfort, quality and style. After a long process of design and development, the brand was launched in 2012 targeting a growing niche in Colombia and the world.
HISTORY
BRAND VALUESThey help direct theway towards out set goals and keep us focused on what we do and how we do it.
InnovationWe seek different ways to do things
EvolutionWe adapt to a changing environment
QualityWe always deliver the best
LeadreshipWe work towards building a brighter future
RespectWe create and mantain positive relationships
PassionWe live and enjoy what we do
AdventureWe look for new paths to discover
PRODUCT CATEGORIES
The Active line is made up primarily of our signa-ture Boardies. Designed for an active lifestyle as the name suggests, these boardies are made for any activity in and out of the water. With added val-ue propositions such as zip pockets that keep your valuables secure and a zippered fly that provides comfort at all times. They have been used in a va-riety of disciplines such as surfing, kite surfing, mountain biking, running, climbing and others to ensure quality and to validate the short as a truly multipurpose product.
Active
The Deluxe line is made up of Resort style swims-horts. Designed for leisure and a relaxed lifestyle, ideal for beach and pool activities. They have an inner mesh, with elastic waist band, and side pockets. As a result we have a simple yet comfortable, functional garment for any occasion and leisure activity.
Deluxe
PRODUCT CATEGORIES
4 Added Values & Technologies applied to both categories.
FLUID REPELLENCY The fabric repels water and oils, ensuring an extremely fast drying process within minutes.
BI-STRETCH This two-way stretch property allows any movement to be done freely and ensures the short will recover its dimensions after stretching. SOFT TOUCH The fabrics posseses a Micro Frost or “Peach Skin Effect” which gives it a fresh and smooth touch.
SUBLIMATIONProcess that guarantees that colors won´t loose their intensity.
GEOGRAPHIC COVERAGE
POPULARACTIVITIES
COLOMBIACARIBBEAN COASTCARTAGENABARRANQUILLASANTA MARTA
EASTERN REGIONACACIASCÚCUTA
ANDEAN REGIONBOGOTÁMEDELLÍNCALIPEREIRAARMENIAMANIZALES
KITESURF
WAKEBOARD
SURF
TREKKING
CLIMBING
MTB
DOWNHILL
BIKE TRIAL
CROSSFIT
SOUTH REGIONNEIVAIPIALES
POPULARACTIVITIES
KITESURF
WAKEBOARD
SURF
TREKKING
CLIMBING
MTB
DOWNHILL
BIKE TRIAL
CROSSFIT
¿WHO SELLS DZONE?Some of our authorized dealers. The variety and versatility of our products and categories opens the possibility to distribute different store formats.
MULTIBRAND STORESPilatos storeAmericAn timeescaPe y VibrAciones ideas JeAnsGaVÁ store
boutique moferDulcementaseA riDer boutique
Peoples PlAysAqua de Paris sport
linio.com
BOUTIQUES
SPORTS STORES
ONLINE
EXPERIENTIAL MARKETINGOur marketing strategy is oriented towards generating unique experiences, to feel freedom and enjoy life to the extreme with Dzone. We want to share these emotions and inspire our users to share theirs. In addition we emphasize our unique design, competitive price, technology, and extreme comfort to attract new users within stores.
We have a team of athletes and friends of the brand. Most of them have been with us from the earliest days. They have helped us by sharing their experiences with our products. Whether they are famous or not we looking for humans that enjoy life to the extreme.
These are some of our friends dzone. Bloggers, professional athletes, Guinness records, promoters of sport in Colombia, Adventurers, junior athletes, etc. We search for people who live life away from convention and invite others to do so.
ATHLETES, FRIENDS, & DZONE TEAM
Daniel Tirado Blogger ViajandoSinPapelHigienico.com The most watched adventure blogger in Latin America
5 Guinness Records National Champion National Champion
Javier ZapataBike Trial
Juan ¨Chilo¨ SarmientoDAKAR Rally Rider
Jordy TimanaFreestyle Kiteboard
Tomas RestrepoJR Pro Wakeboarder
Daniel OlmosPro Surfer
[email protected] 16 No. 55-129 Medellin - Colombia (+574) 265 3111 Ext. 4111
Mauricio [email protected] Cel: (+57) 314 884 05 35
Jochen [email protected] Cel: (+57) 314 616 70 92
David [email protected]: (+57) 314 617 44 20
MORE INFORMATION
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