Linda Hollander

New Clients Now

Wealthy Bag Lady Story

• Started with custom printed shopping bags

Bags to Riches Book

Millionaire Mentors for Bags to Riches Book

Charitable Partner: Junior Achievement

• Teaches kids financial literacy and entrepreneurship.

Please fill out donation form and put it on the staff table in the foyer

Junior Achievement

Corporate Sponsors

Honored Supporters

Women's Business Forum

What Are the Biggest Challenges in

Your Business?

Your business challenges can be solved with

More Clients

Three Goals

1. Give you ways to new clients now and in the future

2. Tell you how to get started

3. Let you know how to always have a steady stream of clients

New Clients Now

• Right Now Marketing

• Results Marketing

• Relationship Marketing

• Email Marketing• Webinars and Teleclasses• Calls to Current Customers• Events and Public Speaking• Specials and Discounts• Strategy Sessions

Right Now MarketingQuick Cash Strategies

• Talk to the prospective client and ask questions

• Avoid the temptation to try to sell to early• Make them state where they are and where

they want to be• Let them know that you’re the solution

Right Now MarketingStrategy Session (Free Consultation)

• Web Site and Blog• Internet Articles• Video and Podcasting• Directory Listings• Search Engine Optimization• Direct Mail• Traditional Media

Results MarketingSales Now and Later

Results MarketingTurn Leads into Sales

• Face to face selling• Telephone sales• Online conversion• Order forms• Delegating sales

• Networking: Have a networking and follow-up plan

• Social Online Media: Initiate conversations

• Word of Mouth Marketing

• Referral Partners

• Events

Relationship MarketingFor a Steady Stream of Clients

Marketing is More Personal

• Stories are the new currency• Give back• Don’t just market when business

is slow• Use the New Clients Now System

to continually promote to current and potential customers

New Clients Now

Which Strategies Will You Use? Web Site and Blog Strategy Sessions Email Marketing Internet Articles Video & Podcasting Events Word of Mouth Social Online Media

Trade Shows Direct Mail Print Advertising Radio Press Releases Public Relations Promotional

Products

Public Speaking Networking Free Consultations Joint Ventures Referral Partners SEO Webinars & Teleclasses Current Customers

Part of the proceeds will be donated to Junior Achievement to teach kids entrepreneurship