Remaining RelevantInterior Design, Customer Service, and Digital Outreach in a Corporate Library

Abby LindquistCondé Nast Research LibraryLIS 698 – Dean Tula Giannini

Spring 2012

Condé Nast Corporation

Credit: www.condenast.com/brands

Condé Nast Research Library

•Condé Nast publications available from magazine’s launch or acquisition date

•Non-Condé Nast publications date back a minimum of two years, often more

Condé Nast current publications

Condé Nast Research Library

•Over 4,000 fashion, photography, art, architecture, design, entertainment, and reference books

Photography books

Condé Nast Research Library

•3 public access computers for personal use or access to digital resources

•App Library with multiple tablets

Condé Nast Library intranet page

Moving On

4 Times Square 1 World Trade Center

Photo credit: wikipedia.org

Interior Design

•Consider needs of users•Flexibility guarantees usage

University of West Georgia Ingram Library, GAFox, 2011

Interior Design

•Articulate and plan culture of the space

•Unique fixtures, bold signage

(Fox, 2011)

Kirkwood Public Library, MOFox, 2011

“Customer” Service•New hire tour only

gives basic overview•Could offer

instruction sessions because “a lower level employee may actually need more help” (Matheny, 2009, p. 136)

Research tables

“Customer” Service

•Monetization of time saved

“Customer” Service• External requests promote

positive impression of Condé Nast

Mademoiselle, January 1963, p. 50

House & Garden, April 1905, p. 189

“People don’t know the library exists. If everyone were more aware of its presence, I’m sure they’d use it more often.” – Managing Editor, Condé Nast publication

Digital OutreachQR Codes best practices • Contextual information

with code• Place prominently near

entrance, reference desk, special collection areas

(Cordova, 2011)

Connect flyer

https://twitter.com/condelibrary/

•April 12: 613 •Now: 631

•April 12: 105 •Now: 119

http://pinterest.com/cnlibrary/

Digital Outreach

Future uses of QR Codes• Instructional videos for new automation system•Connect to mobile catalog

Shelf sign and Connect flyer

References• Cordova, M. (2011). The Quick Response (QR) Code: Graphic Potential for

Libraries. Idaho Librarian, 61(1), 1-6.

• Fox, B. Year in Architecture 2011: Walk Right in, Sit Right Down. Library Journal. December 15, 2011. Retrieved February 13, 2012 from http://features.libraryjournal.com/architecture/library-buildings-2011/year- in-architecture-2011-walk-right-in-sit-right-down/

• Matheny, C. (2009). Earning Your Way: Customer Service in Special Libraries. Texas Library Journal, 85(4), 136-137.