LinkedIn Professionalism: Networking & Personal Branding

Alisa M. Rosales, J.D.

Associate Director of Public Service Law & Law Career Services

DePaul University College of Law

2011-2012

LinkedIn Overview

Profile Basics

Employer Research

Environmental Scanning Tools

Applications

Settings

Online Networking Etiquette

Additional Resources

Current Students: http://www.surveymonkey.com/s/LinkedInProfessionalismQuiz

Outline

What is LinkedIn?

Who uses LinkedIn?

Why you should use LinkedIn

Supplemental Tools

LinkedIn Overview

Profile Picture

Status Updates

Regular Profile Updates

Syncing Profiles & Presence

Profile Basics

Profile Basics

Connection Updates

Profile Basics

Recommendations

Education

Group Membership

Groups - Settings

Conagra

What is Environmental Scanning?

Why is it important?

What should I be reviewing?

How can LinkedIn help?

Environmental Scanning Tools

Company Overview

Employer Research Company Search Video: http://youtu.be/1j5VoN_v-Us

Applications

Other Applications

Settings

Networking Etiquette

LinkedIn blog: http://blog.linkedin.com/

LinkedIn Video Trainings: http://www.youtube.com/user/LinkedIn?blend=1&ob=5

LinkedIn Tools: http://www.linkedin.com/static?key=tools&trk=hb_ft_tools

LinkedIn Learning Center: http://learn.linkedin.com/

LinkedIn Company Search Video: http://youtu.be/1j5VoN_v-Us

Current Students: http://www.surveymonkey.com/s/LinkedInProfessionalismQuiz

Additional Resources