| Date post: | 03-Jul-2015 |
| Category: |
Food |
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24 November
2014 1
NEXT STEPS TOWARDS
COOPERATION WITH
ENTREPRENEURS
David & Goliath – New ways to partner for growth
Agro Food Park, 21 Nov. 2014
Lise Berg Kildemark
Open Innovation, Suppliers
Arla Foods
13,500+
OWNERS
THE 6TH
LARGEST DAIRY COMPANY
MILK INTAKE 13+ BILLION KILO
19,000+ COLLEAGUES
10 BILLION EURO
REVENUE
PRODUCTS SOLD IN
100+ COUNTRIES
Our best results are created in cooperation with others….
Our cooperative roots are part of the mindset of both the owners and colleagues in Arla
A cooperative mindset …embedded in our Identity
Creating the future of dairy to bring
health and inspiration to the world,
naturally
…and an enabler to achieve our vision
Most knowledge and talent is outside your organisation
24 November 2014 6
The lab is my world The
world is my lab
A structured approach to external cooperation
We call it…
OI AMBITION
1. Scale up external cooperation as a key lever to the growth of Arla
2. Work with best-in-class external parties and be seen as a preferred partner
17 October 2012 8
Sometimes we are the little one – often we are the bigger one!
24 November
2014 9
We want our relations with others to be of mutual benefit - with big and small
Cooperation comes in many forms
10
Development stage Early Mature
Mid
Business
needs
Benefit
areas
Fo
cu
s
PRODUCTS &
SOLUTIONS
Consumers
Consumers
Consumers
Consumers
Consumers
Consumers Suppliers
Early stage
enterprises
Universities &
consortia
24 November
2014 11
From talking to walking – let’s jump in!
12
-15 companies in health, feed, tests,
packaging
-kindly facilitated by Agro Food
Park
Arla Entrepreneur Day, 10 Nov. 2014
Arla Entrepreneur Day
Low, medium, high
No, few markets, global
Difficult, medium, easy
Have it already, new to Arla, new to the world
Low, medium, high
13
Scorecard by Arla
:-/ :-/ :-/
1 3 2 1 8
Assessment criteria Score
No. of companies out of 15 scoring average or better
Scale
(1 -2 - 3)
8 companies
14 companies
6 companies
8 companies
7 companies
Strategic fit:
Scalability:
Ease of implementation:
Novelty to Arla
Substantiation:
Arla Entrepreneur Day
Poor, fair, good, excellent
Poor, fair, good, excellent
No, maybe, yes
Yes, no
14
Scorecard by participating companies
Speed-dating only shows the surface,
so I expect a meeting where it will possible to learn a bit more….
Could have been interesting to hear
the other presenters as well -
perhaps there could been a future
business relationship the presenters
in between..
Technical issues
with the
projector
Who is
who in
Arla
Assessment criteria Score Scale
Value expected of the day:
Planning and info:
Any potential for coop:
First meeting with Arla:
Good
Excellent
Yes (1 maybe)
2/3 yes
Potential big if we can find a way to
cooperate
Good to get the
opportunity to
share what we
do
Difficult to target
presentation to Arla
needs when not
briefed about them
A great start – next time focus on needs
WANT FIND GET MANAGE
Adapted from The ”Want, Find, Get, Manage” Model of PhD Gene Slowinski, an expert on alliances and co-author of the book The Strongest Link
Thank you [email protected]
