This presentation is property of Michael Lewis. 310-801-6040

MARKET ING L IST ING CONSULTAT ION

PREPARED EXCLUS IVELY FOR:

Michael Lewis 8580 Rodeo Drive

Beverly Hills, California 90210

124 Anywhere, Any City, CA 123456 Office: 310.555.1234 | Fax: 310.555.1234

Email: abcd@kw.com | Website: www.agentwebsite.com

P R E P A R E D B Y :

John Doe 1234 Anywhere Place Anywhere, Any State 123456 Dear Jane Doe, This is where you type your personal letter to your potential client. This is where you type your personal letter to your potential client. This is where you type your personal letter to your potential client. This is where you type your personal letter to your potential client. This is This is where you type your personal letter to your potential client. This is where you type your personal letter to your potential client. This is where you type your personal letter to your potential client. This is where you type your personal letter to your potential client. This is where you type your personal letter to your potential client. where you type your personal letter to your potential client. This is where you type your personal letter to your potential client. This is This is where you type your personal letter to your potential client. This is where you type your personal letter to your potential client. This is where you type your personal letter to your potential client. This is where you type your personal letter to your potential client. This is where you type your personal letter to your potential client. Sincerely, John Doe

PROFESS IONAL PROF ILE

Your Name Managing Partner Keller Williams Realty This is where you put your professional profile. You can say all of Your accomplishments. This is where you put your professional profile. You can say all of Your accomplishments. This is where you put your professional profile. You can say all of your accomplishments. • Listing Things here

• Listing Things here This is where you put your professional profile. You can say all of Your accomplishments. This is where you put your professional profile. You can say all of Your accomplishments. This is where you put your professional profile. You can say all of your accomplishments. This is where you put your professional profile. You can say all of Your accomplishments. This is where you put your professional profile. You can say all of Your accomplishments. This is where you put your professional profile. You can say all of your accomplishments.

YOUR NAME

YOUR

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ME

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MARKETING STRATEGY:

I N T E R N E T M A R K E T I N G

P R I N T M E D I A

P R I N T M E D I A

LA TIMES EXCLUSIVE SAT/SUN PAGE

• Put specifics about your print publications

• Fully editable images and text

P R I N T M E D I A

MLS CARAVAN EXCLUSIVE 2 PAGE FEATURE

LUXURY MARKET ING PROF ILE

KELLER WILLIAMS HOLLYWOOD HILLS IS A MEMBER OF:

P R O F E S S I O N A L P H O T O G R A P H Y

• Put Photos Of Your Professional Shots Here • Eric Vidar is the kw Staff Photographer • 24 High-Res Shots $100 • 818-235-7881

P R O P E R T Y F L Y E R S

EXTENDED MARKET REACH

T E C H N O L O G Y D R I VE N M A R K E T I N G

• Put on All Marketing Materials • Designed to Direct User to another

Destination

Your Property Virtual Tour will be loaded on YouTube for Online Marketing Exposure

P O S T C A R D M A I L I N G S

M E D I A E X P O S U R E

• Put Any Type of Media Exposure • Print, TV, Radio, Internet

WE B S I T E E X P O S U R E

• www.yourwebsite.com

Insert Images of your website here

S O C I A L M E D I A

S T A G I N G

We want your home to be shown in the best possible light to prospective buyers to get you top dollar in the shortest amount of time. We will create a warm and inviting environment focusing on the best architectural features and selling points of your home.

WH Y K E L L E R WI L L I A M S

WH Y K E L L E R WI L L I A M S

Keller Williams is not your traditional Real Estate company. That is why it is not surprising that it is the fastest growing real estate company in North America. Our phenomenal growth is only part of the story:

• 2nd largest independent real estate franchise

• A network of over 80,000 real estate consultants

• 700+ offices in the US and Canada (50 Major Markets)

• Excellence in cutting-edge real estate training, real estate coaching and real estate education

• Most Innovative Real Estate Company – Inman News

WH Y K E L L E R WI L L I A M S

Technology • Leading-edge tech tools and training give me the edge in effectively marketing your

property online, 24 hours a day, seven days a week! Through KW’s exclusive Keller Williams Listing System (KWLS), your property is fed to more than 350 online search engines and available on KW’s Web network of more than 76,000 sites.

• Best of all, because of Keller Williams Realty’s “My Listings, My Leads” philosophy, every single Internet inquiry on your property will come directly to me so that I can follow up quickly on potential buyers for your property.

Teamwork • Keller Williams Realty was designed to reward agents for working together. Based on

the belief that we are all more successful if we strive toward a common goal rather than our individual interests, I’m confident that every Keller Williams professional shares the common goal of serving you, my client, in the best way possible.

Knowledge • Keller Williams Realty helps me stay ahead of trends in the real estate industry through

its comprehensive, industry-leading training curriculum and research resources. It’s what prepares me to provide you with unparalleled service.

Reliability • Founded on the principles of trust and honesty, Keller Williams Realty emphasizes the

importance of having the integrity to do the right thing, always putting your needs first. It reinforces my belief that my success is ultimately determined by the legacy I leave with each client I serve.

Track Record • I’m proud to work for the fastest -growing real estate company in North America and

the third-largest real estate company in the United States. It’s proof that when you offer a superior level of service, the word spreads fast.

WH Y K E L L E R WI L L I A M S

• Keller Williams Realty is the 2nd Largest Real Estate Company in the United States.

C O N S U M E R - C E N T R I C K W. C O M

K E L L E R WI L L I A M S A WA R D S & H O N O R S

M A R K E T I N S I G H T S

SINGLE FAMILY RESIDENCE

M A R K E T WI T H I N A M A R K E T R E P O R T

M A R K E T S T A T I S T I C S

S O U R C E S U S E D I N H O M E S E A R C H

SOURCE: National Association of Realtors

2010 2011

VA L U E O F WE B S I T E S

SOURCE: National Association of Realtors

WH A T B U Y E R S WA N T M O S T F R O M A G E N T S

H O W B U Y E R S F O U N D T H E I R A G E N T

SOURCE: National Association of Realtors

P R I C I N G

P R I C E R I G H T – A T T R A C T B U Y E R S

• Pricing your property competitively will generate the most activity from agents and buyers.

• Pricing your property too high may make it necessary to drop the price below market value to compete with new, well priced listings.

P R I C I N G M I S C O N C E P T I O N S

• The value of your property is determined by what a buyer is willing to pay and a seller is willing to accept in today’s market.

• Buyers make their pricing decision based on comparing your property to other properties SOLD in your area. Historically, your first offer is usually your best.

P R I C E D A H E A D O F T H E M A R K E T

P R I C E D A H E A D O F T H E M A R K E T

P R I C E R I G H T – T I M E O N T H E M A R K E T W O R K S A G A I N S T Y O U

W H A T S E L L S – R I G H T P R I C E

• To get your home sold for the most money in the least amount of time, we have to price it “in the market”.

P R I C E C O M P E T I T I V E L Y – T H E F I R S T 3 0 D A Y S A R E C R I T I C A L