Date post: | 12-May-2015 |
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Entertainment & Humor |
Upload: | richard-berry |
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DQFWhat does that mean?
For radio? (and tv)
LIVE PROGRAMMES
PRODUCTION PLANNING, CLOCKS AND RAJAR
THE TEAM & JOBS
Producer
Presenter (or presenters)
Technical Operator (Studio Manager)
Content producer
Research
Recorded Features
Online Content
Planning
Scripts
Creative ideas
Show format
Studio Manager / Technical Operator
JOBS
Producer
JOBS
PRODUCTION PLANNING
Allocate Roles & Responsibilities
Set Deadlines
Maintain and submit a log of activity
Meet often
Write and submit a programme treatment / concept
Have a planKnow what your programme is about
PROGRAMME CONTENT
Consider:• Team skills / resources• The audience• Time slot• OFCOM codes
Content:• Live / Pre-rec• Interviews• Packages• Reviews• Sketches• OB inserts
What is your programme going to do? Be ambitiousBe creative
RUNNING ORDERS / CLOCKSPLANNING
Paper Running Order
• List items and timings / start times
Scripts
• Cues / contacts/ ID numbers
Links
• One thought• Where’s the exit
Programme Clock
• On paper and RCS
RCS CLOCKS
RAJAR
Reach
• The number who listen to a station in a defined period
Share
• That stations share of local listening
Hours
• How long the station is listened to, in total, individually = share
BUILDING THE HOUR
Worry about the stuff between the music
Menu and signpost
Build towards key features
Avoid clutter
Flow and progression – everything makes sense
Less is More
Are you making me care? Are you involving me?
PRODUCING
CONTENT
Think outside the box
Audience expectations
what are they talking about
what matters to them
What’s the best way to tell this story
Make it make me listen
Don’t bore yourselves
Don’t indulge in radio incest
WHERE DO IDEAS COME FROM?
Read everything
Watch everything
Hang out with normal people (have a life outside radio)
Ask what the stories mean FOR YOUR LISTENER
Be curious
“You have to hit listeners over the head with what you’re doing…make your station sound different. I’ve always been able to figure out what people like, what’s going to catch on and be popular… stay ahead of the curve” Scott Shannon
VALERIE GELLER SUGGESTS
Your Life
Overheard/Observed
News you’d talk about off-air
“in each case find the Universal Angle… a common thread or dynamic that affects everyone. Often the details of a story are interesting only to the participants and are no-one else’s business. While the personal is universal, the private can be boring”
A DAY IN THE LIFE…
DEVELOP 3 IDEAS FOR TODAY
Grab a paper
Go Online
Press Releases
Valerie Geller suggests: