Living Green on ajc.com Atlanta’s Choice For Online News & Information

Presented by:

Jeff Burrell/ Online Account Executive

404-526-2818 jburrell@ajc.com

What is the Living Green Channel

Living Green is the premier destination for Green news, information and searchable tips on how to preserve the environment

Quizzes and other interactivity including Meet The Greenes, a feature with animated characters that explain how visitors to our site can make a difference and are designed to keep users engaged.

Blogs and user submitted content create a community of users who will focus on all things green.

Living Green Promotion

Living Green is a sub-channel of the Living Section.

In addition, Living Green will be promoted via:

-ajc.com Homepage

-The Atlanta Journal Constitution print newspaper

-Banner ads on ajc.com

-Email newsletters

-Right rail teases on ajc.com

Living Green Channel Sponsorship Packages

Living Green Sponsorship Packages

Placements

Four Living Green channel front packages:

Equal rotation (25% SOV) of the big box ad (300x250 or 336x280) on the Living Green front page

Equal rotation (25% SOV) of the Leaderboard ad (728x90) within the Living Green Interactive Tools. Interactive Tools available are:

Profile Tool

Meet the Greenes

Environmental Testing Quiz

Leaderboard ad (728x90) rotation in the Living channel

Estimated Ad Impressions: 200,000 per monthInvestment: $3,000 Net per month

These prices are good for 90 days and will expire Sept 30, 2007. At that time, prices will change to reflect pageview growth in the Living Green Channel.

Rotation of the Big Box Ad on the Living Green Channel Front

336x280 or 300x250

Rotation of the Leaderboard Ad Within the Interactive Tools in the Living Green Channel

728x90

Interactive Tools Available:

Meet the GreenesEnvironmental Testing QuizProfile Tool

Rotation of the Leaderboard Ad in the Living Channel

728x90