Location, Location, Location and Planning
Janice Dunphy- The Web
Where are Play Centres located?
0
5
10
15
20
Frequency
Retail/Leisure
Industrial TownCentre
Other
Type of Location
What size of site’s are currently trading?
0
5
10
15
20
25
30
35
Percentage
0-7,500 7,500-10,00 10,000-12,500
12,500-15,000
15,000-20,000
20,000+
Size
Churches!!
Industrial Estate Retail/ Leisure
Shopping CentreTown Centre
Bubbles Factory: Case Study The Bubbles Factory opened on the 3rd November 2010 in Carluke, ScotlandA 500sqm - community based indoor soft play and cafeThe £1.1million delivered a very high quality, sensitively designed, environmentally considerate building including a Scottish government grant of £550,370.00Local regeneration to drive footfall to other businesses in the town centre
What makes a good location? • High Footfall = Large Catchment Area• Lack of Competition• Height of unit • Car Park• MUST FIT YOUR BUSINESS PLAN AND MODEL!!
Don’t settle for anything less than perfect!!
Invest in Good Design The design of the physical facility has a profound impact on not only the cost of the facility, but just as, if not more important, the quality of the guest experience which directly impacts on revenues and the cost efficiency of operating the business. Design directly affects:
• Development cost • How much your guests enjoy the experience of visiting• How much they spend• Whether and how often they return• What it costs to operate the business
Planning • Policy … Town Centres• Employment• Highways… Access• Car Parking• Public Transport • Sequential Approach
Do you need professional help? Change of Use? How long does it take? How much will it cost?
Planning Recommendations… • Have a robust approach• Take early pre-planning advice• Discuss your proposal with highways• Establish the availability of Public Transport links• Demonstrate a need for your proposal • Understand previous planning approval / refusals