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3/27/2008 1 LL300 Laser Level Product Sales Training
Transcript

3/27/2008 1

LL300 Laser Level

Product Sales Training

3/27/2008 2

LL300 Launch Training

Outline: Overview and Target Markets Product Applications Product Features & Benefits Sales Issues How to sell Sales and Marketing Materials Service and Support

3/27/2008 3

LL300 Laser Level

Fully Automatic Self-leveling laser level

Suitable for small andmedium jobs

For concrete and GCapplications

Can also be used forshorter range machinecontrol applications

3/27/2008 4

LL300 Launch Training

Target Customer Segment: General Construction

Residential Concrete Light to Medium Commercial Landscapers, Remodeling

Site Preparation & Excavating contractors Pool Contractors Septic & fuel storage tank InstallersGrading Contractors

3/27/2008 5

LL300 Laser Level System

Choose Alkaline orRecharge kitChoose HR350 or

CR600System prices start

from $925/€925

3/27/2008 6

Choose HR350 or CR600 Receiver

Choose the receiver to bestsuit your needs

HR350 offers good all-roundperformance for normal rodand handheld applications

Use the CR600 for longerrange, and machinemounted applications suchas excavating

3/27/2008 7

Optional RC601 Remote Control

Optional remotecontrol

Can be used forgrade matching

Offers single-axismanual mode forimproved accuracy

3/27/2008 8

General ConstructionApplications

3/27/2008 9

Cut and Fill

Measuring cut and fillfor basic sitepreparation

Use the CR600 on askid steer for straightforward sub-basecontrol

3/27/2008 10

Excavations

Use the CR600machine mounted forextra productivity

Dig basic slopes bygrade matching usingsingle axis slope mode

3/27/2008 11

Leveling Forms and Footers

Checking and adjustinglevel

3/27/2008 12

Controlling Concrete Pours

Measuring the elevationof concrete

Checking for levelacross the pad

3/27/2008 13

Driveways and ramps

The LL300 can be used forgrade matching to provideslope control for ramps anddriveways

By placing one axis in manual,and aligning the beam on thefinished grade, the laser canbe used to check slope on-grade over the full range whilemaintaining accuracy

3/27/2008 14

4 Foot / 1 Meter Marks

The LL300 has aspotting beam that isalso partially visible inambient light

It can be used with orwithout a receiverdepending on lightconditions

3/27/2008 15

LL300 ProductFeatures and Benefits

3/27/2008 16

Attractive Design

New modern lookDesigned for rugged

performanceFast self-levelingStraight forward user

interface

3/27/2008 17

“Hard Hat”

Designed to take a drop ofup to 1 m (3 ft)

Designed to take a pushover of up to 1.5 m (10 ft)on a tripod

Hard hat can be fieldreplaced in less than 10minutes

Calibration can be checkedin the field if necessary

3/27/2008 18

Weather Protection

The LL300 has been put throughextensive tests for:RainHumidityDustAggressive temperature changesShock and vibrationProduct managers with garden

hoses !

QuickTime Movie

3/27/2008 19

Weather and Dust Protection

Good weather and dustprotection for minimumrepair costsAfter this rain test, the

whole elastic rubberboot is filled withwater

No water went into thehousing

3/27/2008 20

Battery Charging

Side mounted chargerfor easier “in-case”charging or tripodmounted powering

Easier for the user tocharge

3/27/2008 21

Multiple Power Options

Easy access battery door – no toolsrequired

D-Cell alkaline batteries: 90 hrsoperation

Standard NiCad recharge kit: 45 Hrsof operation

Charger can also be used to powerunit

Multiple power options means lessdown-time due to power loss

Side mounted charger jack foreasier “in-case” charging or tripodmounted powering

3/27/2008 22

Multiple Mounting Options

Dual 5/8 x 11 mounting:Level tripod mounting

on the unit’s bottomVertical tripod mounting

on the unit’s back (usein manual mode)

Provides maximummounting versatility

3/27/2008 23

Simple User Interface

Simple keypad layout Transmitter “beep” provides

feedback with all controlpanel actions

Remote LED “lights” toprovide feedback with allbutton functions

Two stage low batteryindicator provides moreinformation for betterscheduling

3/27/2008 24

LED Feedback

Red LED flashes when theunit is in manual or whenthe HI alert has beenactivated

Green LED flashes whilethe unit is leveling

Two distinct indicationshelp the user easilyunderstand the operation

3/27/2008 25

HI Alert

Warns the user by shutting down the laser ifthere is a large change in the level position(normally caused by tripod movement etc.)

When HI alert is activated it will beepcontinuously and the red level LED will flash

Operates in both level and single-axis slopemode

Activates automatically 5 minutes after the unithas been self leveled, giving the user adequatetime in single-axis slope mode to benchmark,orient the laser and grade match

3/27/2008 26

Manual Mode

Overrides the automaticleveling mode

LL300 keypad: Select Manualor Automatic leveling

Allows use of the laser inmanual mode: Horizontal - for ramps or

grades Vertical - for connecting

reference points

3/27/2008 27

RC601 Remote Control

RC601 IR remote control 50m range Replicates Transmitter functions Adds additional single-axis slope

mode Available optionally for only $125 /

€125 Standard RC601 compatible with

most Spectra Precision Lasers –scan and rotation buttons are notused with the LL300

3/27/2008 28

LL300 Remote Sensors

IR-Receivers

Remote operationrange up to 50 m / 150 ftwhen sensor is shaded Improved coverage evenfor slope set-ups workingon the back of the unit

3/27/2008 29

Single Axis Slope Mode

One axis can remain self-leveling Used for basic slope applications

such as driveways, parkingramps, and water run-offs

RC601 Remote Control: Manual,Single Axis Manual, or Automaticleveling

Option to have single axis slopemode costs only $125/€125

3/27/2008 30

New Case Label

Shows the storagelocation and packingfor all the accessories.

The case willaccommodatecombinations of:2 x HR3501 x HR350 1 x HR5502 x HR550 1 x HR5501 x CR600 1 x HR350

3/27/2008 31

LL300 Specifications

Yes, IP54Weather and dustproof

1 yearWarranty

–20to 50C (–4to 122F)Operating Temperature

Up to 50 m (164 ft)External Operating Range w/ Optional IR Remote Control (RC601 )

Yes (w/ self-leveling mode on the second axis), with optional RC601 remote controlSingle Axis Manual Slope Mode

Up to 1 m (3 ft)Drop Height on Concrete

YesMachine Control Compatible

Programmable at dealer, with HR500 and CR600 receivers onlyOut of Level Warning at Receiver

Rotor stops, red out-of-level LED blinksOut of Level (HI)-Warning

600 rpmRotation Speed

Less than 10 hoursBattery Recharging Time

Flashing Red LEDBattery Status LED

NiCd: 45 hoursAlkaline: 90 hours

Battery Life (20 C̊ / 68 F̊)

4 “D” NiCD or Alkaline BatteriesPower Source

Electronic Self Leveling 5ºSelf-Leveling

300 m (1,000 ft) HR300500 m (1600 ft) CR600

Operating Receiver Range (Diameter)

18 arc seconds2.6 mm per 30 m (3/32 in. per 100 ft)

Laser Accuracy

635 nm visible, Class 2Laser Source

3/27/2008 32

LL300 Features & Benefits

Summary: Unit survives 1 m / 3 ft drops onto concrete even when dropped

on it’s “hard hat”, minimizing downtime and repair costs One button operation – for easy set-ups Excellent water protection - for all weather conditions 2.6 mm at 30 m, 3/32 in at 100 ft accuracy – for good performance Spotting beam – for easily finding the beam’s elevation Two-stage battery indicator – for better planning Multiple power options – eliminates power loss downtime Optional Remote Control – for grade matching at the receiver

3/27/2008 33

HR350 Hand Held Receiver

New replacement forthe HR300 forGeneral Constructionand Interiorapplications

3/27/2008 34

Composite Material Housing

Durable in harshenvironments

Easy to carrySurvives drops of

5’(1.5m)EXTREMELY water and

dust resistant, to IP67Works in wet and dusty

conditions

3/27/2008 35

Simultaneous Front/Back LCD and FrontLED Display

5 channel LCD readout (frontand back) for outdoor use andsimultaneous front displayLEDs with green on-gradeindicationVersatile, lets you choose the

best display based on lightingconditions

Deadband sensitivity:Fine, mediumFits the application need

3/27/2008 36

Improved Clamp and Battery Door

Easy access door, withIP67 waterproofing – nowater gets into the batterycompartment

Ruggedized clamp

3/27/2008 37

Optional Bubble Kit

An optional clamp bubblekit (P/N 1075-1220) isavailable to indicate whenthe rod is plumb

3/27/2008 38

HR350 Features/Specifications

Operating range 300 m (1,000 ft) Diameter Display channels 5 Photocells 1 Beam acceptance angle 90º LCD displays Front/Rear Front LED Display 2 red/1 green On-grade sensitivities 2 (1.5 / 3 mm)(1/16 / 1/8 in) Batteries 2 x AA Battery life 70+ hours Weight 280 grams (0.6 lbs) Dimensions 2.7 x 7.2 x 13.7 cm (1 x 2.8 x 5.4 in)

3/27/2008 39

CR600 Combination Receiver

Unique receiver for GCapplications

Can be mounted onexcavators for depthcontrol from the cab

Can be mounted onskid steers for sub-basegrading

3/27/2008 40

Magnesium Housing

70% stronger than poly-carbonate plasticsurvives drops of up to 3m

(10ft) onto concrete

Waterproofdesigned to keep working,

whatever the weather

32% lighter than aluminumcomfortable to carry

3/27/2008 41

Linear LCD Display

15 channel linear display. No need to go “on-grade” to

measure

Allows easy fixed offsets Quicker to use

Deadband sensitivity: Fine,medium, coarse, machine fine,machine coarse Fits the application need

Lost beam direction indication Find on-grade fast

3/27/2008 42

Simultaneous LED Display

5 channels Long range visibility

Practical for long rangevertical applications

Lower power consumptionthan backlit LCDsLonger battery life

Easy to read at “high height”operation or from cab

3/27/2008 43

Wrap-Around Photocells

The CR600 features along wrap-aroundphotocell for increasedpickup coverage

270° coverage

3/27/2008 44

Multiple Mounting Options

Fits the “no clamp” graderod Including new cut/fill rod

option

Uses conventional clampsFor conventional rods,

wood, etc.

Magnetic mountFor basic backhoe

mounting

3/27/2008 45

Why CR600 ?

US Field PopulationWheel Excavators: 10,000 (with 6,000

companies)

Crawler Excavators :156,000 (with44,000 companies)

Skid Steers: 282,000 (with 56,000companies)

Backhoes: 256,000 (with 64,000companies)

3/27/2008 46

Why CR600 ?

European Annual Sales (not counting what’s in the field): Track Excavators 19,000

Wheel Excavators 17,000

Mini Excavators 37,000

Skid Steers 10,000

Backhoes 13,000

3/27/2008 47

LL300 Quick Guide

Small format guide Contains key

information to help yousell:PricingApplicationsFeatures and benefitsKey competitive info

3/27/2008 48

Service and Support

3/27/2008 49

LL300 Service and Warranty

Unit Warranty is the standard One-Year Parts and Laborguarantee

Full service training offered for HV301 and LL300 (a ServiceManual is provided) for unqualified service technicians

Update KNet sessions offered for qualified 1452XL platformtechnicians

1452XL platform technicians have a minimum special toolingrequirement:Compensator removal tool (~$105)Boot installation tool (~$80)

3/27/2008 50

LL300 Field Servicing

Calibration done withthe remote controlthrough the IR sensorGood for adjustments in

temperature extremes orafter a knock over

“Hard hat” can be fieldreplaced if damagedafter drop


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