Logging

On:

Bringing Social

Media to the

College Classroom

@JPitlyk

93% of social media users believe a

company should have presence in social

media. -Cone, Business in Social Media Study, September 2008

93% of social media users believe a

company should have presence in social

media. -Cone, Business in Social Media Study, September 2008

85% of social media users believe that a

company should go further than just

having a presence on social sites and

should also interact with its customers.-Cone, Business in Social Media Study, September 2008

93% of social media users believe a

company should have presence in social

media. -Cone, Business in Social Media Study, September 2008

85% of social media users believe that a

company should go further than just

having a presence on social sites and

should also interact with its customers.-Cone, Business in Social Media Study, September 2008

That’s what it’s

all about!

What’s at Stake?

What’s at Stake?

Customer Relations

Innovation

Strategy Brand

and continues with a conversation.

(Which can change everything…)

Let’s Talk GAP.

Let’s Talk GAP.

Let’s Talk GAP.

Let’s Talk GAP.

Generation Y Has the Experts

“Most entrepreneurs would be better off leaving social media

management to younger employees that „get it.‟" Social

media…requires a large volume of ongoing work.

Micromanaging the messages will make social media

campaigns sound inauthentic.”– Ellen Thompson Ten Things You Should Never Micromanage, Darren Dahl, inc.com

Generation Y Has the Experts

ITM + Computer Science

International Business

Entrepreneurship

Public Relations

Marketing

Thank

You!

Julia Pitlyk

@JPitlyk

Linkedin.com/in/

JuliaPitlyk