9
886 –1887 Coca-Cola was invented by John S. P emberton in 1886. 1887 –1900 In 1887, the familiar Spencerian script was first used. Compared to todays version, the script varied depending on its application, the word Trademark also commonly appeared in the bottom of the first 'C swirl'. 1900 –1941 By the turn of the century, the script began to be standardised, by the 1940s the s cript finally took the form of which it will be most familiar. The Coca-Cola logo as it appeared in a 1905 advertisement The Coca-Cola logo as it appeared in a 1905 advertisement From the mid-1920s to the mid-1930s, ma ny Coca-Cola ads featured the logo inside an angled "sign", as seen above.
