FOR WEB MASTHEAD, USE
DO NOT link up web masthead graphic with unit name or other text
FOR BUILDING SIGNAGE, USE Contact University Communications
for external building signage standards:
[email protected] (517) 355-7505
FOR ADVERTISING, USEBillboards, digital displays, posters,
flyers, print ads, etc.
FOR MERCHANDISE, USE
FOR EMAIL SIGN-OFF, USEEmail clients vary. Select the
combination that works best.
These are recommendations only. Not all email clients are able to
place graphics within a sign-o�. Please consult your user manual for
your specific email client.
Will SpartanCommunications ManagerUniversity CommunicationsMichigan State UniversityOlds Hall408 West Circle Drive, Rm. 304 East Lansing, MI 48824(517) [email protected]
Will SpartanCommunications Manager University CommunicationsMichigan State UniversityOlds Hall408 West Circle Drive, Rm. 304 East Lansing, MI 48824(517) [email protected]
FOR PUBLICATIONS, USEBrochures, reports, booklets, etc.
It is advised that you include a wordmark or combination mark on the back of your publication
when using a college or unit signature on the front.
FOR COLLABORATIONS, USEIn approved instances where the logo
is to be included with a group of other logos or will appear very small
Will SpartanCommunications Manager University CommunicationsMichigan State UniversityOlds Hall408 West Circle Drive, Rm. 304East Lansing, MI 48824(517) [email protected]
UNIVERSITY LEVEL(University Communications)
OR
OR
OR
OR
OR
OR
OR
OR
COLLEGES
Units are permitted to adjust signature designs to ensure the best result when embroidering or printing them on merchandise.
Work with University Licensing Programs/your vendor to determine whether a heavier weight font is needed, lines should
be removed, or font size should be increased.
WORDMARK OR MSU SPELLED OUT SHOULD APPEAR SOMEWHERE ON THE PRODUCT
Visit licensing.msu.edu for more information.
College of Agriculture and Natural Resources
College of Agriculture and Natural Resources
College of Agriculture and Natural Resources
OR
OR
Contact University Communications
OR
COLLEGE OF AGRICULTURE AND
NATURAL RESOURCES
College of Agriculture and Natural Resources
College of Communication Arts and Sciences
SCHOOLS, DEPARTMENTS, CENTERS, INSTITUTES
School of Packaging
OR
OR
Contact University Communications
Department of Marketing
School of Packaging
OR
OR
OR
School of Packaging
Units are permitted to adjust signature designs to ensure the best result when embroidering or printing them on merchandise.
Work with University Licensing Programs/your vendor to determine whether a heavier weight font is needed, lines should
be removed, or font size should be increased.
WORDMARK OR MSU SPELLED OUT SHOULD APPEAR SOMEWHERE ON THE PRODUCT
Visit licensing.msu.edu for more information.
OR
College of Agriculture and Natural Resources
College of Agriculture and Natural Resources
OR
School of Packaging
OR
School of Packaging
Helmet signature preferred for advertising Helmet signature preferred for advertising
Also permitted: Also permitted:
May be used by units in specific advertising situations. Cannot be linked up with unit name or other text. Contact University
Communications for approval.
Department of Agriculture, Food, and Resource EconomicsCollege of Agriculture and Natural Resources
UniversityCommunications
Will SpartanCommunications ManagerUniversity CommunicationsMichigan State UniversityOlds Hall408 West Circle Drive, Rm. 304 East Lansing, MI 48824(517) [email protected]
SPARTANS WILL.Type the tagline if you are unable to place graphics.
LOGO USAGE CHARTUniversity Communications
BRAND GUIDE: brand.msu.edu • UNIVERSITY COMMUNICATIONS SITE: comms.msu.eduFor more information, contact Tony Frewen at [email protected]
VERSION 2 .2020
Below are examples of College Signatures Below are examples of Unit Signatures
O�cial marks can be downloaded from brand.msu.edu/logos/