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LOGO USAGE GUIDELINES - NICEIC

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LOGO USAGE GUIDELINES the power to make your mark
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Page 1: LOGO USAGE GUIDELINES - NICEIC

LOGO USAGE GUIDELINES

the power to make your mark

Page 2: LOGO USAGE GUIDELINES - NICEIC

THE POWER TO MAKE YOUR MARK

WELCOMEThese guidelines have been prepared to summarise how the NICEIC Marks can be used across all the schemes we operate. It does not attempt to cover every conceivable application, but does provide sufficient guidelines to show how the logos should be applied in a consistent manner. A consistent application of the guidelines is important as it helps to reinforce both the status and recognition of the NICEIC and also generates a greater understanding of its associated values. Organisations are not permitted to use the NICEIC logo in isolation, only NICEIC itself is allowed to do so. The NICEIC logo can however be used in conjunction with other scheme logos. Information for which you will find within these guidelines.

NICEIC’s Scheme logo artwork and vehicle stickers are available from NICEIC Head Office. To request copies of the artwork or for further information:

CALL US

0333 015 6625

EMAIL US

[email protected]

CONTENTS

3 Approved Contractor logo

4 Domestic Installer logo

5 UKAS logo

6 BAFE SP203-1 Scheme logo

8 MCS Approved Installer logo

10 PAS 2030 Registered Installer logo

11 Registered Competent Person logo

NICEIC Logo usage Guidelines | August 2017 These guidelines are correct at the time of going to print, however, the regulations are subject to change.

Page 3: LOGO USAGE GUIDELINES - NICEIC

The NICEIC Approved Contractor Scheme Mark signifies that a business has been assessed as meeting the requirements for the NICEIC Approved Contractor Scheme.

The Approved Contractor Mark consists of the NICEIC logo and the words, “Approved Contractor”. The preferred colours of the Mark are Pantone 187 and black as shown below.

Contractors who have successfully registered with the scheme should ensure that the logo is used correctly at all times when promoting their Approved Contractor status. There are no size restrictions as long as the logo remains legible. It can be used anywhere, except in situations which relate to services not covered by NICEIC confirmed scope of work.

THE POWER OF THE APPROVED CONTRACTOR LOGO

NICEIC Logo usage Guidelines | August 2017

3 THE POWER OF THE APPROVED CONTRACTOR LOGO

NICEIC Red

Pantone 187

C0 M100 Y65 K18

R204 G0 B51

NICEIC Black

Pantone Black

C0 M0 Y0 K100

R0 G0 B0

Colours

Things to avoid

do not stretch

do not recreate

do not squash

do not distortdo not modify

Page 4: LOGO USAGE GUIDELINES - NICEIC

THE POWER OF THE DOMESTIC INSTALLER LOGO

NICEIC Logo usage Guidelines | August 2017

4 THE POWER OF THE DOMESTIC INSTALLER LOGO

The NICEIC Domestic Installer Scheme Mark signifies that a business has been assessed as meeting the requirements for the NICEIC Domestic Installer Scheme.

The Domestic Installer Mark consists of the NICEIC logo and the words, “Domestic Installer”. The preferred colours of the Mark are Pantone 187 and black as shown below.

Contractors who have successfully registered with the scheme should ensure that the logo is used correctly at all times when promoting their Domestic Installer status. There are no size restrictions as long as the logo remains legible. It can be used anywhere, except in situations which relate to services not covered by NICEIC confirmed scope of work.

Things to avoid

NICEIC Red

Pantone 187

C0 M100 Y65 K18

R204 G0 B51

NICEIC Black

Pantone Black

C0 M0 Y0 K100

R0 G0 B0

Colours

do not recreatedo not distortdo not modify

do not stretch do not squash

Page 5: LOGO USAGE GUIDELINES - NICEIC

The NICEIC Approved Contractor and Domestic Installer Schemes have been accredited by the United Kingdom Accreditation Service (UKAS). Organisations registered on these schemes are able to use the NICEIC Mark which includes the UKAS Product Certification Mark.

This cannot be used as widely as the NICEIC Approved Contractor or Domestic Installer Scheme Marks and is only permitted on the following:

The minimum height of the crown and tick element of the Mark is 20mm and the maximum size permitted is 30mm when printed on A4 paper. This Mark must NOT be used on vehicles.

THE POWER OF UKAS

NICEIC Logo usage Guidelines | August 2017

5 THE POWER OF UKAS

Example usage - Domestic Installer

Example usage - Approved Contractor

• Stationery

• Advertising

• Notices

• Labels and documents (linked to the service)

• Company Literature

• Certificates of conformity

Page 6: LOGO USAGE GUIDELINES - NICEIC

NICEIC Logo usage Guidelines | August 2017

THE POWER OF THE BAFE SP203-1 SCHEME LOGO

6 THE POWER OF THE BAFE SP203-1 SCHEME LOGO

Things to avoid

BAFE Red

Pantone 185C

BAFE Blue

Pantone 281C

Greyscale

80% Black

Colours

do not recreatedo not distort

As a Certification Body for the BAFE SP203-1 Scheme, NICEIC can issue the BAFE SP203-1 certified by NICEIC logo to contractors who have successfully completed the registration process onto the scheme. The logo is for use on all materials directly connected with BAFE and must consist of three elements.

• The BAFE Modular Scheme SP203—Part 1 Mark • The Certified statement • The Certification Body Stamp

The BAFE logo is available in colour or greyscale only. The BAFE ‘Certified By’ primary colours are Pantone 185C and 281C and Pantone Cool Grey 11. They should not be altered in any way.

do not modify

do not stretch do not squash

Modular SchemeSP305 - Part 2

BAFE

Page 7: LOGO USAGE GUIDELINES - NICEIC

NICEIC Logo usage Guidelines | August 2017

THE POWER OF THE BAFE SP203-1 SCHEME LOGO

7 THE POWER OF THE BAFE SP203-1 SCHEME LOGOCorrect Use

Contractors who have successfully registered with BAFE should ensure that the logo is used correctly at all times when promoting the certified by status.

• The minimum size for the logo is 40mm

• Do not stretch, squeeze, distort or redraw the logo in any way

• Always use approved artwork and do not create your own

• Do not position the logo over an image

More specific information for using the BAFE stand alone logo can be found in the BAFE Brand Guidelines: bafe.org.uk/the-bafe-logo/

Page 8: LOGO USAGE GUIDELINES - NICEIC

NICEIC Logo usage Guidelines | August 2017

THE POWER OF THE MCS APPROVED INSTALLER LOGO

8 THE POWER OF THE MCS APPROVED INSTALLER LOGO

As a Certification Body for the Microgeneration Certification Scheme (MCS), NICEIC can issue the MCS Approved Installer logo to contractors who have successfully completed the registration process onto the scheme. The logo is for use on all materials directly connected with the MCS and must consist of three elements:

• The MCS Mark • The approval statement • The Certification Body stamp

The MCS Logo is available in colour, black on white, white on black and greyscale. The MCS Approved Installer primary colours are Pantone 549 and Pantone Cool Gray 11. They have been specifically chosen and should not be altered in any way. In some circumstances the MCS Logo can be used in the predominant colour of the background.

MCS Blue

Pantone 549C

C60 M8 Y9 K21

R94 G156 B174

MCS Grey

Pantone Cool Gray 11C

C0 M0 Y0 K75

R77 G79 B83

Colours

Mono

Page 9: LOGO USAGE GUIDELINES - NICEIC

Correct use

Contractors who have successfully registered with MCS should ensure that the logo is used correctly at all times when promoting their Approved Installer status.

• The minimum size for the logo is 40mm

• Do not stretch, squeeze, distort or redraw the logo in any way

• Always use approved artwork and do not create your own

• Do not position the logo over an image

More specific information for using the MCS stand alone logo can be found in the MCS Brand Guidelines (version 2.0): microgenerationcertification.org/images/MCS_Brand_Guidelines-FINAL_October_2015v_2_0.pdf

NICEIC Logo usage Guidelines | August 2017

THE POWER OF THE MCS APPROVED INSTALLER LOGO

9 THE POWER OF THE MCS APPROVED INSTALLER LOGOThings to avoid

do not stretch

do not recreate

do not squash

do not distortdo not modify

Page 10: LOGO USAGE GUIDELINES - NICEIC

NICEIC Logo usage Guidelines | August 2017

THE POWER OF THE PAS 2030 REGISTERED INSTALLER LOGO

10 THE POWER OF THE PAS 2030 REGISTERED INSTALLER LOGO

The NICEIC PAS 2030 Installer Scheme Mark signifies that a business has been assessed as meeting the requirements for the NICEIC PAS 2030 Installer Scheme.

The PAS 2030 Mark consists of the NICEIC logo and the words, “PAS 2030 Registered Installer”. The preferred colours of the Mark are Pantone 187 and black as shown below.

Contractors who have successfully registered with the scheme should ensure that the logo is used correctly at all times when promoting their Registered Contractor status. There are no size restrictions as long as the logo remains legible. It can be used anywhere, except in situations which relate to services not covered by NICEIC confirmed scope of work.

Things to avoid

NICEIC Red

Pantone 187

C0 M100 Y65 K18

R204 G0 B51

NICEIC Black

Pantone Black

C0 M0 Y0 K100

R0 G0 B0

Colours

do not stretch do not squash

do not recreatedo not distortdo not modify

Page 11: LOGO USAGE GUIDELINES - NICEIC

NICEIC Logo usage Guidelines | August 2017

THE POWER OF THE REGISTERED COMPETENT PERSON LOGO

11 THE POWER OF THE REGISTERED COMPETENT PERSON LOGO

The Registered Competent Person Electrical mark was developed by all DCLG authorised full scope electrical Competent Person Scheme operators to create a single point of reference for consumers seeking an electrician to carry out work in their home.

The mark combines the Registered Competent Person Electrical logo with the Competent Person Scheme operator logo of the installer who displays it.

The Registered Competent Person Electrical Mark may only be used by registered installers who have been deemed competent to carry out electrical installation work in England and Wales.

However, registered installers are not permitted to display the Registered Competent Person Electrical Logo in isolation under any circumstances. The mark is available in colour, black and white or greyscale. Inverted black and white logos are also permitted if they are to be placed on a dark background.

Teal

C78 M15.29 Y41.57 K1.18

R12 G156 B156

Pale Teal

C42.85 M0 Y19.91 K0

R157 G212 B213

Colours

Page 12: LOGO USAGE GUIDELINES - NICEIC

NICEIC Logo usage Guidelines | August 2017

Correct use

The mark should never be re-drawn, distorted, stretched or squeezed. The mark should not be used on a pattern, picture, or textured background unless placed in a white box which observes the minimum exclusion zones outlined in these brand guidelines.

Always use the approved, supplied artwork and do not create your own. The mark should never be altered or individual elements omitted.

The exclusion zone surrounding the image and text components of the Registered Competent Person Electrical Logo must be equal to the height of the word “Registered”.

The minimum permitted width of the mark is 60mm (including exclusion zones).

Things to avoid

THE POWER OF THE REGISTERED COMPETENT PERSON LOGO

12 THE POWER OF THE REGISTERED COMPETENT PERSON LOGO

do not stretch

do not recreate

do not squash

do not distortdo not modify

Page 13: LOGO USAGE GUIDELINES - NICEIC

the power to make your mark

NICEIC part of Certsure LLP Warwick House Houghton Hall Park Houghton Regis Dunstable LU5 5ZX

niceic.com 0333 015 6625 [email protected]

LOGOGUIDE/23-08-17


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