LONDONCULTURAL CULTURAL PROFILE PROFILE REPORT REPORT

January, 2013

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Presentation Overview

Key messages Key messages London Cultural Resource Database (LCRD) Web map demonstration Web map demonstration Economic Impact Analysis Cultural Facilities and Infrastructure Cultural Facilities and Infrastructure Recommendations

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Economic Impact

$540$540 million per year in direct contribution

$1 475 per capita$1,475 per capita $60 per capita City contribution$ p p y

1,298 cultural industries

7,703 cultural jobs in the city contributes to 

3,100 additional jobs outside of the city3

Cultural Facilities &Infrastructure Culture creates identityCulture creates identity. Culture attracts and retains talent.London is a greater city than it appears to beLondon is a greater city than it appears to be but it is losing its national profile.There is a gap between what the City claimsThere is a gap between what the City claims to believe about the value of culture and how it actually behavesand how it actually behaves.The City should immediately develop a vision and planfor cultural facilities as an important investmentfor cultural facilities as an important investment in city‐building.

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London Cultural Resource Database11 central inventory – a ‘made in London’ LCRD

9000 t i id tif L d ’ lt l9000 entries identify London’s cultural resources

40 datasets from Planning Division LAC LHC40 datasets from Planning Division, LAC, LHC

Creates a baseline from which the City can assess f d i i t i f dperformance and economic impact going forward.

Built by CUI, Culture Office & GIS Technology Services.Fully compatible with the City’s ArcGIS system.

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London Cultural Resource DatabaseA powerful information source & analytical toolA powerful information source & analytical tool. Provides a lens for all City staff to view London’s unique cultural landscapeunique cultural landscape. Provides standard concepts, definitions and categories to ensure comprehensive consistent &categories to ensure comprehensive, consistent & comparable statistics on culture. Provides the basis for evidence based decisionProvides the basis for evidence based decision making.Culture Maps are powerful learning toolsCulture Maps are powerful learning tools.Without the LCRD there can be no Culture Maps.

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London Cultural Resource Database

The LCRD can only be useful if it contains up to date informationinformation. The responsibility for managing the maintenance process – ensuring timely updates that meet theprocess – ensuring timely updates that meet the LCRD’s standards – will be the City’s. Contributing updated data to the LCRD will be theContributing updated data to the LCRD will be the responsibility of the data sharing partners(LAC LHC and any future data partners)(LAC, LHC and any future data partners).

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LCRD Building Blocksl l kCultural Resource Framework

used to organize and categorize London’s broad & unique range of cultural resourcescultural resources.Canadian Framework for Culture Statisticsused to select the NAICS and NOC‐S codes to guide the collection of data that would be used to populate the LCRD & be the source for cultural mapping.NAICS and NOC S CodesNAICS and NOC‐S Codesused to classify cultural resources in the LCRDData SourcesData SourcesStatistics Canada ‐ to allow us to compare London to other cities in Ontario and CanadaTh Cit f L dThe City of LondonThe London Arts Council & the London Heritage Council

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Cultural Resource Framework

Cultural Industries

Cultural Occupations

Intangible Culture Additional Resources

Cultural  CulturalCultural Festivals

RestaurantsHotels and B&BsAgriculturePlaces of Worship

ResourcesCultural 

OrganizationsFestivals & Events

Places of WorshipSports VenuesBikeways & RoutesSports Organizations

Cultural Spaces & Facilities 

Natural

Cultural Heritage

Natural Heritage

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Canadian Framework for Culture StatisticsProvides standard concepts, definitions andProvides standard concepts, definitions and categories.Used to select the NAICS and NOC‐S groups used toUsed to select the NAICS and NOC S groups used to guide the collection of data to populate the LCRD.

Heritage Libraries Heritage and Libraries

Written and Published Works

Audio‐visual andHeritage and Libraries Unallocated

Live PerformanceVi l d A li d A t

Audio visual and Interactive Media

Sound Recording Visual and Applied Arts

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NAICS & NOC-S Codes

Ensures standard definitions and consistent,Ensures standard definitions and consistent, reliable, comparable data analysis.Used to classify cultural resources in the LCRD.Used to classify cultural resources in the LCRD.Each resource in the database has a NAICS or NOC‐S code.NAICS or NOC S code. 

NAICS:    North American Industrial Classification System (unit of b h bl h d )observation is the establishment or producing unit)

NOC‐S:  National Occupational Classification for Statistics (unit of observation is the kind of work performed)of observation is the kind of work performed)

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Data SourcesSt ti ti C d d tStatistics Canada data Canadian Business Patterns, 2011

C 2006 Pl f W k Pl f R id Census, 2006: Place of Work; Place of ResidenceAllows us to compare London to other cities in O t i d C dOntario and Canada.Provides information at the census tract level.

Local data City of London (Planning Division, Culture Office)City of London (Planning Division, Culture Office) London Arts Council & London Heritage CouncilCreates a “made in London” database.Creates a  made in London  database.Provides detailed, site‐specific information. 

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Using the LCRD

Strengthen culture to build economic prosperity through the id tifi ti f lt l t l t ti d b i i L didentification of cultural talent, occupations and businesses in London.Create a strong base of information that supports evidence‐based decision makingdecision making.Illustrate the presence of cultural resources in the community.

Establish a cultural lens with which to view other policies and plans.Establish a cultural lens with which to view other policies and plans.

Present information visually in ways that are easy to understand and have a strong impact.Establish a group of partners in government and civil society committed to planning for cultural vitality. PPresent the opportunity to support the cultural sector by giving residents and visitors access to information about cultural activity. 13

Web Map Demonstration

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Cultural Facilities and Infrastructure

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Interview Questions Wh t th h ll f i L d ’ lt l What are the challenges facing London’s cultural 

facilities today? What are London’s c lt ral facilit priorities? What are London’s cultural facility priorities? How important is facility location? What kind of leadership role should the City be What kind of leadership role should the City be 

taking? What role should the City take in capital What role should the City take in capital 

development? What role should the City take in operations? What role should the City take in operations? What is the strategic importance of cultural 

facilities to London as a city?facilities to London as a city? What should be the goals for the next 5 years? 16

ParticipantsJudy Amoils, CBRE Real Estate ConsultantsHeather Blackwell, Western FairCl k li ll

Maryse Leitch, Palace TheatreJanette MacDonald, Downtown London BIAG l iClark Bryan, Aeolian Hall

Bill Campbell, City of LondonLori Da Silva, London Convention CentreSandra De Salvo, The Arts Project

Grant Maltman, Banting MuseumBrian Meehan, Museum LondonSarah Merrit, Old East BIAMargaret Mitchell, London Public Library, j

John Devito, City of LondonHarvey Filger, City of LondonDeb Harvey, Grand TheatreAndrea Hallam London Heritage Co ncil

g , yKathy Navakas, London Fringe FestivalBrian Ohl, John Labatt/Bud CentreJames Patten, McIntosh GalleryJoe S an E ec ti e Director of OrchestraAndrea Hallam, London Heritage Council

Andrea Halwa, London Arts CouncilBernice Hull, Fanshawe CollegeSheila Johnson, Fanshawe Pioneer Village

Joe Swan, Executive Director of Orchestra LondonJanet Tufts, Canadian Medical Hall of FameBill Warner, City of London

Tom Johnson, City of LondonGreg Jones, Centennial HallJoan Kanigan, Museum of Ontario Archaeology

Margaret Wilkinson, London Public LibraryJohn Winston, Tourism London

Archaeology

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Recommendations

Acknowledge Cultural Facility Development as aAcknowledge Cultural Facility Development as a City‐building Goal

Develop an Asset Based Planning FrameworkDevelop an Asset Based Planning Framework using Cultural Facility Building Typologies

Create a City‐wide Cultural Facility DatabaseCreate a City wide Cultural Facility Database Create a City‐wide Plan for Cultural Facility 

DevelopmentDevelopment

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Recommendations

Maintain the LCRD (5)Maintain the LCRD (5)Expand the LCRD (7)Cultural facilities vision f L dCultural facilities vision for LondonInvest in small cultural establishmentsPromote job growth and prosperity through cultural tourism and creative industry attraction.

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