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Los Angeles Suns

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Los Angeles Suns. Jeff Lesko - CEO Keith Mcgrory - Director of promotions and sales Jessica Swartz- Technology Supervisor Gino Gagliardi - Player Personnel Haley Gribler - Director of Marketing. Website. Team Home Page. Facebook/Twitter. Facebook Twitter. Location is everything. - PowerPoint PPT Presentation
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Face of the Franchise

Los Angeles SunsJeff Lesko- CEOKeith Mcgrory- Director of promotions and salesJessica Swartz- Technology SupervisorGino Gagliardi- Player PersonnelHaley Gribler- Director of Marketing WebsiteTeam Home Page

Facebook/TwitterFacebook

Twitter

Location is everythingCustomer ConvenienceService And SalesParking

LA Live complex

The Harbor FreewayMetro RailBusiness districtCustomer ConvenienceLA Live entertainment complex Staples CenterNokia Theatre and Club NokiaGrammy MuseumLos Angeles Convention Center3 HotelsJW Marriott Hotels 879 roomsRitz-Carlton 123 rooms1,001 room two-hotel hybrid tower

Service And SalesLA Live entertainment complex ESPN Zone and broadcasting studiosESPN broadcasting studioResturantsFleming's Prime Steakhouse & Wine BarKatsuyaLawry'sRock'N FishRosa MexicanoThe Farm of Beverly HillsTrader Vic'sWolfgang Puck Bar & GrillYard House

Service And SalesParking

Marketing PlanObjectives Develop game day promotions that excite and attract fans Create awareness of our affordable season ticket price Get a large number of season ticket holders as well as mini pack buyers

Target Audience Lakers Fans Large Corporations around the Los Angeles area College students in LA ( Cal State, USC, UCLA) Buyers and supporters of our sponsorsMarketing Strategy Use of brochures and posters that we have handed out at universities, local businesses, and the staples center Use Lakers Games and Staple Center Events to push ticket sales and try to increase a fan base Place season ticket information online ,as well as, having single game tickets sold online Promote our games at local college sporting events Promote games by placing game cards in local business offices

Marketing strategy contd Create a radio station blitz campaign to encourage people to want to come to games Use facebook and twitter ads to promote our team We are going to create ads to put in the LA Times Create commercials and contest commercialssuch as: Text LASuns to this number to try and win 2 free tickets to the next home game

Put up billboards along major highways running through LA to advertise our top players and new stadium We also are going to have an open practice where fans may come to watch the players as well as get some autographs and photos afterwards

Working with sponsors Coca cola is one of our sponsors and we are working with them to create coupons on their 12 and 24 pack cases that could be redeemed for a discount on tickets We are also working with Pizza Hut to place our game schedules on top their pizza boxes

PromotionsBuds Buddies- If you buy Buds Buddies tickets you get 50% off Budweiser beer, 25% off food and a chance to win many more prizes.

Verizons Text-a way Give-a way- text number through out game to win prizes.

Player Meet and Greets before games

Puppy Give Away

For the tailgater of ages around the outside of the stadium there will be games and activities

Promotions contdGeneral give a waysMini footballsLarge Player postersCoupon booklets for in stadium and out of stadium discountsLA Suns Hats, shirts, gloves, magnets etc...

Sponsors SonyVerizon WirelessAnheuser-BuschChevroletFarmers InsuranceHome Depot

Sony Luxury BoxHD flat screen TVs trough out stadium.

Brand new sound system and score board for stadium.Under every seat there are head phones provided to listen to the radio broadcast.

SONY

Verizon WirelessPhone charging stations through out stadiumKiosks around stadiumHalf time players call- Selected fan get to talk with play of his or her choice.

Anheuser-BuschBuds BuddiesDuring half time fans will get a chance to win Budweiser merchandise by winning a punt, pass, and kick contest.Each week there will be a different Budweiser beer discounted at half price.Kids meet the Clydesdales petting zoo set up in stadium parking lot for children and fans to see and pet the Clydesdales that are used in the commercials.

ChevroletFans can enter to win cars in different contests throughout the season.Cars will be randomly selected as they enter the stadium to upgrade their parking into the Chevy Parking Zone.Chevrolet will give out Coupon books for tune up and other car services.Home DepotPlayers help the fans renovate Fans can enter a contest and once a month several fans will be selected to receive a mans room renovated in their house.

Farmers InsuranceFarmers Insurance have the naming rights to our stadium Farmers field.

The FranchiseTom Brady - QB

Week 1 Top Performers

Brandon MarshallHt 6ft 4inWt 230 lbs.Age - 27Position Wide Receiver

Top Performers Contd

Cedric BensonHt 5ft 11inWt 227 lbs.Age - 28Position Running Back

A.J. Green

Ht 6 ft 4 inWt 211 lbs.Age 23Position Wide ReceiverRookie

Notable Suns

Antonio GatesWide ReceiverAustin CollieWide ReceiverPeyton ManningQuarterbackFrank GoreRunning BackNotables Contd

Arian FosterRunning BackVisanthe ShiancoeTight EndJohnny KnoxWide ReceiverLA SunsTHE END?s

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Los Angeles Suns Jeff Lesko- CEO Keith Mcgrory- Director of promotions and sales Jessica Swartz- Technology Supervisor Gino Gagliardi- Player Personnel Haley Gribler- Director of Marketing
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