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Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and...

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Lower Moyamensing Signage Workshop 2/1/2011
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Page 1: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

Lower Moyamensing Signage Workshop 2/1/2011

Page 2: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

Goals for Workshop-Provide facts and data to Lower Moyamensing business owners and residents regarding;

-Why is signage important to LoMo-What is permitted-What to do if your sign is not in compliance-How to get a proper permit-When you need a variance….

Page 3: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

Signage in LoMo

Photos provided by LoMo Civic Association 2011

Page 4: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

Photos provided by SCRUB 2008

Page 5: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

As a business owner what is my role?Learn the requirements for your zoningTell your story with your signageWork with your local community/civic associationObtain proper permit and or variance

Page 6: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

Almost all LoMo businesses are

in C-1, the most restrictive

commercial zone.

Page 7: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

What is permitted in Lower Moyamensing/C1?

-One sign per building -1 square foot per linear foot of building frontage (on only one street) -Flat wall sign or awning sign -All accessory signs require a permit -Letters no bigger than 12"

Page 8: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

What is not permitted in C1...-Revolving or flashing

-Projecting

-Internally illuminated

-Intermittent or animated lighting

Page 9: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

How do I apply for a permit?

-Depending on your sign you may need both a building permit and a zoning permit -Applications can be obtained in person at the Municipal Services Building 1440 JFK Blvd.

Page 10: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

Required Materials-Photos -Plans drawn to scale -Permission from owner -Completed application -Fees

Page 11: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

When do I need a variance?-for a larger sign

-for a projecting sign*-for an internally illuminated sign

-for more than one sign-for a sign on more than one street face

-anytime you are exceeding the C1 limitations

*For projecting signs you will need Art

Commission approval

Page 12: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

What if I have already received a violation notice?

How do you know if your sign is legal 311 L&I Inspectors Violations Municipal Court Action

Page 13: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

Who is SCRUB - How can we help?

-Advocacy -Signage Resource Center Online -Education

Page 14: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

Good design is good for business!

Page 15: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

Good DESIGN can...

Display Identity, Who am I?Welcoming and ComfortableInvites people to linger

Page 16: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

BEFORE AFTER

Galaxy Wireless

Page 17: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

SignageOne of the most important components of storefront design

Flat panel Fabric Awning as Sign

Page 18: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

Is your message clear?Idea is to entice customer in, not to display every product you sell.SUBTRACTION- the low cost solution

Page 19: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

Signage

Page 20: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

Awnings

Page 21: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

Awnings

Page 22: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

Window DisplaysDraw your customer in, invite them to linger

Page 23: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

Color

Page 24: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

BEFORE AFTER

Hakim's Bookstore

Page 25: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

LoMo

BEFORE AFTER

Page 26: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

Facade Improvement Design Consultations

Page 27: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage
Page 28: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

Good design is Good for business

Page 29: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

ContactsRobin KohlesCommunity Design [email protected] GiordanoBusiness Services ManagerCommerce [email protected] KindtSCRUB: Public Voice for Public [email protected] Burns, CommissionerLicenses and Inspections Frank DiCicco, City Council(215) 686-3458, [email protected]<[email protected]>;

Page 30: Lower Moyamensing Signage Workshop 2/1/2011 · Signage Workshop 2/1/2011. ... -Provide facts and data to Lower Moyamensing business owners and residents regarding;-Why is signage

Lower Moyamensing Civic [email protected] Philadelphia Licenses & Inspectionshttp://www.phila.gov/li/

Zoning Code onlinehttp://www.amlegal.com/library/pa/

City Planning commission Design Guidelines online athttp://www.philaplanning.org/plans/designguide.pdf

SCRUBSignage Resource Center online (under “Education”) atwww.publicvoiceforpublicspace.org

Girard Avenue Design Guidelineshttp://www.girardcoalition.org/design_7354.pdf

On-Line Resources


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